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市場調查報告書
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1627735

口腔清潔用品市場：未來預測（2025-2030）

Oral Care Market - Forecasts from 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 109 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

口腔清潔用品市場預計將以 7.17% 的複合年成長率成長，從 2025 年的 388.38 億美元成長到 2030 年的 549.09 億美元。

牙齒和口腔健康是整體健康和福祉的重要組成部分。口腔衛生不良會導致蛀牙和各種牙齦疾病，也與心臟病、癌症和糖尿病有關。良好的口腔和牙齒衛生有助於預防口臭、蛀牙和牙齦疾病，並有助於隨著年齡的成長保護您的牙齒。不健康的口腔，尤其是患有牙周病的口腔，會增加嚴重健康問題的風險，包括心臟病發作、中風、不受控制的糖尿病和早產。

口腔清潔用品市場促進因素

  • 提高消費者的口腔清潔用品意識

口腔清潔用品市場的成長顯示消費者對口腔衛生及其益處的認知不斷提高。此外，它在提高個人美學意識方面也有所成長。口腔清潔用品市場創新產品的推出也推動了成長。電動牙刷和電池供電的牙刷、牙線、假牙黏合劑、口氣清新劑和口香糖是一些新開發的產品，正被中高所得者迅速接受。

然而，競爭定價壓力正在阻礙市場擴張。為了克服這個問題，公司正在實施併購、地理擴張和新產品開發等策略。

全球口腔清潔用品市場分為五個區域：

根據地區，口腔清潔用品市場分為北美、南美、歐洲、中東和非洲以及亞太地區。預計亞太地區將佔據市場佔有率。這主要是由於無牙老年人口的增加、兒童和成人齲齒和其他牙周疾病的盛行率增加、醫療成本上升（加上可支配收入的增加）、口腔保健意識的增強以及在牙科治療上花費更多資金的意願。

除此之外，還有多種因素推動北美口腔清潔用品市場的發展。提高消費者對口腔健康重要性及其與整體健康的關係的認知是一個關鍵促進因素。蛀牙、牙周病和口臭等牙齒疾病的發生率不斷上升，尤其是在老年人群中，也推動了對有效口腔清潔用品的需求。根據美國國家人口問題研究所的數據，美國 65 歲及以上人口數量預計將從 2022 年的 580 億增加到 2050 年的 825 億，增幅高達 47%。此外，65歲及以上人口的比例未來也將從17%上升到23%。因此，預計該統計數據將在未來幾年推動老年人對口腔清潔用品的需求。

為什麼要購買這份報告？

  • 深刻分析：獲得深入的市場洞察，涵蓋主要地區和新興地區，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他子區隔。
  • 競爭格局：了解全球主要企業所採用的策略策略，並了解正確策略帶來的潛在市場滲透率。
  • 市場促進因素和未來趨勢：探索動態因素和關鍵市場趨勢以及它們將如何影響市場的未來發展。
  • 可行的建議：利用洞察力進行策略決策，在動態環境中開闢新的業務流和收益。
  • 適合廣泛的用戶：對於新興企業、研究機構、顧問公司、中小企業和大型企業來說，它都是實用且具有成本效益的。

它有什麼用途？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、法律規範與影響、新產品開發、競爭影響

分析範圍

  • 歷史資料與預測（2022-2030）
  • 成長機會、挑戰、供應鏈前景、法規結構、顧客行為、趨勢分析
  • 競爭對手定位、策略與市場佔有率分析
  • 按部門和地區（國家）分類的收益成長和預測分析
  • 公司簡介（策略、產品、財務資訊、主要趨勢等）

目錄

第 1 章 簡介

  • 市場概況
  • 市場定義
  • 分析範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關利益者的主要利益

第 2 章 分析方法

  • 分析設計
  • 分析過程

第3章執行摘要

  • 主要發現
  • 分析師觀點

第4章 市場動態

  • 市場促進因素
  • 市場限制
  • 波特五力分析
  • 產業價值鏈分析

第 5 章口腔清潔用品市場按類型

  • 介紹
  • 牙刷
  • 漱口水
  • 牙線
  • 牙膏
  • 其他

第6章口腔清潔用品市場依年齡層分類

  • 介紹
  • 0 至 3 歲
  • 3至12歲
  • 13-19歲
  • 20-59歲
  • 年齡 60 歲或以上

第 7 章口腔清潔用品市場：性別

  • 介紹
  • 男性
  • 女士

第 8 章口腔清潔用品市場（按分銷管道）

  • 介紹
  • 離線
  • 線上

第 9 章口腔清潔用品市場（按區域）

  • 世界概況
  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 南美洲
    • 巴西
    • 阿根廷
    • 南美洲其他地區
  • 歐洲
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
    • 其他歐洲國家地區
  • 中東和非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 其他中東和非洲地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 台灣
    • 泰國
    • 印尼
    • 其他亞太地區

第10章 競爭格局及分析

  • 主要企業和策略分析
  • 市場佔有率分析
  • 企業合併（M&A）、協議、商業合作
  • 競爭儀錶板

第11章 公司簡介

  • Procter & Gamble
  • Colgate-Palmolive Company
  • Unilever
  • GlaxoSmithKline plc
  • Johnson & Johnson Services Inc.
  • Koninklijke Philips NV
  • Himalaya Wellness Company
  • Dr. Fresh
  • Patanjali Ayurved
  • Lion Corporation
  • GC Corporation
  • 3M
  • Orkla
  • Amway Philippines, LLC
  • Young Innovations, Inc
簡介目錄
Product Code: KSI061612877

The oral care market is projected to grow at a CAGR of 7.17% to reach a market size of US$54.909 billion by 2030, up from US$38.838 billion in 2025.

Dental and oral health is an essential part of overall health and well-being. Poor oral hygiene causes dental cavities and various gum diseases and is also linked to heart disease, cancer, and diabetes. Good oral and dental hygiene prevents bad breath, tooth decay, and gum disease-and helps keep the teeth as a person ages. An unhealthy mouth, especially if a person has gum disease, may increase the risk of serious health problems such as heart attack, stroke, poorly controlled diabetes, and preterm labor.

Oral care market drivers:

  • Rising awareness among consumers regarding oral health care

The oral care market's growth is substantiated by the rising awareness among the population regarding oral hygiene and its benefits. Moreover, it has also grown because of its ability to improve personal aesthetics. The introduction of innovative products in the oral care market is also responsible for driving growth. Electric and battery-powered toothbrushes, dental floss, denture adhesive creams, fresh breath strips, and chewing gums are some of the newly developed products that are rapidly being adopted by middle-income and high-income groups.

However, competitive pricing pressure is hampering the oral care market's expansion. To overcome this, companies are implementing strategies like mergers and acquisitions, geographical expansions, and new product development.

The oral care market is segmented into five regions worldwide:

Geography-wise, the oral care market is divided into North America, South America, Europe, the Middle East and Africa, and Asia Pacific. The Asia-Pacific region is anticipated to hold a significant market share. This can mainly be attributed to the increase in the number of the geriatric population associated with edentulism, the growing prevalence of dental caries and other periodontal diseases in children and adults, increasing healthcare expenditure (coupled with rising disposable income), rising awareness about oral healthcare, and willingness to spend more on dental care.

Apart from this, several factors drive the North American oral care market. Increasing awareness among consumers regarding the importance of oral health and its link to overall well-being is a major driver. The increasing prevalence of dental problems such as cavities, gum disease, and bad breath, especially in the geriatric population, has also driven the demand for effective oral care products. Following this, as per the Population Reference Bureau, the number of Americans above 65 is projected to grow significantly from 58 billion in 2022 to 82.5 billion by 2050, a 47% increase. Additionally, the proportion of people aged 65 or older will grow from 17% to 23% in the future. Therefore, the statistics mentioned are forecasted to raise the demand for oral care products for the elderly in the coming years.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The oral care market is segmented and analyzed as follows:

By Type

  • Toothbrush
  • Mouthwash
  • Dental Floss
  • Toothpaste
  • Others

By Age Group

  • 0-3 Years
  • 3-12 Years
  • 13-19 Years
  • 20-59 Years
  • 60 Years and above

By Gender

  • Male
  • Female

By Distribution Channel

  • Offline
  • Online

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Rest of South America
  • Europe
  • United Kingdom
  • Germany
  • France
  • Italy
  • Spain
  • Rest of Europe
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Rest of the Middle East and Africa
  • Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Rest of Asia-Pacific

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. Analyst View

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. The Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis

5. ORAL CARE MARKET BY TYPE

  • 5.1. Introduction
  • 5.2. Toothbrush
  • 5.3. Mouthwash
  • 5.4. Dental Floss
  • 5.5. Toothpaste
  • 5.6. Others

6. ORAL CARE MARKET BY AGE GROUP

  • 6.1. Introduction
  • 6.2. 0-3 Years
  • 6.3. 3-12 Years
  • 6.4. 13-19 Years
  • 6.5. 20-59 Years
  • 6.6. 60 Years and above

7. ORAL CARE MARKET BY GENDER

  • 7.1. Introduction
  • 7.2. Male
  • 7.3. Female

8. ORAL CARE MARKET BY DISTRIBUTION CHANNEL

  • 8.1. Introduction
  • 8.2. Offline
  • 8.3. Online

9. ORAL CARE MARKET BY GEOGRAPHY

  • 9.1. Global Overview
  • 9.2. North America
    • 9.2.1. United States
    • 9.2.2. Canada
    • 9.2.3. Mexico
  • 9.3. South America
    • 9.3.1. Brazil
    • 9.3.2. Argentina
    • 9.3.3. Rest of South America
  • 9.4. Europe
    • 9.4.1. United Kingdom
    • 9.4.2. Germany
    • 9.4.3. France
    • 9.4.4. Italy
    • 9.4.5. Spain
    • 9.4.6. Rest of Europe
  • 9.5. Middle East and Africa
    • 9.5.1. Saudi Arabia
    • 9.5.2. United Arab Emirates
    • 9.5.3. Rest of the Middle East and Africa
  • 9.6. Asia-Pacific
    • 9.6.1. China
    • 9.6.2. India
    • 9.6.3. Japan
    • 9.6.4. South Korea
    • 9.6.5. Taiwan
    • 9.6.6. Thailand
    • 9.6.7. Indonesia
    • 9.6.8. Rest of Asia-Pacific

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 10.1. Major Players and Strategy Analysis
  • 10.2. Market Share Analysis
  • 10.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 10.4. Competitive Dashboard

11. COMPANY PROFILES

  • 11.1. Procter & Gamble
  • 11.2. Colgate-Palmolive Company
  • 11.3. Unilever
  • 11.4. GlaxoSmithKline plc
  • 11.5. Johnson & Johnson Services Inc.
  • 11.6. Koninklijke Philips N.V.
  • 11.7. Himalaya Wellness Company
  • 11.8. Dr. Fresh
  • 11.9. Patanjali Ayurved
  • 11.10. Lion Corporation
  • 11.11. GC Corporation
  • 11.12. 3M
  • 11.13. Orkla
  • 11.14. Amway Philippines, LLC
  • 11.15. Young Innovations, Inc