市場調查報告書
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1363994
全球汽車數據管理市場 2023-2030Global Automotive Data Management Market 2023-2030 |
全球汽車資料管理市場按組件、資料類型、車輛類型、部署和應用程式進行細分。根據組件,市場被細分為軟體和服務。根據資料類型,市場分為結構化和非結構化。
根據車輛類型,市場分為自動駕駛和非自動駕駛。根據部署,市場分為本地和雲端。此外,根據應用,市場細分為預測性維護、保固分析、安全和安保管理、駕駛員和用戶行為分析、經銷商績效分析等。
其中,雲端細分市場預計將在全球汽車資料管理市場中佔據相當大的佔有率。該細分市場的成長歸因於對汽車連接的需求。汽車資料管理市場主要受到連網汽車發展的影響。由於汽車雲的特性,車輛和基於雲端的系統可以無縫連接,為數據驅動的服務和應用程式開闢了新的可能性。因此,市場參與者正在推出新產品來滿足汽車雲端功能的需求。例如,2023 年 3 月,Salesforce 推出了新的汽車雲端功能,可幫助汽車公司提高生產力、收入和客戶忠誠度。汽車公司可以利用汽車雲端提供由即時個人化支援的沉浸式車內體驗,在與客戶的每個接觸點(無論是駕駛、購買還是維護車輛)創建完全互聯的體驗。
全球汽車資料管理市場根據地理位置進一步細分,包括北美(美國和加拿大)、歐洲(英國、義大利、西班牙、德國、法國和歐洲其他地區)、亞太地區(印度、中國、日本、韓國和亞洲其他地區)以及世界其他地區(中東和非洲以及拉丁美洲)。其中,由於連網汽車技術的進步,預計歐洲將在全球市場中佔據顯著佔有率。
在所有地區中,北美地區預計在預測期內將以相當大的年複合成長率成長。汽車資料管理領域的主要參與者都在北美運作。這些參與者不斷在汽車領域提供創新功能。例如,2023 年 5 月,微軟推出了 Fabric,這是一個用於資料分析、管理和機器學習的新整合平台。此外,該軟體還可以將 Azure 資料工廠、Azure Synapse Analytics 和 Power BI 整合到一個單元中,這使得它對於向業務專家提供相關資訊特別有用。
服務汽車資料管理市場的主要公司包括 AGNIK LLC.、Gathr Data Inc.、IBM Corp.、Microsoft、National Instruments Corp. 等。市場參與者透過各種策略(包括併購、合作、合作、融資和新產品發布),為市場成長做出了巨大貢獻,以保持市場競爭力。例如,2022 年 3 月,連網汽車軟體公司 Sibros 宣布將 OTA 韌體應用程式與 ACTIA ACU6 遠端資訊處理平台整合,該平台現已投入生產,為客運、卡車運輸和摩托車領域的多個地區提供服務。
Title: Global Automotive Data Management Market Size, Share & Trends Analysis Report by Component (Software, and Service), by Data Type (Structured, and Unstructured), by Vehicle Type (Autonomous, and Non-Autonomous), by Deployment (On-Premise, and Cloud) and by Application (Predictive Maintenance, Warranty Analytics, Safety & Security Management, Driver & User Behavior Analysis, Dealer Performance Analysis, and Others),Forecast Period (2023-2030).
Global automotive data management market is anticipated to grow at a CAGR of 20.8% during the forecast period (2023-2030). The market growth is attributed to an increase in IoT in the automotive industry driven by demand for connected vehicles across the globe. IoT sensors and devices have been increasingly incorporated into the automotive sector for a variety of uses, such as communication, performance monitoring, and vehicle diagnostics. The data produced as a result of IoT sensors in automobiles can be managed using an automotive data management platform. The market players are coming up with new products to cater to the demand. Recently, in March 2023, Tuxera introduced its new Tuxera Reliance SenseTM. This new flash file system is designed specifically for data-logging applications on NOR flash-using devices such as embedded IoT sensors, wearables, and digital metering equipment.
The global automotive data management market is segmented on the component, data type, vehicle type, deployment, and application. Based on the component, the market is sub-segmented software and services. Based on the data type, the market is sub-segmented into structured, and unstructured.
Based on the vehicle type, the market is sub-segmented into autonomous, and non-autonomous. Based on deployment, the market is sub-segmented into on-premises and cloud. Further, based on application, the market is sub-segmented into predictive maintenance, warranty analytics, safety & security management, driver & user behavior analysis, dealer performance analysis, and others.
Among the deployment, the cloud sub-segment is expected to hold a considerable share of the global automotive data management market. The segmental growth is attributed to the demand for automotive connectivity. The market for automotive data management has been mainly influenced by the move toward connected automobiles. Vehicles and cloud-based systems can connect seamlessly owing to automotive cloud characteristics, opening new possibilities for data-driven services and applications. Accordingly, market players are coming up with new products to cater to the demand for automotive cloud features. For instance, in March 2023, Salesforce launched a new automotive cloud feature that can help automotive companies increase productivity, revenue, and customer loyalty. Automotive firms can create completely connected experiences at every point of contact with customers, whether they are driving, purchasing, or maintaining their vehicle, by utilizing the automotive cloud to deliver immersive in-car experiences that are powered by real-time personalization.
The global automotive data management market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, Europe is anticipated to hold a prominent share of the market across the globe, owing to the advancements in connected car technologies.
Among all regions, the North American region is anticipated to grow at a considerable CAGR over the forecast period. The major players in automotive data management are operating in North America. These players are continuously offering innovative features in the automotive segment. For instance, in May 2023, Microsoft launched Fabric, a new integrated platform for data analytics, management, and machine learning. Additionally, the software can integrate Azure Data Factory, Azure Synapse Analytics, and Power BI into one unit, rendering it especially useful for providing business experts with relevant information.
The major companies serving the automotive data management market include AGNIK LLC., Gathr Data Inc., IBM Corp., Microsoft, National Instruments Corp., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in March 2022, Connected vehicle software company, Sibros, announced its OTA firmware application integration with the ACTIA ACU6 telematics platform now in production and serving multiple geographies across the combined passenger, trucking, and motorcycle segments.