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市場調查報告書
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1644418

全球商業決策 -市場佔有率分析、行業趨勢和統計、成長預測（2025-2030 年）

Global Management Decision - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

2025 年全球管理決策市場規模估計為 74.4 億美元，預計到 2030 年將達到 141.1 億美元，在市場估計和預測期（2025-2030 年）內複合年成長率為 13.64%。

全球管理決策市場-IMG1

根據 Forrester 的報告，到 2022 年，領先的洞察公司報告使用資料、分析和洞察來開發與競爭對手區分開來的體驗、產品和服務的可能性比新手高出 1.6 倍。銀行現在正在使用語音辨識和預測分析等人工智慧技術來更好地在市場上競爭。

關鍵亮點

  • 財務核算部門擁有最高的BI和分析工具使用者群。 TallyPrime 等應用程式專為小型企業量身定做，可在您的企業需要時產生所有重要的財務報表，包括比率分析報告。
  • 如果新員工不適合你的公司，那麼你可能會損失很多錢。一些公司在僱用新員工之前會使用分析技術來了解候選人的經驗和過往記錄。
  • Gartner 的一項調查顯示，行銷分析影響了 53% 的行銷決策。 Gartner 預測，到 2023 年，60% 的 CMO 將把行銷分析職能的規模縮減一半，理由是未能兌現承諾的改善。分析工具提供儀表板，企業可以從中獲得見解並做出決策。根據資料的複雜性和要求，及時洞察可能會出現延遲，這可能會抑製商業決策市場的健康成長。平台詐騙影響了 40% 遭受詐騙的組織。因此，安全性也是阻礙市場的一個問題。
  • 隨著企業採用送貨和非接觸式付款繼續私下為客戶提供服務，COVID-19 加劇了向平台的轉變。隨著勞動力短缺和遠距辦公問題的出現​​，企業開始利用人工智慧平台，利用內部和外部資料來增強決策能力。決策工具稱為選擇與業務優先順序一致的行動。

商業決策市場的趨勢

BSFI 產業預計將佔主要佔有率

  • 分析市場和收益研究可用於銀行和金融業，將公司的經營模式與其商業性目標連結起來。分析不僅能夠預測損失，還可以用來制定實現商業成功的策略。例如，提供貸款的金融公司必須手動分析以 Word、Excel 格式儲存的資料和其他文件。如果由於缺少文件或交貨交付而沒有智慧協作選項，則該流程將被暫停。管理決策軟體在這裡發揮關鍵作用，因為該應用程式處理資料準備並支援所有分析、投票和決策流程。
  • 德國最大的商業銀行之一，為客戶提供房地產、企業銀行和資產融資以及輸送機業務領域的國內和國際金融服務。為了滿足中台日益成長的需求，該銀行與軟體解決方案開發商 Knowis AG 合作進行了一個數位化計劃。該應用程式指導後勤部門專業人員完成貸款交易生命週期中出現的風險分析和風險評估等日常任務，幫助他們快速應對意外事件。
  • 巴基斯坦聯合銀行有限公司 (UBL) 採用了 Cloudera 開發的數位平台來處理不斷成長的業務並改善業務營運。使用應用程式後，UBL 現在可以確定每家銀行 ATM 機中應保留的理想現金金額，並主動識別每筆數位交易是否屬於詐欺。由此，該銀行在資料和數位轉型之路上邁進了一步。
  • 沙烏地進出口銀行宣布採用 SAS 技術開展銀行業務。 SAS 方法概述了最佳實踐，以幫助銀行培養風險意識文化，最大限度地提高資本和流動性並滿足監管要求。該應用程式建立了一個集中式庫存模型，支援公司所有業務部門的內部政策和程序。

預計北美將佔很大佔有率

  • 10% 的組織認為，他們從網路銷售中賺取的每 10 美元中，有 1 美元用於打擊詐欺。這需要獨特的軟體工具來幫助他們做出正確的決策，從而更好地管理業務。預計美國市場將主導雲端基礎的資料管理服務市場，到 2028 年將達到 433.529 億美元。
  • 加拿大政府推出了 Chinook，這是一個由加拿大移民、難民和公民部 (IRCC) 創建的基於 Microsoft Excel 的程序，用於處理臨時居住者申請。目的是透過減少系統和寬頻延遲的影響來改善客戶服務並提高效率。該工具在視覺上簡化了客戶資訊。
  • 蘇伊士位於北美的子公司 eRIS 致力於為公用事業創造價值，並確保他們吸收正確的資料，透過數位化解決問題。該應用程式設定警報和閾值，產生可測量的值，並透過整合的工作流程追蹤 KPI。
  • 2023 年 2 月 - 商業支出管理 (BSM) 公司 Coupa Software 收購了軟體投資公司 Thoma Bravo。透過這項投資，Coupa 將在其平台上提供尖端創新，幫助財務長辦公室實現數位轉型。

商業決策產業概況

商業決策市場競爭不那麼激烈，新興企業利用客製化分析工具顛覆了決策產業。然而，市場主要由 BM Corporation、Oracle Corporation、SAS Institute, Inc. 和 TIBCO Software Inc. 等全球性公司主導。這些公司在激烈的競爭中生存的關鍵成長策略包括發布新產品、大量投資研發、合作和收購。

2023 年 2 月-軟體服務供應商Redslim 與資料簽署協議，協助企業做出更快、協作的資料主導決策。 Intellodata 的調查決策分析平台促使銷售和行銷主管採取行動，而無需進行手動分析。此分析程序透過發掘隱藏的見解幫助客戶釋放成長潛力。

2023 年 1 月 - Tech Mahindra 與零售 AI 分析解決方案供應商Retalon 合作。此次合作增強了 Tech Mahindra 的市場地位，並進一步擴大了其全球零售產品範圍，以滿足客戶不斷變化的需求。透過這種關係，零售和消費品行業能夠更好地了解客戶，做出更好的決策並更有效地運作。各公司聲稱，該平台每年可協助提高毛利率9-12%。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場動態

  • 市場概況
  • 產業吸引力-波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭強度
  • COVID-19影響評估
  • 市場促進因素
    • 對業務敏捷性的需求日益增加，需要快速且有效率的決策
    • BFSI 領域對決策分析的需求不斷成長，推動著市場
  • 市場限制
    • 實施成本高

第5章 市場區隔

  • 按組件
    • 軟體
    • 按服務
  • 依實施類型
    • 本地
    • 雲
  • 按最終用戶產業
    • BFSI
    • 資訊科技/通訊
    • 醫療
    • 零售
    • 製造業
    • 其他
  • 地區
    • 北美洲
      • 美國
      • 加拿大
      • 北美其他地區
    • 歐洲
      • 德國
      • 英國
      • 法國
      • 西班牙
      • 歐洲其他地區
    • 亞太地區
      • 中國
      • 日本
      • 印度
      • 其他亞太地區
    • 拉丁美洲
      • 巴西
      • 阿根廷
      • 其他拉丁美洲國家
    • 中東和非洲
      • 阿拉伯聯合大公國
      • 沙烏地阿拉伯
      • 南非
      • 其他中東和非洲地區

第6章 競爭格局

  • 公司簡介
    • IBM Corporation
    • Oracle Corporation
    • SAS Institute Inc.
    • TIBCO Software Inc.
    • FICO（Fair Isaac Corporation）
    • Pegasystems Inc.
    • SAP SE
    • Actico GmbH
    • Sapiens International Corporation
    • Equifax, Inc.
    • Scorto, Inc.
    • Experian Information Solutions, Inc.
    • Sparkling Logic, Inc.
    • InRule Technology, Inc.
    • DMC Dubai（Decision Management Consultants）

第7章投資分析

第 8 章：市場的未來

簡介目錄
Product Code: 71657

The Global Management Decision Market size is estimated at USD 7.44 billion in 2025, and is expected to reach USD 14.11 billion by 2030, at a CAGR of 13.64% during the forecast period (2025-2030).

Global Management Decision - Market - IMG1

In 2022, advanced insights-driven firms were 1.6 times more likely to report leveraging data, analytics, and insights to develop experiences, products, and services that set them apart from the competition than novices, according to a Forrester report. Banks are presently using AI technologies, including speech recognition, predictive analytics, and others, to get a competitive edge in the market.

Key Highlights

  • The highest BI and analytics tool usage comes from Finance and accounting departments. Applications such as TallyPrime are customized for MSMEs as they can generate all the significant financial statements whenever the business requires it, including a ratio analysis report.
  • If a new hire turns out to be a poor fit for the company, it could cost them a lot of money. Several businesses use analytics to look into potential candidates' experiences and track records before hiring new employees.
  • A survey conducted by Gartner revealed that Marketing analytics is responsible for influencing 53% of marketing decisions. Gartner expects, by 2023, 60% of CMOs will slash the size of their marketing analytics department in half because of failed promised improvements. Analytic tools provide a dashboard from which businesses can glean insights and make decisions. Depending on the complexity of the data and the request, there may be delays in timely insights, which may restrain the smooth growth of the Management decision market. Platform fraud affected 40% of the organizations that experienced a scam. So security is another challenge that hampers the market.
  • The transition to platforms intensified during the Covid-19 as companies adopted delivery and contactless payments to keep serving their clients in private. With labor shortage and remote working taking a curve, organizations clinched to platforms powered by artificial intelligence that leverage internal and external data to enhance decision-making. Decision-making tools were referred to as choosing a course of action that aligns with your business's priorities.

Management Decision Market Trends

BSFI Sector is Expected to Hold Significant Share

  • Analytical market studies or revenue research can be used in banking and finance to link a company's business model to its commercial goal. While analytics can forecast losses, it may also be used to develop strategies that will result in business success. For instance- A financing company offering a loan has to manually analyze data and other documents stored in word or excel formats. Processing is interrupted if there is no smart collaboration option because of missing documents or pending deliveries. Management Decision software plays a significant role here as the application handles data preparation and supports all analysis, voting, and decision-making processes.
  • One of the biggest commercial banks in Germany provides its clients with domestic and foreign financial services in the real estate, corporate banking & asset finance, and conveyor business sectors. It started a digitalization project with software solution developer Knowis AG to address the increased demands on the bank's middle office. The application guided bank's back office professionals with the chores of risk analysis and risk assessment that arose during the life cycle of a loan commitment and helped them react more swiftly to unexpected developments.
  • Pakistan-based United Bank Limited (UBL) adopted to digital platform developed by Cloudera to handle the increasing volume and improve the business. After using the application, UBL could decide the ideal amount of cash to keep at each bank's ATM or proactively identify each digital transaction as fraudulent or not. This is how the bank fueled its data and digital transformation journey moving forward.
  • Saudi Export-Import Bank (Saudi EXIM Bank) announced using SAS Technology for its banking operations. The methodology by SAS will provide best practices to assist the bank in creating a culture of risk awareness, maximizing capital and liquidity, and satisfying regulatory requirements. The application establishes a centralized inventory model supporting a company's internal policies and procedures across all business units.

North America is Expected to Hold Major Share

  • 10% of organizations believe that one out of every ten dollars from online sales goes towards fighting fraud. This urges a unique software tool to make corrective decisions for better business management. The US market is expected to dominate the Cloud Based Data Management Services, achieving a market value of 43, 352.9 USD million by 2028.
  • Canada Government implemented Chinook, a Microsoft Excel-based program created by Immigration, Refugees and Citizenship Canada (IRCC) for processing temporary resident applications. Its goal is to improve client service and boost efficiency by reducing the effects of system and broadband latency. The tool simplified the visual representation of a client's information.
  • North America-based Suez's subsidiary eRIS focus on creating value for utility companies and ensuring the correct data is absorbed to solve the problem by digitalization. The application sets alerts and thresholds, generates measurable values, and tracks KPIs with integrated workflows.
  • Feb 2023 - Coupa Software, a Business Spend Management (BSM) Firm, acquired Thoma Bravo, the software investment firm. This investment will help Coupa digitally transform the CFO's Office by delivering leading-edge innovation on their platform.

Management Decision Industry Overview

The Management Decision market is moderately competitive, and startups are trying to disrupt the decision industry with customized analytics tools. However, the market is dominated by global players such as BM Corporation, Oracle Corporation, SAS Institute, Inc., and TIBCO Software Inc. These businesses' primary growth tactics to survive the fierce competition include product releases, substantial investment in research and development, collaborations, and acquisitions.

Feb 2023 - Redslim, the software service provider, signed a contract with Interrodata to help businesses make data-driven decisions faster jointly. Interrodata's Investigative Decision Analytics platform directs sales and marketing managers toward action without the pain of manual analytics. This Analytical program will help clients unlock growth potential by revealing hidden insights.

January 2023 - Tech Mahindra partnered with retail AI analytics solution provider Retalon. The partnership will solidify Tech Mahindra's position in the market and further increase the scope of its worldwide retail offering to meet its clientele's ever-evolving and dynamic needs. Through this relationship, the retail and consumer packaged goods sectors will be able to understand their customers better, make better decisions, and operate more efficiently. The companies claim that this platform will help in improving gross margins from 9-12% annually.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Force Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Assessment on the impact due to COVID-19
  • 4.4 Market Drivers
    • 4.4.1 Increasing need for business agility which requires faster and efficient decision making
    • 4.4.2 Increasing demand for Decision Analytics in BFSI sector to drive the market
  • 4.5 Market Restraints
    • 4.5.1 High monetary cost involved for the implementation

5 MARKET SEGMENTATION

  • 5.1 By Component
    • 5.1.1 Software
    • 5.1.2 Services
  • 5.2 By Deployment Type
    • 5.2.1 On-premises
    • 5.2.2 Cloud
  • 5.3 By End-User Industry
    • 5.3.1 BFSI
    • 5.3.2 IT and Telecom
    • 5.3.3 Healthcare
    • 5.3.4 Retail
    • 5.3.5 Manufacturing
    • 5.3.6 Other End-User Industries
  • 5.4 Geography
    • 5.4.1 North America
      • 5.4.1.1 United States
      • 5.4.1.2 Canada
      • 5.4.1.3 Rest of North America
    • 5.4.2 Europe
      • 5.4.2.1 Germany
      • 5.4.2.2 United Kingdom
      • 5.4.2.3 France
      • 5.4.2.4 Spain
      • 5.4.2.5 Rest of Europe
    • 5.4.3 Asia-Pacific
      • 5.4.3.1 China
      • 5.4.3.2 Japan
      • 5.4.3.3 India
      • 5.4.3.4 Rest of Asia-Pacific
    • 5.4.4 Latin America
      • 5.4.4.1 Brazil
      • 5.4.4.2 Argentina
      • 5.4.4.3 Rest of Latin America
    • 5.4.5 Middle East and Africa
      • 5.4.5.1 UAE
      • 5.4.5.2 Saudi Arabia
      • 5.4.5.3 South Africa
      • 5.4.5.4 Rest of Middle East and Africa

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 IBM Corporation
    • 6.1.2 Oracle Corporation
    • 6.1.3 SAS Institute Inc.
    • 6.1.4 TIBCO Software Inc.
    • 6.1.5 FICO (Fair Isaac Corporation)
    • 6.1.6 Pegasystems Inc.
    • 6.1.7 SAP SE
    • 6.1.8 Actico GmbH
    • 6.1.9 Sapiens International Corporation
    • 6.1.10 Equifax, Inc.
    • 6.1.11 Scorto, Inc.
    • 6.1.12 Experian Information Solutions, Inc.
    • 6.1.13 Sparkling Logic, Inc.
    • 6.1.14 InRule Technology, Inc.
    • 6.1.15 DMC Dubai (Decision Management Consultants)

7 INVESTMENT ANALYSIS

8 FUTURE OF THE MARKET