嬰兒推車和嬰兒車市場規模、佔有率和成長分析（按產品、分佈和地區）- 產業預測 2025-2032

預計 2023 年全球嬰兒車和嬰兒車市場規模將達到 47 億美元，並從 2024 年的 49.8 億美元成長到 2032 年的 79.4 億美元，預測期內（2025-2032 年）的複合年成長率為 6.0%。

嬰兒車市場預計將穩定成長，主要原因是出生率上升以及消費者對幼兒照護產品的支出增加，尤其是在新興國家。如今的嬰兒車具有多種功能，可以滿足現代父母的需求，他們喜歡輕巧、緊湊的設計，不會打擾熟睡的嬰兒，而且易於運輸和存放。大多數嬰兒車都設計有三輪或四輪，以增加機動性，許多型號都提供方便的折疊式功能，可以在狹小空間內無縫存放。隨著父母越來越重視功能性、舒適性和便利性，偏好製造商必須做出回應並進行創新，以在不斷擴大的市場中佔據更大的佔有率。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析

嬰兒推車和嬰兒車市場規模（按產品和複合年成長率） (2025-2032)

• 市場概況
• 輕便嬰兒車
• 慢跑嬰兒車
• 旅行推車
• 雙人嬰兒車
• 標準嬰兒車

嬰兒推車和嬰兒車市場規模（按分銷類型和複合年成長率） (2025-2032)

• 市場概況
• 大賣場/超級市場
• 專業零售商
• 線上

嬰兒推車及嬰兒車市場規模（依地區分類）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Graco Children's Products（US）
• Britax Romer（UK/Germany）
• Bugaboo International（Netherlands）
• Stokke AS（Norway）
• Baby Jogger（US）
• Maclaren（UK）
• Chicco（Italy）
• Peg Perego（Italy）
• Evenflo（US）
• Summer Infant（US）
• Joovy（US）
• Hauck GmbH & Co. KG（Germany）
• ABC Design GmbH（Germany）
• Dorel Industries（Canada）
• Goodbaby International Holdings Limited（China）
• Combi Corporation（Japan）
• Aprica Kasai Corporation（Japan）
• Pigeon Corporation（Japan）
• Phil & Teds（New Zealand）

結論和建議

Global Baby Stroller And Pram Market size was valued at USD 4.7 billion in 2023 and is poised to grow from USD 4.98 billion in 2024 to USD 7.94 billion by 2032, growing at a CAGR of 6.0% during the forecast period (2025-2032).

The baby stroller market is poised for steady growth, driven largely by rising birth rates and increased consumer spending on infant care products, particularly in developing nations. Today's strollers come with diverse features tailored to modern parents, who prefer lightweight, compact designs that facilitate easy transportation and storage without disturbing sleeping infants. Most strollers are designed with three or four wheels for enhanced maneuverability, and many models offer convenient folding capabilities for seamless storage in small spaces. As parents increasingly prioritize functionality, comfort, and convenience, stroller manufacturers must innovate and adapt to these evolving consumer preferences to capture a larger share of this expanding market.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Baby Stroller And Pram market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Baby Stroller And Pram Market Segments Analysis

Global Baby Stroller And Pram Market is segmented by Product, Distribution and region. Based on Product, the market is segmented into Lightweight Stroller, Jogging Stroller, Travel system, Double Stroller and Standard Stroller. Based on Distribution, the market is segmented into Hypermarket/Supermarket, Specialist Retailers and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Baby Stroller And Pram Market

The Global Baby Stroller and Pram market is experiencing growth driven by evolving lifestyles and a rise in nuclear and single-parent families. These households often face the challenge of balancing multiple responsibilities while caring for their young children. Consequently, parents are increasingly looking for baby care products that provide convenience and ease in their daily routines. This growing demand for functional and versatile strollers and prams reflects the changing dynamics of family structures and the need for solutions that help simplify parenting tasks, ultimately contributing to the expansion of the market.

Restraints in the Global Baby Stroller And Pram Market

The limited lifespan of baby strollers and prams poses a notable challenge to the global market's growth during the forecast period. As infants grow rapidly, it becomes essential for these products to be tailored to a child's changing age, weight, and size. Furthermore, the high costs associated with reputable brand strollers make it financially impractical for parents to frequently upgrade or replace these items. As a result, many consumers may opt against purchasing strollers or prams, leading to a decline in sales and potentially hindering overall market expansion throughout the anticipated timeframe.

Market Trends of the Global Baby Stroller And Pram Market

The Global Baby Stroller and Pram market is witnessing a significant trend towards eco-friendly products, driven by rising consumer awareness of health and environmental issues. Modern parents increasingly prioritize strollers made from safe, sustainable materials, reflecting a broader commitment to minimizing their ecological footprint. This shift is characterized by heightened interest in the manufacturing processes, chemical safety, and recyclability of these products. As environmentally conscious purchasing becomes a dominant factor for new parents, the demand for eco-friendly strollers is projected to surge, positioning them as a key segment within the market and potentially reshaping industry standards during the forecast period.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Baby Stroller And Pram Market Size by Product & CAGR (2025-2032)

• Market Overview
• Lightweight Stroller
• Jogging Stroller
• Travel system
• Double Stroller
• Standard Stroller

Global Baby Stroller And Pram Market Size by Distribution & CAGR (2025-2032)

• Market Overview
• Hypermarket/Supermarket
• Specialist Retailers
• Online

Global Baby Stroller And Pram Market Size & CAGR (2025-2032)

• North America (Product, Distribution)
  • US
  • Canada
• Europe (Product, Distribution)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Product, Distribution)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Product, Distribution)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Product, Distribution)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Graco Children's Products (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Britax Romer (UK/Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bugaboo International (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stokke AS (Norway)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Baby Jogger (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Maclaren (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chicco (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Peg Perego (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Evenflo (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Summer Infant (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Joovy (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hauck GmbH & Co. KG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ABC Design GmbH (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dorel Industries (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Goodbaby International Holdings Limited (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Combi Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Aprica Kasai Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pigeon Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Phil & Teds (New Zealand)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations