印度的咖啡市場:各類型，不同形態，各流通管道，各最終用途，各地區，機會，預測，2019年～2033年

印度咖啡市場規模預計將從 2025 年的 10.5 億美元增長到 2033 年的 18.8 億美元，預測期內（2026-2033 年）的複合年增長率為 7.56%。印度咖啡市場的成長可歸因於幾個關鍵因素，包括可支配收入的增加、對西方生活方式的偏好、特色咖啡的日益普及以及咖啡店文化的不斷擴大。

重塑產業最顯著的趨勢之一是咖啡消費的高端化。第三波咖啡文化的出現將特色咖啡引入了印度消費者，以 Blue Tokai 和 Third Wave Coffee 等品牌為主導。星巴克印度透過與塔塔的合作，已在高端市場站穩腳跟，在全國經營約 400 家門市。

印度是世界領先的咖啡生產國之一，而說到哪種咖啡占主導地位，羅布斯塔咖啡就佔據主導地位。印度咖啡產量約 70% 為羅布斯塔咖啡，其餘 30% 為阿拉比卡咖啡。羅布斯塔咖啡產量高、抗蟲害，且能在各種氣候條件下生長，因此成為許多印度農民首選的、可靠的、有利可圖的作物。

印度每年生產約 36 萬噸咖啡，其中 25 萬噸為羅布斯塔咖啡，11 萬噸為阿拉比卡咖啡。羅布斯塔咖啡豆風味濃鬱、咖啡因含量高，非常適合製作即溶咖啡和混合咖啡，在印度乃至世界各地都廣受歡迎。這種需求的一個很好的例子是印度羅布斯塔咖啡豆向義大利、德國和俄羅斯的出口量不斷增加，在這些國家，羅布斯塔咖啡豆被廣泛用於濃縮咖啡混合。由於羅布斯塔在生產和出口方面佔據主導地位，印度繼續加強其在全球咖啡市場的地位。隨著對優質咖啡的需求增加，印度的咖啡產業將進一步成長。大部分咖啡產自三個主要邦：卡納塔克邦、喀拉拉邦和泰米爾納德邦。這三個邦的咖啡產量佔印度咖啡產量的 90% 以上。根據印度咖啡委員會統計，卡納塔克邦是印度的咖啡之都，年產量為 23 萬噸，其次是喀拉拉邦，年產量超過 7 萬噸。儘管產量不大，但泰米爾納德邦以盛產優質阿拉比卡咖啡而聞名，每年產量約為 18,000 至 20,000 噸。

本報告提供印度的咖啡市場相關調查，提供市場概要，以及各類型，不同形態，各流通管道，各最終用途，各地區趨勢，及加入此市場的主要企業的簡介等資訊。

目錄

第1章 計劃的範圍和定義

第2章 調查手法

第3章 摘要整理

第4章 顧客的迴響

第5章 印度的咖啡市場預測，2019年～2033年

• 市場規模分析與預測
• 市場佔有率分析與預測
• 2025年市場地圖分析
  • 各類型
  • 不同形態
  • 各流通管道
  • 各最終用途
  • 各地區

第6章 需求供給分析

第7章 進出口的分析

第8章 價值鏈分析

第9章 波特的五力分析

第10章 大環境分析

第11章 價格分析

第12章 市場動態

• 市場促進因素
• 市場課題

第13章 市場趨勢與發展

第14章 政策和法規情形

第15章 案例研究

第16章 競爭情形

• 市場領導前五名的競爭矩陣
• 參與企業前五名的SWOT分析
• 市場主要加入企業前11名形勢
  • Tata Coffee Limited
  • Hindustan Unilever Limited
  • Nestle India Ltd. (Nescafe)
  • Coffee Day Enterprises Ltd (Cafe Coffee Day)
  • Tata Starbucks Private Ltd.,
  • S.L.N. Coffee Pvt. Ltd. (Levista)
  • Muhavra Enterprises Private Limited (Blue Tokai)
  • Koinonia Coffee Pvt. Ltd
  • CCL Products (India) Limited
  • ITC Ltd. (Sunbean)
  • Seven Beans Coffee Company Pvt Ltd.

第17章 策略性建議

第18章 關於調查公司·免責聲明

India coffee market is projected to witness a CAGR of 7.56% during the forecast period FY2026-FY2033, growing from USD 1.05 billion in FY2025 to USD 1.88 billion in FY2033. Several key factors drive the growth of India coffee market, primarily rising disposable incomes, a preference for western lifestyles, the increasing popularity of specialty coffee and the expansion of coffee shop culture.

One of the most notable trends in reshaping the industry is the premiumization of coffee consumption. The emergence of third-wave coffee culture has introduced Indian consumers to specialty coffee experiences, with brands like Blue Tokai and Third Wave Coffee leading the charge. Starbucks India, through its partnership with Tata, has successfully positioned itself in this premium segment, operating about 400 stores across the country.

Robusta versus. Arabica: Which Coffee Rules the Indian Market?

India is one of the world's top coffee producers, and when it comes to which type dominates, Robusta takes the lead. Around 70% of India's coffee production is Robusta, while Arabica makes up the remaining 30%. Robusta is the preferred choice for many Indian farmers because it yields more, resists pests better, and thrives in a wider range of climates, making it a reliable and profitable crop.

India produces about 360,000 metric tons of coffee every year, with 250,000 metric tons being Robusta and 110,000 metric tons Arabica. Robusta's stronger flavor and higher caffeine content make it the top choice for instant coffee and blended products, which are highly popular in India and worldwide. A great example of this demand is seen in the growing exports of Indian Robusta to Italy, Germany, and Russia, where it's widely used in espresso blends. With Robusta dominating both production and exports, India continues to strengthen its position in the global coffee market. As demand for high-quality coffee grows, India's coffee industry is set to thrive even further. Most of this coffee comes from three major states: Karnataka, Kerala, and Tamil Nadu, which together account for more than 90% of India's total coffee production. According to Coffee Board, India, Karnataka is the coffee capital of India, producing 230,000 metric tons annually followed by Kerala contributing over 70,000 metric tons, with Robusta being the dominant variety due to its tropical climate, which supports its growth. Tamil Nadu, though smaller in production, is known for its premium Arabica coffee, producing around 18,000-20,000 metric tons each year.

Global Demand for Indian Coffee Helps Fuel Market Growth

India's coffee industry shows an interesting development. While India has mainly been known for exporting coffee, the growing international demand for Indian coffee beans is now also helping to improve the local market. This connection between global trade and domestic growth is creating positive changes across the industry. As Indian coffee gains more recognition worldwide, it's also raising standards at home. Local specialty coffee companies like Blue Tokai and Third Wave Coffee are now offering high-quality Indian coffee varieties, using the same strict quality measures developed for exports.

India is currently the seventh-largest coffee producer in the world, contributing significantly to the global coffee. Among its top importers are Italy, Germany, Russia, Belgium, and Turkey. For the last three years, multiple factors like fluctuating international coffee prices, supply chain inefficiencies, and unpredictable climate conditions affected the export market, however the latest data predicts a fortunate outcome for the coffee industry with reports from quarter of 2025 (January-March) showing total export of 98,377 metric tons with the value of USD 519 million.

Domestic Coffee Consumption on the Rise

While India has long been a tea-drinking nation, domestic coffee consumption has been growing steadily with 7-10% annual increase in coffee consumption, fueled by urbanization, rising disposable incomes, and the expansion of global coffee chains.

The popularity of premium and specialty coffee is increasing, particularly among younger consumers who seek high-quality brews. Home brewing methods like South Indian filter coffee and artisanal drip coffee have also contributed to shifting consumer preferences. However, despite this surge, per capita coffee consumption in India remains low compared to global standards, presenting a significant opportunity for further market penetration. To capitalize on this trend, domestic brands and cafe chains must focus on product diversification, experiential marketing, and expanding their presence in Tier 2 and Tier 3 cities. For instance, coffee consumption in India increased from 91,000 metric tons in Coffee Year 2023 (1st October to 30th September of following year) and is estimated at 90,000-95,000 metric ton in Coffee year 2024.

Government Measures to Support Market Growth

Government policies play a crucial role in shaping the Indian coffee industry. The Coffee Board of India has been instrumental in promoting coffee cultivation, research, and export growth. Recent initiatives include subsidies for farmers, financial support for infrastructure development, and marketing incentives for global branding.

A prime example of this success is Araku Valley, where nearly 150,000 tribal families in collaboration with the Coffee Board and the Integrated Tribal Development Agency (ITDA) have increased coffee production by 20%.

However, industry experts believe that more policy-level interventions are needed, including lower taxation on coffee exports, investment in technology for processing, and the promotion of Indian coffee at international trade fairs. Strengthening collaborations between the government, private sector, and farmer cooperatives will be key to ensuring the long-term sustainability of the coffee industry.

Future Market Scenario (FY2026 - FY2033F)

Coffee market will continue to grow due to strong demand from foreign consumers and steady increase in number of Coffee drinkers in India.

The market will grow strongly based on continued expansion from exports and subsidies for supporting individual farmers.

The demand for Coffee will continue to expand further with the growth of cafe chains and institutional sales.

Key Players Landscape and Outlook

India's coffee market is undergoing a quiet transformation. Long dominated by tea, the country is now embracing coffee culture at a steady pace which is driven by urbanization, rising disposable incomes, and the influence of global trends.

International players are also making their mark. Starbucks, through its partnership with Tata, has established a strong foothold with nearly 400 stores, while Tim Hortons has entered the market with an aggressive expansion strategy. These global brands are not just competing with each other but also with homegrown chains such as Barista and Cafe Coffee Day, which are adapting to stay relevant.

Table of Contents

1. Project Scope and Definitions

2. Research Methodology

3. Executive Summary

4. Voice of Customers

• 4.1. Respondent Demographics
• 4.2. Brand Awareness
• 4.3. Factors Considered in Purchase Decisions
• 4.4. Challenges Faced Post Purchase

5. India Coffee Market Outlook, FY2019-FY2033F

• 5.1. Market Size Analysis & Forecast
  • 5.1.1. By Value
  • 5.1.2. By Volume
• 5.2. Market Share Analysis & Forecast
  • 5.2.1. By Type
    • 5.2.1.1. Arabica
    • 5.2.1.2. Robusta
    • 5.2.1.3. Others
  • 5.2.2. By Form
    • 5.2.2.1. Instant Coffee
    • 5.2.2.2. Ground Coffee
    • 5.2.2.3. Whole Grain
    • 5.2.2.4. Others
  • 5.2.3. By Distribution Channel
    • 5.2.3.1. Supermarkets/Hypermarkets
    • 5.2.3.2. Grocery Stores
    • 5.2.3.3. Specialty Stores
    • 5.2.3.4. Online
    • 5.2.3.5. Others
  • 5.2.4. By End-use
    • 5.2.4.1. Residential
    • 5.2.4.2. Commercial
    • 5.2.4.3. Institutional
  • 5.2.5. By Region
    • 5.2.5.1. North
    • 5.2.5.2. South
    • 5.2.5.3. East
    • 5.2.5.4. West and Central
  • 5.2.6. By Company Market Share Analysis (Top 5 Companies and Others - By Value, FY2025)
• 5.3. Market Map Analysis, FY2025
  • 5.3.1. By Type
  • 5.3.2. By Form
  • 5.3.3. By Distribution Channel
  • 5.3.4. By End-use
  • 5.3.5. By Region

6. Demand Supply Analysis

7. Import and Export Analysis

8. Value Chain Analysis

9. Porter's Five Forces Analysis

10. PESTLE Analysis

11. Pricing Analysis

12. Market Dynamics

• 12.1. Market Drivers
• 12.2. Market Challenges

13. Market Trends and Developments

14. Policy and Regulatory Landscape

15. Case Studies

16. Competitive Landscape

• 16.1. Competition Matrix of Top 5 Market Leaders
• 16.2. SWOT Analysis for Top 5 Players
• 16.3. Key Players Landscape for Top 11 Market Players
  • 16.3.1. Tata Coffee Limited
    • 16.3.1.1. Company Details
    • 16.3.1.2. Key Management Personnel
    • 16.3.1.3. Key Products Offered
    • 16.3.1.4. Key Financials (As Reported)
    • 16.3.1.5. Key Market Focus and Geographical Presence
    • 16.3.1.6. Recent Developments/Collaborations/Partnerships/Mergers and Acquisition
  • 16.3.2. Hindustan Unilever Limited
  • 16.3.3. Nestle India Ltd. (Nescafe)
  • 16.3.4. Coffee Day Enterprises Ltd (Cafe Coffee Day)
  • 16.3.5. Tata Starbucks Private Ltd.,
  • 16.3.6. S.L.N. Coffee Pvt. Ltd. (Levista)
  • 16.3.7. Muhavra Enterprises Private Limited (Blue Tokai)
  • 16.3.8. Koinonia Coffee Pvt. Ltd
  • 16.3.9. CCL Products (India) Limited
  • 16.3.10. ITC Ltd. (Sunbean)
  • 16.3.11. Seven Beans Coffee Company Pvt Ltd.

Companies mentioned above DO NOT hold any order as per market share and can be changed as per information available during research work.

17. Strategic Recommendations

18. About Us and Disclaimer

List of Tables

• Table 1. Competition Matrix of Top 5 Market Leaders
• Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
• Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

• Figure 1. India Coffee Market, By Value, In USD Billion, FY2019-FY2033F
• Figure 2. India Coffee Market, By Volume, In Million Kg, FY2019-FY2033F
• Figure 3. India Coffee Market Share (%), By Type, FY2019-FY2033F
• Figure 4. India Coffee Market Share (%), By Form, FY2019-FY2033F
• Figure 5. India Coffee Market Share (%), By Distribution Channel, FY2019-FY2033F
• Figure 6. India Coffee Market Share (%), By End-use, FY2019-FY2033F
• Figure 7. India Coffee Market Share (%), By Region, FY2019-FY2033F
• Figure 8. By Type Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 9. By Form Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 10. By Distribution Channel Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 11. By End-use Map-Market Size (USD Billion) & Growth Rate (%), FY2025
• Figure 12. By Region Map-Market Size (USD Billion) & Growth Rate (%), FY2025