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穀物配料市場 - 增長、趨勢、COVID-19 影響和預測 (2023-2028)
市場調查報告書
商品編碼
1190273

穀物配料市場 - 增長、趨勢、COVID-19 影響和預測 (2023-2028)

Cereal Ingredients Market - Growth, Trends, and Forecasts (2023 - 2028)
出版日期: | 出版商: Mordor Intelligence | 英文 110 Pages | 商品交期: 2-3個工作天內

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簡介目錄

在預測期內（2022 年至 2027 年），穀物配料市場的複合年增長率預計為 5.2%。

儘管全球穀物價格上漲，但在 COVID-19 大流行期間，穀物配料市場呈現正增長。 糧食及農業組織的價格指數報告顯示，穀物和穀物相關產品的價格上漲了 35%。 隨著消費者的興趣轉向即食食品，穀物等即食食品可能會在整個市場上脫銷。 領先的公司提供了新口味的穀物食品，這些穀物食品具有多種營養選擇，例如無麩質和富含纖維的成分，可增強免疫力。

該市場主要包括小麥、大米、大麥和燕麥，份額較小。 原料的高營養價值帶動了市場。 對預製產品日益增長的需求也推動了這些成分的使用。 此外，對有機穀物有益健康的需求不斷增長，已成為推動有機食品市場發展的關鍵因素。 在食品行業之外，畜牧業不斷增長的需求也在推動市場。

確定成分的營養益處的研究以及強化、基因改造和基因-營養素相互作用等滿足消費者需求和偏好的發展將進一步推動市場增長。它在促進穀物成分市場發展方面發揮著不可或缺的作用. 例如，英國已提議用葉酸強化白小麥麵粉以降低 NTD 的發病率，正如英國營養基金會發布的那樣。 政府積極的強化政策和法規也推動了市場的發展。

穀物成分的市場趨勢

對具有保健功能的產品的需求增加

由於乳糜瀉 (CD) 的風險增加，無麩質穀物產品的市場正在上升。 例如，美國 CD 患病率在 CD 患者的一級親屬中為 4.5%，在普通人群中為 0.5%-1.0%，並且隨著時間的推移而增加。 嚴格的無麩質飲食是 CD 的唯一治療方法，可有效緩解症狀、治愈粘膜和預防疾病並發症。 這已成為無麩質市場的主要推動力。 根據梅奧診所 (Mayo Clinic) 的數據，310 萬美國人已經過渡到無麩質飲食，其中 72% 被歸類為無乳糜瀉的無麩質人群 (PWAG)。 這些人，即使沒有被診斷出患有乳糜瀉，也在食用麩質以接受無麩質飲食。

亞太地區是增長最快的地區

在亞太地區，中國的份額最大，其次是日本和澳大利亞。 據國家統計局估計，中國平均每年消費穀物超過100公斤。 這是因為早餐麥片的消費模式正在發生變化，人們傾向於更健康的產品。 此外，越來越多的人開始接受西方生活方式，這也是推動市場銷售的另一個因素。 市場增長是由低碳水化合物、高纖維、高穀物、強化早餐麥片的開發引發的，這些麥片吸引了注重健康的消費者。 除了功能性健康益處外，將天然成分（如天然防腐劑、抗氧化劑和□）加入早餐麥片中的趨勢也越來越明顯。 擴大零售分銷渠道也推動了農村地區和小城市的銷售。

穀物配料市場競爭分析

穀物配料市場競爭激烈，許多國內和跨國公司都在爭奪市場份額。 公司專注於收購、兼併、合作夥伴關係和擴張，以及以更健康的成分和有機聲明作為主要營銷策略的新產品發布。 例如，Associated British Foods PLC 於 2014 年收購了英國早餐食品製造商 Dorset Cereals，以補充公司現有的 Jordans 穀物和 Ryvita 脆餅品牌。 主要參與者包括 Archer Daniel Midland Company、Associated British Foods、Bunge Limited、Groupe Limagrain Limited 和 RiceBran Technologies。

其他好處

  • Excel 格式的市場預測 (ME) 表
  • 三個月的分析師支持

內容

第一章介紹

  • 研究假設和市場定義
  • 調查範圍

第二章研究方法論

第 3 章執行摘要

第四章市場動態

  • 市場驅動因素
  • 市場製約因素
  • 波特的五力分析
    • 新進入者的威脅
    • 買方/消費者議價能力
    • 供應商的議價能力
    • 替代品的威脅
    • 競爭公司之間的敵對關係

第 5 章市場細分

  • 原材料類型
    • 小麥
    • 大麥
    • 米飯
    • 燕麥
    • 其他成分
  • 形狀
    • 吹氣
    • 毅力
    • 薄片
  • 用法
    • 食物和飲料
      • 早餐麥片
      • 烘焙產品
      • 用於釀造
    • 動物飼料
    • 生物燃料
    • 其他用途
  • 按地區
    • 北美
      • 美國
      • 加拿大
      • 墨西哥
      • 其他北美地區
    • 歐洲
      • 西班牙
      • 英國
      • 德國
      • 法國
      • 意大利
      • 俄羅斯
      • 其他歐洲地區
    • 亞太地區
      • 中國
      • 日本
      • 印度
      • 澳大利亞
      • 其他亞太地區
    • 南美洲
      • 巴西
      • 阿根廷
      • 其他南美洲
    • 中東和非洲
      • 南非
      • 阿拉伯聯合酋長國
      • 其他中東和非洲地區

第六章競爭格局

  • 最活躍的公司
  • 最常採用的策略
  • 市場份額分析
  • 公司簡介
    • Archer Daniels Midland Company
    • Associated British Foods PLC
    • Bunge Limited
    • Groupe Limagrain Holding
    • RiceBran Technologies
    • Cargill Inc.
    • SunOpta Inc.
    • Kellogg's
    • CII Foods
    • General Mills

第七章市場機會與未來趨勢

第 8 章 COVID-19 對市場的影響

簡介目錄
Product Code: 47820

The cereal ingredients market is projected to register a CAGR of 5.2% during the forecast period (2022-2027).

The cereal ingredients market witnessed positive growth during the COVID-19 pandemic, even with increased prices of cereals across the world. The Food and Agriculture Organization's Price Index Report indicates a 35% increase in the prices of cereals and cereal-related products. Instant food supplements like cereals ran out of stock across the markets from time to time as consumers' interest shifted toward instant meals. The major players offered new flavored cereals with nutritional choices like gluten-free and ingredients with more fiber content for better immune health.

This market mainly includes wheat, rice, barley, and oats, with insignificant shares. The nutritive quality of the ingredients drives the market. Also, the increasing demand for ready-to-eat products has been boosting the usage of these ingredients. Additionally, the growing demand for health-promoting benefits of organic cereals is a significant factor fueling the organic segment of the market. Apart from the food industries, the increasing demand from the livestock industry is also driving the market.

Research to confirm the nutritional benefits of the ingredients and developments such as fortification, genetic modification, and gene-nutrient interactions are playing an essential role in boosting the cereal ingredients market, in order to meet the requirements and preferences of the consumers to enhance the market growth further. For instance, fortification of white flour with folic acid has been proposed in United Kingdom to decrease the rate of NTD, as stated by the British Nutrition Foundation. Also, the government initiated favorable policies regarding fortification regulations, which may further boost the market.

Cereal Ingredients Market Trends

Increase in Demand for Products with Health Benefits

The market for gluten-free cereal-based products has witnessed an increasing trend due to the rising risk of celiac disease (CD). For example, the prevalence of CD in United States varies from 4.5% among first-degree relatives of CD-affected patients to 0.5%-1.0% in the general population and is increasing over time. A strict gluten-free diet is the only available treatment for CD; it relieves symptoms, achieves mucosal healing, and prevents disease complications. This is majorly driving the gluten-free sector of the market. Also, according to Mayo Clinic, 3.1 million Americans are shifting toward gluten-free diets, where 72% of them are classified as people without celiac disease avoiding gluten (PWAG). These people have been ditching gluten without a celiac diagnosis in order to join the trend of gluten-free consumption.

Asia-Pacific is the Fastest-growing Region of the Market

In the Asia-Pacific region, China dominates the market, contributing the maximum market share, followed by Japan and Australia. According to NBSC, It is estimated that an average Chinese individual consumes more than 100 kilograms of cereals in a year. This is due to the change in breakfast cereal consumption patterns and inclination toward healthier products. Also, increased adoption of the Western lifestyle is one of the driving factors for market sales. Product development of low-carb, high-fiber, multigrain, and fortified breakfast cereals that appeal to health-conscious consumers has triggered the market growth. In addition to functional health benefits, incorporating natural ingredients, such as natural preservatives, antioxidants, and enzymes in breakfast cereals is on the rise. Expanding retail distribution channels are another factor driving sales in rural and relatively small cities.

Cereal Ingredients Market Competitive Analysis

The cereal ingredients market is competitive in nature, having a large number of domestic and multinational players competing for market share. Companies are focusing on new product launches with healthier ingredients/organic claims, along with acquisitions, mergers, partnerships, and expansions as their key marketing strategies. For instance, Associated British Foods PLC acquired Dorset Cereals, a British breakfast food manufacturer, in 2014, which complemented the company's existing Jordans cereals and Ryvita crispbread brands. The major players include Archer Daniel Midland Company, Associated British Foods, Bunge Limited, Groupe Limagrain Limited, and RiceBran Technologies.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Ingredient Type
    • 5.1.1 Wheat
    • 5.1.2 Barley
    • 5.1.3 Rice
    • 5.1.4 Oats
    • 5.1.5 Other Ingredient Types
  • 5.2 Form
    • 5.2.1 Puff
    • 5.2.2 Grit
    • 5.2.3 Flake
  • 5.3 Application
    • 5.3.1 Food and Beverage
      • 5.3.1.1 Breakfast Cereals
      • 5.3.1.2 Baked products
      • 5.3.1.3 Brewing
    • 5.3.2 Animal Feed
    • 5.3.3 Biofuel
    • 5.3.4 Other Applications
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
      • 5.4.1.3 Mexico
      • 5.4.1.4 Rest of North America
    • 5.4.2 Europe
      • 5.4.2.1 Spain
      • 5.4.2.2 United Kingdom
      • 5.4.2.3 Germany
      • 5.4.2.4 France
      • 5.4.2.5 Italy
      • 5.4.2.6 Russia
      • 5.4.2.7 Rest of Europe
    • 5.4.3 Asia-Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Australia
      • 5.4.3.5 Rest of Asia-Pacific
    • 5.4.4 South America
      • 5.4.4.1 Brazil
      • 5.4.4.2 Argentina
      • 5.4.4.3 Rest of South America
    • 5.4.5 Middle-East and Africa
      • 5.4.5.1 South Africa
      • 5.4.5.2 United Arab Emirates
      • 5.4.5.3 Rest of Middle-East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Most Active Companies
  • 6.2 Most Adopted Strategies
  • 6.3 Market Share Analysis
  • 6.4 Company Profiles
    • 6.4.1 Archer Daniels Midland Company
    • 6.4.2 Associated British Foods PLC
    • 6.4.3 Bunge Limited
    • 6.4.4 Groupe Limagrain Holding
    • 6.4.5 RiceBran Technologies
    • 6.4.6 Cargill Inc.
    • 6.4.7 SunOpta Inc.
    • 6.4.8 Kellogg's
    • 6.4.9 CII Foods
    • 6.4.10 General Mills

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

8 IMPACT OF COVID-19 ON THE MARKET