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授權娛樂和角色商品的全球市場:2025年
市場調查報告書
商品編碼
1643529

授權娛樂和角色商品的全球市場:2025年

Global Licensed Entertainment and Character Merchandise Market Research Report 2025
出版日期: | 出版商: QYResearch | 英文 138 Pages | 商品交期: 2-3個工作天內

價格

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到 2024 年，全球授權娛樂和角色商品市場價值預計將達到 1,667.8 億美元。

預計在 2025-2031 年預測期內，市場規模將以 6.77% 的複合年增長率擴大，到 2031 年將達到 2688.1 億美元。

全球授權娛樂和角色商品領域的領先公司包括華特迪士尼公司、孩之寶、華納兄弟探索頻道、神奇寶貝公司、美泰、派拉蒙、NBC環球、東映動畫和三麗鷗。 2024年，前五名供應商佔據了授權娛樂和角色商品零售市場的47.67%。

本報告提供全球授權娛樂和角色商品市場相關調查，提供市場概要，以及各類型產品，各娛樂和角色類型，各地區的趨勢，及加入此市場的主要企業簡介等資訊。

目錄

第1章 報告概要

  • 調查範圍
  • 各類型產品市場分析
  • 各娛樂和角色類型市場
  • 前提與限制
  • 調查目的
  • 對象年

第2章 全球成長趨勢

  • 全球授權娛樂和角色商品市場預測(2020年～2031年)
  • 全球授權娛樂和角色商品的成長趨勢，各地區
  • 授權娛樂和角色商品市場動態

第3章 由於主要加入企業的競爭情形

第4章 授權娛樂和角色商品的明細資料，各類型產品

  • 全球授權娛樂和角色商品的市場規模實際成果，各類型產品(2020年～2025年)
  • 全球授權娛樂和角色商品的市場規模預測，各類型產品(2026年～2031年)

第5章 授權娛樂和角色商品的明細資料，各娛樂和角色類型

  • 全球授權娛樂和角色商品的市場規模實際成果，各娛樂和角色類型(2020年～2025年)
  • 全球授權娛樂和角色商品的市場規模預測，各娛樂和角色類型(2026年～2031年)

第6章 北美

第7章 歐洲

第8章 亞太地區

第9章 南美

第10章 中東·非洲

第11章 主要企業簡介

  • The Walt Disney Company
  • Hasbro
  • Warner Bros. Discovery
  • The Pokemon Company
  • Mattel
  • Paramount
  • NBCUniversal
  • Toei Animation
  • Sanrio
  • Authentic Brands Group
  • Wild Brain
  • Bandai Namco Holdings
  • Jazwares
  • Sony
  • Spin Master
  • SEGA Corporation
  • Toho
  • Moomin Characters
  • Alpha Group

第12章 分析師的觀點/結論

第13章 附錄

The global Licensed Entertainment and Character Merchandise market was valued at US$ 166.78 billion in 2024 and is anticipated to reach US$ 268.81 billion by 2031, witnessing a CAGR of 6.77% during the forecast period 2025-2031.

The major global companies of Licensed Entertainment and Character Merchandise include The Walt Disney Company, Hasbro, Warner Bros. Discovery, The Pokemon Company, Mattel, Paramount, NBCUniversal, Toei Animation, Sanrio, etc. The top five vendors held 47.67% of the market, in terms of Licensed Entertainment and Character Merchandise Retail Sales Revenue in 2024.

This report aims to provide a comprehensive presentation of the global market for Licensed Entertainment and Character Merchandise, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyse their position in the current marketplace, and make informed business decisions regarding Licensed Entertainment and Character Merchandise.

The Licensed Entertainment and Character Merchandise market size, estimations, and forecasts are provided in terms of and Retail Sales Revenue ($ millions), considering 2024 as the base year, with history and forecast data for the period from 2020 to 2031. This report segments the global Licensed Entertainment and Character Merchandise market comprehensively. Regional market sizes, concerning products by Merchandise Types, by Entertainment and Character Types, and by players, are also provided.

For a more in-depth understanding of the market, the report provides profiles of the competitive landscape, key competitors, and their respective market ranks. The report also discusses technological trends and new product developments.

The report will help the Licensed Entertainment and Character Merchandise companies, new entrants, and industry chain related companies in this market with information on the Retail Sales Revenues for the overall market and the sub-segments across the different segments, by company, by Merchandise Types, by Entertainment and Character Types, and by regions.

Market Segmentation

By Company

  • The Walt Disney Company
  • Hasbro
  • Warner Bros. Discovery
  • The Pokemon Company
  • Mattel
  • Paramount
  • NBCUniversal
  • Toei Animation
  • Sanrio
  • Authentic Brands Group
  • WildBrain
  • Bandai Namco Entertainment
  • Jazwares
  • Sony
  • Spin Master
  • SEGA Corporation
  • Toho
  • Moomin Characters
  • Alpha Group

Segment by Merchandise Types

  • Toys
  • Apparel
  • Entertainment & Media
  • Home Products
  • Others

Segment by Entertainment and Character Types

  • Movies & TV Shows
  • Animation & Cartoons
  • Games
  • Others

By Region

  • North America
  • United States
  • Canada
  • Asia-Pacific
  • China
  • Japan
  • South Korea
  • Southeast Asia
  • Australia
  • Others
  • Europe
  • Germany
  • France
  • UK
  • Italy
  • Netherlands
  • Others
  • South America
  • Brazil
  • Mexico
  • Others
  • Middle East & Africa
  • Middle East
  • Africa

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (by Merchandise Types, by Entertainment and Character Types), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.

Chapter 2: Introduces executive summary of global market size, regional market size, this section also introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by companies in the industry, and the analysis of relevant policies in the industry.

Chapter 3: Detailed analysis of Licensed Entertainment and Character Merchandise company competitive landscape, Retail Sales Revenue market share, latest development plan, merger, and acquisition information, etc.

Chapter 4: Provides the analysis of various market segments by Merchandise Types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.

Chapter 5: Provides the analysis of various market segments by Entertainment and Character Types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.

Chapter 6, 7, 8, 9, 10: North America, Europe, Asia Pacific, Latin America, Middle East and Africa segment by country. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space.

Chapter 11: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, Retail Sales Revenue, price, gross margin, product introduction.

Chapter 12: The main points and conclusions of the report.

Table of Contents

1 Report Overview

  • 1.1 Study Scope
  • 1.2 Market Analysis by Merchandise Types
    • 1.2.1 Global Licensed Entertainment and Character Merchandise Market Size Growth Rate by Merchandise Types: 2020 VS 2024 VS 2031
    • 1.2.2 Toys
    • 1.2.3 Apparel
    • 1.2.4 Entertainment & Media
    • 1.2.5 Home Products
    • 1.2.6 Others
  • 1.3 Market by Entertainment and Character Types
    • 1.3.1 Global Licensed Entertainment and Character Merchandise Market Growth by Entertainment and Character Types: 2020 VS 2024 VS 2031
    • 1.3.2 Movies & TV Shows
    • 1.3.3 Animation & Cartoons
    • 1.3.4 Games
    • 1.3.5 Others
  • 1.4 Assumptions and Limitations
  • 1.5 Study Objectives
  • 1.6 Years Considered

2 Global Growth Trends

  • 2.1 Global Licensed Entertainment and Character Merchandise Market Perspective (2020-2031)
  • 2.2 Global Licensed Entertainment and Character Merchandise Growth Trends by Region
    • 2.2.1 Global Licensed Entertainment and Character Merchandise Market Size by Region: 2020 VS 2024 VS 2031
    • 2.2.2 Licensed Entertainment and Character Merchandise Historic Market Size by Region (2020-2025)
    • 2.2.3 Licensed Entertainment and Character Merchandise Forecasted Market Size by Region (2026-2031)
  • 2.3 Licensed Entertainment and Character Merchandise Market Dynamics
    • 2.3.1 Licensed Entertainment and Character Merchandise Industry Trends
    • 2.3.2 Licensed Entertainment and Character Merchandise Market Drivers
    • 2.3.3 Licensed Entertainment and Character Merchandise Market Challenges
    • 2.3.4 Licensed Entertainment and Character Merchandise Market Restraints

3 Competition Landscape by Key Players

  • 3.1 Global Top Licensed Entertainment and Character Merchandise Players by Retail Sales Revenue
    • 3.1.1 Global Top Licensed Entertainment and Character Merchandise Players by Retail Sales Revenue (2020-2025)
    • 3.1.2 Global Licensed Entertainment and Character Merchandise Retail Sales Revenue Market Share by Players (2020-2025)
  • 3.2 Global Licensed Entertainment and Character Merchandise Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
  • 3.3 Global Key Players Ranking by Licensed Entertainment and Character Merchandise Retail Sales Revenue
  • 3.4 Global Licensed Entertainment and Character Merchandise Market Concentration Ratio
    • 3.4.1 Global Licensed Entertainment and Character Merchandise Market Concentration Ratio (CR5 and HHI)
    • 3.4.2 Global Top 10 and Top 5 Companies by Licensed Entertainment and Character Merchandise Revenue in 2024
  • 3.5 Global Key Players of Licensed Entertainment and Character Merchandise Head office and Establish Date
  • 3.6 Global Licensed Entertainment and Character Merchandise Market Key Players Characters List

4 Licensed Entertainment and Character Merchandise Breakdown Data by Merchandise Types

  • 4.1 Global Licensed Entertainment and Character Merchandise Historic Market Size by Merchandise Types (2020-2025)
  • 4.2 Global Licensed Entertainment and Character Merchandise Forecasted Market Size by Merchandise Types (2026-2031)

5 Licensed Entertainment and Character Merchandise Breakdown Data by Entertainment and Character Types

  • 5.1 Global Licensed Entertainment and Character Merchandise Historic Market Size by Entertainment and Character Types (2020-2025)
  • 5.2 Global Licensed Entertainment and Character Merchandise Forecasted Market Size by Entertainment and Character Types (2026-2031)

6 North America

  • 6.1 North America Licensed Entertainment and Character Merchandise Market Size (2020-2031)
  • 6.2 North America Licensed Entertainment and Character Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
  • 6.3 North America Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025)
  • 6.4 North America Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031)
  • 6.5 United States
  • 6.6 Canada

7 Europe

  • 7.1 Europe Licensed Entertainment and Character Merchandise Market Size (2020-2031)
  • 7.2 Europe Licensed Entertainment and Character Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
  • 7.3 Europe Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025)
  • 7.4 Europe Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031)
  • 7.5 Germany
  • 7.6 France
  • 7.7 U.K.
  • 7.8 Italy
  • 7.9 Netherlands

8 Asia-Pacific

  • 8.1 Asia-Pacific Licensed Entertainment and Character Merchandise Market Size (2020-2031)
  • 8.2 Asia-Pacific Licensed Entertainment and Character Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
  • 8.3 Asia-Pacific Licensed Entertainment and Character Merchandise Market Size by Region (2020-2025)
  • 8.4 Asia-Pacific Licensed Entertainment and Character Merchandise Market Size by Region (2026-2031)
  • 8.5 China
  • 8.6 Japan
  • 8.7 South Korea
  • 8.8 Southeast Asia
  • 8.9 Australia

9 Latin America

  • 9.1 Latin America Licensed Entertainment and Character Merchandise Market Size (2020-2031)
  • 9.2 Latin America Licensed Entertainment and Character Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
  • 9.3 Latin America Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025)
  • 9.4 Latin America Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031)
  • 9.5 Mexico
  • 9.6 Brazil

10 Middle East & Africa

  • 10.1 Middle East & Africa Licensed Entertainment and Character Merchandise Market Size (2020-2031)
  • 10.2 Middle East & Africa Licensed Entertainment and Character Merchandise Market Growth Rate by Country: 2020 VS 2024 VS 2031
  • 10.3 Middle East & Africa Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025)
  • 10.4 Middle East & Africa Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031)
  • 10.5 Middle East
  • 10.6 Africa

11 Key Players Profiles

  • 11.1 The Walt Disney Company
    • 11.1.1 The Walt Disney Company Details
    • 11.1.2 The Walt Disney Company Business Overview
    • 11.1.3 The Walt Disney Company Licensed Entertainment and Character Merchandise Introduction
    • 11.1.4 The Walt Disney Company Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.2 Hasbro
    • 11.2.1 Hasbro Company Details
    • 11.2.2 Hasbro Business Overview
    • 11.2.3 Hasbro Licensed Entertainment and Character Merchandise Introduction
    • 11.2.4 Hasbro Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.3 Warner Bros. Discovery
    • 11.3.1 Warner Bros. Discovery Company Details
    • 11.3.2 Warner Bros. Discovery Business Overview
    • 11.3.3 Warner Bros. Discovery Licensed Entertainment and Character Merchandise Introduction
    • 11.3.4 Warner Bros. Discovery Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.4 The Pokemon Company
    • 11.4.1 The Pokemon Company Details
    • 11.4.2 The Pokemon Company Business Overview
    • 11.4.3 The Pokemon Company Licensed Entertainment and Character Merchandise Introduction
    • 11.4.4 The Pokemon Company Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.5 Mattel
    • 11.5.1 Mattel Company Details
    • 11.5.2 Mattel Business Overview
    • 11.5.3 Mattel Licensed Entertainment and Character Merchandise Introduction
    • 11.5.4 Mattel Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.6 Paramount
    • 11.6.1 Paramount Company Details
    • 11.6.2 Paramount Business Overview
    • 11.6.3 Paramount Licensed Entertainment and Character Merchandise Introduction
    • 11.6.4 Paramount Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.7 NBCUniversal
    • 11.7.1 NBCUniversal Company Details
    • 11.7.2 NBCUniversal Business Overview
    • 11.7.3 NBCUniversal Licensed Entertainment and Character Merchandise Introduction
    • 11.7.4 NBCUniversal Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.8 Toei Animation
    • 11.8.1 Toei Animation Company Details
    • 11.8.2 Toei Animation Business Overview
    • 11.8.3 Toei Animation Licensed Entertainment and Character Merchandise Introduction
    • 11.8.4 Toei Animation Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.9 Sanrio
    • 11.9.1 Sanrio Company Details
    • 11.9.2 Sanrio Business Overview
    • 11.9.3 Sanrio Licensed Entertainment and Character Merchandise Introduction
    • 11.9.4 Sanrio Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.10 Authentic Brands Group
    • 11.10.1 Authentic Brands Group Company Details
    • 11.10.2 Authentic Brands Group Business Overview
    • 11.10.3 Authentic Brands Group Licensed Entertainment and Character Merchandise Introduction
    • 11.10.4 Authentic Brands Group Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.11 Wild Brain
    • 11.11.1 Wild Brain Company Details
    • 11.11.2 Wild Brain Business Overview
    • 11.11.3 Wild Brain Licensed Entertainment and Character Merchandise Introduction
    • 11.11.4 Wild Brain Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.12 Bandai Namco Holdings
    • 11.12.1 Bandai Namco Holdings Company Details
    • 11.12.2 Bandai Namco Holdings Business Overview
    • 11.12.3 Bandai Namco Holdings Licensed Entertainment and Character Merchandise Introduction
    • 11.12.4 Bandai Namco Holdings Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.13 Jazwares
    • 11.13.1 Jazwares Company Details
    • 11.13.2 Jazwares Business Overview
    • 11.13.3 Jazwares Licensed Entertainment and Character Merchandise Introduction
    • 11.13.4 Jazwares Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.14 Sony
    • 11.14.1 Sony Company Details
    • 11.14.2 Sony Business Overview
    • 11.14.3 Sony Licensed Entertainment and Character Merchandise Introduction
    • 11.14.4 Sony Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.15 Spin Master
    • 11.15.1 Spin Master Company Details
    • 11.15.2 Spin Master Business Overview
    • 11.15.3 Spin Master Licensed Entertainment and Character Merchandise Introduction
    • 11.15.4 Spin Master Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.16 SEGA Corporation
    • 11.16.1 SEGA Corporation Company Details
    • 11.16.2 SEGA Corporation Business Overview
    • 11.16.3 SEGA Corporation Licensed Entertainment and Character Merchandise Introduction
    • 11.16.4 SEGA Corporation Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.17 Toho
    • 11.17.1 Toho Company Details
    • 11.17.2 Toho Business Overview
    • 11.17.3 Toho Licensed Entertainment and Character Merchandise Introduction
    • 11.17.4 Toho Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.18 Moomin Characters
    • 11.18.1 Moomin Characters Company Details
    • 11.18.2 Moomin Characters Business Overview
    • 11.18.3 Moomin Characters Licensed Entertainment and Character Merchandise Introduction
    • 11.18.4 Moomin Characters Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)
  • 11.19 Alpha Group
    • 11.19.1 Alpha Group Company Details
    • 11.19.2 Alpha Group Business Overview
    • 11.19.3 Alpha Group Licensed Entertainment and Character Merchandise Introduction
    • 11.19.4 Alpha Group Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025)

12 Analyst's Viewpoints/Conclusions

13 Appendix

  • 13.1 Research Methodology
    • 13.1.1 Methodology/Research Approach
    • 13.1.2 Data Source
  • 13.2 Author Details
  • 13.3 Disclaimer 118

List of Tables

  • Table 1. Global Licensed Entertainment and Character Merchandise Market Size Growth Rate by Merchandise Types (US$ million): 2020 VS 2024 VS 2031
  • Table 2. Global Licensed Entertainment and Character Merchandise Market Size Growth by Entertainment and Character Types (US$ million): 2020 VS 2024 VS 2031
  • Table 3. Global Licensed Entertainment and Character Merchandise Market Size by Region (US$ million): 2020 VS 2024 VS 2031
  • Table 4. Global Licensed Entertainment and Character Merchandise Market Size by Region (2020-2025) & (US$ million)
  • Table 5. Global Licensed Entertainment and Character Merchandise Market Share by Region (2020-2025)
  • Table 6. Global Licensed Entertainment and Character Merchandise Forecasted Market Size by Region (2026-2031) & (US$ million)
  • Table 7. Global Licensed Entertainment and Character Merchandise Market Share by Region (2026-2031)
  • Table 8. Licensed Entertainment and Character Merchandise Market Trends
  • Table 9. Licensed Entertainment and Character Merchandise Market Drivers
  • Table 10. Licensed Entertainment and Character Merchandise Market Challenges
  • Table 11. Licensed Entertainment and Character Merchandise Market Restraints
  • Table 12. Global Licensed Entertainment and Character Merchandise Retail Sales Revenue by Players (2020-2025) & (US$ million)
  • Table 13. Global Licensed Entertainment and Character Merchandise Market Share by Players (2020-2025)
  • Table 14. Global Top Licensed Entertainment and Character Merchandise Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Licensed Entertainment and Character Merchandise as of 2024)
  • Table 15. Ranking of Global Top Licensed Entertainment and Character Merchandise Companies by Revenue (US$ million) in 2024
  • Table 16. Global 5 Largest Players Market Share by Licensed Entertainment and Character Merchandise Retail Sales Revenue (CR5 and HHI) & (2020-2025)
  • Table 17. Global Key Players of Licensed Entertainment and Character Merchandise, Headquarter and Establish Date
  • Table 18. Global Licensed Entertainment and Character Merchandise Market Key Players Characters List
  • Table 19. Global Licensed Entertainment and Character Merchandise Market Size by Merchandise Types (2020-2025) & (US$ million)
  • Table 20. Global Licensed Entertainment and Character Merchandise Retail Sales Revenue Market Share by Merchandise Types (2020-2025)
  • Table 21. Global Licensed Entertainment and Character Merchandise Forecasted Market Size by Merchandise Types (2026-2031) & (US$ million)
  • Table 22. Global Licensed Entertainment and Character Merchandise Retail Sales Revenue Market Share by Merchandise Types (2026-2031)
  • Table 23. Global Licensed Entertainment and Character Merchandise Market Size by Entertainment and Character Types (2020-2025) & (US$ million)
  • Table 24. Global Licensed Entertainment and Character Merchandise Retail Sales Revenue Market Share by Entertainment and Character Types (2020-2025)
  • Table 25. Global Licensed Entertainment and Character Merchandise Forecasted Market Size by Entertainment and Character Types (2026-2031) & (US$ million)
  • Table 26. Global Licensed Entertainment and Character Merchandise Retail Sales Revenue Market Share by Entertainment and Character Types (2026-2031)
  • Table 27. North America Licensed Entertainment and Character Merchandise Market Size Growth Rate by Country (US$ million): 2020 VS 2024 VS 2031
  • Table 28. North America Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025) & (US$ million)
  • Table 29. North America Licensed Entertainment and Character Merchandise Market Share by Country (2020-2025)
  • Table 30. North America Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031) & (US$ million)
  • Table 31. North America Licensed Entertainment and Character Merchandise Market Share by Country (2026-2031)
  • Table 32. Europe Licensed Entertainment and Character Merchandise Market Size Growth Rate by Country (US$ million): 2020 VS 2024 VS 2031
  • Table 33. Europe Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025) & (US$ million)
  • Table 34. Europe Licensed Entertainment and Character Merchandise Market Share by Country (2020-2025)
  • Table 35. Europe Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031) & (US$ million)
  • Table 36. Europe Licensed Entertainment and Character Merchandise Market Share by Country (2026-2031)
  • Table 37. Asia-Pacific Licensed Entertainment and Character Merchandise Market Size Growth Rate by Country (US$ million): 2020 VS 2024 VS 2031
  • Table 38. Asia-Pacific Licensed Entertainment and Character Merchandise Market Size by Region (2020-2025) & (US$ million)
  • Table 39. Asia-Pacific Licensed Entertainment and Character Merchandise Market Share by Region (2020-2025)
  • Table 40. Asia-Pacific Licensed Entertainment and Character Merchandise Market Size by Region (2026-2031) & (US$ million)
  • Table 41. Asia-Pacific Licensed Entertainment and Character Merchandise Market Share by Region (2026-2031)
  • Table 42. Latin America Licensed Entertainment and Character Merchandise Market Size Growth Rate by Country (US$ million): 2020 VS 2024 VS 2031
  • Table 43. Latin America Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025) & (US$ million)
  • Table 44. Latin America Licensed Entertainment and Character Merchandise Market Share by Country (2020-2025)
  • Table 45. Latin America Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031) & (US$ million)
  • Table 46. Latin America Licensed Entertainment and Character Merchandise Market Share by Country (2026-2031)
  • Table 47. Middle East & Africa Licensed Entertainment and Character Merchandise Market Size Growth Rate by Country (US$ million): 2020 VS 2024 VS 2031
  • Table 48. Middle East & Africa Licensed Entertainment and Character Merchandise Market Size by Country (2020-2025) & (US$ million)
  • Table 49. Middle East & Africa Licensed Entertainment and Character Merchandise Market Share by Country (2020-2025)
  • Table 50. Middle East & Africa Licensed Entertainment and Character Merchandise Market Size by Country (2026-2031) & (US$ million)
  • Table 51. Middle East & Africa Licensed Entertainment and Character Merchandise Market Share by Country (2026-2031)
  • Table 52. The Walt Disney Company Details
  • Table 53. The Walt Disney Company Licensed Entertainment and Character Merchandise Introduction
  • Table 54. The Walt Disney Company Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 55. Hasbro Company Details
  • Table 56. Hasbro Licensed Entertainment and Character Merchandise Product
  • Table 57. Hasbro Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 58. Warner Bros. Discovery Company Details
  • Table 59. Warner Bros. Discovery Licensed Entertainment and Character Merchandise Product
  • Table 60. Warner Bros. Discovery Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 61. The Pokemon Company Details
  • Table 62. The Pokemon Company Licensed Entertainment and Character Merchandise Product
  • Table 63. The Pokemon Company Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 64. Mattel Company Details
  • Table 65. Mattel Licensed Entertainment and Character Merchandise Product
  • Table 66. Mattel Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 67. Paramount Company Details
  • Table 68. Paramount Licensed Entertainment and Character Merchandise Product
  • Table 69. Paramount Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 70. NBCUniversal Company Details
  • Table 71. NBCUniversal Licensed Entertainment and Character Merchandise Product
  • Table 72. NBCUniversal Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 73. Toei Animation Company Details
  • Table 74. Toei Animation Licensed Entertainment and Character Merchandise Product
  • Table 75. Toei Animation Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 76. Sanrio Company Details
  • Table 77. Sanrio Licensed Entertainment and Character Merchandise Product
  • Table 78. Sanrio Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 79. Authentic Brands Group Company Details
  • Table 80. Authentic Brands Group Licensed Entertainment and Character Merchandise Product
  • Table 81. Authentic Brands Group Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 82. Wild Brain Company Details
  • Table 83. Wild Brain Licensed Entertainment and Character Merchandise Product
  • Table 84. Wild Brain Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 85. Bandai Namco Holdings Company Details
  • Table 86. Bandai Namco Holdings Licensed Entertainment and Character Merchandise Product
  • Table 87. Bandai Namco Holdings Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 88. Jazwares Company Details
  • Table 89. Jazwares Licensed Entertainment and Character Merchandise Product
  • Table 90. Jazwares Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 91. Sony Company Details
  • Table 92. Sony Licensed Entertainment and Character Merchandise Product
  • Table 93. Sony Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 94. Spin Master Company Details
  • Table 95. Spin Master Licensed Entertainment and Character Merchandise Product
  • Table 96. Spin Master Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 97. SEGA Corporation Company Details
  • Table 98. SEGA Corporation Licensed Entertainment and Character Merchandise Product
  • Table 99. SEGA Corporation Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 100. Toho Company Details
  • Table 101. Toho Licensed Entertainment and Character Merchandise Product
  • Table 102. Toho Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 103. Moomin Characters Company Details
  • Table 104. Moomin Characters Licensed Entertainment and Character Merchandise Product
  • Table 105. Moomin Characters Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 106. Alpha Group Company Details
  • Table 107. Alpha Group Licensed Entertainment and Character Merchandise Product
  • Table 108. Alpha Group Retail Sales Revenue in Licensed Entertainment and Character Merchandise Business (2020-2025) & (US$ million)
  • Table 109. Research Programs/Design for This Report
  • Table 110. Key Data Information from Secondary Sources
  • Table 111. Key Data Information from Primary Sources
  • Table 112. Authors List of This Report

List of Figures

  • Figure 1. Global Licensed Entertainment and Character Merchandise Market Share by Merchandise Types: 2024 VS 2031
  • Figure 2. Toys Features
  • Figure 3. Apparel Features
  • Figure 4. Entertainment & Media Features
  • Figure 5. Home Products Features
  • Figure 6. Stationery and School Supplies Features
  • Figure 7. Global Licensed Entertainment and Character Merchandise Market Share by Entertainment and Character Types: 2024 VS 2031
  • Figure 8. Movies & TV Shows Case Studies
  • Figure 9. Animation & Cartoons Case Studies
  • Figure 10. Games Case Studies
  • Figure 11. Emoticons Case Studies
  • Figure 12. Licensed Entertainment and Character Merchandise Report Years Considered
  • Figure 13. Global Licensed Entertainment and Character Merchandise Market Size (US$ million), Year-over-Year: 2020-2031
  • Figure 14. Global Licensed Entertainment and Character Merchandise Market Size, (US$ million), 2020 VS 2025 VS 2031
  • Figure 15. Global Licensed Entertainment and Character Merchandise Market Share by Region: 2024 VS 2031
  • Figure 16. The Top 5 Players Market Share by Licensed Entertainment and Character Merchandise Revenue in 2024
  • Figure 17. The Top 10 Players Market Share by Licensed Entertainment and Character Merchandise Revenue in 2024
  • Figure 18. North America Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 19. United States Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 20. Canada Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 21. Europe Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 22. Germany Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 23. France Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 24. U.K. Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 25. Italy Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 26. Russia Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 27. Asia-Pacific Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 28. China Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 29. Japan Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 30. South Korea Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 31. Southeast Asia Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 32. Australia Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 33. Latin America Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 34. Mexico Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 35. Brazil Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 36. Middle East & Africa Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 37. Middle East Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 38. Africa Licensed Entertainment and Character Merchandise Market Size YoY Growth (2020-2031) & (US$ million)
  • Figure 39. Bottom-up and Top-down Approaches for This Report
  • Figure 40. Data Triangulation
  • Figure 41. Key Executives Interviewed