群眾集資市場規模、佔有率、成長分析、按資金籌措類型、按平台類型、按投資者類型、按行業、按地區 - 行業預測，2024-2031 年

2022年全球群眾集資市場規模為14.3億美元，從2023年的16.7億美元成長到2031年的67億美元，在預測期內（2024-2031年）預計複合年成長率為16.7%。

群眾集資已成為一種強大的資金籌措機制，它利用各種個人的小額捐款來支持特定的事業。這種方法很大程度上受到社交媒體和其他大眾傳播平台上有效吸引潛在捐助者的策略行銷舉措的影響。當眾群眾集資組織透過這些管道擴大影響力時，他們不僅可以提高知名度，還可以促銷他們的產品並簡化各個公司的銷售和行銷。對社群媒體的日益依賴，加上智慧型手機和網路使用量的增加，預計將擴大群眾集資活動和需求。因此，美國群眾集資市場預計將經歷強勁成長，預計明年將維持持續的複合年成長率。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制因素和挑戰
• 波特分析與影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2023）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析
• 技術進步
• 監管環境
• 案例研究
• 客戶和購買標準分析

群眾集資市場規模：依資金籌措類型及複合年成長率（2024-2031）

• 市場概況
• 股權眾群眾集資
• 債務群眾集資
• 基於獎勵的群眾集資
• 群眾集資
• 以收益為準的群眾集資

群眾集資市場規模：依平台類型及複合年成長率（2024-2031）

• 市場概況
• 通才平台
• 專業平台
• 基於目的的平台

群眾集資市場規模：以投資者類型和複合年成長率（2024-2031）

• 市場概況
• 個人
• 認可投資者
• 創投家
• 天使投資人
• 金融機構
• 政府機構

群眾集資市場規模：依產業及複合年成長率（2024-2031）

• 市場概況
• 科技
• 衛生保健
• 房地產
• 能源
• 製造業
• 消費品
• 教育
• 金融
• 娛樂

群眾集資市場規模：按地區和複合年成長率（2024-2031）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• Kickstarter
• Indiegogo
• Patreon
• GoFundMe
• Crowdcube
• Seedrs
• AngelList
• Fundable
• RocketHub
• Ketto
• Invesdor
• Ulule
• Crowdfunder
• StartEngine
• Republic
• Seed&Spark
• GoParity
• Crowdcity
• Vivriti Capital
• Crowdcircle

結論和建議

Global Crowdfunding Market size was valued at USD 1.43 billion in 2022 and is poised to grow from USD 1.67 billion in 2023 to USD 6.7 billion by 2031, growing at a CAGR of 16.7% in the forecast period (2024-2031).

Crowdfunding has emerged as a powerful fundraising mechanism, leveraging small contributions from diverse individuals to support specific causes. This approach is significantly influenced by strategic marketing initiatives on social media and other mass communication platforms, which effectively engage potential donors. As crowdfunding organizations expand their reach through these channels, they not only raise awareness but also promote products, streamlining sales marketing for various businesses. The growing dependence on social media, coupled with rising smartphone and internet usage, is expected to amplify crowdfunding activities and demand. Consequently, the US crowdfunding market is anticipated to experience robust growth, with a sustainable compound annual growth rate (CAGR) projected for the upcoming year.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Crowdfunding market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Crowdfunding Market Segmental Analysis

Global Crowdfunding Market is segmented by Funding Type, Platform Type, Investor Type, Industry Vertical and region. Based on Funding Type, the market is segmented into Equity Crowdfunding, Debt Crowdfunding, Reward-Based Crowdfunding, Donation-Based Crowdfunding, Revenue-Based Crowdfunding. Based on Platform Type, the market is segmented into Generalist Platforms, Specialized Platforms, Cause-Based Platforms. Based on Investor Type, the market is segmented into Individuals, Accredited Investors, Venture Capitalists, Angel Investors, Financial Institutions, Government Agencies. Based on Industry Vertical, the market is segmented into Technology, Healthcare, Real Estate, Energy, Manufacturing, Consumer Goods, Education, Finance, Entertainment. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Crowdfunding Market

The Global Crowdfunding market is propelled by the rising prominence of crowdfunding platforms, particularly in the wake of the pandemic, as they effectively facilitate donations to individuals affected by various challenges. These platforms play a crucial role in promoting social causes, particularly through capital donations to charities that aim to uplift and support communities. Additionally, the burgeoning number of startup companies worldwide contributes significantly to the market's expansion, as these innovative ventures leverage crowdfunding to secure essential pre-profit capital. In North America alone, approximately 17.5% of the population is engaged in startups, highlighting the sector's potential for further growth and validation of crowdfunding as an essential financial resource.

Restraints in the Global Crowdfunding Market

The Global Crowdfunding market, while experiencing rapid growth, may encounter significant challenges related to the management and allocation of funds raised. A primary concern arises when donations are misappropriated for personal gain rather than their intended philanthropic purposes. Such misuse can undermine the trust that backers place in crowdfunding platforms, potentially leading to increased skepticism and reluctance to contribute in the future. If donors perceive that their contributions are not being utilized effectively or ethically, the overall credibility of the crowdfunding sector could be compromised, thereby hindering its expansion and development in the months and years to come.

Market Trends of the Global Crowdfunding Market

The global crowdfunding market is experiencing significant growth, driven by the increasing demand for seed capital through online platforms and the appeal of reward-based crowdfunding. This model allows early-stage companies to secure funding by offering investors perks in exchange for their contributions, fostering innovation and project execution with potential for high future revenue. As businesses seek alternative financing solutions, and digital platforms streamline the fundraising process, the crowdfunding landscape is evolving rapidly. This trend not only empowers startups but also attracts a diverse pool of investors looking for unique opportunities, positioning the crowdfunding market for robust expansion in the coming years.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Customer & Buying Criteria Analysis

Global Crowdfunding Market Size by Funding type & CAGR (2024-2031)

• Market Overview
• Equity Crowdfunding
• Debt Crowdfunding
• Reward-Based Crowdfunding
• Donation-Based Crowdfunding
• Revenue-Based Crowdfunding

Global Crowdfunding Market Size by Platform Type & CAGR (2024-2031)

• Market Overview
• Generalist Platforms
• Specialized Platforms
• Cause-Based Platforms

Global Crowdfunding Market Size by Investor type & CAGR (2024-2031)

• Market Overview
• Individuals
• Accredited Investors
• Venture Capitalists
• Angel Investors
• Financial Institutions
• Government Agencies

Global Crowdfunding Market Size by Industry vertical & CAGR (2024-2031)

• Market Overview
• Technology
• Healthcare
• Real Estate
• Energy
• Manufacturing
• Consumer Goods
• Education
• Finance
• Entertainment

Global Crowdfunding Market Size & CAGR (2024-2031)

• North America, (Funding Type, Platform Type, Investor Type, Industry Vertica)
  • US
  • Canada
• Europe, (Funding Type, Platform Type, Investor Type, Industry Vertica)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Funding Type, Platform Type, Investor Type, Industry Vertica)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Funding Type, Platform Type, Investor Type, Industry Vertica)
  • Brazil
  • Rest of Latin America
• Middle East & Africa, (Funding Type, Platform Type, Investor Type, Industry Vertica)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Kickstarter
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Indiegogo
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Patreon
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GoFundMe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crowdcube
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Seedrs
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AngelList
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fundable
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RocketHub
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ketto
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Invesdor
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ulule
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crowdfunder
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• StartEngine
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Republic
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Seed&Spark
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GoParity
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crowdcity
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vivriti Capital
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Crowdcircle
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation