全球廣播設備市場規模、佔有率、成長分析，依技術（類比廣播和數位廣播）、依應用（廣播、電視）- 2024-2031 年產業預測

Global Broadcast Equipment Market Size, Share, Growth Analysis, By Technology(Analog Broadcasting, and Digital Broadcasting), By Application(Radio, Television) - Industry Forecast 2024-2031

出版日期: 2024年03月25日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球廣播設備市場規模為50.3億美元，預計將從2023年的52.7億美元成長到2031年的76.7億美元，在預測期間（2024-2031）複合年成長率為4.8%。

近幾十年來，消費者對更好的音訊和視覺體驗的需求促使了廣播設備行業的巨大進步。由於技術進步，廣播公司現在需要提供超高清（UHD）輸出，以服務高階用戶並擴大市場。對更高解析度材料的需求推動了 4K 甚至 8K 廣播技術的使用。這項運動的推動力是消費者對更好影像品質的期望。廣播逐漸使用 VR 和 AR 技術來創造身臨其境的體驗。這包括沉浸式敘事、虛擬工作室和增強的視覺效果。基於雲端的內容編輯、分享和歸檔解決方案越來越受歡迎。他們的產品具有可負擔性、可擴展性和適應性。廣播公司將人工智慧和機器學習用於推薦引擎、自動化生產流程和內容分析。這改進了內容發現和個人化。

市場概況
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 歐洲其他地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 亞太其他地區
拉丁美洲
- 巴西
- 拉丁美洲其他地區
中東和非洲 (MEA)
- 海灣合作理事會國家
- 南非
- MEA 的其餘部分

競爭格局

前 5 名企業比較
2021 年關鍵參與者的市場定位
主要市場參與者所採取的策略
最佳制勝策略
近期市集活動
主要公司市佔率（%），2021年

主要公司簡介

Sony Corporation (Japan)
Cisco Systems, Inc. (US)
Harmonic Inc. (US)
Evertz Microsystems Ltd. (Canada)
Grass Valley (US)
Panasonic Corporation (Japan)
Imagine Communications Corp. (US)
Avid Technology, Inc. (US)
Belden Inc. (US)
Huawei Technologies Co., Ltd. (China)
Snell Advanced Media Ltd. (UK)
Blackmagic Design Pty. Ltd. (Australia)
Ross Video Ltd. (Canada)
EVS Broadcast Equipment SA (Belgium)
NewTek, Inc. (US)
Imagine Products, Inc. (US)
FOR-A Company Limited (Japan)
Vizrt Group AS (Norway)
ChyronHego Corporation (US)
Cobham plc (UK)

簡介目錄

Product Code: SQMIG45N2068

Global Broadcast Equipment Market size was valued at USD 5.03 billion in 2022 and is poised to grow from USD 5.27 billion in 2023 to USD 7.67 billion by 2031, growing at a CAGR of 4.8% during the forecast period (2024-2031).

The need for better audio and visual experiences among consumers has led to tremendous advancements in the broadcast equipment sector in recent decades. As a result of technological advancements, broadcasters are now required to provide Ultra High Definition (UHD) output in order to serve high-end users and expand the market. The need for higher resolution material was driving use of 4K and even 8K broadcasting technologies. The impetus for this movement was consumer expectations for better picture quality. Broadcasts were gradually using VR and AR technologies to create immersive experiences. This covers immersive narrative, virtual studios, and enhanced visuals. Cloud-based solutions for content editing, sharing, and archiving were growing in popularity. Their offerings were affordability, scalability, and adaptability. Broadcasters employed AI and machine learning for recommendation engines, automated production processes, and content analysis. This improved content discovery and personalization.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Broadcast Equipment Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Broadcast Equipment Market Segmental Analysis

The global broadcast equipment market is segmented on the basis of technology, application, and region. By technology, the market is segmented into Analog Broadcasting, and Digital Broadcasting. By Application, the market is segmented into Radio, and Television. By region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Broadcast Equipment Market

The need for cutting-edge broadcast technology in 2022 will be driven by the continued strong demand for live sporting events. To improve the viewing experience, broadcasters made investments in augmented reality visuals, virtual reality technologies, and high-definition cameras. For instance, broadcasters used cutting-edge technology to record the action and provide immersive footage to viewers around the world during the FIFA World Cup 2022 in Qatar.

Restraints in the Global Broadcast Equipment Market

For broadcasters, updating their current equipment presented a barrier as the industry moved toward IP-based infrastructure. Making the switch from outdated systems to IP-based solutions needed a large financial commitment as well as specialized knowledge. The challenge for broadcasters was to ensure smooth processes while integrating IP-based equipment with their traditional infrastructure. Although the transformation process was ultimately advantageous, it temporarily restrained the market.

Market Trends of the Global Broadcast Equipment Market

In order to boost operational efficiency and optimize workflows, broadcasters have been adopting artificial intelligence (AI) and automation technologies more and more. In 2022, there was an increase in the use of AI-powered video editing, automated metadata creation, and content analysis tools. Targeted content delivery was made possible, for instance, by broadcasters' analysis of viewer interaction and preferences thanks to AI-enabled video analytics tools.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Broadcast Equipment Market by Technology

Market Overview
Analog Broadcasting
and Digital Broadcasting

Global Broadcast Equipment Market by Application

Market Overview
Radio
Television

Global Broadcast Equipment Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Sony Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco Systems, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Harmonic Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Evertz Microsystems Ltd. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Grass Valley (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Panasonic Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Imagine Communications Corp. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Avid Technology, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Belden Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Huawei Technologies Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Snell Advanced Media Ltd. (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blackmagic Design Pty. Ltd. (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ross Video Ltd. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
EVS Broadcast Equipment SA (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NewTek, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Imagine Products, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
FOR-A Company Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Vizrt Group AS (Norway)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ChyronHego Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cobham plc (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments