市場調查報告書
商品編碼
1452625
歐洲冷凍薯條市場預測至 2030 年 - 區域分析 - 按產品類型(普通薯條、皺紋薯條、牛排薯條等)、類別(有機和傳統)和最終用戶(零售和餐飲服務)Europe Frozen French Fries Market Forecast to 2030 - Regional Analysis - by Product Type (Regular Fries, Crinkle-Cut Fries, Steak Fries, and Others), Category (Organic and Conventional), and End User (Retail and Foodservice) |
歐洲冷凍薯條市場預計將從2022年的118.3071億美元成長到2030年的164.4648億美元。預計2022年至2030年CAGR為4.2%。
快餐店的擴張推動歐洲冷凍薯條市場
隨著人們因快節奏的生活方式而越來越重視便利性,快餐店和快餐店 (QSR) 獲得了強大的吸引力。由於雙收入家庭和單人家庭數量不斷增加,人們無法專注於自己的個人生活。因此,他們尋求有助於節省時間和精力的便利產品。快餐店和快餐店可以立即提供大量生產的產品,為消費者提供了巨大的便利性。這些餐廳越來越受歡迎,因為它們在更短的時間內以實惠的價格提供各種食物。消費者現在尋求食品的便利和快速服務。速食店迎合了消費者的用餐需求,提供得來速、外帶、外送等多種服務,適應了消費者現代生活方式。由於快餐店的成長和擴張,對冷凍薯條的需求也增加了。快餐店主要需要冷凍薯條等產品,這些產品所需的準備時間較短且易於使用。這有助於 QSR 快速為消費者提供食物。因此,快餐店的擴張正在推動市場成長。
歐洲冷凍薯條市場概況
歐洲冷凍薯條市場分為德國、法國、義大利、英國、俄羅斯和歐洲其他國家。市場成長主要歸因於對簡便食品的需求不斷成長、廣泛的零售基礎設施以及不同分銷管道中不同品牌的各種產品的可用性。此外,高人均收入消費者的存在也推動了對炸薯條等冷凍食品的需求。消費者正在從他們消費的產品中尋求營養益處。因此,對清潔、有機、無麩質和微加工冷凍食品的需求顯著增加,進一步推動了市場成長。法國、義大利、英國和西班牙外送的成長趨勢是推動快餐店(QSR)和快餐店擴張的重要因素之一。這些餐廳提供的零食很容易在旅途中食用,並且需要更少的準備時間。冷凍炸薯條只需要很少的準備。這些產品只需油炸或烘烤即可烹調。因此,快速、無憂的冷凍炸薯條的製作方式推動了歐洲消費者,尤其是年輕人和工作人群的需求。強勁的零售業和線上購物的上升趨勢也推動了歐洲冷凍薯條市場的發展。零售商提供巨額折扣和優惠來吸引大量顧客。他們採取各種促銷策略來提高銷售量。超值禮包、買一送一等店內促銷活動吸引顧客購買更多產品,進一步推動歐洲冷凍薯條市場的發展。
歐洲冷凍薯條市場收入及 2030 年預測(百萬美元)
歐洲冷凍薯條市場細分
歐洲冷凍薯條市場按產品類型、類別、最終用戶和國家進行細分。
依產品類型,歐洲冷凍薯條市場分為一般薯條、皺切薯條、牛排薯條等。 2022年,普通薯條在歐洲冷凍薯條市場佔有最大佔有率。
根據類別,歐洲冷凍薯條市場分為有機薯條和傳統薯條。 2022年,傳統薯條在歐洲冷凍薯條市場佔有最大佔有率。
根據最終用戶,歐洲冷凍薯條市場分為零售和餐飲服務。 2022年,餐飲服務領域在歐洲冷凍薯條市場佔有最大佔有率。
根據國家/地區,歐洲冷凍薯條市場分為德國、英國、法國、義大利、俄羅斯和歐洲其他地區。 2022年,歐洲其他地區在歐洲冷凍薯條市場上佔最大佔有率。
Agristo NV、Aviko BV、Bart's Potato Company、Farm Frites International BV、Lamb Weston Holdings Inc、McCain 和 Kraft Heinz Co 是歐洲冷凍薯條市場的一些領先公司。
The Europe frozen French fries market is expected to grow from US$ 11,830.71 million in 2022 to US$ 16,446.48 million by 2030. It is estimated to grow at a CAGR of 4.2% from 2022 to 2030.
Expansion of Quick Service Restaurants Drive Europe Frozen French Fries Market
Fast-food and quick service restaurants (QSR) have gained strong traction as people increasingly prioritize convenience due to their fast-paced lifestyle. People are not able to focus on their personal lives owing to the rising number of dual-income families and single-person households. Therefore, they seek convenient products that help save time and effort. Fast food restaurants and QSRs offer mass-produced products in no time, offering huge convenience to the consumers. These restaurants are becoming popular because they offer a variety of food in less time and at affordable prices. Consumers now seek convenience and quick service with their food. Quick-service restaurants cater to the needs of the consumers as they offer to sit and dine, along with numerous services such as drive-thru, takeout, and home delivery, which suit the modern lifestyle of the consumers. Due to the growth and expansion of quick-service restaurants, the demand for frozen French fries has also increased. The QSRs mostly demand products such as frozen French fries, which require less preparation time and are easy to use. This helps the QSRs to provide the consumers with their food quickly. Thus, the expansion of quick service restaurants is driving the market growth.
Europe Frozen French Fries Market Overview
The Europe frozen French fries market is segmented into Germany, France, Italy, the UK, Russia, and the Rest of Europe. The market growth is mainly attributed to the rising demand for convenience food, extensive retail infrastructure, and availability of a wide range of products of different brands across different distribution channels. Moreover, the presence of consumers with high per-capita income is also driving the demand for frozen food, such as French fries. Consumers are seeking nutritional benefits from the products they consume. Therefore, the demand for clean, organic, gluten-free, and minimally processed frozen food has increased significantly, further boosting the market growth. The rising trend of food take aways in France, Italy, the UK, and Spain is one of the significant factors driving the expansion of Quick Service Restaurants (QSRs) and fast-food joints. These restaurants serve snacking items that are easy to consume on the go and require less preparation time. Frozen French fries need very minimal preparation. These products are cooked just by deep frying or baking. Thus, the hassle-free and quick preparation of frozen French fries drives their demand among European consumers, especially the younger and working population. The presence of a robust retail sector and the rising trend of online shopping is also boosting the Europe frozen French fries market. Retailers offer huge discounts and deals to attract a large number of customers. They adopt various promotional strategies to boost their sales. The in-store promotions such as extra value packs or buy-one-get-one-free attract customers to buy more products, further propelling the Europe frozen French fries market.
Europe Frozen French Fries Market Revenue and Forecast to 2030 (US$ Million)
Europe Frozen French Fries Market Segmentation
The Europe frozen French fries market is segmented into product type, category, end user, and country.
Based on product type, the Europe frozen French fries market is segmented into regular fries, crinkle-cut fries, steak fries, and others. In 2022, the regular fries segment registered the largest share in the Europe frozen French fries market.
Based on category, the Europe frozen French fries market is bifurcated into organic and conventional. In 2022, the conventional segment registered the largest share in the Europe frozen French fries market.
Based on end user, the Europe frozen French fries market is segmented into retail and foodservice. In 2022, the foodservice segment registered the largest share in the Europe frozen French fries market.
Based on country, the Europe frozen French fries market is segmented into Germany, the UK, France, Italy, Russia, and the Rest of Europe. In 2022, the Rest of Europe registered the largest share in the Europe frozen French fries market.
Agristo NV, Aviko B.V., Bart's Potato Company, Farm Frites International B.V., Lamb Weston Holdings Inc, McCain, and The Kraft Heinz Co are some of the leading companies operating in the Europe frozen French fries market.