天然甜味劑市場規模、佔有率和成長分析（按類型、應用、分銷管道和地區）- 2025-2032 年行業預測

預計到 2023 年天然甜味劑市場規模將達到 276.6 億美元，從 2024 年的 293.2 億美元成長到 2032 年的 467.3 億美元，預測期內（2025-2032 年）的複合年成長率為 6.0%。

由於消費者健康意識的增強和對過量攝取糖攝取的擔憂，天然甜味劑市場正在不斷發展，以滿足消費者對更健康的糖替代品日益成長的需求。隨著人們越來越意識到高糖攝取帶來的健康風險，越來越多的人積極尋求天然甜味劑解決方案，推動了市場顯著成長。然而，監管審查、嚴格的標籤要求和維護產品完整性等挑戰可能會阻礙市場擴張。儘管存在這些障礙，但市場仍然受到諸如潔淨標示產品需求不斷成長和技術進步等機會的支撐。隨著消費者繼續優先考慮健康，美國天然甜味劑市場將在未來預測期內保持持續的複合年成長率，展現出良好的創新和成長前景。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 監管格局
• 客戶和購買標準分析
• 原料分析
• 專利分析

天然甜味劑市場規模（按類型和複合年成長率） (2025-2032)

• 市場概況
• 甜菊
• 羅漢果
• 生蜂蜜
• 木糖醇
• 龍舌蘭
• 山梨醇
• 甘露醇
• 赤藻醣醇

天然甜味劑市場規模（按應用和複合年成長率） (2025-2032)

• 市場概況
• 乳製品
• 麵包店
• 糖果零食
• 飲料
• 運動補品
• 冷凍甜點
• 藥品
• 個人護理

天然甜味劑市場規模（按分銷管道和複合年成長率） (2025-2032)

• 市場概況
• 線上
• 離線

天然甜味劑市場規模（按地區分類）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Tate & Lyle Plc（UK）
• Archer Daniels Midland Company（USA）
• Cargill, Incorporated（USA）
• Ingredion Incorporated（USA）
• Stevia Hub India（India）
• Sunwin Stevia International（China）
• Wilmar International Ltd.（Singapore）
• Foodchem International Corporation（China）
• Pyure Brands LLC（USA）
• Suminter India Organics（India）
• Hearthside Food Solutions LLC（USA）
• GLG Life Tech Corporation（Canada）
• SweeGen（USA）
• Morita Kagaku Kogyo Co., Ltd.（Japan）
• Roquette Freres（France）
• Hermes Sweeteners Ltd.（Switzerland）
• Madhava Natural Sweeteners（USA）

結論和建議

Natural Sweeteners Market size was valued at USD 27.66 billion in 2023 and is poised to grow from USD 29.32 billion in 2024 to USD 46.73 billion by 2032, growing at a CAGR of 6.0% during the forecast period (2025-2032).

The natural sweeteners market is evolving to meet the increasing consumer demand for healthier sugar alternatives in light of rising health consciousness and concerns about excessive sugar intake. As awareness of the health risks linked to high sugar consumption grows, more individuals are actively seeking natural sweetening solutions, driving substantial market growth. However, challenges such as regulatory scrutiny, stringent labeling requirements, and maintaining product integrity can hinder expansion. Despite these obstacles, the market is buoyed by opportunities including the rising demand for clean label products and advancements in technology. As consumers continue to prioritize wellness, the US natural sweeteners market is positioned for a sustainable compound annual growth rate (CAGR) over the upcoming forecast period, indicating promising prospects for innovation and growth.

Top-down and bottom-up approaches were used to estimate and validate the size of the Natural Sweeteners market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Natural Sweeteners Market Segments Analysis

Global Natural Sweeteners Market is segmented by Type, Application, Distribution Channel and region. Based on Type, the market is segmented into Stevia, Monk Fruit, Raw Honey, Xylitol, Agave, Sorbitol, Mannitol and Erythritol. Based on Application, the market is segmented into Dairy, Bakery, Confectionery, Beverages, Sports Supplements, Frozen Desserts, Pharmaceuticals and Personal Care. Based on Distribution Channel, the market is segmented into Online and Offline. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Natural Sweeteners Market

The increasing consumer awareness regarding the health hazards linked to high sugar intake significantly propels the natural sweeteners market. As more people look for healthier options to satisfy their sweet cravings, natural sweeteners are becoming increasingly popular because they offer lower calorie counts and are associated with various health advantages. This shift towards healthier lifestyles and dietary choices has led to a rising demand for products that contain natural sweeteners, positioning them as a preferable substitute for traditional sugars. Thus, the natural sweeteners market is benefiting from this trend as consumers prioritize their health and well-being in their dietary decisions.

Restraints in the Natural Sweeteners Market

One significant restraint facing the natural sweeteners market is the generally higher pricing of these products in comparison to conventional sugar. This cost disparity can deter consumers and manufacturers alike from embracing natural sweeteners, particularly in markets where budget considerations play a crucial role. For price-sensitive consumers, the affordability of sweeteners is a vital determinant influencing their purchasing decisions. As a result, the higher costs associated with natural sweeteners may limit their wider acceptance and utilization, posing a challenge for both market growth and innovation in this sector as businesses strive to meet consumer demands while maintaining profitability.

Market Trends of the Natural Sweeteners Market

The Natural Sweeteners market is experiencing a notable trend toward the expansion of product portfolios, driven by evolving consumer preferences for healthier alternatives to traditional sugars. Market players are investing in research and development to create a diverse array of natural sweeteners, including unique formulations that enhance taste profiles and functionality. Innovations such as blends that combine various sweeteners are gaining traction, catering to consumers seeking tailored options without compromising on flavor. This strategic diversification not only meets the demand for clean-label products but also enhances competitiveness in a rapidly growing sector, positioning brands to capitalize on the health-conscious consumer shift.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Customer & Buying Criteria Analysis
• Raw Material Analysis
• Patent Analysis

Global Natural Sweeteners Market Size by Type & CAGR (2025-2032)

• Market Overview
• Stevia
• Monk Fruit
• Raw Honey
• Xylitol
• Agave
• Sorbitol
• Mannitol
• Erythritol

Global Natural Sweeteners Market Size by Application & CAGR (2025-2032)

• Market Overview
• Dairy
• Bakery
• Confectionery
• Beverages
• Sports Supplements
• Frozen Desserts
• Pharmaceuticals
• Personal Care

Global Natural Sweeteners Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global Natural Sweeteners Market Size & CAGR (2025-2032)

• North America (Type, Application, Distribution Channel)
  • US
  • Canada
• Europe (Type, Application, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Application, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Application, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Application, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Tate & Lyle Plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Archer Daniels Midland Company (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cargill, Incorporated (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ingredion Incorporated (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stevia Hub India (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunwin Stevia International (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wilmar International Ltd. (Singapore)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Foodchem International Corporation (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pyure Brands LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Suminter India Organics (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hearthside Food Solutions LLC (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GLG Life Tech Corporation (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SweeGen (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Morita Kagaku Kogyo Co., Ltd. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Roquette Freres (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hermes Sweeteners Ltd. (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Madhava Natural Sweeteners (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations