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市場調查報告書
商品編碼
1523142

硬蘇打水市場報告：2030 年趨勢、預測與競爭分析

Hard Seltzer Market Report: Trends, Forecast and Competitive Analysis to 2030
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3個工作天內

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簡介目錄

硬蘇打水趨勢和預測

預計到 2030 年，全球硬蘇打水市場將達到 378.5 億美元，2024 年至 2030 年複合年成長率為 16.7%。該市場的主要驅動力是消費者對控制酒精攝取量的興趣日益濃厚，以及由於健康意識的增強而接受「過度好奇」的生活方式，強調風味與健康之間平衡的飲料引發了需求。全球硬蘇打水市場的未來看起來充滿希望，金屬罐和玻璃瓶市場也充滿機會。

硬蘇打水按細分市場

該研究包括按包裝類型、酒精濃度、口味、分銷管道和地區對全球硬蘇打水的預測。

硬蘇打水市場洞察

Lucintel 預計，隨著消費者擴大尋求低酒精度、低熱量的酒精飲料，並青睞硬蘇打水等選擇，調味品在預測期內仍將佔據更大的市場佔有率。

由於金屬罐的易用性和移動性，金屬罐將繼續成為該市場的重要組成部分。

由於強烈的興趣，尤其是年輕消費者的興趣，北美在預測期內可能仍然是最大的地區。

常問問題

Q1.市場規模為：

A1. 到 2030 年，全球硬蘇打水市場預計將達到 378.5 億美元。

Q2.市場成長預測是多少：

A2. 2024年至2030年，全球硬蘇打水市場預計將以6.2%的複合年成長率成長。

Q3.影響市場成長的主要促進因素是：

A3. 該市場的主要驅動力是消費者對減少酒精攝取量的興趣不斷成長，以及由於健康意識的增強而接受「清醒」的生活方式，從而導致了對風味與健康之間的平衡的需求。

Q4.市場的主要細分市場是：

A4. 硬蘇打水市場前景廣闊，金屬罐和玻璃瓶市場有機會。

Q5.市場的主要企業是：

A5.主要企業如下：

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Q6.未來最大的細分市場是什麼？

A6.Lucintel 預計，在預測期內，調味飲料仍將佔據更大的市場佔有率，因為消費者越來越喜歡低酒精度和低熱量的酒精飲料，更喜歡硬蘇打水等選擇。

Q7. 未來五年預計哪些地區的市場成長最大？

A7. 由於興趣濃厚，尤其是年輕消費者的興趣，北美在預測期內仍是最大的地區。

Q8. 可以客製化報告嗎？

A8. 是的，Lucintel 允許 10% 的客製化，無需額外付費。

目錄

第1章執行摘要

第2章全球硬蘇打水市場：市場動態

  • 簡介、背景、分類
  • 供應鏈
  • 產業促進因素與挑戰

第3章 2018-2030年市場趨勢及預測分析

  • 宏觀經濟趨勢（2018-2023）與預測（2024-2030）
  • 全球硬蘇打水市場趨勢（2018-2023）與預測（2024-2030）
  • 全球硬蘇打水市場（按包裝類型）
    • 玻璃瓶
    • 金屬罐
  • 按酒精濃度分類的全球硬蘇打水市場
    • 1.0～4.9%
    • 5.0～6.9%
    • 其他
  • 按口味分類的全球硬蘇打水市場
    • 經典無味
    • 調味
  • 按分銷管道分類的全球硬蘇打水市場
    • Off-Trade
    • On-Trade

第4章 2018-2030年區域市場趨勢及預測分析

  • 按地區分類的硬蘇打水市場
  • 北美硬蘇打水市場
  • 歐洲硬蘇打水市場
  • 亞太硬蘇打水市場
  • 其他區域硬蘇打水市場

第5章 競爭分析

  • 產品系列分析
  • 營運整合
  • 波特五力分析

第6章 成長機會與策略分析

  • 成長機會分析
    • 全球硬蘇打水市場按包裝類型分類的成長機會
    • 硬蘇打水市場成長機會（按酒精濃度）
    • 全球硬蘇打水市場按口味的成長機會
    • 按分銷管道分類的全球硬蘇打水市場成長機會
    • 按地區分類的全球硬蘇打水市場成長機會
  • 全球硬蘇打水市場新趨勢
  • 戰略分析
    • 新產品開發
    • 擴大全球硬蘇打水市場產能
    • 全球硬蘇打水市場的併購、收購和合資企業
    • 認證和許可

第7章主要企業概況

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg
簡介目錄

Hard Seltzer Trends and Forecast

The future of the global hard seltzer market looks promising with opportunities in the metal can and glass bottle markets. The global hard seltzer market is expected to reach an estimated $37.85 billion by 2030 with a CAGR of 16.7% from 2024 to 2030. The major drivers for this market are consumers' growing interest in decreasing alcohol intake and embracing the "sober-curious" lifestyle along with rising health awareness, leading to a demand for drinks that strike a balance between flavor and well-being.

A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.

Hard Seltzer by Segment

The study includes a forecast for the global hard seltzer by packaging type, ABV content, flavor, distribution channel, and region.

Hard Seltzer Market by Packaging Type [Shipment Analysis by Value from 2018 to 2030]:

  • Glass Bottles
  • Metal Cans

Hard Seltzer Market by ABV Content [Shipment Analysis by Value from 2018 to 2030]:

  • 1.0% to 4.9%
  • 5.0% to 6.9%
  • Others

Hard Seltzer Market by Flavor [Shipment Analysis by Value from 2018 to 2030]:

  • Classic or Unflavored
  • Flavored

Hard Seltzer Market by Distribution Channel [Shipment Analysis by Value from 2018 to 2030]:

  • Off-Trade
  • On-Trade

Hard Seltzer Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Hard Seltzer Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies hard seltzer companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the hard seltzer companies profiled in this report include-

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Hard Seltzer Market Insights

Lucintel forecasts that flavored will remain larger segment over the forecast period due to increasing consumer inclination towards lighter, low-calorie alcoholic beverages, and a favoring options like hard seltzers.

Within this market, metal can will remain larger segment due to ease of use and mobility.

North America will remain the largest region over the forecast period due to strong interest, particularly from younger consumers in the region.

Features of the Global Hard Seltzer Market

Market Size Estimates: Hard seltzer market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Hard seltzer market size by various segments, such as by packaging type, ABV content, flavor, distribution channel, and region in terms of value ($B).

Regional Analysis: Hard seltzer market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different packaging types, ABV content, flavors, distribution channels, and regions for the hard seltzer market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the hard seltzer market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the hard seltzer market size?

Answer: The global hard seltzer market is expected to reach an estimated $37.85 billion by 2030.

Q2. What is the growth forecast for hard seltzer market?

Answer: The global hard seltzer market is expected to grow with a CAGR of 6.2% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the hard seltzer market?

Answer: The major drivers for this market are consumers' growing interest in decreasing alcohol intake and embracing the "sober-curious" lifestyle along with rising health awareness, leading to a demand for drinks that strike a balance between flavor and well-being.

Q4. What are the major segments for hard seltzer market?

Answer: The future of the hard seltzer market looks promising with opportunities in the metal can and glass bottle markets.

Q5. Who are the key hard seltzer market companies?

Answer: Some of the key hard seltzer companies are as follows:

  • Mark Anthony Brands
  • Carlsberg
  • Anheuser-Busch
  • Coca-Cola
  • Diageo
  • Heineken
  • Boston Beer
  • Molson Coors Beverage
  • Constellation Brands
  • Kopparberg

Q6. Which hard seltzer market segment will be the largest in future?

Answer: Lucintel forecasts that flavored will remain larger segment over the forecast period due to increasing consumer inclination towards lighter, low-calorie alcoholic beverages, and a favoring options like hard seltzers.

Q7. In hard seltzer market, which region is expected to be the largest in next 5 years?

Answer: North America will remain the largest region over the forecast period due to strong interest, particularly from younger consumers in the region.

Q8. Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the hard seltzer market by packaging type (glass bottles and metal cans), ABV content (1.0% to 4.9%, 5.0% to 6.9%, and others), flavor (classic or unflavored and flavored), distribution channel (off-trade and on-trade), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Hard Seltzer Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Hard Seltzer Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Hard Seltzer Market by Packaging Type
    • 3.3.1: Glass Bottles
    • 3.3.2: Metal Cans
  • 3.4: Global Hard Seltzer Market by ABV Content
    • 3.4.1: 1.0% to 4.9%
    • 3.4.2: 5.0% to 6.9%
    • 3.4.3: Others
  • 3.5: Global Hard Seltzer Market by Flavor
    • 3.5.1: Classic or Unflavored
    • 3.5.2: Flavored
  • 3.6: Global Hard Seltzer Market by Distribution Channel
    • 3.6.1: Off-Trade
    • 3.6.2: On-Trade

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Hard Seltzer Market by Region
  • 4.2: North American Hard Seltzer Market
    • 4.2.1: North American Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.2.2: North American Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.3: European Hard Seltzer Market
    • 4.3.1: European Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.3.2: European Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.4: APAC Hard Seltzer Market
    • 4.4.1: APAC Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.4.2: APAC Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored
  • 4.5: ROW Hard Seltzer Market
    • 4.5.1: ROW Hard Seltzer Market by Packaging Type: Glass Bottles and Metal Cans
    • 4.5.2: ROW Hard Seltzer Market by Flavor: Classic or Unflavored and Flavored

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Hard Seltzer Market by Packaging Type
    • 6.1.2: Growth Opportunities for the Global Hard Seltzer Market by ABV Content
    • 6.1.3: Growth Opportunities for the Global Hard Seltzer Market by Flavor
    • 6.1.4: Growth Opportunities for the Global Hard Seltzer Market by Distribution Channel
    • 6.1.5: Growth Opportunities for the Global Hard Seltzer Market by Region
  • 6.2: Emerging Trends in the Global Hard Seltzer Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Hard Seltzer Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Hard Seltzer Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Mark Anthony Brands
  • 7.2: Carlsberg
  • 7.3: Anheuser-Busch
  • 7.4: Coca-Cola
  • 7.5: Diageo
  • 7.6: Heineken
  • 7.7: Boston Beer
  • 7.8: Molson Coors Beverage
  • 7.9: Constellation Brands
  • 7.10: Kopparberg