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市場調查報告書
商品編碼
1647712
燕麥麥片穀類的全球市場:各產品類型,各流通管道,各終端用戶,各包裝形式,各地區,預測(~2032年)Global Oat-Based Cereals Market Research Report By Product Type, By Distribution Channel, By End User, By Packaging Type and By Regional Forecast to 2032 |
2022 年,燕麥片市場規模估計為 32.8 億美元。預計市場規模將從 2023 年的 34.4 億美元擴大到 2032 年的 52.3 億美元。預計 2024 年至 2032 年期間市場複合年增長率約為 4.78%。
消費者健康意識的增強是市場快速成長的主要動力。人們越來越意識到燕麥的益處,包括有益消化系統健康和心臟健康,這推動了對天然營養產品的需求。植物性飲食的流行和避免麩質的人數的增加也發揮了重要作用。為了滿足各種各樣的飲食偏好和要求,製造商正在投資創新配方和口味。此外,方便食品的日益普及也推動了對易於準備和食用的燕麥片的需求。
區域展望
各地區的燕麥片市場收入都在增加,顯示消費者對更健康早餐的偏好日益增強。北美對燕麥產品的需求龐大,2023 年其市佔率達 9.68 億美元,預計到 2032 年將增至 14.82 億美元。歐洲將緊隨其後,到 2023 年其投資額將達到 8.91 億美元。預計這一數字將增至 14.02 億美元,主要原因是消費者健康意識的增強。
南美、中東和非洲的市場規模相對較小,2023 年的價值分別為 3.87 億美元和 5.35 億美元。然而,這些市場也顯示出成長潛力,這表明飲食偏好正在改變。總體而言,燕麥片市場的細分呈現出多樣化的格局,然而,北美和歐洲由於其龐大的消費群體和對健康趨勢的重視而佔據市場主導地位。
該報告分析了全球燕麥片市場,包括市場動態、區域和細分分析以及公司簡介。
Global Oat-Based Cereals Market Research Report By Product Type (Instant Oatmeal, Granola, Oat Flakes, Oat Bars), By Distribution Channel (Supermarkets, Online Stores, Health Food Stores, Convenience Stores), By End User (Adults, Children, Health-Conscious Consumers), By Packaging Type (Boxes, Bags, Pouches) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) Forecast to 2032
In 2022, the market size of oat-based cereals was estimated to be $3.28 billion in USD. The oat-based cereals industry is anticipated to expand from 3.44 billion USD in 2023 to 5.23 billion USD by 2032. The CAGR (growth rate) of the Oat-Based Cereals Market is anticipated to be approximately 4.78% from 2024 to 2032.
A rise in consumer health consciousness is the primary factor driving the substantial growth of the Oat-Based Cereals Market. The demand for products that are naturally sourced and nutritious is increasing as individuals become more cognizant of the advantages of oats, including digestive wellness and cardiac health. The prevalence of plant-based diets and the rise in the number of individuals who avoid gluten also play a substantial role. In order to accommodate a wide range of dietary preferences and requirements, manufacturers are investing in innovative formulations and flavors. Furthermore, the demand for oat-based cereals that are both simple to prepare and consume is being driven by the increasing popularity of convenience foods.
Market segment insights
In the Oat-Based Cereals Market, the Product Type segmentation is essential for the establishment of consumer preferences and the development of industry trends. The market is estimated to be worth approximately 3.44 USD billion in 2023, which is indicative of the increasing demand for plant-based consumables and the increase in health consciousness.
The Distribution Channel segment of the Oat-Based Cereals Market, which was valued at 3.44 billion USD in 2023, exhibits a dynamic landscape, as it encompasses a variety of consumer purchasing channels. Providing a diverse selection and broad access, supermarkets are significant players that attract a large consumer base desiring everyday convenience.
The Oat-Based Cereals Market is experiencing a substantial growth trajectory, particularly among a variety of end users, including adults, children, and health-conscious consumers. The market's valuation of 3.44 billion USD in 2023 is indicative of the increasing demand for nutritious brunch options.
The Oat-Based Cereals Market, which was valued at 3.44 USD Billion in 2023, demonstrates a wide range of packaging types that are crucial for the preservation of products and the convenience of consumers. A distinct shift in consumer preferences is driving the demand for packaging options such as Pouches, Bags, and Boxes, which each play a vital role in this landscape.
Regional Perspectives
The Oat-Based Cereals Market revenue is increasing in various regions, which is indicative of the growing consumer preference for healthier breakfast options. North America's substantial demand for oat-based products is underscored by its substantial share of 0.968 USD Billion in 2023, which is anticipated to increase to 1.482 USD Billion by 2032. Europe is closely followed, with a value of 0.891 USD Billion in 2023. This figure is expected to increase to 1.402 USD Billion, primarily due to the increasing awareness of health among consumers.
South America and the Middle East Africa are relatively lesser markets, with valuations of 0.387 USD Billion and 0.535 USD Billion in 2023, respectively. However, they also exhibit growth potential, which is indicative of evolving dietary preferences. In general, the Oat-Based Cereals Market segmentation demonstrates a diverse landscape, with North America and Europe dominating the market due to their larger consumer bases and emphasis on health trends.
Nature's Path Foods, Bob's Red Mill, Post Holdings, Pillsbury, Weetabix, Blue Diamond Growers, General Mills, Quaker Oats, AIT Ingredients, B and G Foods, Kellogg Company, ByNature, Erewhon Organic, Nestle, and Mornflake are among the key companies in the oat-based cereals market.