印度智慧型穿戴裝置：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030）

India Smart Wearable - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

出版日期: 2025年01月05日 | 出版商:

Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

價格

※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

簡介目錄

印度智慧型穿戴裝置市場預計在預測期內複合年成長率為23.91%

主要亮點

地方政府機構正在實施可能顯著推動市場的新措施。例如，2022年2月，印度政府宣布了一項新的分階段製造計畫（PMP），以鼓勵國內生產穿戴式和可聽設備。自 2022 年 4 月 1 日起，用於生產穿戴式和可聽設備的大多數零件將無需繳納關稅。智慧型手錶、藍牙音箱、真無線音響、耳機、耳塞、頸帶和耳機等進口產品將徵收20%的關稅，而2023會計年度至2026會計年度的進口零件將徵收0%至15%的關稅將收取關稅。
據印度品牌資產基金會稱，為了加強醫療設備產業，印度政府（GOI）已啟動各種措施來振興市場，強調對研發（R＆D）和醫療設備。 2000年4月至2021年12月，進入醫療手術設備市場的FDI金額為23.5億美元。醫療設備進口占全國進口總額的75-80%。 2019-20年出口總額為25.1億美元，預計到2025年將達到100億美元。人們相信，越來越多的政府舉措將為所研究的市場的成長創造機會。
2021年6月，DRDO啟動了對外骨骼技術的多年研發，以使士兵的生活更安全、更舒適。然而，該領域的操作技術尚未部署。同時，中國開發了一種軍用外骨骼套裝，用於在邊境緊張局勢加劇的情況下攜帶彈藥。中國邊防部隊於2020年底開始使用非動力外骨骼協助執行物資運輸、巡邏等任務。
2021年6月，智慧穿戴裝置製造商GoQii宣布發布一款名為Smart Vital Junior的新產品。這款名為 GoQii Smart Vital Junior 的兒童專用健身手環是在第三波新冠肺炎 (COVID-19) 疫情預計將襲擊年輕一代之際發布的。 GoQii Smart Vital Junior 是一款對幼兒有用的工具，可即時監測血氧濃度、心率和體溫水平的變化，這在 COVID-19 期間非常重要。據醫學專家稱，幼兒預計將受到第三波 COVID-19 的影響。

印度智慧穿戴市場趨勢

推動智慧型手錶市場的主要因素之一

隨著網路連線和數位化的迅速崛起，對無線設備的需求不斷增加。預計將成為智慧無線健身設備關鍵組件並滿足客戶最重要需求的關鍵應用包括身體活動監測和測量、環境感測、即時資料收集和通訊。人工智慧的整合已成為醫療保健領域快速進步和進步的一部分。 AI輔助的智慧型手錶確保智慧診斷和醫生對患者健康狀況的監測。
由於對創建支持醫學和健身進一步進步的智慧技術的策略性投資不斷增加，該市場正在成長。智慧型手錶只是監控和測量您的日常健身活動，例如步數、燃燒的卡路里、行走的距離和其他活動。智慧型手錶可以使用藍牙或無線通訊快速連接到智慧型手機。運動員和任何消費者都可以藉助此幫助來安排他們的日常任務。因此，無線運動和健身設備的日益普及已成為智慧型手錶產業擴張的關鍵因素。
本公司推出新產品或在現有產品中新增功能以滿足客戶需求。例如，2022 年 4 月，B.Rebel 在印度推出了首款成熟的智慧型手錶，具有時尚的外觀和特殊的功能。這款智慧型手錶是送給重視健康和健身愛好者的理想禮物。心率監測、睡眠監測、月經週期追蹤、久坐提醒、日常活動追蹤器、血氧水平監測 (SpO2) 和 11 種運動模式等技術功能讓健身習慣。
2022 年 5 月，印度理工學院坎普爾分校的調查團隊開發了一款革命性的觸摸感應手錶，對於視障人士來說非常有用。它具有顯示健康指標、即時定時器、喝水提醒等多項功能。使用觸控感應器和振動的功能被認為是革命性的，可以為視障人士提供時間感。
此外，該公司在其網站上宣布，將於2022年5月在印度推出新版Amazfit GTS 2。印度消費者可以在亞馬遜印度網路商店上架這款智慧型手錶後立即購買。新型號與 2020 年 12 月推出的 Amazfit GTS 2 有很多通用，但也有一些細微的變化。其中之一是增強觸覺振動以獲得更清晰的回饋。另外，由於可以旋轉，所以左右手戴也很實用。

市場驅動的技術進步

雖然智慧服飾的想法可能相當新，但時尚和電子產品早已結合在一起成為供應鏈的一部分。時尚產品現在可以與任何人甚至顧客互動，因為它們具有內建的 RFID 標籤。這些標籤可以採用紙質吊掛、縫在衣領、袖扣上的織物標籤或塞入鞋底的堅固標籤。近距離場通訊(NFC) 是一種特定的 RFID通訊協定，擴大應用於服飾。任何行動裝置都可以在幾公分的距離內讀取 NFC，並且當與可連接的雲端軟體結合使用時，可以在企業和客戶之間開闢新的溝通管道。
2022年1月，印度耳戴式裝置品牌boAt母公司Imagine Marketing將收購新加坡KaHa Pte Limited，擴大其智慧綜合健康穿戴式裝置生態系統。 KaHa Pte Limited 是一家端到端智慧物聯網產品開發公司。此次收購將使 Imagine Marketing 在概念、設計、電子韌體、演算法開發、Android 和 iOS 應用程式、新功能整合、社交參與和分析方面擴展其穿戴式產品組合。 Imagine Marketing 也將帶頭為印度消費者開發一個繁榮的生態系統。
新時代技術的採用正在影響包括醫療保健在內的多個行業，而醫療保健也在改變。與10年前相比，醫療產業發生了巨大變化。 COVID-19 大流行加速了已經在進行的行業的數位轉型。由於全球醫療人員危機和普遍資源短缺，世界各地的醫療保健提供者正在採用人工智慧 (AI) 和機器學習 (ML) 等最尖端科技來適應不斷擴大的患者群體。
5G 技術的廣泛採用以及全球對建設先進 5G 網路的投資增加預計將推動醫療機構和家庭採用醫療物聯網。 IoMT 目前用於各種醫療應用，包括 MRI 掃描儀、人工關節、妊娠檢測套組和手術設備。由於人們對創新醫療設備的認知不斷提高，預計在預測期內，醫療領域對物聯網的採用將會增加。
為了提高作戰能力，長期以來依賴國有企業生產的產品來滿足國防裝備需求的印度軍隊擴大採用新創新興企業創建的擴增實境（AR）和虛擬實境（VR）技術。軍方正在與新興企業合作廣泛的計劃，從飛行員培訓到飛機維修，提高武器效率，甚至提高坦克的戰鬥耐久性。例如，總部位於孟買的 AR/VR 企業 AjnaLens 在 A 輪預資金籌措中籌集了 1.2 億印度盧比，用於設計透明裝甲。 AjnaESAS（增強型態勢感知系統）是一種頭戴式顯示器，使用擴增實境和 360 度攝影機為坦克乘員提供 360 度水平視圖。

印度智慧穿戴產業概況

印度智慧型穿戴裝置市場由Google、蘋果、三星和索尼等重要市場參與企業細分。公司正在推出新服務，不斷投資於合作夥伴關係和收購，並開發產品以擴大市場佔有率。以下是每家公司的一些最新進展。

2022 年 6 月 - Garmin 的健身追蹤器 Vivosmart 5 在印度推出。這款智慧型健身追蹤器的先進睡眠追蹤功能包括 Garmin 睡眠評分、脈搏血氧飽和度度一目了然的健康統計數據、心率監測、「身體電池」能量監測、全天壓力追蹤等。 Vivosmart 5 的螢幕空間比其後繼產品增加了 66%，具有更大的文字以及更直覺的觸控螢幕和按鈕介面。根據用戶的最大攝氧量、靜止心率和體重指數，追蹤器還顯示用戶當前的健身年齡。 (BMI) 隨著參與度的增加，鼓勵消費者使用此選項來減少數量。
2021 年 8 月 - 互聯公共技術供應商 Axon 宣布古吉拉突邦警方將為部署在古吉拉突邦的警官提供 10,350 個隨身攝影機和 Axon 的數位證據管理解決方案。古吉拉突邦警方還將為其部分攝影機配備 Axon 的即時情境察覺軟體 Respond for Devices，讓監督能夠存取位置地圖和直播。

其他好處

Excel 格式的市場預測 (ME) 表
3 個月分析師支持

Key Highlights

The regional government bodies are implementing new policies which may significantly drive the market. For instance, in February 2022, The Indian government unveiled a new phased manufacturing scheme to encourage the domestic production of wearable and hearable devices (PMP). Most components used to make wearable, and hearable gadgets will no longer be subject to customs tax beginning on April 1, 2022, while importing such goods will range from 15 to 20 % from FY23 to FY26. While there will be a 20% tariff on imported smartwatches, Bluetooth speakers, true wireless stereos, headphones, earbuds, neckbands, and headsets, there will be a 0% to 15% duty on imported components between FY23 and FY26.
According to the Indian Brand Equity Foundation, The Government of India (GOI) has commenced various initiatives to strengthen the medical devices sector, emphasizing research and development (R&D) and 100% FDI for medical devices to boost the market. Between April 2000 and December 2021, the amount of FDI that entered the medical and surgical equipment market was 2.35 billion dollars. Medical gadget imports account for 75-80% of the country's total. In 2019-20, exports totaled USD 2.51 billion; by 2025, they are projected to reach USD 10 billion. Increasing government initiatives will create opportunities for the studied market to grow.
In June 2021, DRDO conducted research and development on the exoskeleton technology for several years to make soldiers' lives safer and more comfortable. It hasn't yet deployed any operational technologies in this area, though. While China, amid the border tensions, came out with military-grade exoskeleton suits powered and used for carrying ammunition. The Chinese border defense troops began employing non-powered exoskeletons in the latter half of 2020 to aid in tasks like supply delivery and patrol.
In June 2021, GoQii, the manufacturer of a smart wearable, announced the release of a new item named Smart Vital Junior. A special fitness band for children called the GoQii Smart Vital Junior is being released when the prospect of a third COVID-19 wave hangs over the younger generation. The GoQii Smart Vital Junior will serve as a helping tool for children and monitor changes in blood oxygen levels, heart rate, and temperature levels in real-time-vitals that are important during COVID-19. According to medical professionals, children are expected to be affected by the third COVID-19 wave.

India Smart Wearable Market Trends

Smart Watches is one of Factor that Significantly Driving the Market

With the rapid rise in internet connectivity and digitalization, there is a rise in the demand for wireless gadgets. Some of the key applications that are crucial components of smart wireless fitness devices and are anticipated to meet the customers' most important needs include monitoring and measuring physical activity, sensing the surroundings, real-time data collecting, and communication. AI integration has been a part of healthcare's rapid progress and advancement. AI-assisted smartwatches ensure smart diagnoses and doctors for patient health monitoring.
The market is growing due to increased investment in strategies for creating smart technologies to assist further healthcare and fitness advancements. A smartwatch monitors and measures daily fitness activities, including steps, calories burned, distance traveled, and others, which are simple. The smartwatch can quickly connect to a smartphone through Bluetooth or wireless communication. The athlete or any consumer can schedule their daily tasks with this assistance. As a result, the growing popularity of wireless sports and fitness equipment is a key factor in the expansion of the smartwatch industry.
Firms are launching new products or incorporating new features into existing products to meet the customers' demands. For instance, in April 2022, B.Rebel unveiled its first-ever real smartwatch in India, with a sleek appearance and special functions. This smartwatch is the ideal present for anyone who values their health or is a fitness enthusiast. With technological features including heart rate monitoring, sleep monitoring, menstrual cycle tracking, sedentary alert, daily activity tracker, blood oxygen monitoring (SpO2), 11 sports modes, etc., staying on top of fitness routine is simple.
In May 2022, Researchers at IIT Kanpur created a revolutionary touch-sensitive timepiece that could be extremely helpful for blind and visually impaired people. It has several functions, including displaying health metrics, an instant timer, a reminder to drink water, etc. The touch-sensitive and vibration-based capabilities would prove revolutionary in providing the blind and visually handicapped with a sense of time.
Furthermore, the company announced on its website in May 2022 that Amazfit GTS 2 New Version launched in India. As soon as the smartwatch is posted on the online store, Amazon India, customers in India can purchase it. The new model shares many similarities with the Amazfit GTS 2 introduced in December 2020, but it should feature a few minor changes. One feature is an enhanced haptic vibration for clearer feedback. Because it can rotate, it is also said to be practical for wearing on both the left and right hands.

Technological Advancements driving the Market

The idea of smart clothing may be fairly new, but fashion and electronics have been paired up for some time as part of the supply chain. Fashion goods can now interact with anyone, even customers, due to RFID tags that have been included in them. These tags can take the shape of a paper hang tag, a textile tag stitched into a collar, a button on a sleeve, or a sturdy tag pressed into a shoe's sole. The use of Near Field Communication (NFC), a specific RFID protocol, in clothing is growing. It can be read on any mobile device from a few centimeters away and, when combined with connectable cloud software, opens up new channels for communication between businesses and customers.
In January 2022, Imagine Marketing, the parent company of the Indian earwear brand boAt, will buy Singapore's KaHa Pte Limited to expand its intelligent and comprehensive wellness wearable ecosystem. KaHa Pte Limited is an end-to-end smart IoT product development firm. With the acquisition, Imagine Marketing will be able to expand its line of wearable products in terms of concept, design, electronic firmware, algorithm development, Android and iOS applications, new feature integration, social engagement, and analytics. Imagine Marketing will also lead in developing a thriving ecosystem for Indian consumers.
The introduction of new-age technologies has impacted several industries, including healthcare, which has also changed. The healthcare industry has changed significantly since a decade ago. The Covid-19 pandemic accelerated this industry's ongoing digital change, which was already underway. Due to a worldwide health staffing crisis and a general lack of resources, healthcare providers worldwide were forced to employ cutting-edge technology like artificial intelligence (AI) and machine learning (ML) to service the expanding number of patients.
The adoption of the internet of medical things across healthcare organizations and families is anticipated to be fueled by the expanding popularity of 5G technology and increased investments in creating advanced 5G networks worldwide. IoMT is currently used in various healthcare applications, including MRI scanners, artificial joints, pregnancy test kits, and surgical equipment. IoMT adoption in the healthcare sector is anticipated to increase over the course of the forecast period due to rising awareness of innovative healthcare devices.
To improve its fighting capability, the Indian military, which has long relied on items made by state-owned corporations for its defense equipment requirements, is increasingly embracing augmented reality (AR) and virtual reality (VR) technologies created by startups. The military forces are collaborating with startups on projects ranging from pilot training to aircraft repair, weapon efficiency improvement, and even making tanks more durable in battle. For example, AjnaLens, a Mumbai-based AR/VR business that raised INR 12 crore in pre-series A funding, designed a see-through armor as an example. The AjnaESAS (enhanced situational awareness system) is a head-mounted display that uses augmented reality and a 360-degree camera to provide the tank crew with a 360-degree horizontal field of view.

India Smart Wearable Industry Overview

The Indian smart Wearables Market is fragmented with significant market players such as Google LLC, Apple Inc., Samsung, sony, and many more. The companies are introducing new offerings, continuously investing in partnerships and acquisitions, and product development to increase the market share. A few of the recent developments by the companies are listed below.

June 2022 - The Vivosmart 5 fitness tracker from Garmin has been introduced in India. The advanced sleep tracking capabilities of the smart fitness tracker include Garmin's sleep score, at-a-glance health stats for pulse oximetry, heart rate monitoring, "body battery" energy monitoring, all-day stress tracking, and more. The Vivosmart 5 boasts 66 percent more screen space than the model it replaces, larger lettering, and an intuitive touchscreen and button interface. Based on the users' VO2 max, resting heart rate, and body mass index, the tracker also displays the users' current fitness age. (BMI) With increasing engagement, consumers are encouraged to lower the figure using this option.
August 2021 - Axon, a connected public safety technology provider, announced that the Gujarat State Police would provide 10,350 body-worn cameras and Axon's digital evidence management solution to officers stationed throughout Gujarat, India. The Gujarat State Police will also equip a portion of the cameras with Axon's real-time situational awareness software, Respond for Devices, which provides supervisors with access to location-mapping and live stream, allowing them to see how situations develop and inform decisions about resourcing and backup.

Additional Benefits:

The market estimate (ME) sheet in Excel format
3 months of analyst support

1 INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Buyers
- 4.2.3 Threat of New Entrants
- 4.2.4 Intensity of Competitive Rivalry
- 4.2.5 Threat of Substitutes
4.3 Value Chain Analysis
4.4 Assessment of Impact of COVID-19 on the Market

5 MARKET DYNAMICS

5.1 Market Drivers
- 5.1.1 Incremental Technological Advancements Aiding the Market Growth
5.2 Market Restraints
- 5.2.1 High Cost and Data Security Concerns

6 MARKET SEGMENTATION

6.1 By Product
- 6.1.1 Smartwatches
- 6.1.2 Head-mounted Displays
- 6.1.3 Smart Clothing
- 6.1.4 Ear Worn
- 6.1.5 Fitness Trackers
- 6.1.6 Body-worn Camera
- 6.1.7 Exoskeleton
- 6.1.8 Medical Devices

7 COMPETITIVE LANDSCAPE

7.1 Company Profiles
- 7.1.1 Apple Inc.
- 7.1.2 Samsung
- 7.1.3 Google
- 7.1.4 Xiaomi
- 7.1.5 Nike
- 7.1.6 Ottobock
- 7.1.7 Cyberdyne
- 7.1.8 Medtronic PLC
- 7.1.9 Omron Healthcare Inc.
- 7.1.10 Sony Corporation