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市場調查報告書
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1637859

觸控螢幕控制器：市場佔有率分析、行業趨勢和成長預測（2025-2030 年）

Touch Screen Controllers - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

觸控螢幕控制器市場預計在預測期內實現 14.9% 的複合年成長率

觸控螢幕控制器-市場-IMG1

主要亮點

  • 觸控螢幕控制器是一種偵測觸控感應器輸入並將使用者所需的壓力或觸控動作傳送到裝置的轉換器。在觸控​​螢幕裝置中，感應器內建於觸控螢幕控制器中，使裝置能夠理解並識別使用者的進階觸控功能。近年來，由於各個終端用戶行業的設備擴大採用觸控螢幕功能，對這些設備的需求大幅成長。
  • 例如，智慧型手機產業在過去十年中取得了長足發展，已成為家喻戶曉的產業。與個人電腦和桌上型電腦相比，人們越來越意識到這些設備中的數位技術的價格更為實惠，這進一步推動了智慧型手機產業的成長。根據 2021 年愛立信行動報告，自 2011 年以來，4G LTE 網路的推出對於在全球範圍內產生 55 億個新的智慧型手機連接至關重要，並且隨著 5G 技術在通訊業佔據主導地位，預計還會進一步成長。
  • 透過支援滑動、捏合縮放、輕掃（或輕拂）、扭轉和按住（或長按）等手勢，基於觸控的手勢姿態辨識技術將進一步推動市場成長。除了觸控螢幕出貨量的不斷增加之外，汽車應用中採用投射電容式觸控螢幕取代電阻式也推動了對電容式觸控螢幕控制器的需求。
  • 然而，實現高品質的觸控介面是一項艱鉅的挑戰，因為必須滿足太多要求。除非系統設計得非常巧妙，否則這些不同的要求有時會發生衝突並導致權衡。此外，實現適當的功耗和刷新率的挑戰也是限制市場成長的因素。
  • 事實證明，觸控螢幕是數位世界不可或缺的一部分，因此儘管新冠疫情嚴重影響了許多企業，但即使在疫情期間，觸控螢幕設備的需求仍然強勁。由於政府採取限制旅行、限制集中辦公人數等措施，迫使企業轉向遠距工作，對個人設備的需求尤其激增。隨著混合工作文化預計在未來繼續存在，對具有觸控螢幕功能的智慧型裝置的需求預計將保持高位，這同樣會影響所研究市場的成長。

觸控螢幕控制器市場趨勢

消費性電子產品佔據主要市場佔有率

  • 消費性電子產品是市場中最重要且最有活力的部分之一。隨著對新產品和創新產品的需求快速成長，觸控螢幕被廣泛應用於各種產品中。行動電話、平板電腦、穿戴式裝置、筆記型電腦和個人電腦是少數廣泛採用觸控功能的消費性電子產品。如今，無論是冰箱、洗衣機還是影印機，所有產品都配備了觸控介面，以便為消費者提供更好的體驗並創造差異化需求。
  • 隨著觸控螢幕技術的接受度不斷提高，大多數供應商都在將該技術整合到相機、攜帶式音樂播放器、健身器材和門鈴視訊監視器等家用電子電器中，並推出了觸控螢幕控制器。產生了正面影響。例如，領先的家電公司小米於 2022 年 7 月推出了其智慧家居螢幕 6，其配備 5.45 吋觸控螢幕顯示螢幕，解析度為 960 x 480px。
  • 在穿戴式裝置領域，價格正在下降，競爭預計會加劇。此外，這些設備所包含的功能越來越多，例如通話和簡訊追蹤，也推動了銷售。觸控螢幕功能在穿戴式產業中越來越受歡迎，這種成長預計將對觸控螢幕控制器市場產生積極影響。
  • 此外，近年來智慧型手機的普及率大幅提升。愛立信預計，到2021年全球智慧型手機用戶數將達到63.4億。折疊式行動電話預計將加劇支援這些系統的控制器市場的競爭。 5G設備預計將維持行動裝置的進一步成長，並刺激該細分市場的需求。

亞太地區預計將佔據主要市場佔有率

  • 近幾十年來，亞太地區經歷了顯著的成長，中國、韓國、日本和印度等國家在工業、汽車和消費性電子等領域經歷了強勁成長。例如，中國是汽車製造業的領導者，根據 OICA 的數據，到 2021 年，汽車總產量將達到 2,600 萬輛以上。
  • 中國也是電動車的主要生產國之一。根據中國工業協會統計，中國已生產了約350萬輛新能源汽車，其中包括290萬輛純電動車。觸控螢幕在汽車中的使用正在增加，特別是在車載資訊娛樂系統中，汽車行業的成長預計將推動亞太地區對觸控螢幕控制器的需求。
  • 智慧型手錶和創新手環也在亞太地區各國迅速普及。這些設備的創新設計和功能以及不斷下降的成本正在吸引消費者，尤其是年輕一代的注意。此外，中階可支配所得的增加也是推動需求的一個主要因素。
  • 智慧型手機和平板電腦等家用電子產品價格的下降、簡單用戶介面的日益普及以及政府在電子教育方面的舉措進一步推動了智慧家用電子設備的普及。預計這些趨勢也將對所調查市場的成長產生顯著影響。

觸控螢幕控制器產業概覽

觸控螢幕控制器市場競爭激烈，由幾家主要參與者組成。恩智浦半導體公司、德州儀器公司、意法半導體公司和微晶片科技公司等主要參與者主導著產業競爭。每家公司都專注於開發針對不同應用的差異化產品，並獲得相對於其他公司的競爭優勢。

2022 年 10 月-領先的家電公司海爾在印度推出了其全新 AI 洗衣機系列海爾 979。該洗衣機還支援物聯網，用戶可以使用智慧型手機應用程式或語音助理設備存取洗衣機及其功能。這台洗衣機配有直接驅動馬達和新的觸控螢幕控制面板。

2022 年 10 月－中國晶片設計與解決方案供應商匯頂科技宣布，正在透過GA687X 單晶片解決方案擴展其車載顯示器觸控控制器範圍，支援對角線長度從12.3 吋到27 吋的更大顯示器。根據該公司介紹，該晶片的刷新率高達 250Hz，響應時間為 10ms，讓用戶能夠無延遲地控制功能。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭
  • 技術簡介
  • COVID-19 市場影響評估

第5章 市場動態

  • 市場促進因素
    • 智慧型設備的興起
    • 在各行各業的應用日益廣泛
  • 市場限制
    • 技術複雜性

第6章 市場細分

  • 按類型
    • 電阻膜
    • 電容式
  • 按最終用戶
    • 產業
    • 衛生保健
    • 家電
    • 零售
    • 車
    • BFSI
    • 其他最終用戶
  • 按地區
    • 北美洲
      • 美國
      • 加拿大
    • 歐洲
      • 英國
      • 德國
      • 法國
      • 西班牙
      • 其他歐洲國家
    • 亞太地區
      • 中國
      • 印度
      • 日本
      • 韓國
      • 澳洲
      • 其他亞太地區
    • 拉丁美洲
      • 巴西
      • 墨西哥
      • 阿根廷
      • 其他拉丁美洲國家
    • 中東和非洲
      • 阿拉伯聯合大公國
      • 沙烏地阿拉伯
      • 南非
      • 其他中東和非洲地區

第7章 競爭格局

  • 公司簡介
    • NXP Semiconductors
    • Renesas Electronic Corporation
    • SAMSUNG Electronics Co. Ltd
    • Texas Instruments Incorporated
    • Analog Devices Inc.
    • STMicroelectronics
    • MELFAS Co. Ltd
    • Synaptics Incorporated
    • Semtech Corporation
    • Microchip Technology Inc.

第8章投資分析

第9章：未來市場展望

簡介目錄
Product Code: 47961

The Touch Screen Controllers Market is expected to register a CAGR of 14.9% during the forecast period.

Touch Screen Controllers - Market - IMG1

Key Highlights

  • Touch screen controllers are converters, as they detect the touch sensor input and send the desired user action of pressure or touch to the device. In touch screen devices, sensors are incorporated with touch screen controllers to help the device understand and recognize sophisticated touch functions from the user. In recent years, the demand for these devices has grown significantly, owing to the increasing adoption of touchscreen features across various end-user industry devices.
  • For instance, the smartphone industry has grown significantly in the last decade to become a common household name. The increasing awareness about the affordability of digital technologies of these devices compared to PCs and desktops further propelled the smartphone industry's growth. According to a 2021 Ericsson Mobility report, the deployment of 4G LTE networks has been crucial in generating 5.5 billion new smartphone connections worldwide since 2011, which is expected to grow further as 5G technology takes over the communication industry.
  • Technological investments in touch-based gesture recognition further propelled the market growth by supporting gestures, such as slide, pinch-to-zoom, swipe (or flick), twist, and press-and-hold (or long press). In addition to increased touch screen units shipped, projected capacitive touch screens are replacing resistive technology in automotive applications, driving the demand for capacitive touch screen controllers.
  • However, with so many requirements to fulfill, creating a high-quality touch interface is challenging. These different requirements can sometimes conflict, leading to trade-offs unless the system is designed smartly. Additionally, challenges in achieving correct power consumption and refresh rate are among the factors restraining the growth of the market studied.
  • As touch screens have proven to be an integral part of the digital world, the demand for touch screen devices remained steady even during the pandemic, even though COVID-19 severely impacted many businesses. The demand shooter up sharply, especially in the personal device segment, as measures taken by the government, such as travel restrictions and restrictions on the availability of several people at a place, forced the organizations to shift to remote work setup. With the hybrid work culture expected to stay, the demand for smart devices with touchscreen features is expected to remain high, which will have a similar impact on the growth of the market studied.

Touch Screen Controllers Market Trends

Consumer Electronics to Hold a Major Market Share

  • Consumer electronics is one of the market's most essential and significant segments. The fast-paced demand for new and innovative products has seen touch screens being embraced by multiple products. Mobiles, tablets, wearables, laptops, and PCs are among the few consumer electronic products that have adopted touch capabilities on a broader scale. Recently, products such as refrigerators, washing machines, copiers, etc., all have been equipped with touch-enabled interfaces to offer a better consumer experience and create a differentiated demand.
  • Considering the increasing acceptance of touchscreen technology, most vendors include this technology in consumer electronic devices, such as cameras, portable music players, exercise equipment, doorbell video monitors, etc., which positively impacts the demand for touchscreen controllers. For instance, in July 2022, Xiaomi, a leading consumer electronics company, launched Smart Home Screen 6 with a 5.45-inch touchscreen display with a 960 x 480 px resolution.
  • The competition in the wearables segment is expected to grow as it has become more affordable. Furthermore, the increased functionality, such as calling, SMS tracking, etc., being incorporated into these devices is also driving their sales. With the touchscreen feature increasingly taking place in the wearables industry, its growth is expected to positively impact the touchscreen controller market.
  • Furthermore, smartphone adoption increased significantly in recent years. According to Ericsson, in 2021, smartphone subscriptions reached 6,340 million globally. Foldable mobile phones are expected to increase competition in the market for controllers that support these systems. 5G devices are expected to sustain further mobile device growth and boost the market segment's demand.

Asia-Pacific Expected to Hold Significant Market Share

  • The Asia-Pacific region witnessed remarkable growth in the last few decades; sectors such as industrial, automotive, and consumer electronics have grown significantly, especially in the countries, such as China, South Korea, Japan, and India, among others. For instance, according to OICA, China was the leading automobile manufacturer, with a total production of automobiles reaching just over 26 million in 2021.
  • China is also among the leading producer of electric vehicles. According to the China Association of Automobile Manufacturers (CAAM), the country produced about 3.5 million units of new energy vehicles, including 2.9 million battery-electric vehicles. As touch screens are increasingly being used in automobiles, especially in the automotive infotainment systems, the growth of the automobile industry is expected to drive the demand for touch screen controllers in the Asia-Pacific region.
  • Smartwatches and innovative bracelets are also witnessing a huge spike in adoption across various countries in the Asia-Pacific region. The declining cost, along with these devices' innovative design and features is significantly attracting consumers' attention, especially the younger generation. Furthermore, the increasing disposable income of the middle class is also among the major factor driving their demand.
  • The declining cost of consumer electronics, such as smartphones and tablet PCs, the growing adoption of simplicity in the user interface, and government initiatives toward E-learning education have further encouraged the usage of intelligent consumer electronic devices. Such trends are also expected to have a notable impact on the growth of the market studied.

Touch Screen Controllers Industry Overview

The touchscreen controller market is highly competitive and consists of several major players. Major players, such as NXP Semiconductors, Texas Instruments Incorporated, STMicroelectronics, Microchip Technology Inc., etc., govern industry rivalry. The companies focus on developing differentiated products for various applications to gain a competitive advantage over other players.

October 2022 - Haier, a leading consumer electronics company, launched its new AI-enabled Washing Machine series Haier 979 in India. The washing machine is also IoT-enabled, enabling the user to use smartphone apps and voice assistant devices to access the machine and its functions. The washing machine includes a direct motion motor and a new touchscreen control panel.

October 2022 - Goodix Technology, a chip designer and solutions provider in China, announced that it is expanding its range of touch controllers for in-vehicle displays with the GA687X single-chip solution, which supports large displays from 12.3 to 27 inches diagonal. According to the company, the chip achieves a refresh rate of up to 250 Hz and a response time of 10 ms to allow users to control functions without latency.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Technology Snapshot
  • 4.4 Assessment of the Impact of COVID-19 on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increase in the Number of Smart Devices
    • 5.1.2 Increased Usage across Various Industries
  • 5.2 Market Restraints
    • 5.2.1 Complexities Associated with the Technology

6 MARKET SEGMENTATION

  • 6.1 By Type
    • 6.1.1 Resistive
    • 6.1.2 Capacitive
  • 6.2 By End-user
    • 6.2.1 Industrial
    • 6.2.2 Healthcare
    • 6.2.3 Consumer Electronics
    • 6.2.4 Retail
    • 6.2.5 Automotive
    • 6.2.6 BFSI
    • 6.2.7 Other End-users
  • 6.3 By Geography
    • 6.3.1 North America
      • 6.3.1.1 United States
      • 6.3.1.2 Canada
    • 6.3.2 Europe
      • 6.3.2.1 United Kingdom
      • 6.3.2.2 Germany
      • 6.3.2.3 France
      • 6.3.2.4 Spain
      • 6.3.2.5 Rest of Europe
    • 6.3.3 Asia-Pacific
      • 6.3.3.1 China
      • 6.3.3.2 India
      • 6.3.3.3 Japan
      • 6.3.3.4 South Korea
      • 6.3.3.5 Australia
      • 6.3.3.6 Rest of Asia-Pacific
    • 6.3.4 Latin America
      • 6.3.4.1 Brazil
      • 6.3.4.2 Mexico
      • 6.3.4.3 Argentina
      • 6.3.4.4 Rest of Latin America
    • 6.3.5 Middle East & Africa
      • 6.3.5.1 United Arab Emirates
      • 6.3.5.2 Saudi Arabia
      • 6.3.5.3 South Africa
      • 6.3.5.4 Rest of Middle East & Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 NXP Semiconductors
    • 7.1.2 Renesas Electronic Corporation
    • 7.1.3 SAMSUNG Electronics Co. Ltd
    • 7.1.4 Texas Instruments Incorporated
    • 7.1.5 Analog Devices Inc.
    • 7.1.6 STMicroelectronics
    • 7.1.7 MELFAS Co. Ltd
    • 7.1.8 Synaptics Incorporated
    • 7.1.9 Semtech Corporation
    • 7.1.10 Microchip Technology Inc.

8 INVESTMENT ANALYSIS

9 FUTURE OUTLOOK OF THE MARKET