南美洲摩托車市場佔有率分析、產業趨勢和成長預測（2025-2029）

南美摩托車市場規模預計在 2025 年達到 161.3 億美元，預計到 2029 年將達到 210.3 億美元，預測期內（2025-2029 年）的複合年成長率為 6.85%。

在技​​術、政策和永續性的推動下，隨著傳統和偏好的偏好，南美洲摩托車市場將實現成長

• 2023年，南美洲摩托車市場將出現溫和成長，銷售量將從2022年的298萬輛增加至301萬輛。這一成長反映了經濟復甦、都市化趨勢以及對經濟實惠的出行解決方案日益成長的需求，表明二輪車作為該地區必不可少的交通途徑，需求穩定。傳統內燃機車型以及人們對混合動力汽車和電動車日益成長的興趣推動了摩托車的持續需求。
• 儘管與全球標準相比，電動二輪車的轉變仍處於起步階段，但隨著電動車基礎設施的改善、政府旨在減少碳排放的獎勵以及消費者對環境永續性意識的不斷提高，電動二輪車的轉變正在獲得發展動力。根據預測資料，南美洲摩托車市場持續成長，預計2030年銷售量將達到422萬輛。這項預測的成長軌跡不僅凸顯了二輪車作為一種便捷且經濟的交通途徑的持久吸引力，也顯示市場動態向電氣化的重大轉變。
• 隨著技術進步使電動二輪車更容易獲得，以及政府加強支持政策，市場有望向永續出行轉型。這段時期，電動車型將擴大融入主流二輪車市場，反映出全球對環境責任和交通創新的趨勢。

價格實惠的摩托車在南美洲的城市交通中很受歡迎，但各國的採用率各不相同。

• 南美洲摩托車市場對摩托車和Scooter有著強烈的偏好，認為它們是經濟實用的交通途徑。儘管經濟挑戰和安全問題普遍存在，但成長機會，特別是電動二輪車領域的成長機會，為製造商和政策制定者提供了滿足不斷變化的消費者需求和永續性目標的機會。
• 南美洲摩托車市場受到都市化、經濟狀況和交通基礎設施等因素的影響，反映了各國不同的偏好和使用模式。巴西是南美洲最大的摩托車市場，摩托車是大部分人口的首選交通途徑。對經濟高效的交通途徑，特別是在都市區和半都市區，正在推動市場的發展。巴西的本土製造業蓬勃發展，主要的全球和本土品牌提供各種各樣的摩托車。
• 多樣化的地形也引起了人們對越野摩托車的極大興趣。阿根廷摩托車市場由尋求經濟實惠的交通途徑的通勤者和喜歡騎摩托車休閒的愛好者組成。經濟波動影響了市場，但摩托車由於擁有和營運成本低，仍然是受歡迎的選擇。儘管市場仍處於起步階段，但人們對電動車款的興趣正在成長。

南美洲摩托車市場的趨勢

需求激增和政府獎勵推動南美洲電動車市場發展

• 巴西、阿根廷等南美國家汽車市場潛力巨大。近年來，南美汽車工業經歷了顯著成長。該地區對電動車（EV）的需求不斷成長，尤其是在乘用車領域。這種激增可以歸因於人們意識的提高、對環境問題的日益關注以及政府鼓勵採用電動車的舉措等因素。事實上，該地區的電動車銷量已呈現顯著成長，2022 年比 2021 年成長了 17.95%。
• 南美市場多元化，預計電動車將快速成長。巴西尤其重視可再生能源發電，並正在考慮轉向電動公車，因為巴西擁有豐富的鈮和鋰蘊藏量，這對於電動車電池的發展至關重要。 2022年12月，聖保羅宣布計畫禁止購買柴油公車，並在2024年底年終引進2,600輛電動公車。預計其他南美國家也將出現類似的趨勢，預計2024年至2030年間汽車電氣化程度將會提高。
• 南美國家的政府政策和獎勵計畫將成為該地區汽車電氣化的主要驅動力。例如，稅收優惠政策發揮著至關重要的作用。例如，哥倫比亞政府設定了一個雄心勃勃的目標，即到 2030 年讓 60 萬輛電動車上路，並正在利用獎勵和補貼來減少碳排放。由於其他南美國家也有望採取類似舉措，電動車銷量預計將在 2024 年至 2030 年間激增。

南美洲摩托車產業概況

南美洲摩托車市場適度整合，前五大公司佔據61.02％的市佔率。市場的主要企業有：巴賈傑汽車有限公司、本田汽車、川崎重工業有限公司、鈴木汽車公司和雅馬哈摩托車有限公司。

其他福利

• Excel 格式的市場預測 (ME) 表
• 3個月的分析師支持

目錄

第1章執行摘要和主要發現

第2章 報告要約

第3章 引言

• 研究假設和市場定義
• 研究範圍
• 調查方法

第4章 產業主要趨勢

• 人口
• 人均GDP
• 消費者汽車支出（cvp）
• 通貨膨脹率
• 汽車貸款利率
• 電氣化的影響
• 電動車充電站
• 電池組價格
• 新款 Xev 車型發布
• 燃油價格
• 法律規範
• 價值鍊和通路分析

第5章市場區隔

• 推進類型
  • 混合動力汽車和電動車
  • 內燃機（電動車）
• 國家
  • 阿根廷
  • 巴西
  • 南美洲其他地區

第6章競爭格局

• 關鍵策略趨勢
• 市場佔有率分析
• 商業狀況
• 公司簡介
  • Bajaj Auto Ltd.
  • Harley-Davidson
  • Hero MotoCorp Ltd.
  • Honda Motor Co. Ltd.
  • Kawasaki Heavy Industries Ltd.
  • KTM Motorcycles
  • Royal Enfield
  • Suzuki Motor Corporation
  • TVS Motor Company Limited
  • Yamaha Motor Company Limited

第 7 章 CEO 的關鍵策略問題CEO 的關鍵策略問題

第 8 章 附錄

• 世界概況
  • 概述
  • 五力分析框架
  • 全球價值鏈分析
  • 市場動態（DRO）
• 資訊來源及延伸閱讀
• 圖片列表
• 關鍵見解
• 資料包
• 詞彙表

The South America Two-Wheeler Market size is estimated at 16.13 billion USD in 2025, and is expected to reach 21.03 billion USD by 2029, growing at a CAGR of 6.85% during the forecast period (2025-2029).

The South American two-wheeler market is growing by blending traditional and electric preferences, driven by tech, policy, and sustainability

• In 2023, the South American market for two-wheelers saw a modest increase, with sales reaching 3,010,000 units from 2,980,000 units in 2022. This growth indicates a steady demand for two-wheelers as essential transportation tools in the region, reflecting the economic recovery, urbanization trends, and the increasing need for affordable mobility solutions. The ongoing demand for two-wheelers is supported by a mix of traditional ICE models and a growing interest in hybrid and EVs.
• The shift toward electric two-wheelers, although still in its early stages compared to global standards, is gaining momentum, fueled by improvements in EV infrastructure, governmental incentives aimed at reducing carbon emissions, and a growing consumer consciousness toward environmental sustainability. The forecasted data indicate continued growth in the two-wheeler market across South America, with sales projected to reach 4,220,000 units by 2030. This expected growth trajectory highlights not only the enduring appeal of two-wheelers as a convenient and cost-effective mode of transportation but also a significant shift in market dynamics toward electrification.
• As technological advancements make electric two-wheelers more accessible and governments enhance supportive policies, the market is poised for a transformative shift toward sustainable mobility. This period will likely witness an increasing integration of electric models into the mainstream two-wheeler market, reflecting broader global trends toward environmental responsibility and innovation in transportation.

Two-wheelers are preferred in South America for urban mobility due to affordability, with varying adoption rates across countries

• The two-wheeler market in South America has a very strong preference for motorcycles and scooters as economical and practical transportation options. While economic challenges and safety concerns are prevalent, the potential for growth, especially in the electric two-wheeler segment, presents opportunities for manufacturers and policymakers to cater to evolving consumer needs and sustainability goals.
• The two-wheeler market in South America reflects diverse preferences and usage patterns across different countries, influenced by factors such as urbanization, economic conditions, and transportation infrastructure. Brazil is the largest two-wheeler market in South America, with motorcycles being the preferred mode of transportation for a significant portion of the population. The market is driven by the need for affordable and efficient transportation solutions, especially in urban and semi-urban areas. Brazil has a robust local manufacturing industry, with major global and local brands offering a wide range of two-wheelers.
• The country also sees significant interest in off-road motorcycles due to its diverse terrain. The two-wheeler market in Argentina caters to a mix of commuters looking for cost-effective transport solutions and enthusiasts who prefer motorcycles for leisure. Economic fluctuations have impacted the market, but two-wheelers remain a popular choice due to their low cost of ownership and operation. There is a growing interest in electric models, although the market is still in its early stages.

South America Two-Wheeler Market Trends

Surging demand and government incentives propel South America's electric vehicle market

• Countries like Brazil and Argentina in South America show significant potential in the automobile market. The South American vehicle industry has witnessed notable growth in recent years. Notably, the region has seen a rising demand for electric vehicles (EVs), especially in the passenger car segment. This surge can be attributed to factors like heightened awareness, growing environmental concerns, and governmental initiatives promoting EV adoption. In fact, EV sales in the region saw a notable increase, growing by 17.95% in 2022 compared to 2021.
• South America, with its diverse markets, is poised for a surge in electric vehicles. Brazil, in particular, is eyeing a shift toward electric buses, driven by its focus on renewable power generation and its abundant reserves of niobium and lithium, crucial for EV battery development. A significant move in this direction came in December 2022 when Sao Paulo banned diesel bus purchases and announced plans to deploy 2600 electric buses by 2024-end. Similar trends in other South American nations are expected to drive vehicle electrification from 2024 to 2030.
• Government policies and incentive programs across South American nations are set to be key drivers for vehicle electrification in the region. Tax benefits, for instance, are playing a pivotal role. Colombia's government, for instance, is leveraging incentives and subsidies with an ambitious target of putting 600,000 EVs on its roads by 2030, aiming to tackle carbon emissions. With similar initiatives anticipated in other South American countries, the sales of EVs are expected to witness a surge from 2024 to 2030.

South America Two-Wheeler Industry Overview

The South America Two-Wheeler Market is moderately consolidated, with the top five companies occupying 61.02%. The major players in this market are Bajaj Auto Ltd., Honda Motor Co. Ltd., Kawasaki Heavy Industries Ltd., Suzuki Motor Corporation and Yamaha Motor Company Limited (sorted alphabetically).

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY & KEY FINDINGS

2 REPORT OFFERS

3 INTRODUCTION

• 3.1 Study Assumptions & Market Definition
• 3.2 Scope of the Study
• 3.3 Research Methodology

4 KEY INDUSTRY TRENDS

• 4.1 Population
• 4.2 GDP Per Capita
• 4.3 Consumer Spending For Vehicle Purchase (cvp)
• 4.4 Inflation
• 4.5 Interest Rate For Auto Loans
• 4.6 Impact Of Electrification
• 4.7 EV Charging Station
• 4.8 Battery Pack Price
• 4.9 New Xev Models Announced
• 4.10 Fuel Price
• 4.11 Regulatory Framework
• 4.12 Value Chain & Distribution Channel Analysis

5 MARKET SEGMENTATION (includes market size in Value in USD and Volume, Forecasts up to 2029 and analysis of growth prospects)

• 5.1 Propulsion Type
  • 5.1.1 Hybrid and Electric Vehicles
  • 5.1.2 ICE
• 5.2 Country
  • 5.2.1 Argentina
  • 5.2.2 Brazil
  • 5.2.3 Rest-of-South America

6 COMPETITIVE LANDSCAPE

• 6.1 Key Strategic Moves
• 6.2 Market Share Analysis
• 6.3 Company Landscape
• 6.4 Company Profiles
  • 6.4.1 Bajaj Auto Ltd.
  • 6.4.2 Harley-Davidson
  • 6.4.3 Hero MotoCorp Ltd.
  • 6.4.4 Honda Motor Co. Ltd.
  • 6.4.5 Kawasaki Heavy Industries Ltd.
  • 6.4.6 KTM Motorcycles
  • 6.4.7 Royal Enfield
  • 6.4.8 Suzuki Motor Corporation
  • 6.4.9 TVS Motor Company Limited
  • 6.4.10 Yamaha Motor Company Limited

7 KEY STRATEGIC QUESTIONS FOR VEHICLES CEOS

8 APPENDIX

• 8.1 Global Overview
  • 8.1.1 Overview
  • 8.1.2 Porter's Five Forces Framework
  • 8.1.3 Global Value Chain Analysis
  • 8.1.4 Market Dynamics (DROs)
• 8.2 Sources & References
• 8.3 List of Tables & Figures
• 8.4 Primary Insights
• 8.5 Data Pack
• 8.6 Glossary of Terms