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市場調查報告書
商品編碼
1560010

線上旅遊市場報告:2030 年趨勢、預測與競爭分析

Online Travel Market Report: Trends, Forecast and Competitive Analysis to 2030

出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3個工作天內

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簡介目錄

線上旅遊趨勢和預測

預計到 2030 年,全球線上旅遊市場將達到 8,053 億美元,2024 年至 2030 年複合年成長率為 12.8%。該市場的關鍵促進因素是全球遊客數量的增加、政府促進旅遊業的舉措不斷增加以及旅遊目的地網站上3D互動旅遊的日益普及。全球線上旅遊市場前景廣闊,交通、住宿設施、度假套裝市場充滿機會。

  • Lucintel 預測,使用行動/平板裝置的線上旅遊市場將在預測期內實現最高成長。
  • 由於人們越來越偏好在線預訂各種旅行(包括商務和冒險)的航班、巴士和火車,交通運輸仍然是市場上最大的部分。
  • 由於人口可支配收入的增加和人民生活水準的提高,預計亞太地區在預測期內將出現最高的成長。

線上旅遊市場新趨勢

在數位創新、永續性問題和不斷變化的旅行者期望的推動下,線上旅遊市場正在不斷發展。塑造該市場未來的五個關鍵趨勢是個人化、永續旅行、行動最佳化、本地體驗以及人工智慧和擴增實境等高階技術的整合。

  • 個人化旅行體驗:線上平台有望透過利用人工智慧提供個人化建議並將旅行選擇與個人偏好和過去的行為相匹配,進一步提高用戶滿意度。
  • 永續的旅行選擇:隨著環保意識的增強,平台越來越積極地在搜尋結果中推送綠色選項,從碳抵消工具到環保住宿設施推薦。
  • 行動優先的旅行解決方案:隨著行動電話使用量的增加,旅行應用程式越來越關注行動優先的介面,提供順暢的預訂體驗和即時更新。
  • 強調當地體驗:旅客正在尋找真實世界的體驗。這就是為什麼該平台與當地提供者合作提供獨特且文化沉浸式的選擇。
  • AR/VR技術的融合:線上旅遊平台正在採用擴增實境(AR)和虛擬實境(VR)來幫助客戶虛擬地看到目的地並做出更好的決策。

這些不斷發展的趨勢將繼續徹底改變線上旅遊市場,使其更加個人化、更環保、技術更加先進。這些不斷成長的趨勢將透過為旅行者提供日益客製化和身臨其境型的體驗來改變旅行者與線上平台的互動方式。

在線旅遊市場的最新趨勢

網路旅遊市場的快速變化不僅源自於科技的變化,也源自於消費者的變化。人們越來越關注個人化、永續性以及人工智慧和擴增實境等最尖端科技的採用。由於這些發展,隨著旅行禁令的放鬆和行業的輕微復甦並恢復正常,旅行者計劃和執行旅行的方式已經發生了變化。所有這些變化對於尋求在不斷變化的市場格局中保持競爭力的相關人員來說都很重要。

  • 人工智慧主導的個人化體驗:人工智慧創建用戶資料並向用戶提供相關訊息,提高用戶滿意度並提高預訂轉換率。
  • 永續旅行:線上平台開始推廣環保旅行選擇,以及碳​​足跡運算和抵銷功能。線上旅遊公司透過不斷成長的用戶群向新興市場的層級和三層級城市銷售在地化內容組合。
  • 行動旅行解決方案的成長:透過應用程式,用戶可以獲得即時更新並進行無縫預訂。
  • AR/VR技術的採用:透過在旅遊平台中採用AR(擴增實境)技術和VR(虛擬實境)技術,使用者可以輕鬆想像自己的旅行目的地並做出更好的選擇。

這些關鍵基礎設施的發展將進一步促進線上旅遊市場的個人化、可近性和技術進步。創新仍然是一個持續的過程,隨著創新的變化,未來的旅行旨在幫助用戶在世界各地獲得更好的體驗。

在線旅遊市場的策略性成長機會

由於科技的發展和消費者偏好的變化,線上旅遊市場近年來經歷了前所未有的成長。儘管該行業仍處於起步階段,但兩端都存在充足的策略成長機會。在這裡,我們討論了五個關鍵的成長機會,這些機會有可能為線上旅遊領域做出重大貢獻。

  • 個人化旅行體驗:人工智慧和機器學習還可以幫助線上旅行平台根據每個最終用戶先前的行為提供超個人化的旅行提案和體驗,根據他們的個人品味和偏好。這提高了客戶滿意度和忠誠度。
  • 虛擬實境和擴增實境:使用 VR 和 AR 等虛擬旅行體驗,旅客可以虛擬地造訪目的地並查看住宿設施,從而做出更好的決策並改善他們的整體旅行體驗。
  • 行動優先方法:最近智慧型手機使用量的激增使行動裝置成為線上旅行預訂的重要管道。這意味著您的網站或行動應用程式需要針對行動裝置進行最佳化,以佔領這個不斷成長的市場領域。
  • 語音旅行:隨著Siri、Google Assistant和Alexa等語音助理的興起,線上旅行平台利用語音搜尋整合為用戶提供更方便、直覺的用戶體驗已勢在必行。
  • 社群目的地體驗與參與:社群媒體可以在目的地和體驗的發展中發揮非常重要的作用。將社交媒體功能整合到線上旅遊平台有助於提高參與度和預訂量。

這些新機會將永遠改變線上旅遊的面貌。透過利用個人化、身臨其境型技術、行動優先方法、語音和社交媒體整合,線上旅遊參與企業可以創造客戶滿意度、提高預訂轉換率並獲得市場競爭優勢。

線上旅遊市場推廣因素/問題

技術、經濟和監管產生了複雜的相互作用,影響線上旅遊市場。為了讓產業相關人員更了解不斷變化的格局,需要共同溝通關鍵促進因素和挑戰。

推動線上旅遊市場的因素有:

1.技術進步:人工智慧、虛擬實境、行動技術等領域的創新提供了新的機遇,改善了客戶體驗。

2、可支配收入的增加和收入的增加正在鼓勵更多的人去旅行,從而帶動了對線上旅行服務的需求。消費者偏好不斷變化的趨勢意味著旅客現在正在尋求個人化體驗、附加價值服務和便利性。全球連通性讓前往各個目的地的旅程更加便利。

3. 競爭格局:大量線上旅行社、技術和供應商正在創造競爭,推動創新並降低價格。

線上旅遊市場面臨的挑戰是:

1. 網路安全威脅:線上旅遊平檯面臨的主要挑戰之一是保護客戶資料和防止詐欺。

2. 監管變化:政府規定的資料隱私、消費者保護和稅務法規可能對線上旅遊業產生重大影響。

3.經濟波動:景氣衰退給線上旅遊公司帶來了挑戰,因為它們減少了旅遊需求並減少了支出。

由於收入的增加、消費者偏好的變化和技術的進步,線上旅遊市場取得了巨大的成長。然而,必須克服與網路安全威脅、法規環境和經濟波動相關的挑戰,以確保產業的永續成長。了解和管理這些促進因素和挑戰將有助於行業參與企業在不斷發展的線上旅遊世界中取得成功。

線上旅遊按細分市場

本研究按平台、預訂方式、服務類型和地區對全球線上旅遊進行了預測。

國家線上旅遊市場展望

由於技術的不斷發展、消費行為的變化以及 COVID-19 的後遺症,線上旅遊市場正在不斷變化。因此,美國、中國、德國、印度和日本等主要市場正在發生重大變化,這些變化正在影響旅客在線上研究和預訂的方式。

  • 美國:由於人工智慧驅動的個人化支援改善了行動體驗,預計將出現更大的成長。
  • 中國:雖然國際旅行仍然受到限制,但國內旅遊業正在蓬勃發展,尤其是透過非接觸式付款提供客製化當地體驗的線上平台。
  • 德國:從提案環保旅行的線上平台到碳足跡透明度,永續性脫穎而出。
  • 印度:線上旅遊平台開始向二線和三線城市擴張,透過開發本地內容並提供本地語言支援來進入蓬勃發展的市場。
  • 日本:AR/VR 在線上旅遊體驗中的新整合正在興起,以幫助旅客在預訂特定地點之前進行目的地的虛擬導覽。

常問問題

Q1.市場規模有多大?

答:到2030年,全球線上旅遊市場預計將達到8053億美元。

Q2.市場成長預測如何?

答:2024年至2030年,全球線上旅遊市場預計複合年成長率為12.8%。

Q3.影響市場成長的關鍵促進因素是什麼?

答:該市場的關鍵促進因素是全球遊客數量的增加、政府促進旅遊業的舉措不斷增加以及旅遊目的地網站上3D互動旅遊的日益普及。

Q4.市場的主要細分市場是什麼?

答:線上旅遊市場前景廣闊,交通、住宿設施、度假套裝市場都有機會。

Q5.市場上主要企業有哪些?

答:主要的線上旅行社有:

  • Airbnb
  • Expedia
  • Booking Holding
  • Trip Advisor
  • MakeMyTrip
  • Hostelworld
  • Trivago

Q6.未來最大的細分市場是什麼?

答:Lucintel 預測,基於行動/平板電腦的設備將變得更加流行,因為該設備將被大量用於快速、輕鬆地預訂酒店和訪問行動應用市場平台以提供廣泛的服務,預計將在2019 年實現最高成長。

Q7. 未來五年預計哪個地區的市場最大?

答:由於人口可支配所得的增加和人民生活水準的提高,亞太地區預計在預測期內將出現最高的成長。

Q8. 可以客製化報告嗎?

答:是的,Lucintel 列出了 10% 的客製化服務,無需額外費用。

目錄

第1章執行摘要

第2章 全球線上旅遊市場:市場動態

  • 簡介、背景、分類
  • 供應鏈
  • 產業促進因素與挑戰

第3章 2018-2030年市場趨勢及預測分析

  • 宏觀經濟趨勢(2018-2023)與預測(2024-2030)
  • 全球線上旅遊市場趨勢(2018-2023)與預測(2024-2030)
  • 按平台分類的全球線上旅遊市場
    • 以手機/平板電腦
    • 桌面底座
  • 按預訂方式分類的全球線上旅遊市場
    • 網路旅行社
    • 直接旅遊仲介業者
  • 按服務類型分類的全球線上旅遊市場
    • 運輸
    • 住宿設施
    • 度假套餐

第4章 2018-2030年區域市場趨勢及預測分析

  • 全球線上旅遊市集按地區分類
  • 北美線上旅遊市場
  • 歐洲線上旅遊市場
  • 亞太線上旅遊市場
  • 其他地區線上旅遊市場

第5章 競爭分析

  • 產品系列分析
  • 營運整合
  • 波特五力分析

第6章 成長機會與策略分析

  • 成長機會分析
    • 按平台分類的全球線上旅遊市場成長機會
    • 按預訂方式分類的全球線上旅遊市場成長機會
    • 按服務類型分類的全球線上旅遊市場成長機會
    • 全球線上旅遊市場按地區成長機會
  • 全球線上旅遊市場新趨勢
  • 戰略分析
    • 新產品開發
    • 全球線上旅遊市場容量不斷擴大
    • 全球線上旅遊市場的併購與合資
    • 認證和許可

第7章主要企業概況

  • Airbnb
  • Expedia
  • Booking Holding
  • Trip Advisor
  • MakeMyTrip
  • Hostelworld
  • Trivago
簡介目錄

Online Travel Trends and Forecast

The future of the global online travel market looks promising with opportunities in the transportation, accommodation, and vacation package markets. The global online travel market is expected to reach an estimated $805.3 billion by 2030 with a CAGR of 12.8% from 2024 to 2030. The major drivers for this market are rising number of traveler in worldwide, increasing governmental efforts to promote tourism, and rising popularity for 3D interactive tours on travel destination sites.

  • Lucintel forecasts that mobile/tablet based is expected to witness highest growth over the forecast period due to substantial usage of this device to access mobile applications marketplace platforms' for quick and easy hotel reservations and get wide range of service offers.
  • Within this market, transportation will remain the largest segment due to increasing preference for internet bookings of flights, buses, and trains for a variety of travels, including business and adventure.
  • APAC is expected to witness highest growth over the forecast period due to rising population's disposable income and enhancing people's standard of living in the region.

Emerging Trends in the Online Travel Market

The online travel market is evolving, buoyed by digital innovations, concerns for sustainability, and the changes in traveler expectations. Five key trends that dominate developing the future of this market are personalization, sustainable travel, mobile optimization, local experiences, and the integration of high-end technologies such as AI and AR.

  • Personal Travel Experiences: Online platforms would use AI in order to offer personalized recommendations, further enhancing user satisfaction by matching travel options with individual preferences and past behaviors.
  • Sustainable Options for Travel: With growing consciousness about the environment, there is greater drive by the platforms to assertively push eco-friendly options in search results, from carbon offsetting tools to surfacing green accommodations.
  • Mobile-First Travel Solutions: With mobile phone usage on the rise, travel apps are paying more attention to mobile-first interfaces while providing frictionless booking experiences and real-time updates on the go.
  • Focus on Local Experiences: Travelers seek actual local experiences; therefore, platforms in their offerings collaborate with local providers for unique and culturally immersive options.
  • Integration of AR/VR Technology: Online travel platforms employ augmented and virtual reality to let customers virtually see the destinations for appropriate decision-making.

These evolving trends will continue to revolutionize the online travel market, making it more personalized, greener, and technologically keen. Continuing to grow in power, they promise a change in how travelers will interact with online platforms by giving them increasingly tailored immersive experiences.

Recent Developments in the Online Travel Market

Much of the radical change throughout the consecutive developments in the market of online travel has brought intense change because of changing consumers as well as technological changes. There was an increasing focus on personalization, sustainability, and adopting the state-of-the-art technologies such as AI and AR. Because of these moves, and with travel bans loosening up and the industry returning to a normal state with a slight recovery, travelers' planning and carrying out of journeys have changed in their planning. All these changes are important for stakeholders trying to stay competitive in the changing market landscape.

  • AI-Driven Personalized Experience: AI churns out user data and feeds users with relevant information, which ensures that users are satisfied and it increases the conversion for bookings.
  • Sustainable Travel: Eco-friendly travel options have started being promoted by the online platforms, along with the feature of carbon footprint calculation and offsetting. Online travel firms have their offerings marketed to tier-2 and tier-3 cities within the emerging markets with portfolios that have localized content, through their ever-growing user base.
  • Growth of Mobile Travel Solutions: Application has taken the central stage where, through apps, the users can have real-time updates and smooth booking-another reason which is increasingly alluring a mobile-first user.
  • AR/VR Technologies Adoption: The adoption of augmented and virtual reality technologies in the travel platform makes the users visualize the place they will be traveling to and hence makes them choose better.

These key infrastructural developments further drive the element of personalization, accessibility, and technological advancement in the online travel market. Innovation remains a continuous process, and with the changes, the future of travel is designed to ensure users have better experiences worldwide.

Strategic Growth Opportunities for Online Travel Market

The growth in technology and changes in consumer preferences have driven unparalleled growth in the online travel market over recent years. While the industry is still at a nascent stage, it has ample strategic growth opportunities on both ends of various applications. Herein, five significant growth opportunities are discussed that showcase their strong potential contribution to the online travel landscape.

  • Personalized travel experiences: AI and machine learning can also be put to use in providing very personalized travel suggestions and experiences with online travel platforms, depending on the individual tastes and preferences of every end-user, based on their previous behavior. This, in turn, increases customer satisfaction and loyalty.
  • Virtual and Augmented Reality: The use of virtual travel experiences, such as VR and AR, will enable travelers to visit destinations virtually and also view accommodation facilities for better decision-making and an improved all-round travel experience.
  • Mobile-first approach: A recent surge in using smartphones has developed mobile devices into becoming an imperative channel for online travel bookings. This means that websites and mobile apps should be optimized for mobile to capture the ever-increasing market segment.
  • Voice-enabled to Travel: Increase in voice assistants like Siri, Google Assistant, and Alexa makes it imperative for the online travel platform to use voice search integrations to provide users with a more convenient and intuitive user experience.
  • Social Destination Experience and Participation: Social media can play a very significant role in the development of travel destinations and experiences. Integration of social media features into online travel platforms facilitates the driving of engagement and bookings.

These emerging opportunities together mark the face of online travel. By leveraging personalization, immersive technologies, mobile-first approach, voice, and social media integration, online travel players can create customer delight, increase their booking conversions, and thereby achieve a competitive advantage in the market.

Online Travel Market Driver and Challenges

Technology, economics, and regulation create a complex interrelationship that influences the online travel marketplace. Major drivers coupled with challenges have to be communicated for better insight by the industry's stakeholders into the changing landscape.

The factors responsible for driving the online travel market include:

1. Technological Advancements: Innovations in areas like artificial intelligence, virtual reality, and mobile technology present new opportunities and enhance the customer experience.

2. Increasing disposable incomes and a rise in income are enabling more and more people to travel, which, in turn, fuels the demand for online travel services. The trend in changing consumer preference also implies that travelers now seek personalized experiences, value-added services, and convenience-all of which online travel platforms would be too happy to provide. Global connectivity has developed much easier access to traveling to various destinations.

3. Competitive Landscape: Large numbers of online travel agents and technology providers have triggered competition, hence promoting innovation and a reduction in prices.

Challenges in the online travel market are:

1. Cybersecurity Threats: One of the main challenges of online travel platforms is the protection of customer data and fraud.

2. Regulatory Changes: Data privacy, consumer protection, and taxation set by the government may influence the online travel industry immensely.

3. Economic Fluctuations: Economic downturns are depressing demand for travel, reducing spending, and, hence, challenges for online travel firms.

The online travel market is recording incredible growth informed by increasing incomes, changing consumer preferences, and improving technology. However, the industry players have to overcome challenges related to cybersecurity threats, regulatory environments, and economic fluctuations to ensure sustainable growth in the industry. Understanding and managing these drivers and challenges are what position an industry player for success in this ever-evolving online travel world.

List of Online Travel Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies online travel companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the online travel companies profiled in this report include-

  • Airbnb
  • Expedia
  • Booking Holding
  • Trip Advisor
  • MakeMyTrip
  • Hostelworld
  • Trivago

Online Travel by Segment

The study includes a forecast for the global online travel by platform, mode of booking, service type, and region.

Online Travel Market by Platform [Analysis by Value from 2018 to 2030]:

  • Mobile/Tablets Based
  • Desktop Based

Online Travel Market by Mode of Booking [Analysis by Value from 2018 to 2030]:

  • Online Travel Agencies
  • Direct Travel Facilitators

Online Travel Market by Service Type [Analysis by Value from 2018 to 2030]:

  • Transportation
  • Accommodation
  • Vacation Packages

Online Travel Market by Region [Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

Country Wise Outlook for the Online Travel Market

The online travel market is constantly changing with continuous evolution in technology, changes in consumer behavior, and the after-effects of COVID-19. This has brought considerable changes in key markets such as the United States, China, Germany, India, and Japan, affecting how travelers will research and book their trips online.

  • United States: Improved mobile experiences, increasingly supported by AI personalization, make up for greater growth; offering frictionless user journeys and real-time updates about their travels in focus.
  • China: While international travel remains restricted, domestic tourism booms, especially on online platforms that offer bespoke local experiences with contactless payments.
  • Germany: Sustainability comes to the fore in everything from online platforms that flag eco-friendly options to travel to carbon footprint transparency.
  • India: The online travel platforms have begun expanding their operations into tier-2 and tier-3 cities by developing local content and offering support for vernacular languages in order to tap into the booming market.
  • Japan: The newer integrations of AR/VR in online travel experiences are rising to help travelers go on virtual tours of destinations before booking a particular place.

Features of the Global Online Travel Market

Market Size Estimates: Online travel market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Online travel market size by platform, mode of booking, service type, and region in terms of value ($B).

Regional Analysis: Online travel market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different platforms, mode of bookings, service types, and regions for the online travel market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the online travel market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

If you are looking to expand your business in this market or adjacent markets, then contact us. We have done hundreds of strategic consulting projects in market entry, opportunity screening, due diligence, supply chain analysis, M & A, and more.

FAQ

Q1. What is the online travel market size?

Answer: The global online travel market is expected to reach an estimated $805.3 billion by 2030.

Q2. What is the growth forecast for online travel market?

Answer: The global online travel market is expected to grow with a CAGR of 12.8% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the online travel market?

Answer: The major drivers for this market are rising number of traveler in worldwide, increasing governmental efforts to promote tourism, and rising popularity for 3D interactive tours on travel destination sites.

Q4. What are the major segments for online travel market?

Answer: The future of the online travel market looks promising with opportunities in the transportation, accommodation, and vacation package markets.

Q5. Who are the key online travel market companies?

Answer: Some of the key online travel companies are as follows:

  • Airbnb
  • Expedia
  • Booking Holding
  • Trip Advisor
  • MakeMyTrip
  • Hostelworld
  • Trivago

Q6. Which online travel market segment will be the largest in future?

Answer: Lucintel forecasts that mobile/tablet based is expected to witness highest growth over the forecast period due to substantial usage of this device to access mobile applications marketplace platforms' for quick and easy hotel reservations and get wide range of service offers.

Q7. In online travel market, which region is expected to be the largest in next 5 years?

Answer: APAC is expected to witness highest growth over the forecast period due to rising population's disposable income and enhancing people's standard of living in the region.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the online travel market by platform (mobile/tablets based and desktop based), mode of booking (online travel agencies and direct travel facilitators), service type (transportation, accommodation, and vacation packages), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
  • Market Report

Table of Contents

1. Executive Summary

2. Global Online Travel Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Online Travel Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Online Travel Market by Platform
    • 3.3.1: Mobile/Tablets Based
    • 3.3.2: Desktop Based
  • 3.4: Global Online Travel Market by Mode of Booking
    • 3.4.1: Online Travel Agencies
    • 3.4.2: Direct Travel Facilitators
  • 3.5: Global Online Travel Market by Service Type
    • 3.5.1: Transportation
    • 3.5.2: Accommodation
    • 3.5.3: Vacation Packages

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Online Travel Market by Region
  • 4.2: North American Online Travel Market
    • 4.2.1: North American Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
    • 4.2.2: North American Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
  • 4.3: European Online Travel Market
    • 4.3.1: European Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
    • 4.3.2: European Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
  • 4.4: APAC Online Travel Market
    • 4.4.1: APAC Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
    • 4.4.2: APAC Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages
  • 4.5: ROW Online Travel Market
    • 4.5.1: ROW Online Travel Market by Platform: Mobile/Tablets Based and Desktop Based
    • 4.5.2: ROW Online Travel Market by Service Type: Transportation, Accommodation, and Vacation Packages

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Online Travel Market by Platform
    • 6.1.2: Growth Opportunities for the Global Online Travel Market by Mode of Booking
    • 6.1.3: Growth Opportunities for the Global Online Travel Market by Service Type
    • 6.1.4: Growth Opportunities for the Global Online Travel Market by Region
  • 6.2: Emerging Trends in the Global Online Travel Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Online Travel Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Online Travel Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Airbnb
  • 7.2: Expedia
  • 7.3: Booking Holding
  • 7.4: Trip Advisor
  • 7.5: MakeMyTrip
  • 7.6: Hostelworld
  • 7.7: Trivago