首頁 > 市場調查報告書 > 材料

墨水/ 列印

市場調查報告書

商品編碼

1623167

2024 年至 2031 年按產品類型、油墨類型、基材、應用、最終用戶和地區劃分的數位印刷服務市場

Digital Printing Services Market By Product Type, By Ink Type, By Substrate, By Application, End-User, & Region for 2024-2031

出版日期: 2024年07月12日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2024 年至 2031 年數位印刷服務市場評估

2023 年數位印刷服務市值為 314.1 億美元，預計到 2031 年將成長至 477.8 億美元，2024 年至 2031 年的複合年增長率 (CAGR) 為 5.13%。美元。這種成長背後的主要因素包括印刷成本的整體降低以及人們對數位印刷相對於傳統方法的優勢的認識不斷提高。這些好處包括更高的靈活性、更快的周轉時間以及生產客製化、高品質印刷產品的能力。數位印刷技術的進步，例如改進的噴墨和雷射列印功能，進一步促進了市場的擴大。因此，各行各業的企業擴大採用數位印刷服務來滿足其不斷變化的印刷需求並利用這項創新技術帶來的優勢。

數位印刷服務市場定義/概述

數位印刷是將基於數位的影像轉移到各種媒體基材（例如紙張、帆布、織物和合成織物）上的過程，而無需像傳統膠印那樣使用印版。使用數位印刷，影像會以 PDF、TIFF 和 PSD 等格式的數位文件形式直接發送到印表機，從而簡化印刷流程，無需手動拼湊各部分並製作印版和彩色樣稿。方法如該技術為行銷資料、名片和直郵等客製化印刷材料提供了一種經濟高效的解決方案，無需繁瑣的格式化設備即可提供高解析度的完美效果。數位印刷的採用使得織物和包裝等傳統材料的客製化變得更加容易，並擴大了其在多個行業的應用。

哪些因素推動了數位印刷服務市場的成長？

市場由技術進步所推動。更高的列印品質、更快的列印速度以及與多種材料的兼容性使得數位印刷成為各種應用領域越來越可行的選擇。一個關鍵推動因素是各行業對客製化的需求日益增長。數位印刷可以實現小批量和個人化設計，以滿足特定的行銷需求、產品差異化要求甚至個人消費者偏好。

電子商務的日益普及推動了對按需、高品質包裝和標籤的需求，從而進一步促進了市場的發展。隨著環境問題日益突出，人們的偏好逐漸轉向數位印刷，因為與傳統印刷方法相比，數位印刷產生的廢物更少、消耗的能源更少。

新興地區中產階級的不斷壯大和可支配收入的提高帶來了新的市場機遇，從而產生了全球對數位印刷服務的需求。

是什麼原因導致數位印刷服務市場銷售額急遽下降？

安裝和維護數位印刷設備需要大量的前期投資，這對小型企業和新創公司來說可能是一個障礙，尤其是因為它需要先進的技術。

對於大批量、標準化的項目來說，膠印仍然具有成本效益，因此它繼續與傳統印刷方法競爭，並在某些領域形成競爭。油墨和原材料成本的波動影響印刷服務提供者的利潤率，而操作先進的數位印刷設備和管理複雜的印刷流程需要專業技能和專業知識。

雖然數位印刷通常被認為比傳統方法更環保，但它仍然會產生廢物並消耗資源，而且行業內越來越需要採用可持續的做法和負責任的廢物管理。這些因素可能會在某些情況下限制數位印刷服務的採用或為某些細分市場帶來課題。

概述
北美洲
- 美國
- 加拿大
- 墨西哥
歐洲
- 德國
- 英國
- 法國
- 義大利
- 西班牙
- 其他歐洲國家
亞太地區
- 中國
- 日本
- 印度
- 其他亞太地區
拉丁美洲
- 巴西
- 阿根廷
- 其他拉丁美洲國家
中東和非洲
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非
- 其他中東和非洲地區

第 11 章全球數位印刷服務市場：競爭格局

概述
各公司的市場排名
主要發展策略
公司地理分佈
公司產業足跡
ACE 矩陣

第 12 章公司簡介

Canon
HP
Vision Design & Print Ltd.
Longo AG
Printing In Cannes
AlphaGraphics Inc.
Rotomail
Rotolito
L.E.G.O. SPA
Mediagraf

第 13 章重大進展

產品發佈/開發
合併和收購
業務擴展
夥伴關係和合作關係

第 14 章附錄

相關研究

簡介目錄

Product Code: 15619

Digital Printing Services Market Valuation - 2024-2031

The Digital Printing Services Market, valued at USD 31.41 Billion in 2023, is projected to reach USD 47.78 Billion by 2031 , reflecting a Compound Annual Growth Rate (CAGR) of 5.13% from 2024 to 2031 . This growth is primarily driven by factors such as a reduction in the overall cost of printing and increased awareness about the advantages of digital printing compared to conventional methods. These advantages include greater flexibility, shorter turnaround times, and the ability to produce customized and high-quality prints. Advancements in digital printing technology, such as improved inkjet and laser printing capabilities, have further contributed to the market's expansion. As a result, businesses across various industries are increasingly adopting digital printing services to meet their evolving printing needs and capitalize on the benefits offered by this innovative technology.

Digital Printing Services Market: Definition/Overview

Digital printing is the process whereby digital-based images are printed onto various media substrates such as paper, canvas, fabric, and synthetics, eliminating the need for a printing plate, unlike traditional offset printing methods. With digital printing, images are directly sent to the printer using digital files in formats such as PDF, TIFF, or PSD, streamlining the printing process and reducing the mechanical steps required in traditional methods like manually stripping pieces together or making plates and color proofs. This technology provides a cost-effective solution for customized printed items such as marketing materials, business cards, and direct mail pieces, offering high-resolution and flawless results without the need for cumbersome formatting equipment. The adoption of digital printing has expanded the scope for several industries, facilitating the customization of conventional materials like fabric and packaging.

What's inside a VMR industry report?

Our reports include actionable data and forward-looking analysis that help you craft pitches, create business plans, build presentations and write proposals.

What Factors are Driving the Growth of the Digital Printing Services Market?

The market is propelled forward by technological advancements. Improved print quality, faster printing speeds, and wider material compatibility are making digital printing an increasingly viable option for diverse applications. A major driver is the growing demand for customization across various industries. Short-run printing and personalized designs are enabled by digital printing, meeting specific marketing needs, product differentiation requirements, and even individual consumer preferences.

The market is further propelled by the rising popularity of e-commerce, which fuels the need for on-demand and high-quality packaging and labels. Preferences are shifting towards digital printing due to increased environmental concerns, as it often involves less waste and energy compared to traditional printing methods.

New opportunities for market expansion are presented by a growing middle class in developing regions, along with increasing disposable income, creating global demand for digital printing services.

What Factors are Plummeting Sales of the Digital Printing Services Market?

The high initial investment, as acquiring and maintaining digital printing equipment can be substantial, particularly for advanced technology, potentially acting as a barrier for smaller businesses or startups.

Competition from traditional printing methods persists, as offset printing remains cost-effective for high-volume, standardized projects, posing competition in specific segments. Fluctuations in ink and raw material costs can also impact profit margins for printing service providers, and there is a requirement for specialized skills and expertise to operate sophisticated digital printing equipment and manage complex printing processes, which can be challenging to find and maintain.

Environmental concerns also play a role, as while digital printing is generally considered more environmentally friendly than traditional methods, it still generates waste and consumes resources, necessitating ongoing advancements in sustainable practices and responsible waste management within the industry. These factors can limit the adoption of digital printing services in certain situations or pose challenges to specific segments of the market.

Category-Wise Acumens

Which Product Type Segment Holds the Dominant Market Share in the Digital Printing Services Market?

The dominant market share in the Digital Printing Services Market is held by the Inkjet category, surpassing laser, UV, and other printing types. Affordability characterizes inkjet printers, as they are generally more accessible compared to other technologies, appealing to a wider range of businesses and individual consumers.

Inkjet technology offers versatility by accommodating a diverse range of materials, from paper and cardstock to fabric and metal, thereby catering to various applications. Advancements in inkjet technology have resulted in high-quality printing output, rivaling other technologies in certain situations while remaining cost-effective.

While not the fastest option, inkjet printers offer adequate printing speeds suitable for most applications, especially considering their affordability and versatility. While other technologies like Laser excel in specific areas such as high-volume printing and crisp text, the combined factors of affordability, versatility, and print quality establish Inkjet printing as the dominant player in the Digital Printing Services Market.

Will the Packaging Segment Turn into an Epicenter of Growth in the Digital Printing Services Market?

The packaging segment is positioned to emerge as a significant epicenter of growth in the Digital Printing Services Market. The importance of digital printing is underscored by the rising demand for customized and visually appealing packaging solutions across various industries, including food and beverage, pharmaceuticals, cosmetics, and consumer goods. Brands are enabled by digital printing to create unique and eye-catching packaging designs that resonate with consumers, thereby enhancing brand visibility and competitiveness.

The need for on-demand and high-quality packaging and labels is fueled by the increasing popularity of e-commerce, as online retailers aim to differentiate their products and provide a memorable unboxing experience to customers.

Advancements in digital printing technology, such as improved print quality, faster turnaround times, and cost-effective short-run printing capabilities, further bolster its position as the preferred choice for packaging manufacturers.

The capabilities of digital printing align with the growing emphasis on sustainability and eco-friendly packaging solutions, as it often entails less waste and energy usage compared to traditional printing methods. Consequently, significant growth is anticipated in the packaging segment as brands and manufacturers progressively embrace digital printing to meet the evolving demands of the modern consumer landscape.

Country/Region Wise Acumens

Could Asia Pacific Drive an Increase in Sales within the Digital Printing Services Market?

Rapid economic growth and rising disposable income levels across various countries, such as China, Japan, India, and South Korea, in the region are fostering a growing middle class with increased purchasing power. There is a heightened demand for various printed materials such as packaging, marketing collateral, and personalized goods, all of which can benefit from the capabilities of digital printing.

The thriving e-commerce sector in this region is leading to an increased need for on-demand, high-quality packaging, and labels, which digital printing services are well-equipped to provide efficiently.

As urbanization rates continue to rise and brand awareness becomes increasingly important, there is a growing demand for diverse printed materials for marketing purposes, further bolstering the potential for sales growth within the Digital Printing Services Market in Asia Pacific.

Will the Sales of the Digital Printing Services Market Fare Well in North America?

North America is characterized by a robust economy and a mature printing industry, providing a conducive environment for the adoption of digital printing services.

The region benefits from a strong presence of key players and technological innovators in the digital printing space, driving continuous advancements and improvements in technology and services. Additionally, increasing demand for personalized and customized printing solutions, particularly in sectors such as advertising, packaging, and textiles, aligns well with the capabilities of digital printing.

The growing preference for sustainable and eco-friendly printing practices in North America further enhances the appeal of digital printing services, which often entail reduced waste and environmental impact compared to traditional printing methods. These factors collectively indicate a favorable outlook for the sales of digital printing services in North America.

Competitive Landscape

Examining the competitive landscape of the Digital Printing Services Market is considered crucial for gaining insights into the industry's dynamics. This research aims to analyze the competitive landscape, with a focus on key players, market trends, innovations, and strategies. By conducting this analysis, valuable insights will be provided to industry stakeholders, assisting them in effectively navigating the competitive environment and seizing emerging opportunities. Understanding the competitive landscape will enable stakeholders to make informed decisions, adapt to market trends, and develop strategies to enhance their market position and competitiveness in the Digital Printing Services Market.

Some of the prominent players operating in the Digital Printing Services Market include:

Canon, HP, Vision Design & Print Ltd., Longo AG, Printing In Cannes, AlphaGraphics Inc., Epson, Rotolito, Rotomail, E.G.O. SPA, Mediagraf, Grafiche Venete.

Latest Developments

In October 2023, A new industrial print platform was introduced by HP Inc. designed for high-volume printing applications. This platform aims to improve efficiency and productivity for businesses in sectors like manufacturing and packaging.

In August 2023, a new line of inkjet inks formulated with a focus on sustainability was unveiled by Epson. These inks offer comparable quality while reducing environmental impact, catering to the growing demand for eco-conscious printing solutions.

1 INTRODUCTION OF THE GLOBAL DIGITAL PRINTING SERVICES MARKET

1.1 Overview of the Market
1.2 Scope of Report
1.3 Assumptions

2 EXECUTIVE SUMMARY

2.1 Data mining
2.2 Secondary research
2.3 Primary research
2.4 Subject matter expert advice
2.5 Quality check
2.6 Final review
2.7 Data triangulation
2.8 Bottom-up approach
2.9 Top-down approach
2.10 Research flow
2.11 Data sources

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

3.1 Overview
3.2 Absolute $ Opportunity
3.3 Market attractiveness
3.4 Future Market Opportunities

4 GLOBAL DIGITAL PRINTING SERVICES MARKET OUTLOOK

4.1 Overview
4.2 Market Dynamics
- 4.2.1 Drivers
- 4.2.2 Restraints
- 4.2.3 Opportunities
4.3 Porter's Five Force Model
4.4 Value Chain Analysis

5 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY PRODUCT TYPE

5.1 Overview
5.2 Lazer
5.3 Inkjet
5.4 UV
5.5 Thermal
5.6 Direct Thermal
5.7 Dye Sublimation
5.8 Electrophotography

6 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY INK TYPE

6.1 Overview
6.2 Aqueous
6.3 UV-cured
6.4 Latex
6.5 Dye Sublimation
6.6 Solvent

7 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY SUBSTRATE

7.1 Overview
7.2 Textile
7.3 Paper
7.4 Plastic Film
7.5 Glass
7.6 Ceramic
7.7 Release Liner

8 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY APPLICATION

8.1 Overview
8.2 Graphic Communication
8.3 Labels & Packaging
8.4 Industrial
8.5 Decorative
8.6 Fabric & Textile Printing
8.7 Functional

9 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY END-USER

9.1 Overview
9.2 Advertising & Marketing
9.3 Textiles & Apparel
9.4 Automotive
9.5 Construction
9.6 Retail
9.7 Healthcare
9.8 Packaging

10 GLOBAL DIGITAL PRINTING SERVICES MARKET, BY GEOGRAPHY

10.1 Overview
10.2 North America
- 10.2.1 The U.S.
- 10.2.2 Canada
- 10.2.3 Mexico
10.3 Europe
- 10.3.1 Germany
- 10.3.2 The U.K.
- 10.3.3 France
- 10.3.4 Italy
- 10.3.5 Spain
- 10.3.6 Rest of Europe
10.4 Asia Pacific
- 10.4.1 China
- 10.4.2 Japan
- 10.4.3 India
- 10.4.4 Rest of Asia Pacific
10.5 Latin America
- 10.5.1 Brazil
- 10.5.2 Argentina
- 10.5.3 Rest of LATAM
10.6 Middle East and Africa
- 10.6.1 UAE
- 10.6.2 Saudi Arabia
- 10.6.3 South Africa
- 10.6.4 Rest of the Middle East and Africa

11 GLOBAL DIGITAL PRINTING SERVICES MARKET COMPETITIVE LANDSCAPE

11.1 Overview
11.2 Company Market Ranking
11.3 Key Development Strategies
11.4 Company Regional Footprint
11.5 Company Industry Footprint
11.6 ACE Matrix

12 COMPANY PROFILES

12.1 Canon
- 12.1.1 Company Overview
- 12.1.2 Company Insights
- 12.1.3 Business Breakdown
- 12.1.4 Product Benchmarking
- 12.1.5 Key Developments
- 12.1.6 Winning Imperatives
- 12.1.7 Current Focus & Strategies
- 12.1.8 Threat from Competition
- 12.1.9 SWOT Analysis
12.2 HP
- 12.2.1 Company Overview
- 12.2.2 Company Insights
- 12.2.3 Business Breakdown
- 12.2.4 Product Benchmarking
- 12.2.5 Key Developments
- 12.2.6 Winning Imperatives
- 12.2.7 Current Focus & Strategies
- 12.2.8 Threat from Competition
- 12.2.9 SWOT Analysis
12.3 Vision Design & Print Ltd.
- 12.3.1 Company Overview
- 12.3.2 Company Insights
- 12.3.3 Business Breakdown
- 12.3.4 Product Benchmarking
- 12.3.5 Key Developments
- 12.3.6 Winning Imperatives
- 12.3.7 Current Focus & Strategies
- 12.3.8 Threat from Competition
- 12.3.9 SWOT Analysis
12.4 Longo AG
- 12.4.1 Company Overview
- 12.4.2 Company Insights
- 12.4.3 Business Breakdown
- 12.4.4 Product Benchmarking
- 12.4.5 Key Developments
- 12.4.6 Winning Imperatives
- 12.4.7 Current Focus & Strategies
- 12.4.8 Threat from Competition
- 12.4.9 SWOT Analysis
12.5 Printing In Cannes
- 12.5.1 Company Overview
- 12.5.2 Company Insights
- 12.5.3 Business Breakdown
- 12.5.4 Product Benchmarking
- 12.5.5 Key Developments
- 12.5.6 Winning Imperatives
- 12.5.7 Current Focus & Strategies
- 12.5.8 Threat from Competition
- 12.5.9 SWOT Analysis
12.6 AlphaGraphics Inc.
- 12.6.1 Company Overview
- 12.6.2 Company Insights
- 12.6.3 Business Breakdown
- 12.6.4 Product Benchmarking
- 12.6.5 Key Developments
- 12.6.6 Winning Imperatives
- 12.6.7 Current Focus & Strategies
- 12.6.8 Threat from Competition
- 12.6.9 SWOT Analysis
12.7 Rotomail
- 12.7.1 Company Overview
- 12.7.2 Company Insights
- 12.7.3 Business Breakdown
- 12.7.4 Product Benchmarking
- 12.7.5 Key Developments
- 12.7.6 Winning Imperatives
- 12.7.7 Current Focus & Strategies
- 12.7.8 Threat from Competition
- 12.7.9 SWOT Analysis
12.8 Rotolito
- 12.8.1 Company Overview
- 12.8.2 Company Insights
- 12.8.3 Business Breakdown
- 12.8.4 Product Benchmarking
- 12.8.5 Key Developments
- 12.8.6 Winning Imperatives
- 12.8.7 Current Focus & Strategies
- 12.8.8 Threat from Competition
- 12.8.9 SWOT Analysis
12.9 L.E.G.O. SPA
- 12.9.1 Company Overview
- 12.9.2 Company Insights
- 12.9.3 Business Breakdown
- 12.9.4 Product Benchmarking
- 12.9.5 Key Developments
- 12.9.6 Winning Imperatives
- 12.9.7 Current Focus & Strategies
- 12.9.8 Threat from Competition
- 12.9.9 SWOT Analysis
12.10 Mediagraf
- 12.10.1 Company Overview
- 12.10.2 Company Insights
- 12.10.3 Business Breakdown
- 12.10.4 Product Benchmarking
- 12.10.5 Key Developments
- 12.10.6 Winning Imperatives
- 12.10.7 Current Focus & Strategies
- 12.10.8 Threat from Competition
- 12.10.9 SWOT Analysis