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零售業電子商務智能零售

市場調查報告書

商品編碼

1544179

智慧零售市場規模、佔有率、成長分析：按系統、應用、技術、地區 - 產業預測，2024-2031 年

Smart Retail Market Size, Share, Growth Analysis, By System, By Application, By Technology, (Artificial Intelligence, Blockchain), By Region - Industry Forecast 2024-2031

出版日期: 2024年08月28日 | 出版商:

SkyQuest | 英文 223 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球智慧零售市場規模將達302.5億美元，預測期間（2024-2031年）複合年成長率為29.10%，從2023年的390.5億美元成長到2031年的390.5億美元。

由於人工智慧（AI）、虛擬實境（VR）、擴增實境（AR）和物聯網（IoT）等先進技術的日益採用，全球智慧零售市場預計在不久的將來將出現顯著成長。這些技術透過改善消費者購物體驗、提高庫存管理的準確性和最佳化商店營運來改變零售業。 AR 的影響力尤其大，它允許品牌進行身臨其境型的行銷宣傳活動，吸引客戶、加強客戶關係並透過行動裝置推動銷售。各地區零售店的擴張正在進一步加速對這些最尖端科技的需求。智慧零售正在成為消費者和零售商的一種具有成本效益和盈利的策略，這主要是因為它能夠簡化供應鏈管理。然而，實施先進業務平台的高昂成本給許多零售商，尤其是中小企業 (SME) 帶來了挑戰。儘管存在這些財務障礙，但業界越來越多的人認為，數位化和透過物聯網設備改善購物體驗對於保持競爭力和吸引顧客重返實體店至關重要。簽帳金融卡卡和信用卡、儲值卡和電子錢包等數位付款方式的興起反映了向無現金交易的更廣泛轉變，並進一步支持了市場成長。數位化帶來了眾多好處，包括贏得客戶、節省成本和提高員工積極性，所有這些都有助於增加收益。技術進步、連接性增強、創新感測器和無縫通訊解決方案預計將推動線上零售商店的擴張，並對預測期內的市場成長產生重大影響。

數位電子看板解決方案
- 展示
- 媒體播放機、PCS、機上盒
- 安裝電纜
智慧標籤
- 智慧信標
- BLE
- 混合
- 電子貨架標籤
- 液晶電子貨架標籤
- 分段式電子紙電子貨架標籤
- 全圖文電子紙電子貨架標籤
智慧標籤
智慧付款系統
- 相容 NFC 的 POS 終端
- NFC相容MPOS終端
智慧販賣機
擴增實境解決方案
虛擬實境解決方案
POS解決方案
智慧卡
- 互動亭
- 自助結帳系統方案
機器人技術
分析
- 人工智慧

智慧零售市場：依應用分類

行人監控
庫存管理
版稅管理/支付
預測性設備維護
品牌保護
智慧試衣間

智慧零售市場：依零售產品分類

服裝/配件
日常消費品
硬派休閒用品
其他

智慧零售市場：依科技分類

視覺識別
區塊鏈
人工智慧（AI）
移動的

智慧零售市場規模：按地區分類

市場概況
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 英國
- 法國
- 義大利
- 西班牙
- 其他歐洲國家地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東和非洲 (MEA)
- 海灣合作理事會國家
- 南非
- 其他中東/非洲地區

競爭格局

前5名企業對比
主要企業市場定位（2023年）
主要市場參與者所採取的策略
近期市集活動
主要企業市場佔有率（2023年）

主要企業簡介

Amazon.com, Inc.（US）
Cisco Systems, Inc.（US）
Google LLC（US）
Honeywell International Inc.（US）
Huawei Technologies Co., Ltd.（China）
IBM Corporation（US）
Fiserv, Inc.（US）
Intel Corporation（US）
LG Display Co., Ltd.（South Korea）
NCR Corporation（US）
NVIDIA Corporation（US）
NXP Semiconductors（Netherlands）
PAX Global Technology Limited（China）
Samsung Electronics（South Korea）
Toshiba Corporation（Japan）
Zebra Technologies Corporation（US）
Oracle Corporation（US）
Shopify Inc.（Canada）
Square, Inc.（US）
Alipay（China）
PayPal Holdings, Inc.（US）
Epicor Software Corporation（US）
Elo Touch Solutions, Inc.（US）
NEC Corporation（Japan）
BrightSign, LLC（US）

簡介目錄

Product Code: SQMIG25Z2010

Global Smart Retail Market size was valued at USD 30.25 billion in 2022 and is poised to grow from USD 39.05 billion in 2023 to USD 301.34 billion by 2031, growing at a CAGR of 29.10% during the forecast period (2024-2031).

The global smart retail market is set for substantial growth in the near future, driven by the increasing adoption of advanced technologies such as Artificial Intelligence (AI), Virtual Reality (VR), Augmented Reality (AR), and the Internet of Things (IoT). These technologies are transforming the retail sector by enhancing consumer shopping experiences, improving inventory management accuracy, and optimizing store operations. AR is particularly impactful, allowing brands to engage customers through mobile devices and creating interactive, immersive marketing campaigns that strengthen customer relationships and drive sales. The expansion of retail outlets across various regions is further accelerating the demand for these cutting-edge technologies. Smart retail is emerging as a cost-effective and profitable strategy for both consumers and retailers, primarily due to its ability to streamline supply chain management. However, the high costs associated with implementing advanced business platforms pose a significant challenge for many retailers, particularly small and medium-sized enterprises (SMEs). Despite these financial hurdles, there is a growing industry consensus that digitization through IoT devices and enhanced shopping experiences are essential for staying competitive and attracting customers back to physical stores. The rise of digital payment methods-such as debit and credit cards, prepaid cards, and electronic wallets-reflects a broader shift towards cashless transactions, further fueling market growth. Digitalization offers numerous advantages, including customer acquisition, cost reduction, and employee motivation, all contributing to revenue growth. Technological advancements, improved connectivity, innovative sensors, and seamless communication solutions are expected to drive the expansion of online retail stores, significantly influencing market growth in the forecast period.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Smart Retail market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Smart Retail Market Segmental Analysis

Global Smart Retail Market is segmented by system, application, retail offering and region. Based on system, the market can be segmented into Digital signage solutions (Displays, Media Players, PCS, And Set-top Boxes, Mounts & Cables), Smart Labels (Smart Beacons {BLE, Hybrid}, Electronic Shelf Labels {LCD electronic shelf labels, Segmented E-paper electronic shelf labels, Full-graphic E-paper electronic shelf labels}), Smart Payment Systems (NFC-Ready POS Terminals, NFC-Ready MPOS Terminals), Intelligent Vending Machines, Augmented Reality Solutions, Virtual Reality Solutions, POS Solutions, Smart Cards (Interactive Kiosks, Self-checkout Solutions), Robotics, Analytics (AI). Based on retail offering market is segmented into, Apparel and accessories, fast moving consumer goods, hardlines and leisure goods, others. Based on application, the market is segmented into Visual Marketing, Smart Label, Smart Payment System, Intelligent System and others. Based on Technology, the market is segmented into Visual Recognition, Blockchain, Artificial Intelligence (AI), and Mobile. Based on region, the market is segmented into North America, Europe, Asia Pacific, Middle East and Africa, and Latin America.

Drivers of the Global Smart Retail Market

A major factor propelling the smart retail market is the rising demand for improved customer experiences. Modern consumers increasingly desire personalized and immersive shopping encounters. Technologies like augmented reality (AR), virtual reality (VR), and IoT devices empower retailers to craft interactive and engaging experiences tailored to individual customer preferences. By harnessing these innovations, retailers can provide customized recommendations, smooth payment processes, and real-time inventory updates, all of which contribute to higher customer satisfaction and increased sales.

Restraints in the Global Smart Retail Market

A significant challenge in the smart retail market is the high cost of implementing advanced technologies. Upgrading existing infrastructure, integrating smart retail solutions, and training employees to effectively use these technologies require substantial investment. This financial burden can be particularly challenging for small and medium-sized retailers with limited resources. The initial capital outlay and ongoing maintenance expenses may discourage some retailers from fully adopting smart retail solutions. However, as technology continues to advance and economies of scale are realized, these implementation costs are expected to decrease, gradually alleviating this restraint.

Market Trends of the Global Smart Retail Market

A significant trend in the global smart retail market is the increasing adoption of artificial intelligence (AI) and machine learning (ML) technologies. Retailers are progressively utilizing AI and ML to gain deeper insights into customer behavior, tailor marketing campaigns, optimize inventory management, and boost overall operational efficiency. These technologies allow retailers to analyze large volumes of data, automate various processes, and make informed, data-driven decisions. As a result, retailers can enhance customer experiences, drive higher sales, and streamline their operations for greater efficiency.

Introduction

Objectives of the Study
Definitions
Market Scope

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Market Overview Outlook
Supply Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers

Key Market Insights

Key Success Factors of The Market
Degree Of Competition
Top Investment Pockets
Market Attractive Index
Ecosystem Mapping
Technology Analysis
Cost Analysis
Market Trend Analysis
Competition Analysis
Supply chain analysis
Investment Analysis
Patent analysis
Value chain analysis
Jurisdiction analysis
Trade analysis
Case study analysis
Porter's five forces analysis

Smart Retail Market by System

Digital Signage Solutions
- Displays
- Media Players, PCS, and Set-top Boxes
- Mounts & Cables
Smart Labels
- Smart Beacons
- BLE
- Hybrid
- Electronic Shelf Labels
- LCD electronic shelf labels
- Segmented E-paper electronic shelf labels
- Full-graphic E-paper electronic shelf labels
Smart Labels
Smart Payment Systems
- NFC-Ready POS Terminals
- NFC-Ready MPOS Terminals
Intelligent Vending Machines
Augmented Reality Solutions
Virtual Reality Solutions
POS Solutions
Smart Cards
- Interactive Kiosks
- Self-checkout Solutions
Robotics
Analytics
- Artificial Intelligence

Smart Retail Market by Application

Foot-traffic Monitoring
Inventory Management
Loyalty Management and Payment
Predictive Equipment Maintenance
Brand Protection
Smart Fitting Rooms

Smart Retail Market by Retail Offering

Apparel And Accessories
Fast-moving Consumer Goods
Hardlines And Leisure Goods
Others

Smart Retail Market by Technology

Visual Recognition
Blockchain
Artificial Intelligence (AI)
Mobile

Smart Retail Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Activities in the Market
Key Companies Market Share (%), 2023

Key Company Profiles

Amazon.com, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco Systems, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Google LLC (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Honeywell International Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Huawei Technologies Co., Ltd. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
IBM Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fiserv, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Intel Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
LG Display Co., Ltd. (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NCR Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NVIDIA Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NXP Semiconductors (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PAX Global Technology Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Samsung Electronics (South Korea)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Toshiba Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zebra Technologies Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oracle Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Shopify Inc. (Canada)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Square, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Alipay (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
PayPal Holdings, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Epicor Software Corporation (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Elo Touch Solutions, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
NEC Corporation (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BrightSign, LLC (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments