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2023-2030年全球AR/VR智慧眼鏡市場
市場調查報告書
商品編碼
1380463

2023-2030年全球AR/VR智慧眼鏡市場

Global AR/VR Smart Glasses Market 2023-2030
出版日期: | 出版商: Orion Market Research | 英文 130 Pages | 商品交期: 2-3個工作天內

價格

預計全球 AR/VR 智慧眼鏡市場在預測期內（2023-2030 年）將以 8.1% 的CAGR成長。 AR/VR智慧眼鏡是穿戴式設備，作為人機介面，彌合數位世界和物理世界之間的差距。一些常見的產品類型包括光學透視和視訊透視。 AR和VR智慧眼鏡提供身臨其境的虛擬體驗，讓配戴者可以遠端記錄靜態影像、音訊和視訊、交換資料、即時分享他們的觀點、免持存取資訊並增強他們的現實世界。它們甚至使用戶能夠透過這些眼鏡分析與周圍環境相關的資訊。在數位孿生設計和管理流程中實施 AR/VR 技術，不僅可以提高航空航太、汽車和工業等許多行業的生產力，還可以增強現有產品的實驗和預測分析，並具有以下潛力：減少停機時間和產生的成本。例如，TechViz 正在創建 AR/VR 軟體來輔助 3D 模型視覺化。 VR 軟體編輯器建立了一個軟體平台，可以「在任何類型的虛擬實境系統上以 1:1 的比例即時顯示任何 CAD 模型」。 TechViz 本質上是作為 VR 系統的驅動程式運行，讓工程師能夠完全沉浸在虛擬實境中，與原生 3D資料即時互動。

細分市場前景

全球 AR/VR 智慧眼鏡市場按類型和最終用戶進行細分。根據類型，市場分為光學透視和視訊透視。根據最終用戶，市場細分為遊戲業、醫療保健、教育、軍事和國防等。在最終用戶中，醫療保健細分市場預計將佔據相當大的市場佔有率，這種眼鏡可用於為患者提供遠距醫療護理，或對醫療專業人員進行新程序培訓。外科醫生還可以使用 AR/VR 眼鏡在手術過程中查看有關患者解剖結構的即時資料。

預計遊戲產業細分市場將在全球 AR/VR 智慧眼鏡市場中佔據相當大的佔有率

在最終用戶中，遊戲產業預計將在全球 AR/VR 智慧眼鏡市場中佔據相當大的佔有率。遊戲是增強和虛擬實境技術的主要應用之一。這一細分市場的成長歸因於對更真實、更好的遊戲體驗的需求不斷成長，全球遊戲玩家數量近年來呈爆炸式成長。這是由於擴增實境和虛擬實境遊戲的需求不斷成長，從而促進了市場成長。因此，公司和研究機構更加關注更好和改進設備的研究和探索。例如，2023年4月，智慧眼鏡創新者EM3宣布推出Ether-9mm超薄VR眼鏡，可實現沉浸式2D、3D和VR觀看。 Ether 的重量僅為 65 克，厚度為 9 毫米，為行動劇院媒體和遊戲提供極致的舒適度和隱私。現在，用戶無論在家中或旅行時都可以享受令人驚嘆的 1000 吋 IMAX 螢幕觀看任何內容的體驗。

區域展望

全球AR/VR智慧眼鏡市場根據地理位置進一步細分，包括北美（美國和加拿大）、歐洲（英國、義大利、西班牙、德國、法國和歐洲其他地區）、亞太地區（印度、中國、日本、韓國和亞洲其他地區）以及世界其他地區（中東和非洲以及拉丁美洲）。其中，由於工業領域擴大採用智慧眼鏡，預計亞太地區將在全球市場中佔據顯著佔有率。此外，大眾越來越意識到採用 AR/VR 智慧眼鏡技術的好處。

北美地區預計全球 AR/VR 智慧眼鏡市場複合CAGR顯著成長

在所有地區中，北美地區預計在預測期內將以相當大的CAGR成長。區域成長歸因於這些地區強大的技術基礎設施和主要市場參與者的高研發支出。例如，2023年，Meta正在大力投資和研究AR/VR技術，Meta的目標是在未來幾年推出一款時尚、視覺吸引力且功能強大的AR耳機。由於小型化、功率、電池容量和廢熱方面的技術挑戰很大，Meta在發展中奉行雙重戰略。同樣在 Meta Connect 2022 上，Meta 和 EssilorLuxottica 更新了其資料眼鏡專案和合作情況。

此外，2023 年 9 月，蘋果宣布開發者可以開始申請 Vision Pro 開發者套件。 Apple Vision Pro 是蘋果公司的擴增實境和虛擬實境耳機，該裝置的開發已經有十多年了。 Vision Pro 標誌著該公司首次進入新產品類別。

目錄

第 1 章：報告摘要

  • 目前行業分析及成長潛力展望
  • 研究方法和工具
  • 市場區隔
    • 按細分
    • 按地區

第 2 章：市場概述與見解

  • 報告範圍
  • 分析師見解和當前市場趨勢
    • 主要發現
    • 建議
    • 結論

第 3 章：競爭格局

  • 主要公司分析
  • HTC Corp.
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • Google LLC
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • Microsoft Corp.
    • 概述
    • 財務分析
    • SWOT分析
    • 最近的發展
  • 關鍵策略分析

第 4 章：市場細分

  • 按產品類型分類的全球 AR/VR 智慧眼鏡市場
    • 光學透視
    • 影片透視
  • 全球 AR/VR 智慧眼鏡市場（按最終用戶）
    • 博彩業
    • 衛生保健
    • 教育
    • 軍事與國防
    • 其他（視訊串流和農業）

第 5 章：區域分析

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 英國
    • 德國
    • 義大利
    • 西班牙
    • 法國
    • 歐洲其他地區
  • 亞太
    • 中國
    • 印度
    • 日本
    • 韓國
    • 亞太其他地區
  • 世界其他地區

第 6 章：公司簡介

  • Avegant Corp.
  • Epson Korea Co., Ltd.
  • Everysight Ltd.
  • Kopin Corp
  • Lumus Ltd.
  • Optinvent
  • RealWear, Inc.
  • Ricoh Company Ltd.
  • Royole Corp
  • Seiko Epson Corp
  • Sony Corp.
  • Vuzix Corp.
Product Code: OMR2027851

Title: Global AR/VR Smart Glasses Market Size, Share & Trends Analysis Report by Type (Optical See Through and Video See Through), and by End user (Gaming Industry, Healthcare, Education, Military & Defense and Other),Forecast Period (2023-2030).

The global AR/VR smart glasses market is anticipated to grow at a CAGR of 8.1% during the Forecast Period (2023-2030). The AR/VR smart glasses are wearable devices that serve as human-computer interfaces to bridge the gap between the digital and physical worlds. Some of the common product types include optical see-through and video see-through. AR and VR smart glasses provide an immersive virtual experience and allow wearers to record still images, audio, and videos remotely, exchange data, share their point of view in real-time, access information hands-free, and augment their real-world. They even enable the users to analyze information relevant to their surroundings through these glasses. Implementing AR/VR technologies in the digital-twin design and management process, which can not only improve productivity within many industries which includes, aerospace, automotive, and industrial, it can also enhance experimentation and predictive analysis of existing products, with the potential of reducing downtime and incurred costs. For instance, TechViz, is creating AR/VR software to aid 3D model visualization. The VR software editor has built a software platform that "instantaneously displays in 1:1 scale any CAD model on any type of virtual reality system." Essentially operating as a driver for a VR system, TechViz allows engineers to fully immerse themselves in virtual reality to interact with native 3D data in real time.

Segmental Outlook

The global AR/VR Smart Glasses market is segmented on the type and end user. Based on the type, the market is sub-segmented into Optical See Through and Video See Through. And based on the end user, the market is sub-segmented into Gaming Industry, Healthcare, Education, Military & Defense and Other. Among the end user, the healthcare sub-segment is anticipated to hold a considerable share of the market, this glasses can be used to provide patients with remote medical care, or to train medical professionals on new procedures. Also surgeons can use AR/VR glasses to see real-time data about a patient's anatomy during surgery.

The Gaming Industry Sub-Segment is Anticipated to Hold a Considerable Share of the Global AR/VR Smart Glasses Market

Among the end user, the Gaming Industry sub-segment is expected to hold a considerable share of the global AR/VR Smart Glasses market. Gaming is one of the major applications of augmented and virtual reality technology. This segmental growth is attributed to the increasing demand for more realistic and better gaming experience, the number of gamers throughout the world has exploded in recent years. This is due to the rising demand for augmented and virtual reality games, which promotes market growth. Hence the companies and research institutes are focusing more on research and trails of better and improved devices. For instance, In April 2023, Smart glasses innovator EM3 announced the launch of Ether - 9mm ultra-thin VR glasses for immersive 2D, 3D and VR viewing. At just 65g weight and 9mm thickness, Ether provides the ultimate comfort and privacy for cinematic media and gaming on the go. Now, users can enjoy a stunning 1000" IMAX-screen experience for any content at home or while traveling.

Regional Outlook

The global AR/VR Smart Glasses market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). Among these, Asia pacific is anticipated to hold a prominent share of the market across the globe, owing to the increasing adoption of smart glasses in the industrial sectors. Also, the increasing public awareness of the benefit of adopting AR/VR smart glasses technology.

The North America Region is Expected to Grow at a Significant CAGR in the Global AR/VR Smart Glasses Market

Among all regions, the North America regions is anticipated to grow at a considerable CAGR over the forecast period. Regional growth is attributed to strong technological infrastructure and high expenditure in R&D in these regions by key market players. For instance, in 2023, Meta is heavily investing and researching in AR/VR technology, Meta is aiming to launch a sleek, visually appealing yet powerful AR headset in the upcoming years. Since the technical challenges in terms of miniaturization, power, battery capacity, and waste heat are great, Meta is pursuing a dual strategy in its development. Also at Meta Connect 2022, Meta and EssilorLuxottica gave an update on its data glasses project and the cooperation.

Also, in September 2023, Apple announced that developers could begin applying for Vision Pro developer kits. Apple Vision Pro is Apple's augmented and virtual reality headset, a device that has been in development for more than a decade. Vision Pro marks the company's first entrance into a new product category.

Market Players Outlook

The major companies serving the AR/VR smart glasses market include: Avegant Corp., Epson, Everysight Ltd., HTC Corp, Kopin Corp, Lumus Ltd., Optinvent, RealWear, Inc., Ricoh Company Ltd., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in September 2023, Qualcomm announced its newest chips for XR and AR platforms: the Snapdragon XR2 Gen 2 for VR and mixed-reality devices and the AR1 Gen 1, specifically designed for smart glasses.

The Report Covers:

  • Market value data analysis of 2022 and forecast to 2030.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global AR/VR smart glasses market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying 'who-stands-where' in the market.

Table of Contents

1. Report Summary

  • Current Industry Analysis and Growth Potential Outlook
  • 1.1. Research Methods and Tools
  • 1.2. Market Breakdown
    • 1.2.1. By Segments
    • 1.2.2. By Region

2. Market Overview and Insights

  • 2.1. Scope of the Report
  • 2.2. Analyst Insight & Current Market Trends
    • 2.2.1. Key Findings
    • 2.2.2. Recommendations
    • 2.2.3. Conclusion

3. Competitive Landscape

  • 3.1. Key Company Analysis
  • 3.2. HTC Corp.
    • 3.2.1. Overview
    • 3.2.2. Financial Analysis
    • 3.2.3. SWOT Analysis
    • 3.2.4. Recent Developments
  • 3.3. Google LLC
    • 3.3.1. Overview
    • 3.3.2. Financial Analysis
    • 3.3.3. SWOT Analysis
    • 3.3.4. Recent Developments
  • 3.4. Microsoft Corp.
    • 3.4.1. Overview
    • 3.4.2. Financial Analysis
    • 3.4.3. SWOT Analysis
    • 3.4.4. Recent Developments
  • 3.5. Key Strategy Analysis

4. Market Segmentation

  • 4.1. Global AR/VR Smart Glasses Market by Product Type
    • 4.1.1. Optical See Through
    • 4.1.2. Video See Through
  • 4.2. Global AR/VR Smart Glasses Market by End User
    • 4.2.1. Gaming Industry
    • 4.2.2. Healthcare
    • 4.2.3. Education
    • 4.2.4. Military & Defense
    • 4.2.5. Other (Video Streaming and Farming)

5. Regional Analysis

  • 5.1. North America
    • 5.1.1. United States
    • 5.1.2. Canada
  • 5.2. Europe
    • 5.2.1. UK
    • 5.2.2. Germany
    • 5.2.3. Italy
    • 5.2.4. Spain
    • 5.2.5. France
    • 5.2.6. Rest of Europe
  • 5.3. Asia-Pacific
    • 5.3.1. China
    • 5.3.2. India
    • 5.3.3. Japan
    • 5.3.4. South Korea
    • 5.3.5. Rest of Asia-Pacific
  • 5.4. Rest of the World

6. Company Profiles

  • 6.1. Avegant Corp.
  • 6.2. Epson Korea Co., Ltd.
  • 6.3. Everysight Ltd.
  • 6.4. Kopin Corp
  • 6.5. Lumus Ltd.
  • 6.6. Optinvent
  • 6.7. RealWear, Inc.
  • 6.8. Ricoh Company Ltd.
  • 6.9. Royole Corp
  • 6.10. Seiko Epson Corp
  • 6.11. Sony Corp.
  • 6.12. Vuzix Corp.

LIST OF TABLES

  • 1. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 2. GLOBAL OPTICAL SEE THROUGH AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION,2022-2030 ($ MILLION)
  • 3. GLOBAL VIDEO SEE THROUGH AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 4. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 5. GLOBAL AR/VR SMART GLASSES FOR GAMING INDUSTRY MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 6. GLOBAL AR/VR SMART GLASSES FOR HEALTHCARE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 7. GLOBAL AR/VR SMART GLASSES FOR EDUCATION MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 8. GLOBAL AR/VR SMART GLASSES FOR MILITARY & DEFENSE MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 9. GLOBAL AR/VR SMART GLASSES FOR OTHER END-USERS MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 10. GLOBAL AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY REGION, 2022-2030 ($ MILLION)
  • 11. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 12. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 13. NORTH AMERICAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 14. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 15. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 16. EUROPEAN AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 17. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 18. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 19. ASIA- PACIFIC AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)
  • 20. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2022-2030 ($ MILLION)
  • 21. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE , 2022-2030 ($ MILLION)
  • 22. REST OF THE WORLD AR/VR SMART GLASSES MARKET RESEARCH AND ANALYSIS BY END USER, 2022-2030 ($ MILLION)

LIST OF FIGURES

  • 1. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY PRODUCT TYPE, 2022 VS 2030 (%)
  • 2. GLOBAL OPTICAL SEE THROUGH AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 3. GLOBAL VIDEO SEE THROUGH AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 4. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY END USER, 2022 VS 2030 (%)
  • 5. GLOBAL AR/VR SMART GLASSES FOR GAMING INDUSTRY MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 6. GLOBAL AR/VR SMART GLASSES FOR HEALTHCARE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 7. GLOBAL AR/VR SMART GLASSES FOR EDUCATION MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 8. GLOBAL AR/VR SMART GLASSES FOR MILITARY & DEFENSE MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 9. GLOBAL AR/VR SMART GLASSES FOR OTHER END-USERS MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 10. GLOBAL AR/VR SMART GLASSES MARKET SHARE BY REGION, 2022 VS 2030 (%)
  • 11. US AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 12. CANADA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 13. UK AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 14. FRANCE AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 15. GERMANY AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 16. ITALY AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 17. SPAIN AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 18. REST OF EUROPE AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 19. INDIA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 20. CHINA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 21. JAPAN AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 22. SOUTH KOREA AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 23. REST OF ASIA-PACIFIC AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)
  • 24. REST OF THE WORLD AR/VR SMART GLASSES MARKET SIZE, 2022-2030 ($ MILLION)