![]() |
市場調查報告書
商品編碼
1673716
氣泡咖啡市場規模、佔有率及成長分析(按產品、通路和地區)-2025-2032 年產業預測Sparkling Coffee Market Size, Share, and Growth Analysis, By Product (Caffeinated, Decaffeinated), By Distribution Channel (Hypermarket & Supermarket, Convenience Stores), By Region - Industry Forecast 2025-2032 |
2023 年全球氣泡咖啡市場規模為 23 億美元,預計將從 2024 年的 26.2 億美元成長到 2032 年的 73.6 億美元,預測期內(2025-2032 年)的複合年成長率為 13.8%。
隨著越來越多的消費者尋求方便、健康的即飲飲料來取代含糖的能量飲料和蘇打水,全球氣泡咖啡市場正在穩步成長。隨著人們健康意識的增強,該行業預計還會成長。儘管咖啡館和餐廳關閉對整體食品和飲料銷售產生了影響,但製造商仍透過推出新的氣泡咖啡品種來應對,這些品種針對的是喜歡隨時隨地飲用咖啡的年輕消費者。一旦這種創新的冷藏即飲飲料麵市,預計消費者的興趣將會大增。千禧世代尤其喜歡多樣化的口味和有機產品,並且呈現出從煮咖啡轉向即溶咖啡的趨勢。該類別的持續產品創新可能會在未來幾年保持市場發展勢頭。
Global Sparkling Coffee Market size was valued at USD 2.3 billion in 2023 and is poised to grow from USD 2.62 billion in 2024 to USD 7.36 billion by 2032, growing at a CAGR of 13.8% during the forecast period (2025-2032).
The sparkling coffee market is steadily gaining traction globally as consumers increasingly seek convenient, health-oriented ready-to-drink options that serve as alternatives to sugary energy drinks and sodas. This segment is poised for growth, tapping into a rising number of health-conscious individuals. Despite challenges from the closure of cafes and restaurants affecting overall food and beverage sales, manufacturers are responding by launching new sparkling coffee variants aimed at younger consumers who favor on-the-go drinks. As this innovative range of cold, ready-to-drink options becomes available, consumer interest is expected to surge. Millennials are particularly drawn to the diverse flavors and organic offerings, indicating a trend away from freshly brewed towards instant coffee. Continuous product innovation in this category is likely to sustain market momentum in the coming years.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sparkling Coffee market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Sparkling Coffee Market Segments Analysis
Global Sparkling Coffee Market is segmented by Product, Distribution Channel and region. Based on Product, the market is segmented into Caffeinated and Decaffeinated. Based on Distribution Channel, the market is segmented into Hypermarket & Supermarket, Convenience Stores, Online and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.
Driver of the Global Sparkling Coffee Market
A significant factor propelling the Global Sparkling Coffee market is the rising consumer inclination towards healthier and more convenient ready-to-drink options, particularly in contrast to conventional sugary energy drinks and sodas. The growing popularity of cold brew coffee and other avant-garde RTD alternatives, especially favored by millennials, has fueled this market's growth. The pandemic has notably shifted consumer habits, instigating a heightened demand for beverages suited for at-home enjoyment. Furthermore, the continual introduction of new products and flavors, alongside ongoing innovations within the RTD segment, is anticipated to further accelerate market growth in the years ahead.
Restraints in the Global Sparkling Coffee Market
A significant constraint facing the global sparkling coffee market stems from intense competition with other ready-to-drink beverages, including carbonated soft drinks and energy drinks, which already have a strong foothold and loyal consumer base. Many consumers tend to favor these established options over sparkling coffee, creating a hurdle for market expansion. Furthermore, the higher price point associated with sparkling coffee compared to traditional coffee may deter cost-conscious consumers, limiting its appeal. The presence of various alternatives and the dominance of established brands in the beverage sector also serve as formidable challenges that could hinder the growth of the sparkling coffee market.
Market Trends of the Global Sparkling Coffee Market
The Global Sparkling Coffee market is witnessing a significant trend toward organic and sustainable products, driven by increasingly eco-conscious consumers. These individuals prioritize ethically sourced, eco-friendly options that boast a minimal carbon footprint, thereby fueling the demand for sparkling coffee beverages made from natural, healthy ingredients. In response, manufacturers are investing heavily in sustainable supply chains and eco-compatible packaging solutions to align with consumer preferences. This trend of prioritizing authenticity and sustainability is expected to gain momentum in the coming years, reflecting a broader consumer shift toward products that harmonize with environmental values, ultimately reshaping the coffee beverage landscape.