市場調查報告書
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1353239
數位BSS 全球市場規模、佔有率、產業趨勢分析報告:2023-2030 年按提供的服務、產業、地區分類的展望與預測Global Digital BSS Market Size, Share & Industry Trends Analysis Report By Offering, By Vertical, By Regional Outlook and Forecast, 2023 - 2030 |
2030年,數位BSS市場規模預計將達到165億美元,預測期內市場年複合成長率率為16.4%。
根據 KBV Cardinal Matrix 發表的分析,埃森哲公司是市場的領導者。 IBM公司、諾基亞公司和華為技術有限公司等公司是該市場的主要創新者。 2022 年 2 月,諾基亞將與 Kindril 合作,透過工業級可靠、安全的 LTE 和 5G 專用無線網路推動企業客戶的數位轉型。
市場成長要素
擴大融合收費系統的接受度
無論市場區隔或產品類型為何,例如後付費或預付費服務,數位BSS 對於融合收費系統的發展至關重要。單一客戶申請包含所有服務費用,並為消費者提供全面的資訊。融合計費為營運商帶來了多種好處,因為它支援多服務打包和定價,鼓勵現有客戶添加新服務並向潛在客戶提供創造性服務包。預計這將在預期期間顯著提振市場。因此,市場預計將成長。
現代且簡單的數位BSS 解決方案的可用性
對複雜且易於使用的數位業務支援系統 (BSS) 解決方案的需求不斷成長。對於 BSS 解決方案的最終用戶來說,目標是有效管理大量後端活動。他們需要一個完整且方便用戶使用的數位業務支援系統(BSS)解決方案。通訊業的經營環境和競爭形勢正在發生巨大變化。新技術,特別是5G,提供了提供附加價值服務的特殊機會,它將成為未來顛覆的催化劑。為了提高後端業務的生產力,公司正在客製化其 BSS 要求。因此,該市場是由大量部署數位業務支援系統(BSS)的通訊服務提供者推動的。
市場抑制因素
由於電訊缺乏專業知識,無法實施數位BSS解決方案
隨著技術創新的加速,滿足人們不斷成長的期望的需求也在增加。由於技術創新的快速步伐,通訊業者必須適應不斷發展的技術基礎設施並增強業務和業務流程。然而,在這個競爭激烈的行業中,電訊正在尋求協助規劃、開發和部署新的基礎設施,同時專注於自家公司的核心優勢。通訊業者在實施數位BSS 系統方面缺乏專業知識等多種變數可能會在預測期內減緩市場擴張。
產業展望
按行業分類,BFSI、醫療保健、IT 和電信、零售和電子商務、能源和公共產業、市場區隔、媒體和娛樂等。在2022年的市場中,通訊領域獲得了可喜的成長速度。複雜的通訊BSS 透過自動化操作和工作流程來簡化銷售和支援。透過部署數位BSS 堆疊,通訊業者可以收集互動資料並開發有針對性的消費者參與。透過利用人工智慧和深度學習,您可以立即滿足客戶需求,例如獎勵忠誠度、解決網路故障和提供超值資訊。
服務展望
市場區隔分為解決方案和服務。在2022年的市場中,服務業獲得了很大的收益佔有率。隨著雲端基礎的BSS系統的使用,組織對相關服務的需求不斷增加。許可和支援、諮詢、安裝、培訓和教育以及託管服務類別結構了市場的服務。大多數 CSP 尋求數位BSS 供應商的服務,因為他們需要更多的技術知識來儲存和管理電訊業務中的資料。
解決方案展望
解決方案分為收益和申請管理、客戶管理、訂單管理、產品管理等。 2022年,收益和收費管理細分市場收益佔有率最大。即時消費者申請由 BSS 解決方案啟用,並取決於所提供服務的類型和數量。整合型收費系統使企業能夠輕鬆地與客戶和合作夥伴進行支付和服務履行。此細分市場的成長主要歸功於收益和收費管理解決方案的潛在優勢。
服務展望
在服務領域,市場分為專業服務和管理服務。 2022年,專業服務領域以最高的收益佔有率主導市場。客製化 BSS 解決方案由經驗豐富的服務提供者提供,並根據每個客戶的個人需求進行客製化。這種程度的客製化使得BSS系統更有效率、更有效,並且與客戶的業務運作緊密匹配。為了將現有系統(如CRM、ERP)與BSS系統無縫整合,許多企業建構了複雜的IT基礎架構。專業服務提供者是整合這些系統的專家,其目標是高效運作和無縫資料流。
區域展望
從區域來看,我們對北美、歐洲、亞太地區和拉丁美洲/中東/非洲的市場進行了分析。 2022年,北美地區以最大的收益佔有率引領市場。該地區擁有高度發展的數位基礎設施和技術發展,支持數位BSS解決方案的實施。為了保持競爭力並滿足客戶對流暢數位體驗的需求,北美公司越來越關注數位轉型活動。線上服務的日益普及以及對有效申請和客戶管理系統的需求也推動了該地區對數位BSS 解決方案的需求。
The Global Digital BSS Market size is expected to reach $16.5 billion by 2030, rising at a market growth of 16.4% CAGR during the forecast period.
The demand for digital BSS solutions in the industry is being driven by the ability of financial institutions to remain competitive, enhance operational efficiency, and provide seamless client experiences in the ever-changing digital landscape. Therefore, the BFSI segment will register 1/5th share in the market by 2030. Customer management, advanced billing, and revenue assurance solutions are required as digital banking & online financial services become more widely used. The BFSI industry is experiencing a rise in data quantities, requiring real-time analytics and individualized customer interactions, both of which are provided by digital BSS.
The major strategies followed by the market participants are Partnerships as the key developmental strategy to keep pace with the changing demands of end users. For instance, In May, 2023, ZTE Corporation came into agreement with Telin Timor-Leste, a provider of mobile services under the brand name Telkomcel, to modernize Telin's virtual core, BSS, and VAS solutions and meet the emerging demand for data services and high-quality voice and digital transformation in Timor-Leste. Additionally, In November, 2022, Amdocs Limited collaborated with Telefonica Hispanoamerica to modernize its business support systems (BSS) and deploy modules of its cloud-native operational support system (OSS) on Telefonica Argentina, Telefonica Chile, and Telefonica Peru's public Cloud.
Based on the Analysis presented in the KBV Cardinal matrix; Accenture plc are the forerunners in the Market. Companies such as IBM Corporation, Nokia Corporation, and Huawei Technologies Co., Ltd. are some of the key innovators in the Market. In February, 2022, Nokia came into collaboration with Kyndryl, to help enterprise customers boost their digital transformations with industrial-grade grade reliable, and secure LTE and 5G private wireless networking.
Market Growth Factors
Growing acceptance of convergent billing system
Regardless of the kind of market segment or product, such as postpaid & prepaid service, the digital BSS is essential for the growth of convergent billing systems, which help to combine any number of services and products into a single bill. A single customer invoice for billing includes all service prices and provides a comprehensive picture of the consumer. Convergent billing offers operators several benefits since it permits multi-service packaging & pricing, which encourages existing clients to add new services and attracts potential clients with creative service bundles. During the anticipated period, this is anticipated to significantly fuel the market. The market is then anticipated to grow as a result.
Availability of Modern and Simple digital BSS Solutions
The demand for sophisticated and user-friendly digital business support systems (BSS) solutions has increased. Effective management of a sizable number of backend activities is a goal for end-users of BSS solutions. They need a complete and user-friendly digital Business Support System (BSS) solution. The business climate and competitive landscape are dramatically shifting in the telecommunications industry. An extraordinary opportunity to provide value-added services is presented by new technology, particularly 5G, which works as a catalyst for future disruption. In order to increase productivity in the backend operation, businesses are customizing their BSS requirements. Therefore, this market is driven by CSPs' significant deployment of digital business support systems (BSS).
Market Restraining Factors
Inability of telecom corporations to implement digital BSS solutions due to lack of expertise
As technological innovation picks up speed, there is a growing need to meet people's rising expectations. Due to the rapid speed of innovation, telecommunications providers must modify to evolving technology infrastructures and enhance their operations and business processes. However, in this fiercely competitive industry, telecom firms want assistance with planning, developing, and implementing new infrastructures while concentrating on their core strengths. The market may experience slow expansion throughout the forecast period due to multiple variables, including the telecom firms' lack of expertise in implementing digital BSS systems.
Vertical Outlook
Based on Vertical, the market is segmented into BFSI, Healthcare, IT & Telecom, Retail & Ecommerce, Energy & Utilities, Manufacturing, Media & Entertainment and Others. In 2022, the telecom segment procured a promising growth rate in the market in 2022. The sophisticated telecom BSS streamlines sales & support by automating operations and workflows. Telecom businesses can collect interaction data and develop targeted consumer engagements by putting in place a digital BSS stack. They can use AI and deep learning to fulfil in-the-moment client needs, whether they are to reward loyalty, fix network difficulties, or promote deals.
Offering Outlook
Based on offering, the market is segmented into solution, and services. The services segment garnered a significant revenue share in the market in 2022. Organizations' need for related services is rising along with the use of cloud-based BSS systems. The licensing and support, consultancy, installation, training & education, and managed services categories make up the market services. The majority of CSPs seek out the services of digital BSS providers since they require more technological know-how for storing and managing data in the telecom vertical.
Solution Outlook
Under solution, the market is fragmented into revenue & billing management, customer management, order management, product management, and others. In 2022, the revenue & billing management segment registered the maximum revenue share in the market. Real-time consumer billing is made possible by BSS solutions and is dependent on the type and quantity of services provided. Operators can easily onboard clients and partners for payment and service fulfilment with the convergent billing system. The growth in this market segment is mostly attributable to the potential advantages of revenue and billing management solutions.
Services Outlook
Under services, the market is divided into professional services and managed services. In 2022, the professional services segment dominated the market with the highest revenue share. Custom BSS solutions are available from experienced service providers and are created to match each client's individual requirements. With this level of customization, BSS systems may become more efficient and effective and closely match the client's business operations. In order to seamlessly integrate BSS systems using current ones (like CRM or ERP), many firms have complicated IT infrastructures. With the goal of efficient operations and seamless data flow, professional service providers are experts in integrating these systems.
Regional Outlook
Region wise, the market is analysed across North America, Europe, Asia Pacific and LAMEA. In 2022, the North America region led the market by generating the maximum revenue share. The region has a highly developed digital infrastructure and technological development, which supports implementing digital BSS solutions. To remain competitive and satisfy client demands for frictionless digital experiences, businesses in North America are increasingly emphasizing digital transformation activities. The region's demand for digital BSS solutions is also fuelled by the rising popularity of online services and the requirement for effective invoicing and customer management systems.
The market research report covers the analysis of key stakeholders of the market. Key companies profiled in the report include Ericsson AB, Amdocs Limited, Huawei Technologies Co., Ltd., Capgemini SE, Nokia Corporation, ZTE Corporation, Infosys Limited, Tata Consultancy Services Ltd., Accenture PLC and IBM Corporation
Recent Strategies Deployed in Digital BSS Market
Partnerships, Collaboration and Agreements:
May-2023: ZTE Corporation came into agreement with Telin Timor-Leste, a provider of mobile services under the brand name Telkomcel, to modernize the Telin's virtual core, BSS, and VAS solutions. Through this collaboration, companies aim to enhance network performance improve customer experience, and meet the emerging demand for data services and high-quality voice and digital transformation in Timor-Leste.
Nov-2022: Amdocs Limited collaborated with Telefonica Hispanoamerica, a multinational telecommunications company. Under this collaboration, Amdocs would modernize its business support systems (BSS) and deploy modules of its cloud-native operational support system (OSS) on Telefonica Argentina, Telefonica Chile, and Telefonica Peru's public Cloud.
Nov-2022: Huawei Technologies Co., Ltd. came into partnership with Cell C, a Telecommunications group. This partnership aims to aid Cell C's transformation into a digital lifestyle company. Moreover, the alliance aims to provide end-users with an enhanced digital experience, thereby allowing Cell C to evolve from a traditional mobile operator to a modern technology company.
Mar-2022: Ericsson AB came into partnership with Etisalat Misr, a provider of telecommunications and media services. This partnership would bring up-to-date Etisalat Misr's BSS platform to support Voice-over-LTE (VoLTE) traffic growth and data, Internet of Things (IoT), and 5G readiness.
Feb-2022: Nokia came into collaboration with Kyndryl, a provider of IT infrastructure services. Through this collaboration, companies announced network and edge computing alliance would help enterprise customers boost their digital transformations with industrial-grade grade reliable, and secure LTE and 5G private wireless networking.
Product Launches and Product Expansions:
May-2023: IBM Announced the launch of IBM Watsonx, an AI and data platform. The Watson platform would be a foundation model and generative AI, providing a data store, governance toolkit, and studio. With this launch, IBM provides an AI development studio with access to IBM-trained and curated foundation models and open-source models.
Feb-2023: Nokia launched anyRAN, an approach to help mobile operators and businesses choose purpose-built, hybrid, or Cloud RAN solutions regardless of business model. This launch aims to propel CloudRAN partnerships allowing flexibility for mobile network operators and enterprises.
Feb-2022: ZTE Corporation unveiled the UniSite NEO solution. This new UniSite NEO solution and creative products can be used to help in such scenarios as 4G modernization, 5G construction, RAN sharing, and capacity enhancement to build a simplified, leading, and green 5G network.
Acquisitions and Mergers:
Aug-2023: IBM completed the acquisition of Apptio Inc., a technology spends and value management company. Following this acquisition, the powerful combination of both companies delivers clients the capability to define additional value. Additionally, the combination of IBM's IT automation offerings and Apptio products would provide enterprises with a 360-degree technology management platform that would be utilized to automate and optimize decisions in their IT landscapes.
Aug-2022: Accenture completed the acquisition of Tenbu, a cloud data business specializing in solutions for intelligent decisions. This acquisition expands Accenture's Cloud First abilities via Latin America and globally to obtain the company's data and AI expertise, industry deepness, and repeatable creation with the cloud ecosystem to allow consumers to express the business value of data.
Jul-2022: Accenture took over Solvera Solutions, a Regina-based company providing platform-led digital transformation services. With this acquisition, Solvera Solutions carries extensive experience on the ServiceNow platform, develops Accenture's current portfolio on the Microsoft Modern Workplace and Microsoft Power Platform, and improves abilities and resources in SAP S/4HANA.
Jul-2022: Ericsson acquired Vonage, a provider of cloud-based communications to businesses and consumers. With this acquisition, Ericsson would build a market for easy-to-adopt global network Application Program Interfaces driving an upcoming wave of digitization.
Apr-2022: Infosys completed the acquisition of Oddity, a Germany-based digital marketing company. This acquisition reinforces Infosys' branding, creativity, and experience design abilities. Additionally, Oddity brings to Infosys a complete service offering including digital-first brand communication and management, in-house production, such as virtual and augmented reality, experience strategy, and e-commerce services along with its metaverse-ready set-up within Europe.
Market Segments covered in the Report:
By Offering
By Vertical
By Geography
Companies Profiled
Unique Offerings from KBV Research