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市場調查報告書
商品編碼
1691659
汽車道路救援系統的全球市場:各服務形式,各車輛類型,供應商,各地區,機會,預測,2018年~2032年Vehicle Roadside Assistance Market Assessment, By Service Type, By Vehicle Type, By Provider, By Region, Opportunities and Forecast, 2018-2032F |
全球汽車道路救援市場規模預計將從 2024 年的 301.1 億美元增長到 2032 年的 446.3 億美元,2024-2032 年預測期內的複合年增長率為 5.04%。近年來,市場不斷增長,由於汽車保有量的增加、汽車維護意識的增強和技術的進步,預計未來幾年將保持穩步擴張。
道路救援在確保車輛發生故障、事故等情況時能及時獲得援助,為駕駛員提供安全和便利方面發揮著至關重要的作用。該服務透過最大限度地減少停機時間、提高客戶滿意度和及時解決問題來延長車輛的使用壽命,從而推動預測期內全球汽車道路救援市場的成長。
隨著科技的發展,道路救援市場也不斷成長。人工智慧和遠端資訊處理的興起正在改變這個行業,使服務更有效率、更回應。人工智慧系統可以預測潛在的車輛問題,提供即時診斷並促進主動服務調度,從而顯著減少回應時間並提高服務品質。隨著人們對能源效率和永續實踐的認識日益提高,各行各業越來越關注其營運中的類似方面。透過使用環保車輛進行調度、優化路線以減少燃料消耗以及採用節能技術,公司在降低成本的同時減少了對環境的影響。由於環境法規的日益嚴格以及消費者對綠色解決方案的需求,永續實踐變得越來越重要。
此外,該市場對於希望利用日益增長的可靠高效服務需求的新進入者俱有吸引力。新進業者正在利用最新的技術發展,在人工智慧驅動系統、即時診斷和網路連線汽車技術等應用領域提供創新且具競爭力的解決方案。推動這一市場進入的因素包括:道路上車輛數量的不斷增加、消費者對快速可靠援助的期望不斷提高、以及這一不斷擴張的行業存在顯著的成長潛力。
例如,2024 年 11 月,Service Easy Technology Private Limited(GoMechanic)推出了一項名為 Top Assist 的全新路邊援助服務,旨在為印度各地的車主提供全面支援。該服務旨在透過在各種情況下提供幫助來提高駕駛員的便利性和安全性。
本報告提供全球汽車道路救援系統市場相關調查,提供市場概要,以及各服務形式,各車輛類型,供應商,各地區趨勢,及加入此市場的主要企業的簡介等資訊。
Global vehicle roadside assistance market is projected to witness a CAGR of 5.04% during the forecast period 2024-2032, growing from USD 30.11 billion in 2024 to USD 44.63 billion in 2032. The market has experienced growth in recent years and is expected to maintain a steady expansion in the coming years owing to rising vehicle ownership, increasing awareness regarding vehicle maintenance, and technological advancement.
Roadside assistance plays an important role in providing safety and convenience to drivers by ensuring timely help in case of vehicle breakdown, accident, or any other service. This service offers minimum downtime, enhances customer satisfaction, and improves vehicle longevity by addressing issues promptly, driving the global vehicle roadside assistance market growth in the forecast period.
The roadside assistance market is experiencing growth with the development of technology. The rise in artificial intelligence and telematics has transformed the industry, making service more efficient and responsive. AI-driven systems can predict potential vehicle issues, offer real-time diagnostics, and facilitate proactive service dispatch, which significantly minimizes response times and improves the quality of service. As awareness towards energy efficiency and sustainable practices is gaining importance, the industry is showing increasing focus on aspects of the same in operations. Companies are adopting eco-friendly vehicles for service dispatch, optimizing routes to reduce fuel consumption, and incorporating energy-saving technologies, thereby reducing their environmental footprint while cutting costs. Sustainable practices have become increasingly important due to stricter environmental regulations and consumer demand for green solutions.
In addition, the market attracts new entrants who want to seize on the increased demand for highly dependable and efficient services. New entrants use the latest technological developments to offer innovative competitive solutions with applications like AI-driven systems, real-time diagnostics, and connected vehicle technologies. Their entry into the market is driven by the increasing number of vehicles on the road, rising consumer expectations for swift and dependable assistance, and the potential for significant growth in this expanding industry.
For instance, in November 2024, Service Easy Technology Private Limited (GoMechanic) launched a new roadside assistance service called Top Assist, aimed at providing comprehensive support for vehicle owners across India. This service is designed to enhance the convenience and safety of drivers by helping in various situations.
Technological Advancements Drive Roadside Assistance Market Demand
The emerging innovation in technology is pushing the efficacy of roadside assistance to become even more efficient and effective. It has changed industry in a very significant way by integrating AI and connected vehicle technologies. Predictive maintenance, real-time diagnostics, proactive service dispatch, limiting response time, and improving quality are made easy by AI-driven systems. Furthermore, connected vehicle technology provides seamless communication between vehicle and roadside assistance providers. Vehicle-to-everything (V2X) communication allows the sharing of important information between the roadside assistance provider and the vehicle. This ensures a faster resolution of any failure and increases the efficiency of the vehicle. The development in technology by the market players is expected to improve roadside assistance even more, and faster support is to be anticipated in case of an emergency. For example, in September 2023, the American Automobile Association, Inc. partnered with Apple Inc. to provide roadside assistance via satellite for iPhone 14 and iPhone 15 customers. It aids those customers who are left stranded without cell phone coverage.
Insurance and Warranty Bundles Fueling the Vehicle Roadside Assistance Market Growth
Roadside assistance services provided in the insurance and warranty packages have helped the market grow enormously. Many insurers and automobile manufacturers provide roadside assistance as an additional or free-of-charge add-on service for their policyholders and customers. This will give added value but also ensure that there will be no inconvenience to the car owner. This creates a comprehensive solution that addresses various aspects of vehicle ownership, proposing the demand for roadside assistance across the globe. Also, by integrating roadside assistance into insurance policies or warranty packages, providers enhance customer convenience and satisfaction, making these services more accessible and appealing. In addition, partnerships between roadside assistance providers and insurance companies have made it easier to develop service packages that cater to specific customer needs and preferences.
For instance, in May 2023, The Progressive Group of Insurance Companies introduced a new Heavy Truck Roadside Assistance (HT RSA) coverage option for its commercial auto policyholders, aimed at enhancing support for truckers on the road.
Towing Service Segment Shows Dominance in the Market
Towing services dominate the roadside assistance sector due to their significant role in a wide scale of vehicle disorders. Towing is inevitable in certain situations where on-the-spot repairs will not be feasible, such as major mechanical malfunctions, an accident, or when a car is stuck in inaccessible locations. This wide applicability makes towing often the first source of help for many drivers affected by emergencies. The growing complexity of modern vehicles further fuels the dominance of towing. Advanced automotive technologies and electric vehicles create many issues that require specialized equipment and expertise that can only be addressed at a repair facility. Towing ensures that vehicles are safely transported to these facilities, where comprehensive diagnostics and repairs can be performed. Companies are integrating advanced software to foster trust, streamline communication and improve customer experience in the industry.
For instance, in December 2024, Dispatch Wrecker Service launched VERT, an innovative software to offer real-time vehicle tracking, improved communication throughout the towing process and enhanced operational efficiency.
Europe Dominates Vehicle Roadside Assistance Market Share
Europe holds a dominant share of the vehicle roadside assistance market due to several reasons including well-developed infrastructure for roadside assistance, supported by a dense road network and highways. European customers also prefer premium and luxury vehicles that tend to be accompanied by roadside assistance packages, which boosts market growth. Moreover, Europe has a strong economy and a high per capita, with people readily adopting roadside assistance services. The region houses several major automobile manufacturers and insurance companies that provide wide-ranging roadside assistance as part of their service packages. This creates harmony between the automotive and insurance industries in ensuring that the customers are treated with an efficient and timely process. Telematics and connected vehicles are also critical factors, these innovations improve the efficiency of service dispatches and the general experience of customers. Furthermore, tight safety measures and a strong customer satisfaction culture also promote the higher use of roadside assistance services in Europe.
For example, in June 2023, Stellantis Europe S.p.A. awarded a five-year roadside assistance contract to RAC Limited, enhancing support for its customers across multiple brands in the United Kingdom and the Republic of Ireland.
Future Market Scenario (2025 - 2032F)
The growing adoption of autonomous and connected cars is anticipated to create lucrative opportunities for vehicle roadside assistance market growth.
The adoption of AI, GPS, telematics, and IoT enhances service efficiency and customer satisfaction, expected to lead to market expansion.
Collaborations and new technologies are expected to foster competitive growth and expand the roadside assistance market.
Rising vehicle ownership and growing awareness regarding comprehensive vehicle maintenance are expected to drive market growth during the forecasted period.
Key Players Landscape and Outlook
Key players in the roadside assistance market compete to gain an edge in terms of the effectiveness of their services, speedy response time, and innovative offerings. The market looks promising, backed by a growing demand for reliable and quality-assured assistance services. Roadside assistance companies are focusing on making their supply chain robust, energy-efficient, and environment-friendly, which will be the future of this industry. The rising technologies and strategic alliances are likely to increase competition in this dynamic market.
In October 2024, Allianz Partners India formed a strategic partnership with CI Metrics to develop advanced AI solutions aimed at enhancing proactive roadside assistance services. This collaboration focuses on integrating CI Metrics' predictive analytics capabilities, particularly in weather forecasting, to improve customer experience and operational efficiency.
All segments will be provided for all regions and countries covered
Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.