市場調查報告書
商品編碼
1476347
2030 年海鹽市場預測:按類型、包裝、分銷管道、應用、最終用戶和地區進行的全球分析Sea Salt Market Forecasts to 2030 - Global Analysis By Type, Packaging, Distribution Channel, Application, End User and by Geography |
根據Stratistics MRC的數據,2023年全球海鹽市場規模為188.6億美元,預計2030年將達到276.1億美元,預測期內複合年成長率為5.6%。
海鹽是大自然的奇蹟,富含礦物質。它是從蒸發的海水中提取的。由於它含有微量礦物質,因此具有與食鹽略有不同的獨特風味,可增加菜餚的深度並改善整體烹飪體驗。除了烹飪用途外,海鹽還以其藥用特性而聞名,經常用於護膚和水療護理。由於其質地粗糙,它也被優選用作去角質磨砂膏,使皮膚煥發活力和清新。另外,海鹽是廚房必備品,也是自我護理必備品。它代表了自然的豐富性和人類創造力之間的平衡。
根據美國心理學會的說法,保持健康的工作與生活平衡對於整體幸福感和生產力至關重要。
有機和天然物質的需求
海鹽市場也受到食品中天然和有機成分日益成長的需求的推動。海鹽是最受歡迎的天然調味品之一,因為消費者越來越被不含人工添加劑和防腐劑的產品所吸引。海鹽非常適合這種消費趨勢,因為它是透過蒸發海水製成的最低加工產品。此外,為了滿足注重健康、尋求天然、清潔標籤選擇的消費者的需求,食品製造商和零售商正在透過在各種產品中添加海鹽來滿足這一需求,包括零食、醬汁和調味品。
與非傳統鹽的競爭
喜馬拉雅粉紅鹽、岩鹽和鹽花等特殊鹽是海鹽的競爭對手,儘管它們具有不同的風味特徵和礦物質含量。海鹽製造商面臨這些鹽替代品的競爭,這也可能吸引尋求美味、天然選擇的消費者。即使在價格敏感的市場,低成本食鹽仍是主要競爭對手。此外,為了保持市場佔有率並使其產品脫穎而出,海鹽生產商需要投資於品牌、產品創新和行銷宣傳活動,以引起人們對海鹽與替代品相比的獨特優勢的關注。
不斷成長的健康和健康趨勢
由於人們對健康和保健的日益關注,海鹽市場潛力巨大。隨著消費者健康意識的增強並尋求天然、加工較少的成分,海鹽市場預計將會成長。海鹽被認為是一種更健康的選擇,因為它沒有經過任何化學處理,並且比精製食鹽具有更高的礦物質含量。注重健康的消費者正在將海鹽添加到他們的飲食中,並正在尋找以海鹽為主要成分的產品。此外,製造商還有機會開發各種類別的含有海鹽的新產品,包括調味品、已調理食品和零嘴零食。
環境災害和氣候變遷
極端天氣事件、海平面上升和降水模式變化只是氣候變遷對海鹽企業帶來的一些風險。沿海製鹽設施容易受到氣候變遷引起的風暴潮、洪水和侵蝕的影響,從而擾亂營運並損壞基礎設施。此外,鹽生產中使用的海水的可用性和品質可能會因環境條件的變化而變化,這可能導致產品品質和產量的變化。鹽田和其他對鹽生產至關重要的自然棲息地也可能受到海平面上升和海岸侵蝕的威脅。鹽生產商必須採取適應措施來降低這些風險,包括改善基礎設施、實現生產地點多樣化以及採用對環境負面影響最小的永續做法。
由於COVID-19大流行,海鹽市場機會與挑戰並存。最初,供應鏈中斷和關閉導致生產和分銷的短期延遲,阻礙了市場擴張。然而,隨著疫情的持續,人們的優先考慮轉向健康和福祉,對海鹽等天然有機成分的需求激增,推動了銷售。餐廳和食品服務業的關閉改變了顧客的偏好,導致包裝產品和海鹽等家庭烹飪原料的使用增加。此外,疫情加速了電子商務趨勢,更多消費者在網路上購買雜貨和特色食品,進一步促進了海鹽產品的銷售。
預計箱包產業在預測期內將是最大的產業
袋子和小袋預計將佔據海鹽市場的最大佔有率。袋子和小袋便攜、易於使用且方便,使其成為消費者在住宅和商業環境中存放和檢索海鹽的流行選擇。從單獨包裝到工業散裝包裝,這些包裝形式非常靈活,可以適應各種產品尺寸和包裝設計。此外,透過更新標籤和圖形,袋子和小袋提供了品牌推廣和產品差異化的機會,提高了貨架可見度和客戶吸引力。
在預測期內,食品和飲料產業預計複合年成長率最高
在海鹽市場中,食品和飲料領域的複合年成長率可能最高。這主要是由於消費者健康意識的增強以及對天然健康食品成分取代精製食鹽的渴望。海鹽因其獨特的風味、健康益處以及在各種菜餚和產品類型中的廣泛使用而在食品和飲料行業中越來越受歡迎。海鹽被用於越來越多的食品和飲料產品中,從零嘴零食和家常小菜到食品和飲料以及預製菜餚,支持了市場的擴張。此外,特色食品趨勢和美食的出現正在支持食品和飲料行業海鹽市場的成長。
由於各種因素,亞太地區很可能佔據海鹽市場的最大佔有率。中國、印度等國家擁有廣闊的海岸線和悠久的產鹽歷史,為世界海鹽供應做出了重大貢獻。亞太地區飲食偏好的變化和人口成長也推動了對海鹽的需求,這影響了食品和飲料、化妝品和農業等多個行業。該地區多樣化的飲食習慣和日益增強的健康意識也促進了海鹽消費量的增加。此外,由於消費者對天然和有機成分的興趣日益濃厚,以及中國、日本和印度等國家食品加工和製造業的持續成長,亞太地區在海鹽生產和消費方面處於領先地位。
中東和非洲(MEA)地區的海鹽市場複合年成長率可能最高。這是因為該地區氣候乾燥且易於獲取海水,為海鹽生產提供了完美的環境。由於都市化、飲食習慣的變化和可支配收入的增加,中東和非洲地區的食品加工和製造業也經歷了顯著成長。隨著消費者越來越注重健康並尋求天然、加工較少的成分,海鹽作為食鹽的健康替代品也越來越受歡迎。此外,摩洛哥和阿拉伯聯合大公國(阿拉伯聯合大公國)等國家水療和健康旅遊的日益普及也增加了化妝品和水療產品中對海鹽的需求。
According to Stratistics MRC, the Global Sea Salt Market is accounted for $18.86 billion in 2023 and is expected to reach $27.61 billion by 2030 growing at a CAGR of 5.6% during the forecast period. Sea salt is a naturally occurring marvel that is packed full of minerals. It is extracted from evaporated seawater. Because of its trace minerals, it has a unique flavour that makes it slightly different from table salt and gives dishes more depth, improving the whole culinary experience. In addition to its culinary applications, sea salt is well known for its medicinal qualities and is frequently used in skincare and spa treatments. Because of its rough texture, it's also a well-liked option for exfoliating scrubs that revitalize and refresh skin. Moreover, sea salt is an essential kitchen item and a necessity for self-care; it represents the balance between the abundance of nature and human creativity.
According to the American Psychological Association, maintaining a healthy work-life balance is crucial for overall well-being and productivity.
Demand for organic and natural substances
The market for sea salt is also being driven by the growing demand for natural and organic ingredients in food products. Sea salt is one of the more popular natural seasoning options because consumers are increasingly drawn to products devoid of artificial additives and preservatives. Sea salt fits in nicely with this consumer trend because it is a minimally processed product made from evaporated seawater. Moreover, in order to satisfy health-conscious consumers looking for natural and clean label options, food manufacturers and retailers are responding to this demand by adding sea salt to a variety of products, including snacks, sauces, and condiments.
Rivalry from non-traditional salts
Himalayan pink salt, rock salt, and specialty salts like fleur de sel are some of the competitors to sea salt, despite the fact that they have distinct flavor profiles and mineral content. Sea salt producers face competition from these alternative salts, which might also appeal to consumers looking for gourmet and natural options. Even in price-sensitive segments of the market, the availability of low-cost table salt continues to be a major competitor. Additionally, producers of sea salt may need to make investments in branding, product innovation, and marketing campaigns to draw attention to the unique benefits of sea salt in comparison to substitutes in order to preserve market share and set their products apart.
Growth of wellness and health trends
The market for sea salt has a lot of potential because of the increased focus on health and wellness. The market for sea salt is projected to rise as consumers become more health-conscious and look for natural and minimally processed ingredients. Because sea salt doesn't undergo chemical processing and has a higher mineral content than refined table salt, it is thought to be a healthier option. Consumers who are concerned about their health are adding sea salt to their diets and seeking out products that have it listed as a primary ingredient. Furthermore, manufacturers now have the chance to create new sea salt-infused products in a variety of categories, such as condiments, ready-to-eat meals, and snacks.
Environmental hazards and climate change
Extreme weather, rising sea levels, and altered precipitation patterns are just a few of the risks that climate change brings to the sea salt business. Facilities that produce salt along the coast are susceptible to storm surges, flooding, and erosion brought on by climate change, which can cause operational disruptions and infrastructure damage. Additionally, the availability and quality of seawater used in the production of salt may vary due to shifting environmental conditions, which could result in variations in product quality and yield. Salt marshes and other natural habitats essential to the production of salt may also be threatened by sea level rise and coastal erosion. Salt producers must put adaptive measures in place to lessen these risks, like upgrading infrastructure, diversifying their production sites, and adopting sustainable practices that have the least negative environmental impact.
The market for sea salt saw both opportunities and challenges as a result of the COVID-19 pandemic. At first, supply chain disruptions and lockdowns caused short-term delays in production and distribution, which hindered market expansion. But as the pandemic wore on, people's priorities shifted to their health and well-being, which led to a spike in demand for natural and organic ingredients-including sea salt-and an increase in sales. The closing of eateries and foodservice businesses changed customer preferences, which led to a rise in the use of packaged goods and ingredients like sea salt for home cooking. Furthermore, sales of sea salt products were further boosted by the pandemic's acceleration of e-commerce trends, which saw an increase in consumers buying groceries and specialty food items online.
The Bags and Pouches segment is expected to be the largest during the forecast period
In the sea salt market, bags and pouches are predicted to hold the largest share. Because they are portable, easy to use, and convenient, bags and pouches are a popular option for consumers to store and retrieve sea salt in both residential and commercial settings. From individual serving packets to bulk packaging for industrial use, these packaging formats are flexible and accommodating to a broad range of product sizes and packaging designs. Additionally, by using redesigned labels and graphics, bags and pouches offer chances for branding and product differentiation that improve shelf visibility and customer appeal.
The Food and Beverages segment is expected to have the highest CAGR during the forecast period
In the sea salt market, the food and beverage segment most likely has the highest CAGR. This is mostly due to consumers growing health consciousness and desire for natural and healthier food ingredients as an alternative to refined table salt. Because of its distinctive flavor profiles, perceived health benefits, and wide range of applications in different cuisines and product categories, sea salt is becoming more and more popular in the food and beverage industry. Sea salt is finding its way into a growing number of food and beverage products, ranging from snacks and condiments to bakery goods and prepared meals, propelling its market expansion. Moreover, the proliferation of specialty food trends and the emergence of gourmet cooking both support the growth of the sea salt market in the food and beverage segment.
Due to a number of factors, the Asia-Pacific region most likely has the largest market share for sea salt. With their vast coastlines and long histories of salt production, nations like China and India make substantial contributions to the world's supply of sea salt. The demand for sea salt is also driven by changing dietary preferences and growing populations in the Asia-Pacific region, which affects a variety of industries like food and beverage, cosmetics, and agriculture. The region's varied culinary customs and growing consciousness of wellness and health trends also contribute to the rise in sea salt consumption. Additionally, the Asia Pacific area continues to lead the world market for sea salt production and consumption due to rising consumer interest in natural and organic ingredients as well as the growth of the food processing and manufacturing sectors in nations like China, Japan, and India.
In the sea salt market, the Middle East and Africa (MEA) region most likely has the highest CAGR. This is explained by a number of things, including the area's dry climate and easy access to saltwater, which create perfect circumstances for the production of sea salt. In addition, the food processing and manufacturing industries have grown significantly in the MEA region as a result of urbanization, shifting dietary preferences, and rising disposable incomes. Sea salt is becoming more and more popular as a healthier substitute for table salt as consumers become more health-conscious and look for natural and minimally processed ingredients. Moreover, the demand for sea salt in cosmetics and spa products has also increased due to the rising popularity of spa and wellness tourism in nations like Morocco and the United Arab Emirates (UAE).
Key players in the market
Some of the key players in Sea Salt market include Morton Salt, Inc, Qinghai Salt Lake Industry Co. Ltd., El Nasr Salines Co., Westlab Limited, Amato Food Products Ltd., Mccormick and Company, Inc, Infosa, Cargill Inc, Hoosier Hill Farm, Amagansett Sea Salt Co., B&G Foods Inc, San Francisco Salt Company, Himalayan Chef, Bitterman and Sons Inc., Maine Sea Salt Company, DVC Industries Inc., Twang Partners Ltd., Olde Thompson Inc. and Clearspring Ltd.
In June 2023, Singapore-based Cargill Metals has entered into a multiyear agreement with Sweden-based industrial startup H2 Green Steel for the supply of green steel. The companies say the agreement aims to accelerate global ferrous supply chain decarbonization. According to Cargill, the agreement marks another major step for the company toward its vision to shape a responsible and sustainable ferrous supply chain that helps the world thrive.
In January 2023, Qinghai Salt Lake Industry Co.,Ltd agreed to acquire additional 12.4328% stake in Shanxi Wentong Saltbridge Mixed Fertilizer Co., Ltd. from Beijing Zhongji Tianbo Venture Capital Co., Ltd. for CNY 95.9 million. Prior to this transaction, Shanxi Wentong Saltbridge was held 43.7836% by Qinghai Salt Lake Industry and Qinghai Salt Lake Sanyuan each and 12.4328% by Beijing Zhongji Tianbo and post-closing, Qinghai Salt Lake Industry's stake will increase to 56.2164% and Beijing Zhongji Tianbo will no longer hold any stake in it.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.