市場調查報告書
商品編碼
1495989
健康老化(心血管和骨骼健康食品和飲料)市場:2024-2029 年預測Cardiovascular and Bone Health Positioned Food and Beverages (Healthy Aging Market) - Forecasts from 2024 to 2029 |
健康老化(心血管和骨骼健康食品和飲料)市場在預測期內將以11.07%的年複合成長率成長,從2022年的407.92億美元成長到2029年的949.45億美元。 。
心血管和骨骼健康領域的健康老化食品和飲料是旨在隨著老齡化支持心血管健康、骨骼健康和整體福祉的產品。這些產品含有有益心臟健康的營養素,如Omega-3脂肪酸、抗氧化劑、膳食纖維和植物固醇,有助於維持健康的膽固醇水平並降低心血管疾病的風險。它還含有對骨骼礦化和密度起重要作用的營養素,如鈣、維生素 D、維生素 K 和鎂。
健康老齡化需要採取整體方法,包括保持身體健康、促進營養平衡、支持免疫系統以及應對與老齡化相關的健康挑戰。多年來,生活方式的改變迫使我們採取健康的生活方式。人們對自身健康和福祉的意識日益增強,為健康老化市場的開拓創造了巨大的機會。
世界人口正在迅速老化。這增加了採用具有促進健康老化特效的食品和補充品的需求。除此之外,對心血管疾病、維生素缺乏導致骨痛以及健康問題的日益關注也是健康老化市場的主要驅動力。市場的主要限制因素之一是普及在連生活必需品都缺乏的低度開發地區。
市場促進因素
不健康的飲食、缺乏運動、大量吸煙、吸煙改變的生活方式、都市化和污染是多年來影響我們健康和福祉的一些因素,導致心血管疾病的發病率逐年增加做出了貢獻據世界衛生組織稱,每年約有 1790 萬人死於心血管疾病,使 CVD 成為全球主要死亡原因。 CVD(心血管疾病)包括多種與心臟相關的疾病,如腦血管疾病、冠狀動脈心臟病和風濕性心臟病,久而久之會導致中風和心臟病發作。
據世界衛生組織稱,五分之四的心血管疾病死亡是由於心臟病和中風造成的,這使其成為一個嚴重問題。此外,研究表明,隨著老齡化,免疫力會減弱,身體也會衰弱,增加心血管疾病的威脅。根據聯合國提供的資料,65歲以上人口比例從1990年的6%上升到2019年的9%。 2019年,全球65歲以上人口有7.03億,預計到2050年將翻倍,達到15億人。根據這些預測,心血管疾病病例預計將進一步增加,並強調健康老化的必要性。
識字率的提高、意識提升宣傳活動和政府措施極大地促進了人們透過吃健康食品來採取健康的生活方式。這就是為什麼心血管健康產品和補充品,如草藥產品、植物固醇產品、Coenzyme Q10或 CoQ10補充品、低脂乳製品、全穀穀物和堅果、魚油和Omega-3脂肪酸補充品正在幫助人們。一部分,並為引導健康生活提供了巨大的機會。
除了心血管疾病外,擾亂健康老化食品和飲料市場的關鍵機會之一是佔領骨骼相關疾病高發生率地區。鈣缺乏、維生素D缺乏、人口老化、體重過低、吸菸、過量攝取、缺乏運動等是骨質疏鬆、石骨症等議題的重要領域。
骨質疏鬆症是最常見的骨骼疾病,它會削弱骨骼結構和組織,使其強度降低,更容易骨折。美國疾病管制與預防中心的研究顯示,50歲及以上成年人的骨質疏鬆症年齡調整盛行率從2007-2008年的9.4%上升到2017-2018年的12.6%。由於出生率下降,人口老化不斷增加,這為骨骼相關的健康老化市場創造了機會。
市場限制因素
市場成長的主要限制因素之一是補充品和其他健康產品的安全性。這是因為許多補充品尚未對孕婦和兒童進行初步測試,這可能會阻礙市場成長。此外,FDA 關於補充品的法規也可能對市場構成威脅。產品上市後,FDA 會根據消費者評論追蹤其副作用。如果發現產品不安全,FDA 可以對製造商採取嚴格的法律行動或發出警告,將產品撤出市場。
The cardiovascular and bone health positioned food and beverages: the healthy aging market is expected to grow at a compound annual growth rate of 11.07% over the forecast period to reach a market size of US$94.945 billion in 2029, from US$40.792 billion in 2022.
Cardiovascular and bone health-positioned food and beverages for healthy aging are products designed to support cardiovascular health, bone health, and overall well-being in the context of aging. These products include heart-friendly nutrients like omega-3 fatty acids, antioxidants, fiber, and plant sterols, which help maintain healthy cholesterol levels and reduce the risk of cardiovascular diseases. They also contain nutrients like calcium, vitamin D, vitamin K, and magnesium, which play a crucial role in bone mineralization and density.
Healthy aging encompasses a holistic approach to maintaining well-being, promoting overall nutritional balance, supporting the immune system, and managing age-related health challenges. Over the years, changing living patterns have driven us towards the need to adopt a healthy lifestyle. People are becoming more conscious about their health and well-being, which has opened up a great opportunity to develop the healthy aging market.
The global population is aging at a fast rate. This has increased the need to adopt food and wellness products and supplements that carry the extra benefits of promoting healthy aging. Apart from that, the rising concerns relating to cardiovascular diseases, vitamin deficiencies leading to bone pains, and health issues are also major driving factors for the healthy aging market. One of the major restraints for the market is to expand its reach in less developed regions that lack even the necessities of life.
Market Drivers
Changing living patterns accompanied by an unhealthy diet, lack of physical activity, high consumption of tobacco, smoking, urbanization, and pollution are some of the elements playing with our health and wellness for years and have contributed to the rise of cardiovascular diseases over the years. According to WHO, around 17.9 million die from cardiovascular diseases every year, which has made CVDs a leading cause of death globally. CVDs or Cardio Vascular Diseases include a range of heart-related disorders like cerebrovascular disease, coronary heart disease, rheumatic heart disease, etc. that can give rise to chances of strokes and heart attacks with time.
WHO says that around four out of five CVD deaths are due to heart attacks and stroke, becoming major concerns. Besides that, studies have found that with aging, the threat of cardiovascular diseases increases due to low immunity and a weak body, as well as the threat of other diseases. According to the data provided by the UN, the share of the population aged 65 years or over increased from 6% in 1990 to 9% in 2019. There were 703 million persons aged 65 years or over in the world in 2019, which is expected to double to 1.5 billion in 2050. With these projections, the cases of cardiovascular diseases are projected to increase further, which calls for the need for healthy aging.
The growing literacy, the rising awareness campaigns, and government initiatives contribute significantly to making people adopt a healthy lifestyle by eating a healthy diet. This, therefore, has opened up a significant opportunity for cardiovascular-related wellness products and supplements like herbal products, phytosterol-based commodities, coenzyme Q10 or CoQ10 supplements, low-fat dairy products, whole grains and nuts, fish oil, and omega 3 fatty acid supplements to become a part of people's diet and induce healthy living in them.
Apart from cardiovascular diseases, one of the major opportunities for developing the healthy aging food and beverages market is to acquire the areas of high bone-related diseases. Calcium deficiency, vitamin D deficiency, population aging, low body weight, smoking, excess alcohol consumption, physical inactivity, etc., are critical areas that suffer from problems like osteoporosis and osteopetrosis, etc.
Osteoporosis is the most common bone disease that weakens the bone structure and tissue, due to which bone loses strength, which increases the chances of fractures. According to a survey conducted by the Centers for Disease Control and Prevention in the USA, the age-adjusted prevalence of osteoporosis among adults aged 50 and over increased from 9.4% in 2007-2008 to 12.6% in 2017-2018. With the declining birth rate, the aged population is rising, which has created an opportunity for the bone-related healthy aging market.
Market Restraints
One of the major restraints for the market growth is the safety associated with supplements and other wellness products. This is because many of these supplements do not go through any prior testing for pregnant women and children, and this can hamper the market growth. Besides that, the regulation by the FDA on the supplements can pose another threat to the market. Once the product is marketed, the FDA tracks its side effects as per consumer reviews. If the product is found unsafe, the FDA can take strict legal actions against the manufacturer or issue a warning to remove the product from the market.