市場調查報告書
商品編碼
1384687
潔淨標示原料全球市場規模、佔有率和行業趨勢分析報告:配銷通路、應用、類型、地區分類的展望和預測,2023-2030年Global Clean Label Ingredients Market Size, Share & Industry Trends Analysis Report By Distribution Channel (B2B, and B2C), By Application, By Type, By Regional Outlook and Forecast, 2023 - 2030 |
潔淨標示成分市場規模預計到 2030 年將達到 768 億美元,預測期內CAGR為 6.4%。
根據 KBV Cardinal Matrix 發表的分析,杜邦 de Nemours, Inc. 和 Archer Daniels Midland Company 是該市場的領先參與者。 Koninklijke DSM NV、Kerry Group PLC 和 Ingredion Incorporated 等公司是市場上的領先創新者。 2023年5月,帝斯曼宣布與瑞士化學公司芬合併。新公司帝斯曼芬美意將分為四個不同的部門,用於生產香料、營養品和香料。
市場成長要素
消費者對透明度的需求
消費者越來越仔細地審查食品標籤,並要求原料採購和加工的透明度。消費者想知道他們吃的是什麼以及食品來自哪裡,這推動了對更乾淨、更透明的成分清單的需求。消費者更喜歡由天然和較少加工成分製成的產品。人們強烈傾向於選擇避免過度加工、精製和化學處理的產品。隨著消費者在食品選擇中優先考慮透明度,製造商和原料供應商正在透過提供符合這些偏好的清潔標籤原料和產品來回應。隨著品牌努力滿足消費者對透明度和更健康、天然食品選擇的需求,這一趨勢預計將推動市場的進一步創新和成長。
潔淨標示食品的全球化
隨著清潔飲食和健康意識在世界範圍內傳播,更廣泛、更多樣化的消費者群體正在接受對具有潔淨標示成分的產品的需求。這種全球普及不僅擴大了市場規模,而且使其對區域經濟波動和市場飽和的適應能力更強,確保了持續的成長軌跡。潔淨標示運動在全球的蔓延提高了對國際貿易透明度和遵守潔淨標示標準的要求。希望進入國際市場的製造商和供應商需要自家公司產品符合全球潔淨標示期望和法規,從而提高產品品質和安全標準。隨著這一趨勢在全球範圍內持續發展,該市場已準備好實現持續成長並增加其對更廣泛的食品和飲料行業的影響力。
市場阻礙因素
原物料採購和供應鏈複雜性
由於需要可靠和永續的來源,採購潔淨標示成分具有課題性。確保這些原料的穩定供應可能很複雜,特別是當涉及有機和異國風的選擇時。這些通常與永續性和環境考量相一致。原料的永續採購可能是一個課題,特別是當原料過度捕撈或遭受不永續的耕作方式時。有些潔淨標示成分是小眾或專業的,有些則難以大量取得。這種有限的可得性可能會導致供不應求並影響定價。確保潔淨標示成分符合各種監管標準,包括有機認證、非基因改造聲明和過敏原聲明,這會為採購和供應鏈管理帶來複雜性。原料採購和供應鏈的複雜性給市場帶來了重大課題。
配銷通路展望
依配銷通路,市場分為B2B和B2C。預計到 2022 年,B2C 區隔市場將在市場中佔據顯著的收益佔有率。 B2C區隔市場包括線上通路、超市、大賣場、專賣店和其他便利商店。 B2C 領域的需求是由提供潔淨標示食品和飲料的公司增加以及透過線上管道和超市更多地接觸新品牌所推動的。製造商擴大採用社群媒體和行銷策略來吸引消費者的注意。
應用前景
依應用分類,市場分為食品、寵物食品、乳製品、非乳製品、食品和飲料等。 2022年,食品領域以最大的收益佔有率主導市場。它們用於休閒食品,如薯片、爆米花和椒鹽捲餅。天然調味料、香草和香料增強了點心的風味。它們用於醬汁、調味料和調味品,如番茄醬、芥末和蛋黃醬。天然香料、香草和香料增加了風味的深度,天然甜味劑用於減少添加的糖。穀物和格蘭諾拉麥片棒採用潔淨標示成分製成,例如全穀穀物、天然甜味劑、乾果和堅果。
食品展望
依食品類型分類,市場分為麵包店、糖果零食、穀物和零食、加工食品等。 2022 年,糖果零食在市場上佔據了巨大的收益佔有率。消費者越來越注重健康,並尋求被視為更健康替代品的糖果零食產品。天然甜味劑、天然色素和全穀穀物等潔淨標示成分被認為可以使偏好的糖果零食稍微健康一些。消費者發現具有源自水果、蔬菜和香料的天然風味和色素的糖果零食產品更具吸引力和美味。這些成分可以賦予糖果和糖果零食鮮豔的色彩和正宗的風味。
依類型分類的展望
依類型分類,市場分為天然色素、天然香料、水果和蔬菜成分、澱粉和甜味劑、麵粉、麥芽等。澱粉和甜味劑區隔市場在 2022 年獲得了顯著的市場收益佔有率。澱粉和甜味劑在市場上發揮著重要作用,為尋求更天然和透明的食品和飲料的製造商和消費者提供了多種好處。澱粉在各種食品中用作增稠劑和組織劑,包括湯、醬汁、調味料和烘焙點心。澱粉賦予這些產品所需的質感並有助於形成結構。
對型態的看法
市場依型態分為粉末、液體和其他。 2022年,粉末區隔市場佔據市場最高銷售佔有率。由於對植物來源清潔潔淨標示選擇的需求不斷成長,豌豆、米、大麻和其他植物來源等潔淨標示標籤蛋白粉越來越受歡迎。這些粉末用於蛋白棒、奶昔和其他產品。天然麵粉和澱粉,如杏仁粉、椰子粉、木薯粉和馬鈴薯澱粉,被用作傳統麵粉的潔淨標示替代品。
區域展望
從區域來看,本報告對北美、歐洲、亞太地區和拉丁美洲地區的市場進行了分析。 2022年,歐洲地區以最高的收益佔有率引領市場。在歐洲,人們越來越關注食品選擇對健康和環境的影響,推動了對更清潔、更簡單和更透明的成分標籤的需求。潔淨標示成分在飲料業尤為突出。歐洲消費者正在尋找天然甜味劑、天然色素和萃取物等調味料成分。歐洲消費者的健康意識越來越強,並且正在尋找成分清單易於理解的產品。
The Global Clean Label Ingredients Market size is expected to reach $76.8 billion by 2030, rising at a market growth of 6.4% CAGR during the forecast period.
Consumers are pursuing healthier bakery products as they become more health conscious. Hence, the Bakery segment would acquire around approximately 30% share in the market by 2030. Clean label ingredients, perceived as healthier and more natural, cater to this demand. Healthier baked goods made with clean label ingredients can include whole grains, natural sweeteners, and unprocessed fats. Clean label bakery products frequently use natural colours and flavors derived from fruits, vegetables, herbs, and spices. These ingredients enhance the sensory attributes of bakery items, such as flavour and appearance.
The major strategies followed by the market participants are acquisition as the key developmental strategy to keep pace with the changing demands of end users. For instance, In October, 2022, Sensient Technologies Corporation acquired Endemix Dogal Maddeler A.S. (Endemix, to enhance its natural color portfolio and bring Sensient operations closer to vital botanical cultivation regions. Additionally, In October, 2022, Sensient Technologies Corporation acquired Endemix Dogal Maddeler A.S. (Endemix), Sensient Technologies would enhance its natural colour portfolio and bring Sensient operations closer to vital botanical cultivation regions.
Based on the Analysis presented in the KBV Cardinal matrix; DuPont de Nemours, Inc. and Archer Daniels Midland Company are the forerunners in the Market. Companies such as Koninklijke DSM N.V., Kerry Group PLC, Ingredion Incorporated are some of the key innovators in Market. In May, 2023, DSM announced a merger with Firmenich, a Swiss chemicals company. The new company, DSM-Firmenich, would be organized into four different segments and would be used for manufacturing Flavors, nutrients, and fragrances.
Market Growth Factors
Consumer demand for transparency
Consumers increasingly scrutinize food labels and seek transparency in ingredient sourcing and processing. They want to know what they are eating and where their food comes from, driving the demand for cleaner and more transparent ingredient lists. Consumers prefer products made with natural and minimally processed ingredients. They are more likely to choose products that avoid excessive processing, refining, and chemical treatments. As consumers prioritize transparency in their food choices, manufacturers and ingredient suppliers respond by offering clean label ingredients and products that align with these preferences. This trend is expected to drive further innovation and growth in the market as brands strive to meet consumer demand for transparency and healthier, more natural food options.
Globalization of the clean label ingredients
As clean eating and wellness consciousness spread across the globe, a broader and more diverse consumer audience has embraced the demand for products with clean label ingredients. This global adoption has not only increased the market's size but has also made it more resilient to regional economic fluctuations or market saturation, ensuring a consistent growth trajectory. The global reach of the clean label trend has led to an increased demand for transparency and adherence to clean label standards in international trade. Manufacturers and suppliers seeking access to international markets must align their products with global clean label expectations and regulations, resulting in higher product quality and safety standards. As the trend continues to gain momentum worldwide, the market is well-positioned for sustained growth and increased influence on the broader food and beverage industry.
Market Restraining Factors
Ingredient sourcing and supply chain complexity
Sourcing clean label ingredients is challenging due to the need for reliable and sustainable sources. Ensuring a consistent supply of these ingredients can be complex, especially for organic or exotic options. These often align with sustainability and environmental considerations. Sourcing sustainable ingredients can be challenging, especially for ingredients subject to overharvesting or unsustainable agricultural practices. Some clean label ingredients are niche or specialty products that are not readily available in large quantities. This limited availability can create supply shortages and affect pricing. Ensuring that clean label ingredients comply with various regulatory standards, including organic certification, non-GMO labeling, and allergen declarations, adds complexity to sourcing and supply chain management. Ingredient sourcing and supply chain complexity present significant challenges in the market.
Distribution Channel Outlook
By distribution channel, the market is bifurcated into B2B and B2C. The B2C segment projected a prominent revenue share in the market in 2022. The B2C segment comprises online channels, supermarkets, hypermarkets, specialty stores, and other convenience stores. The demand for the B2C segment is driven by the increase in businesses offering clean-label foods and beverages, along with the expanded accessibility of newer brands through online channels and supermarkets. Manufacturers are progressively employing social media and marketing strategies to attract consumer interest.
Application Outlook
On the basis of application, the market is divided into food, pet food, dairy, non-dairy, & fermented beverages, and others. In 2022, the food segment dominated the market with maximum revenue share. These are used in snack foods like potato chips, popcorn, and pretzels. Natural seasonings, herbs, and spices enhance the flavour of snacks. These are used in sauces, dressings, and condiments, including ketchup, mustard, and mayonnaise. Natural flavors, herbs, and spices provide flavour depth, while natural sweeteners are used to reduce added sugars. Clean label ingredients like whole grains, natural sweeteners, dried fruits, and nuts are used in cereals and granola bars.
Food Outlook
Under food type, the market is categorized into bakery, confectionery, cereals & snacks, processed food, and others. The confectionery segment recorded a remarkable revenue share in the market in 2022. Consumers are becoming more health-conscious and seeking confectionery products perceived as healthier alternatives. Clean label ingredients, such as natural sweeteners, natural colours, and whole grains, are seen to make indulgent treats slightly healthier. Consumers view confectionery products with natural flavors and colours derived from fruits, vegetables, and spices as more appealing and better tasting. These ingredients can provide vibrant colours and authentic flavors to candies and sweets.
Type Outlook
Based on type, the market is classified into natural colours, natural flavors, fruit & vegetable ingredients, starch & sweeteners, flour, malt, and others. The starch and sweeteners segment acquired a substantial revenue share in the market in 2022. Starches and sweeteners play a significant role in the market, offering several benefits for manufacturers and consumers seeking more natural and transparent food and beverage products. Starches are used as thickeners and texturizers in various food products, including soups, sauces, dressings, and baked goods. They provide the desired texture and help create structure in these products.
Form Outlook
By form, the market is categorized into powder, liquid, and others. In 2022, the powder segment held the highest revenue share in the market. Clean label protein powders, such as those derived from peas, rice, hemp, and other plant-based sources, have gained popularity because of the growing demand for plant-based and clean-label protein options. These powders are used in protein bars, shakes, and other products. Natural flour and starches, such as almond flour, coconut flour, cassava flour, and potato starch, are used as clean label alternatives to conventional wheat flour.
Regional Outlook
Region-wise, the market is analysed across North America, Europe, Asia Pacific, and LAMEA. In 2022, the Europe region led the market by generating the highest revenue share. Europe is increasingly concerned about their food choices' health and environmental impacts, leading to the demand for cleaner, simpler, and more transparent ingredient lists. Clean label ingredients are particularly prominent in the beverage industry. European consumers seek natural sweeteners, natural colours, and ingredients like botanical extracts for flavouring. European consumers have become more health-conscious and seek products with easy-to-understand ingredient lists.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Archer Daniels Midland Company, Koninklijke DSM N.V., Frutarom (International Flavors & Fragrances, Inc.), Kerry Group plc, Tate & Lyle PLC, Corbion N.V., Cargill, Incorporated, DuPont de Nemours, Inc., Sensient Technologies Corporation, Ingredion Incorporated
Recent Strategies Deployed in Clean Label Ingredients Market
Mergers & Acquisition:
May-2023: DSM announced a merger with Firmenich, a Swiss chemicals company. The new company, DSM-Firmenich, would be organized into four different segments and would be used for manufacturing Flavors, nutrients, and fragrances.
Oct-2022: Sensient Technologies Corporation acquired Endemix Dogal Maddeler A.S. (Endemix), a food and beverage company. Through this acquisition, Sensient Technologies would enhance its natural colour portfolio and bring Sensient operations closer to vital botanical cultivation regions.
Oct-2021: Koninklijke DSM N.V. acquired First Choice Ingredients, a US-based dairy product manufacturing company. Through this acquisition, Koninklijke DSM N.V. would be able to enhance First Choice Ingredients' expansion by facilitating the distribution of their products on an international scale, beyond the borders of the United States. Moreover, expanding its reach to a diverse worldwide clientele, DSM is incorporating its solutions into a comprehensive lineup of offerings encompassing taste, texture, and health, all within sustainable solutions tailored for Food and beverage customers.
Sep-2021: Kerry Group plc took over Niacet, a US-based chemical manufacturing company. Through this acquisition, Kerry Group plc would enhance the company's dominant market position by integrating complementary technologies, expediting its overall growth. Further, the expanded range of preservation solutions and inventive food safety systems, along with the comprehensive Taste and Nutrition portfolio, will empower Kerry and its diverse worldwide clientele to address the most intricate food preservation issues on a global scale.
Jul-2021: Corbion N.V. acquired Granolife, a producer of granola made of quality natural ingredients without flavouring and preservatives. The acquisition enables the company to expand its footprint in the Mexican market with the help of the expertise, blending capabilities, and application labs of Granolife.
Jul-2021: Sensient Technologies Corporation acquired Flavour Solutions, Inc., a US-based food and beverage services company. Through this acquisition, Sensient Technologies would be able to broaden its flavour range by incorporating new flavour selections and incorporating savory reaction flavours.
Dec-2020: Tate & Lyle PLC acquired Sweet Green Fields, a food and beverage services company. Through this acquisition, Tate & Lyle PLC entails a comprehensive range of stevia-based products and a seamlessly integrated supply chain for stevia.
Nov-2020: Ingredion Incorporated acquired Verdient Foods Inc., a Canadian food processing company focused on producing pulse-based ingredients, particularly lentils and peas, for the food industry. Through this acquisition, Ingredion Incorporated would focus on enhancing manufacturing capacity even further and collaborating closely with clients to meet the growing need for plant-based food products among consumers.
Product Launches:
Mar-2023: Kerry Group plc introduced SucculencePB, a revolutionary innovation in plant-based meat alternatives that replicates the mouthwatering, succulent flavour of meat that consumers worldwide desire. SucculencePB offers an enhanced nutritional composition and a more favourable environmental footprint. Moreover, it effectively addresses the issue of the 'dry mouth' taste commonly associated with cooked plant-based meat substitutes.
Sep-2022: Kerry Group plc Introduced Puremul, an innovative texturizing system that empowers manufacturers to revamp their formulations with a non-GMO alternative that complies with label-friendly standards, addressing the current constraints in sunflower supply. With the launch of Puremul, Kerry would offer an organic texturing solution that has the potential to serve as a viable alternative to sunflower lecithin and mono- and diglycerides in various applications, such as baked goods and plant-based beverages.
Partnerships, Collaborations & Agreements:
Aug-2023: Archer Daniels Midland Company formed a partnership with Brightseed, a biotechnology research company based in the US. Through this partnership, Archer Daniels Midland would be able to do research on the microbiome and develop evidence-based solutions that empower individuals to take personalized and proactive steps toward better health.
Feb-2023: Corbion N.V. expanded its partnership with Azelis, a leading global innovation service provider in the specialty chemicals and food ingredients industry. The partnership enables the company to reach its customers in Malaysia and Singapore market through the distribution network of Azelis' Food and Nutrition Division.
Mar-2022: Corbion Inc. came into partnership with Nestle, a Swiss multinational food and drink processing conglomerate corporation. Through this partnership, both companies would be aiming to expand their plant-based portfolio with the launch of animal-free foods.
May-2021: Ingredion Incorporated came into partnership with Amyris, Inc., is a synthetic biotechnology and renewable chemical company headquartered in Emeryville, California. Through this partnership, Ingredion Incorporated would enhance the synthetic biology technology platform for crafting, scaling, and manufacturing fermentation-based items, coupled with Ingredion's worldwide market access, formulation expertise, and commercial teams.
Dec-2019: Archer Daniels Midland Company came into a partnership with IMCD, a global leader in the distribution and formulation of specialty chemicals and ingredients. Through this partnership, Archer Daniels would bolster the food industry's capacity for innovation and address consumer demands within the Canadian market.
Market Segments covered in the Report:
By Distribution Channel
By Application
By Type
By Form
By Geography
Companies Profiled
Unique Offerings from KBV Research