筆記型電腦市場規模、佔有率、成長分析、按類型、螢幕大小、價格分佈範圍、產品、最終用途、分銷管道、地區 - 行業預測，2024-2031

預計2022年全球筆記型電腦市場規模將達到2,063億美元，從2023年的2,189億美元成長到2031年的3,515億美元，預測期間（2024-2031年）複合年成長率為6.1%。

由於網路存取的增加和可支配收入的增加，筆記型電腦市場正在經歷顯著成長，特別是在巴西和印度等新興經濟體。消費者越來越青睞具有卓越設計和性能的高階筆記型電腦，對超薄機型、遊戲筆記型電腦和快速顯示卡的需求激增。這一趨勢是由從事電子商務和數位交易的網路用戶數量不斷成長（印度為 3.46 億，美國為 3.31 億）推動的。網路基礎設施的快速擴張，特別是在佔世界人口60%以上的亞太地區，正在進一步推動需求。隨著電子商務的加速普及，對高效能網路連線設備的需求將會增加，筆記型電腦的銷售量預計在未來幾年將大幅成長。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制因素和挑戰
• 波特分析及影響
  • 競爭公司之間的敵對關係
  • 替代品的威脅
  • 買方議價能力
  • 新進入者的威脅
  • 供應商的議價能力

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2023）
• PESTEL分析
• 宏觀經濟指標
• 價值鏈分析
• 價格分析
• 技術進步
• 監管環境
• 案例研究
• 專利分析
• 貿易分析

筆記型電腦市場規模：按類型和複合年成長率（2024-2031）

• 市場概況
• 傳統筆記型電腦
• 二合一筆記型電腦

筆記型電腦市場規模：依螢幕大小及複合年成長率（2024-2031）

• 市場概況
• 最大 10.9 英寸
• 11-14.9英寸
• 15-16.9英寸
• 17吋或以上

筆記型電腦市場規模：依價格分佈及複合年成長率（2024-2031）

• 市場概況
• 經濟艙（最高 500美國）
• 美國價格分佈（500-1000美國）
• 價格高（超過1000美國）

筆記型電腦市場規模：依產品及複合年成長率分類（2024-2031）

• 一次性購買
• 出租

筆記型電腦市場規模：依最終用途和複合年成長率（2024-2031）

• 市場概況
• 個人的
• 商業的
  • 公司
  • 遊戲
  • 教育
  • BFSI
  • 其他
• 產業

筆記型電腦市場規模：按分銷管道和複合年成長率（2024-2031）

• 市場概況
• 線上
  • 電子商務網站
• 離線
  • 多品牌商店
  • 百貨公司
  • 專賣店
  • 其他

筆記型電腦市場規模：按地區和複合年成長率（2024-2031）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 英國
  • 德國
  • 西班牙
  • 法國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2023）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2021-2023）

主要企業簡介

• Acer Inc.（Taiwan）
• Apple Inc.（United States）
• ASUSTeK Computer Inc.（Taiwan）
• Dell（United States）
• HP Development Company, LP（United States）
• Huawei Technologies Co., Ltd.（China）
• LG（South Korea）
• Lenovo（China）
• Micro-Star International Co., Ltd.（MSI）（Taiwan）
• Microsoft Corporation（United States）
• Panasonic Corporation（Japan）
• Razer Inc.（United States）
• Samsung Electronics Co., Ltd.（South Korea）
• Sony Corporation（Japan）
• TOSHIBA COPRORATION（Japan）

結論和建議

Global Laptop Market size was valued at USD 206.3 billion in 2022 and is poised to grow from USD 218.9 billion in 2023 to USD 351.5 billion by 2031, growing at a CAGR of 6.1% during the forecast period (2024-2031).

The laptop market is experiencing significant growth driven by increased internet access and rising disposable incomes, particularly in emerging economies like Brazil and India. Consumers are gravitating towards high-end laptops that offer superior design and performance, with a surge in demand for ultrathin models, gaming laptops, and high-speed graphic cards. This trend is buoyed by the increasing number of internet users-346 million in India and 331 million in the U.S.-who engage in e-commerce and digital transactions. The rapid expansion of internet infrastructure, especially in the Asia Pacific region, which hosts over 60% of the global population, is further propelling demand. As e-commerce adoption accelerates, the need for efficient internet-connected devices is expected to significantly drive laptop sales in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Laptop market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Laptop Market Segmental Analysis

Global Laptop Market is segmented by Type, Screen Size, Price Range, End Use, Distribution Channel and Region. Based on Type 1, the market is segmented into Traditional Laptops, 2-in-1 Laptops. Based on Screen Size, the market is segmented into Up to 10.9 inches, 11 to 14.9 inches, 15 to 16.9 inches, above 17 inches. Based on Price Range, the market is segmented into Economy, Mid-Range, High. Based on Offering, the market is segmented into One Time Payment, and On-rent. Based on End Use, the market is segmented into Personal, Commercial, Industrial. Based on Distribution Channel, the market is segmented into Online, Offline. Based on Region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Laptop Market

The global laptop market is significantly driven by the rising trends in remote learning and working. As educational institutions and businesses increasingly adopt flexible approaches to education and employment, the demand for reliable, high-performance laptops has surged. This shift necessitates devices that support connectivity and productivity, prompting consumers to invest in more powerful technology. Consequently, sales are experiencing growth across various price ranges, spurring manufacturers to innovate and enhance their offerings. This dynamic landscape reflects a broader need for advanced solutions that cater to the evolving requirements of users in a connected, digital world, consequently fueling the expansion of the laptop market.

Restraints in the Global Laptop Market

The global laptop market faces significant challenges due to supply chain disruptions, predominantly stemming from ongoing international events and shortages in semiconductor availability. These delays adversely affect production timelines and the overall availability of laptops, resulting in limited inventories and increased costs. Consequently, potential customers may reconsider their purchasing decisions, opting to delay their buys or seek alternative products. Such shifts can substantially hinder market growth, as the inability to introduce new models on schedule further complicates consumer choices and impacts overall demand in the laptop sector. Thus, these constraints present a considerable obstacle to the market's expansion potential.

Market Trends of the Global Laptop Market

The global laptop market is increasingly shifting towards eco-friendly and sustainable design solutions, reflecting a growing consumer consciousness about environmental impact. Manufacturers are responding to this trend by incorporating recyclable materials, energy-efficient components, and sustainable packaging in their products. This shift not only meets the demand from environmentally concerned consumers but also aligns with global initiatives aimed at reducing electronic waste. As sustainability becomes a critical factor in purchase decisions, companies that prioritize eco-friendly practices are likely to gain a competitive edge, positioning themselves favorably in an evolving market landscape that champions innovation alongside responsibility.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Driver & Opportunities
  • Restraints & Challenges
• Porters Analysis & Impact
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2023
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Technological Advancement
• Regulatory Landscape
• Case Studies
• Patent Analysis
• Trade Analysis

Laptop Market Size by Type & CAGR (2024-2031)

• Market Overview
• Traditional Laptop
• 2-in-1 laptop

Laptop Market Size by Screen Size & CAGR (2024-2031)

• Market Overview
• Up to 10.9 inches
• 11 to 14.9 inches
• 15 to 16.9 inches
• Above 17 inches

Laptop Market Size by Price Range & CAGR (2024-2031)

• Market Overview
• Economy (Up to US $500)
• Mid-Range (US$500-US$1000)
• High (Above US$1000)

Laptop Market Size by Offering & CAGR (2024-2031)

• One Time Purchase
• On-Rent

Laptop Market Size by End Use & CAGR (2024-2031)

• Market Overview
• Personal
• Commercial
  • Corporate
  • Gaming
  • Education
  • BFSI
  • Others
• Industrial

Laptop Market Size by Distribution Channel & CAGR (2024-2031)

• Market Overview
• Online
  • E-Commerce Websites
• Offline
  • Multi Brand Stores
  • Departmental Stores
  • Speciality Stores
  • Others

Laptop Market Size & CAGR (2024-2031)

• North America, (Type, Screen Size, Price Range, End Use, Distribution Channel)
  • US
  • Canada
• Europe, (Type, Screen Size, Price Range, End Use, Distribution Channel)
  • UK
  • Germany
  • Spain
  • France
  • Italy
  • Rest of Europe
• Asia-Pacific, (Type, Screen Size, Price Range, End Use, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia Pacific
• Latin America, (Type, Screen Size, Price Range, End Use, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Screen Size, Price Range, End Use, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2023
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

• Acer Inc. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Apple Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ASUSTeK Computer Inc. (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dell (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HP Development Company, L.P. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huawei Technologies Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lenovo (China)
  • M Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Micro-Star International Co., Ltd. (MSI) (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Microsoft Corporation (United States)
  • P Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Panasonic Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Razer Inc. (United States)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samsung Electronics Co., Ltd. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sony Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TOSHIBA COPRORATION (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendation