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市場調查報告書
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1511269

天然甜味劑的全球市場，預測到 2030 年：按類型、形式、分銷管道、應用、最終用戶、地區

Natural Sweeteners Market Forecasts to 2030 - Global Analysis By Type (Stevia, Erythritol, Mannitol, Xylitol, Monk Fruit Sweetener and Other Types), Form, Distribution Channel, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，2024 年全球天然甜味劑市場規模為 265 億美元，預計在預測期內複合年成長率為 8.4%，到 2030 年將達到 432 億美元。

天然甜味劑是用來增強食品和飲料甜味的物質，來自植物、水果和蔬菜等天然來源。常見的例子包括蜂蜜、楓糖漿、龍舌蘭和甜菊。這些甜味劑通常含有必需的營養素和抗氧化劑，並且熱量比人造甜味劑低，使其成為注重健康的人們的流行替代品。它提供天然風味，無需使用合成化學品，可用於從糖果零食到甜味飲料的各種烹飪應用。

根據美國衛生與公眾服務部的數據，20至39歲的年輕人中肥胖盛行率為40.0%，40至59歲的中年人中肥胖率為44.8%，60歲以上成年人肥胖率為42.8%。

提高人們對保健食品的認知

由於消費者對健康飲食習慣的認知不斷增強，該市場正在經歷強勁成長。人們的健康意識越來越強，並尋求人造甜味劑和精製糖的替代品。甜菊糖、蜂蜜和龍舌蘭糖漿等天然甜味劑因其對健康有益且熱量含量低而越來越受歡迎。這種轉變是由降低糖尿病和肥胖等慢性疾病風險的願望所推動的，從而推動了對天然和健康甜味劑選擇的需求。

對健康益處的模糊性

由於對健康影響的模糊性，市場面臨重大挑戰。作為砂糖的更健康替代品上市，不一致的研究結果和不同的監管立場正在引起混亂。醫療專業人員之間的意見分歧加劇了這種不確定性，導致訊息混雜。因此，儘管對更健康的砂糖食品的需求不斷成長，但該行業仍在努力維持消費者的信任並獲得更廣泛的接受。

糖尿病盛行率增加

糖尿病盛行率的上升對市場產生了重大影響。隨著消費者健康意識的增強，對不會導致血糖值升高的砂糖替代品的需求不斷成長。甜菊糖、羅漢果和赤藻醣醇等天然甜味劑因其低升糖指數和潛在的健康益處而越來越受歡迎。隨著製造商努力滿足糖尿病患者和尋求更健康生活方式的人們的飲食需求，這一趨勢正在推動市場創新和擴張。

溢價

由於與合成替代品相比製造成本更高，市場面臨溢價挑戰。這會影響消費者的採用，因為精打細算的買家通常會選擇較便宜的人工甜味劑。此外，天然原料的擴充性有限且監管標準嚴格，導致價格飆升。因此，公司難以在承受能力與維持產品品質之間取得平衡，這為天然甜味劑的廣泛市場滲透和接受度造成了重大障礙。

COVID-19 的影響：

COVID-19 大流行嚴重影響了天然甜味劑市場，導致供應鏈中斷和消費者需求波動。最初，停工和監管阻礙了生產和分銷，導致短缺和價格上漲。然而，隨著人們健康意識的增強，對被認為比人造甜味劑更健康的天然甜味劑的需求迅速增加。家庭烹飪和烘焙的轉變也推動了市場的成長，消費者尋求更健康的食材並製作自製產品。

烘焙產品領域預計將在預測期內成為最大的領域

在消費者對更健康選擇的需求的推動下，烘焙產品預計將在預測期內實現最高成長。蜂蜜、楓糖漿、龍舌蘭花蜜和甜菊等成分擴大取代麵包、蛋糕、餅乾和糕點等產品中的精製糖。這項變更不僅迎合了注重健康的買家，而且也食品有機和潔淨標示食品的趨勢。飲食意識的提高和對天然成分的偏好正在推動該行業的成長和創新，使市場更具吸引力。

個人護理產業預計在預測期內複合年成長率最高

預計個人護理領域在預測期內複合年成長率最高。甜菊糖、蜂蜜和龍舌蘭等天然甜味劑由於其抗氧化和保濕特性，擴大被納入護膚和護髮產品中。隨著消費者尋求無毒且環保的成分，這一趨勢與向清潔美容和永續實踐的更廣泛轉變相一致。市場也受益於產品配方的創新和對多功能個人護理解決方案不斷成長的需求。

佔比最大的地區：

由於健康意識不斷增強以及對低熱量和有機砂糖替代品的需求的推動，預計北美將在預測期內佔據最大的市場佔有率。甜菊糖、蜂蜜和龍舌蘭糖漿是主要參與者，受益於消費者對天然、潔淨標示產品日益成長的偏好。食品和飲料配方的創新以及烘焙、食品和飲料、乳製品等應用領域的不斷擴大正在進一步推動市場擴張。

複合年成長率最高的地區：

由於消費者健康意識的提高等多種因素，預計亞太地區在預測期內將保持最高的複合年成長率。該地區對潔淨標示產品的需求不斷成長，消費者更喜歡天然和加工較少的成分。旨在減少砂糖消費和推廣更健康食品的監管措施也促進了市場成長。一些政府已經引入砂糖稅和指導方針，以鼓勵在食品和飲料中使用天然甜味劑。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 調查範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 研究資訊來源
    • 主要研究資訊來源
    • 二次研究資訊來源
    • 先決條件

第3章市場趨勢分析

  • 促進因素
  • 抑制因素
  • 機會
  • 威脅
  • 應用分析
  • 最終用戶分析
  • 新興市場
  • COVID-19 的影響

第4章波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭公司之間的敵對關係

第5章全球天然甜味劑市場：依類型

  • 甜菊
  • 赤藻醣醇
  • 甘露醇
  • 木糖醇
  • 羅漢果甜味劑
  • 其他

第6章全球天然甜味劑市場：依形式

  • 液體
  • 粉末
  • 固體/結晶

第7章全球天然甜味劑市場：依通路

  • 便利商店
  • 大賣場/超級市場
  • 網路零售商
  • 專賣店
  • 傳統雜貨零售商

第8章全球天然甜味劑市場：依應用分類

  • 烘焙食品
  • 甜味抹醬
  • 糖果零食
  • 碳酸飲料
  • 果汁飲料/果汁
  • 其他

第9章全球天然甜味劑市場：依最終用戶分類

  • 藥品
  • 個人護理
  • 餐桌甜味劑
  • 食品與飲品
  • 其他

第10章全球天然甜味劑市場：按地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東/非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東/非洲

第11章 主要進展

  • 合約、夥伴關係、協作和合資企業
  • 收購和合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Wilmar International Limited
  • Cargill, Inc
  • Archer Daniels Midland Company
  • Ingredion Incorporated
  • Tate and Lyle PLC
  • Nestle SA
  • Koninklijke DSM NV
  • Symrise AG
  • Raizen SA
  • Dohler GmbH
  • Wholesome Sweeteners Inc
  • Heartland Food Products Group, LLC
  • Associated British Foods plc
  • Dupont
Product Code: SMRC26640

According to Stratistics MRC, the Global Natural Sweeteners Market is accounted for $26.5 billion in 2024 and is expected to reach $43.2 billion by 2030 growing at a CAGR of 8.4% during the forecast period. Natural sweeteners are substances used to enhance the sweetness of food and beverages, derived from natural sources such as plants, fruits, and vegetables. Common examples include honey, maple syrup, agave nectar, and stevia. These sweeteners often contain essential nutrients, antioxidants, and fewer calories compared to artificial sweeteners, making them a popular alternative for health-conscious individuals. They provide a natural flavor profile and can be used in various culinary applications, from baking to sweetening beverages, without the use of synthetic chemicals.

According to the US Department of Health & Human Services, the prevalence of obesity was 40.0% among young adults aged 20 to 39 years, 44.8% among middle-aged adults aged 40 to 59 years, and 42.8% among adults aged 60 and older.

Market Dynamics:

Driver:

Growing awareness regarding healthy foods

The market is experiencing robust growth due to increasing consumer awareness about healthy eating habits. People are becoming more health-conscious, seeking alternatives to artificial sweeteners and refined sugars. Natural sweeteners like stevia, honey, and agave syrup are gaining popularity for their perceived health benefits and lower calorie content. This shift is driven by a desire to reduce the risk of chronic diseases such as diabetes and obesity, propelling the demand for natural, healthier sweetening options.

Restraint:

Ambiguity regarding health effects

The market faces significant challenges due to ambiguity surrounding their health effects. While marketed as healthier alternatives to sugar, inconsistent research results and varying regulatory stances create confusion. This uncertainty is exacerbated by differing opinions among health professionals, leading to mixed messages. Consequently, the industry struggles with maintaining consumer trust and achieving broader acceptance despite the growing demand for healthier sugar substitutes.

Opportunity:

Increasing prevalence of diabetes

The rising prevalence of diabetes has significantly impacted the market. As consumers become more health-conscious, there is a growing demand for sugar alternatives that do not spike blood glucose levels. Natural sweeteners such as stevia, monk fruit, and erythritol are gaining popularity due to their low glycemic index and potential health benefits. This trend is driving innovation and expansion in the market, as manufacturers strive to cater to the dietary needs of diabetic individuals and those seeking healthier lifestyle options.

Threat:

Premium pricing

The market faces a premium pricing challenge due to higher production costs, compared to synthetic alternatives. This affects consumer adoption as budget-conscious buyers often opt for cheaper, artificial sweeteners. Additionally, the limited scalability of natural sources and stringent regulatory standards contribute to elevated prices. As a result, companies struggle to balance affordability with maintaining product quality, posing a significant barrier to broader market penetration and acceptance of natural sweeteners.

Covid-19 Impact:

The COVID-19 pandemic significantly impacted the natural sweeteners market, causing supply chain disruptions and fluctuations in consumer demand. Initially, lockdowns and restrictions hindered production and distribution, leading to shortages and increased prices. However, as health consciousness rose, demand for natural sweeteners surged, driven by their perceived health benefits over artificial alternatives. The shift towards home cooking and baking also boosted market growth, with consumers seeking healthier ingredients for their homemade goods.

The bakery goods segment is expected to be the largest during the forecast period

The bakery goods is expected to be the largest during the forecast period driven by consumer demand for healthier options. Ingredients such as honey, maple syrup, agave nectar, and stevia are replacing refined sugars in products like bread, cakes, cookies, and pastries. This shift not only caters to health-conscious buyers but also aligns with trends towards organic and clean-label foods. The rise in dietary awareness and preference for natural ingredients fuels growth and innovation in this segment, enhancing its market appeal.

The personal care segment is expected to have the highest CAGR during the forecast period

The personal care segment is expected to have the highest CAGR during the forecast period. Natural sweeteners like stevia, honey, and agave are being incorporated into skincare and haircare formulations due to their antioxidant and moisturizing properties. This trend aligns with the broader shift towards clean beauty and sustainable practices, as consumers seek non-toxic, eco-friendly ingredients. The market is also benefiting from innovations in product formulations and rising demand for multifunctional personal care solutions.

Region with largest share:

North America is projected to hold the largest market share during the forecast period driven by rising health consciousness and demand for low-calorie and organic alternatives to sugar. Key players include stevia, honey, and agave syrup, benefiting from increasing consumer preference for natural and clean-label products. Innovations in food and beverage formulations and expanding application areas, such as in bakery, beverages, and dairy products, further fuel the market's expansion.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period driven by several factors including increasing consumer awareness about health and wellness. There is a rising demand for clean label products in the region, with consumers preferring natural and minimally processed ingredients. Regulatory initiatives aimed at reducing sugar consumption and promoting healthier alternatives have also contributed to the growth of the market. Governments in several countries have implemented sugar taxes and introduced guidelines to encourage the use of natural sweeteners in food and beverages.

Key players in the market

Some of the key players in Natural Sweeteners market include Wilmar International Limited, Cargill, Inc, Archer Daniels Midland Company, Ingredion Incorporated, Tate and Lyle PLC, Nestle SA, Koninklijke DSM N.V., Symrise AG, Raizen S.A., Dohler GmbH, Wholesome Sweeteners Inc, Heartland Food Products Group, LLC, Associated British Foods plc and Dupont.

Key Developments:

In July 2023, Tate & Lyle PLC, a leading manufacturer of ingredient solutions, launched TASTEVA SOL Stevia Sweetener, which can be used to manufacture healthy food and beverages globally.

In March 2022, Cargill Inc. launched zero-calorie sweeteners named EverSweet + ClearFlo, gaining wider acceptance as a sugar-reducing product for the food and beverage industry. The product is used in dairy, energy, and immunity-boosting drinks, flavored waters, teas, coffee products, and other industries.

Types Covered:

  • Stevia
  • Erythritol
  • Mannitol
  • Xylitol
  • Monk Fruit Sweetener
  • Other Types

Forms Covered:

  • Liquid
  • Powder
  • Solid/Crystals

Distribution Channels Covered:

  • Convenience Stores
  • Hypermarkets/Supermarkets
  • Online Retailers
  • Specialty Retail Stores
  • Traditional Grocery Retailers

Applications Covered:

  • Bakery Goods
  • Sweet Spreads
  • Confectionery
  • Carbonated Drinks
  • Fruit Drinks & Juice
  • Other Applications

End Users Covered:

  • Pharmaceuticals
  • Personal Care
  • Tabletop Sweeteners
  • Food and Beverages
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Natural Sweeteners Market, By Type

  • 5.1 Introduction
  • 5.2 Stevia
  • 5.3 Erythritol
  • 5.4 Mannitol
  • 5.5 Xylitol
  • 5.6 Monk Fruit Sweetener
  • 5.7 Other Types

6 Global Natural Sweeteners Market, By Form

  • 6.1 Introduction
  • 6.2 Liquid
  • 6.3 Powder
  • 6.4 Solid/Crystals

7 Global Natural Sweeteners Market, By Distribution Channel

  • 7.1 Introduction
  • 7.2 Convenience Stores
  • 7.3 Hypermarkets/Supermarkets
  • 7.4 Online Retailers
  • 7.5 Specialty Retail Stores
  • 7.6 Traditional Grocery Retailers

8 Global Natural Sweeteners Market, By Application

  • 8.1 Introduction
  • 8.2 Bakery Goods
  • 8.3 Sweet Spreads
  • 8.4 Confectionery
  • 8.5 Carbonated Drinks
  • 8.6 Fruit Drinks & Juice
  • 8.7 Other Applications

9 Global Natural Sweeteners Market, By End User

  • 9.1 Introduction
  • 9.2 Pharmaceuticals
  • 9.3 Personal Care
  • 9.4 Tabletop Sweeteners
  • 9.5 Food and Beverages
  • 9.6 Other End Users

10 Global Natural Sweeteners Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Wilmar International Limited
  • 12.2 Cargill, Inc
  • 12.3 Archer Daniels Midland Company
  • 12.4 Ingredion Incorporated
  • 12.5 Tate and Lyle PLC
  • 12.6 Nestle SA
  • 12.7 Koninklijke DSM N.V.
  • 12.8 Symrise AG
  • 12.9 Raizen S.A.
  • 12.10 Dohler GmbH
  • 12.11 Wholesome Sweeteners Inc
  • 12.12 Heartland Food Products Group, LLC
  • 12.13 Associated British Foods plc
  • 12.14 Dupont

List of Tables

  • Table 1 Global Natural Sweeteners Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Natural Sweeteners Market Outlook, By Type (2022-2030) ($MN)
  • Table 3 Global Natural Sweeteners Market Outlook, By Stevia (2022-2030) ($MN)
  • Table 4 Global Natural Sweeteners Market Outlook, By Erythritol (2022-2030) ($MN)
  • Table 5 Global Natural Sweeteners Market Outlook, By Mannitol (2022-2030) ($MN)
  • Table 6 Global Natural Sweeteners Market Outlook, By Xylitol (2022-2030) ($MN)
  • Table 7 Global Natural Sweeteners Market Outlook, By Monk Fruit Sweetener (2022-2030) ($MN)
  • Table 8 Global Natural Sweeteners Market Outlook, By Other Types (2022-2030) ($MN)
  • Table 9 Global Natural Sweeteners Market Outlook, By Form (2022-2030) ($MN)
  • Table 10 Global Natural Sweeteners Market Outlook, By Liquid (2022-2030) ($MN)
  • Table 11 Global Natural Sweeteners Market Outlook, By Powder (2022-2030) ($MN)
  • Table 12 Global Natural Sweeteners Market Outlook, By Solid/Crystals (2022-2030) ($MN)
  • Table 13 Global Natural Sweeteners Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 14 Global Natural Sweeteners Market Outlook, By Convenience Stores (2022-2030) ($MN)
  • Table 15 Global Natural Sweeteners Market Outlook, By Hypermarkets/Supermarkets (2022-2030) ($MN)
  • Table 16 Global Natural Sweeteners Market Outlook, By Online Retailers (2022-2030) ($MN)
  • Table 17 Global Natural Sweeteners Market Outlook, By Specialty Retail Stores (2022-2030) ($MN)
  • Table 18 Global Natural Sweeteners Market Outlook, By Traditional Grocery Retailers (2022-2030) ($MN)
  • Table 19 Global Natural Sweeteners Market Outlook, By Application (2022-2030) ($MN)
  • Table 20 Global Natural Sweeteners Market Outlook, By Bakery Goods (2022-2030) ($MN)
  • Table 21 Global Natural Sweeteners Market Outlook, By Sweet Spreads (2022-2030) ($MN)
  • Table 22 Global Natural Sweeteners Market Outlook, By Confectionery (2022-2030) ($MN)
  • Table 23 Global Natural Sweeteners Market Outlook, By Carbonated Drinks (2022-2030) ($MN)
  • Table 24 Global Natural Sweeteners Market Outlook, By Fruit Drinks & Juice (2022-2030) ($MN)
  • Table 25 Global Natural Sweeteners Market Outlook, By Other Applications (2022-2030) ($MN)
  • Table 26 Global Natural Sweeteners Market Outlook, By End User (2022-2030) ($MN)
  • Table 27 Global Natural Sweeteners Market Outlook, By Pharmaceuticals (2022-2030) ($MN)
  • Table 28 Global Natural Sweeteners Market Outlook, By Personal Care (2022-2030) ($MN)
  • Table 29 Global Natural Sweeteners Market Outlook, By Tabletop Sweeteners (2022-2030) ($MN)
  • Table 30 Global Natural Sweeteners Market Outlook, By Food and Beverages (2022-2030) ($MN)
  • Table 31 Global Natural Sweeteners Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.