牙膏包裝市場規模、佔有率、成長分析，按包裝類型、按包裝材料、按分銷管道、按應用、按地區 - 行業預測，2025-2032

2023年全球牙膏包裝市場規模預計為204億美元，從2024年的210.9億美元成長到2032年的275.6億美元，預計在預測期內（2025-2032年）複合年成長率為3.4%。

隨著全球可支配收入和口腔護理意識的提高，牙膏市場的包裝需求正在顯著成長，特別是可擠壓塑膠管和折疊式紙盒。 2016年，塑膠管牙膏銷量達114億支，較2011年增加16億支。此外，消費者的偏好正在轉向高級產品和包裝，對客製化解決方案的需求不斷增加。這一趨勢為品牌提供了巨大的創新機會，可以滿足注重健康的消費者不斷變化的需求，他們要求口腔護理產品具有更大的價值。總體而言，牙膏包裝行業的動態正在轉向更高的品質和客製化。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 抑制因素和挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析
• 監管環境
• 案例研究
• 技術進步
• 貿易分析
• 原料分析

牙膏包裝市場規模：依包裝類型

• 市場概況
• 擠壓瓶
• 折疊式管
• 瓶子
• 泵浦分配器

牙膏包裝市場規模：依包裝材料分類

• 市場概況
• 高密度聚苯乙烯（HDPE）
• 塑膠阻隔層壓板 (PBL)
• 玻璃
• 塑膠 PET（聚對苯二甲酸乙二醇酯）

牙膏包裝市場規模：依分銷通路分類

• 市場概況
• 超級市場/大賣場
• 便利商店
• 藥品/藥局
• 線上

牙膏包裝市場規模：依應用分類

• 市場概況
• 包裹
• 圖文印刷
• 其他

牙膏包裝市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2022-2024）

主要企業簡介

• Amcor plc（Australia）
• Huhtamaki Oyj（Finland）
• Essel Propack Ltd.（India）
• Colgate-Palmolive Company（USA）
• Mondi Group（UK）
• Albea SA（France）
• Sonoco Products Company（USA）
• Tuboplast SA（Spain）
• Viva Healthcare Packaging（Canada）
• Kinyi Technology Limited（China）
• Packwell Industries（India）Pvt. Ltd.（India）
• Montebello Packaging Inc.（Canada）
• M&H Plastics Ltd.（UK）
• Bilcare Research AG（Switzerland）
• Skypack India Pvt. Ltd.（India）
• Hoffmann Neopac AG（Switzerland）
• Guangzhou Amy Plastic Tube Co., Ltd.（China）
• CKS Packaging, Inc.（USA）
• Plastube Inc.（Canada）
• Berry Global Inc.（USA）

結論和建議

Global Toothpaste Packaging Market size was valued at USD 20.4 billion in 2023 and is poised to grow from USD 21.09 billion in 2024 to USD 27.56 billion by 2032, growing at a CAGR of 3.4% during the forecast period (2025-2032).

As global disposable incomes rise and awareness of oral care increases, the toothpaste market has experienced significant growth in packaging demand, particularly for squeezable plastic tubes and folding cartons. In 2016, sales of toothpaste in plastic tubes reached 11.4 billion units, marking a 1.6 billion unit increase since 2011. Furthermore, consumer preference is shifting towards premium products and packaging, driving demand for tailored solutions, which in turn has elevated unit pricing across the market. This trend suggests a robust opportunity for brands to innovate and cater to the evolving needs of health-conscious consumers seeking enhanced value in their oral care products. Overall, the dynamics of the toothpaste packaging sector are shifting towards greater quality and customization.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Toothpaste Packaging market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Toothpaste Packaging Market Segmental Analysis

Global Toothpaste Packaging Market is segmented by Packaging Type, Packaging Material, Distribution channel, Application and region. Based on Packaging Type, the market is segmented into Squeezing bottle, Collapsible tube, Jar and Pump Dispenser. Based on Packaging Material, the market is segmented intoHigh Density Poly Ethylene (HDPE),Plastic Barrier Laminate (PBL), Glass and Plastic PET (Polyethylene terephthalate). Based on Distribution channel, the market is segmented into Supermarket/Hypermarket, Convenience Stores, Pharmaceutical & Drugs Stores and Online. Based on Application, the market is segmented into Packaging, Graphic Printing and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Toothpaste Packaging Market

The global toothpaste packaging market is experiencing significant growth driven by the increasing emphasis on sustainability. Currently, multilaminate packaging dominates the market, particularly in the United States, comprising 89% of toothpaste containers; however, this type is challenging to recycle due to its composite layers of varied materials. As a response, eco-friendly alternatives like HDPE and glass are emerging rapidly, accounting for over 11% of the market share. Notably, in February 2022, Colgate introduced its recyclable toothpaste tube featuring "Recycle Me!" packaging. Additionally, major brands are partnering with innovative packaging firms-like GSK's collaboration with Albea and EPL in May 2021 to create fully recyclable toothpaste tubes-signifying a shift toward sustainable solutions in dental care packaging.

Restraints in the Global Toothpaste Packaging Market

Global Toothpaste Packaging must adhere to sustainability guidelines that limit the use of non-recyclable materials and mandate the incorporation of at least 50% post-consumer recycled content. The packaging design should prioritize minimalism to reduce waste, featuring innovative closure mechanisms that prevent leakage while maintaining product integrity. Additionally, all materials employed must comply with international safety and quality standards to ensure consumer safety. The use of harmful chemicals in inks and adhesives is strictly prohibited. Furthermore, packaging dimensions must be optimized to enable efficient shipping and storage, thus reducing the carbon footprint associated with distribution and logistics.

Market Trends of the Global Toothpaste Packaging Market

The Global Toothpaste Packaging market is increasingly influenced by shifting consumer preferences, particularly among Generation Z, who prioritize sustainability and aesthetic appeal in personal care products. Major brands like Colgate are capitalizing on this trend by designing toothpaste packaging inspired by skincare aesthetics, making products more visually appealing and "counter-worthy" for display rather than storage. This strategic focus on sustainable materials and eye-catching design reflects a broader market move towards products that resonate with younger consumers' values, driving brands to innovate their packaging solutions to capture this lucrative demographic, and ultimately shaping the future landscape of the oral care industry.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement
• Trade Analysis
• Raw Material Analysis

Global Toothpaste Packaging Market Size by Packaging Type & CAGR (2025-2032)

• Market Overview
• Squeezing bottle
• Collapsible tube
• Jar
• Pump Dispenser

Global Toothpaste Packaging Market Size by Packaging Material & CAGR (2025-2032)

• Market Overview
• High Density Poly Ethylene (HDPE)
• Plastic Barrier Laminate (PBL)
• Glass
• Plastic PET (Polyethylene terephthalate)

Global Toothpaste Packaging Market Size by Distribution channel & CAGR (2025-2032)

• Market Overview
• Supermarket/Hypermarket
• Convenience Stores
• Pharmaceutical & Drugs Stores
• Online

Global Toothpaste Packaging Market Size by Application & CAGR (2025-2032)

• Market Overview
• Packaging
• Graphic Printing
• Others

Global Toothpaste Packaging Market Size & CAGR (2025-2032)

• North America (Packaging Type, Packaging Material, Distribution channel, Application)
  • US
  • Canada
• Europe (Packaging Type, Packaging Material, Distribution channel, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Packaging Type, Packaging Material, Distribution channel, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Packaging Type, Packaging Material, Distribution channel, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Packaging Type, Packaging Material, Distribution channel, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Amcor plc (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Huhtamaki Oyj (Finland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Essel Propack Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mondi Group (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Albea S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sonoco Products Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tuboplast S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Viva Healthcare Packaging (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kinyi Technology Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Packwell Industries (India) Pvt. Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Montebello Packaging Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• M&H Plastics Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bilcare Research AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Skypack India Pvt. Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hoffmann Neopac AG (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Guangzhou Amy Plastic Tube Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• CKS Packaging, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plastube Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Berry Global Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations