市場調查報告書
商品編碼
1473971
全球口氣清新劑市場規模、佔有率、成長分析、依類型(口腔噴霧劑、調味糖果)、依配銷通路(基於商店和非商店)- 2024-2031 年行業預測Global Mouth Fresheners Market Size, Share, Growth Analysis, By Type(mouth sprays, flavored candies), By Distribution channel(store-based and non-store-based) - Industry Forecast 2024-2031 |
2022年全球口腔清新劑市場規模為1,76億美元,預計將從2023年的186.7億美元成長到2031年的299.9億美元,預測期間(2024-2031年)複合年成長率為6.1%。
全球成人和兒童口腔衛生意識的提高正在推動口腔清新劑的市場佔有率。口臭和牙齒變色是由飲酒、吸煙和吸煙引起的口腔健康問題。口腔清新劑的需求受到這些重要因素的影響,預計未來口腔清新劑的銷售量將會上升。此外,更好的包裝材料和設計,如翻蓋式底座包裝或滑動門式包裝,是口腔清新劑領域的一些最新進展。由於新的行銷方法的引入和產品範圍的擴大,預計口腔清新劑的需求將增加。由於製造商提供的無糖產品受到注重健康的消費者的歡迎,口腔清新劑的銷售量預計將會上升。口香糖、口氣清新劑和薄荷糖都是添加的新物質,它們正在幫助口腔清新劑市場蓬勃發展。這些成分包括瓜拉那、人參和咖啡因。在印度等國家,飯後口腔清新劑很受歡迎。在不久的將來,預計多種口腔清新劑的出現將鼓勵市場擴張。然而,預計政府法規和措施將在預測年內限制口腔清新劑市場的擴張。儘管使用口腔清新劑的負面影響預計會對口腔清新劑產業帶來問題。此外,由於複雜的包裝設計的發展以及名人代言和廣告等行銷策略的使用,預計口腔清新劑市場在預測期內將會成長。
Global Mouth Fresheners Market size was valued at USD 17.6 billion in 2022 and is poised to grow from USD 18.67 billion in 2023 to USD 29.99 billion by 2031, at a CAGR of 6.1% during the forecast period (2024-2031).
The rise in oral hygiene awareness among adults and children globally is driving the mouth freshener market share. Bad breath and discolored teeth are among the oral health problems caused by alcohol, tobacco, and cigarette use. The demand for mouth fresheners is influenced by these significant factors, and it is anticipated that mouth freshener sales will rise in the future. Additionally, better packaging materials and designs, like flip-top base packaging or sliding door type packaging, are some of the most recent advances in the mouth freshener sector. The demand for mouth fresheners is expected to rise in the projected term due to the introduction of new marketing methods and expanded product ranges. Sales of mouth fresheners are expected to rise as a result of manufacturers supplying sugar-free goods that are popular with health-conscious consumers. Gum, breath fresheners, and mints are among the new substances that have been added, and they are helping the mouth freshener market flourish. These consist of guarana, ginseng, and caffeine. In countries like India, mouth fresheners are popular after meals. In the near future, it is expected that the availability of a large variety of mouth fresheners would encourage market expansion. However, it is anticipated that government regulations and initiatives would restrain the expansion of the mouth freshener market during the course of the forecast year. Although the negative effects of using mouth fresheners are predicted to provide problems for the mouth freshener business. In addition, the market for mouth fresheners is anticipated to rise during the forecast period as a result of the development of intricate package designs and the use of marketing strategies including celebrity endorsements and commercials.
Top-down and bottom-up approaches were used to estimate and validate the size of the Global Mouth Fresheners Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Mouth Fresheners Market Segmental Analysis
The mouth freshener market is divided into segments based on type and channel of distribution. The Mouth Fresheners Market is divided into mouth sprays, flavored candies, breath strips, chewing gums, and other products based on type. The Mouth Fresheners Market is divided into store-based and non-store-based segments based on the distribution channel used.
Drivers of the Global Mouth Fresheners Market
Mouth fresheners are predicted to see growth in the market as people's awareness of the importance of good oral hygiene grows. The availability of a large variety of mouth fresheners is expected to boost demand development in the near future.
Restraints in the Global Mouth Fresheners Market
The primary obstacle to the mouth freshener industry is growing customer apprehension about chemicals being consumed and broken down into the throat. This increasing awareness is making it more difficult for the mouth freshener business to cater to all of its customers.
Market Trends of the Global Mouth Fresheners Market
It is anticipated that increasing product offerings and putting various marketing strategies into practice will greatly raise demand for mouth fresheners overall in the next years. Sugar-free mouth freshener choices are popular among consumers who respect their health and are expected to drive sales for mouth freshener manufacturers. The sector is also expanding as a result of the use of different strategies including celebrity endorsements and media advertising.