市場調查報告書
商品編碼
1182167
2022-2029 年全球聯網玩具市場規模研究與預測,按接口、年齡、分銷渠道、地區分析Global Connected Toys Market Size study & Forecast, by Interface, by Age, by Distribution Channel and Regional Analysis, 2022-2029 |
2021 年全球聯網玩具市場價值約為 66.2 億美元,預計在 2022-2029 年預測期內將以超過 20.9% 的健康增長率增長。
聯網玩具是一種具有 Wi-Fi、藍牙或其他互聯網連接特性的互聯網設備,通過由語音識別軟件組成的嵌入式軟件在用戶之間提供個性化的遊戲體驗。這些玩具還可以幫助父母監控孩子的行蹤。市場需求主要受多種因素驅動,例如越來越傾向於監控和跟蹤玩具設備、對互動和自我參與玩具的需求增加以及連接平台的易用性。
雙收入家庭中物聯網連接設備的日益普及決定了市場需求。根據 Statista 報告,2019 年記錄的物聯網 (IoT) 連接設備約為 86 億,預計到 2025 年將達到約 191 億。與此同時,異性戀夫婦工作文化的轉變正在迅速採用雙收入家庭,以減少花費在父母和孩子之間的大量時間,這將促進全球市場的增長。我在這裡。此外,人們對互聯網和技術的認識不斷提高,以及研發投資的增加,可能會在未來幾年創造重要的商機。然而,在 2022 年至 2029 年的預測期內,對聯網玩具使用的隱私擔憂不斷增加,以及與始終在線連接相關的若干風險阻礙了市場增長。
全球聯網玩具市場研究中考慮的主要區域是亞太地區、北美、歐洲、拉丁美洲和世界其他地區。由於技術開發支出增加以及教育領域對聯網玩具的需求飆升,北美在收入方面佔據了市場主導地位。另一方面,預計亞太地區在預測期內將以最高複合年增長率增長。兒童越來越多地採用手持設備、更廣泛的消費者基礎以及主要市場參與者的存在等因素正在推動預測期內的市場增長。
這項研究的目的是定義近年來各個細分市場和國家的市場規模,並預測他們在未來幾年的價值。本報告旨在捕捉被調查國家行業的定性和定量方面的情況。
它還提供了有關關鍵方面的詳細信息,例如將定義市場未來增長的驅動因素和挑戰。此外,它還包含供利益相關者投資的微觀市場潛在機會,以及對主要參與者的競爭格局和產品供應的深入分析。
Global Connected Toys Market is valued at approximately USD 6.62 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 20.9% over the forecast period 2022-2029. Connected toys are internet-enabled devices that feature Wi-Fi, Bluetooth, or other internet-connected properties that offer personalized play experiences among users via embedded software which comprises speech recognition software. These toys also assist parents to monitor the whereabouts of their kids. The market demand is majorly driven by the factors such as rising inclination towards monitoring and tracking of toy devices, growing demand for interactive and self-engaging toys, and easy availability of connected platforms.
The rising proliferation of IoT-connected devices among two working-parent households is stipulating the market demand. As per the Statista report, in 2019, around 8.6 billion Internet of Things (IoT) connected devices were recorded, which is estimated to reach around 19.1 billion devices by 2025. Accordingly, the shift in working culture in heterosexual couples is rapidly adopting two-working-parent households to decrease the considerable time spent between parents and children, which, is augmenting the market growth across the globe. In addition, the growing awareness of the internet and technology, as well as rising investment in R&D activities are creating lucrative opportunities in the foreseen years. However, rising privacy concerns regarding the usage of connected toys and several risks associated with constant connectivity stifle market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Connected Toys Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. North America dominated the market in terms of revenue, owing to the rising expenditure on technological developments, coupled with the surging demand for connected toys in the education sector. Whereas, the Asia Pacific is expected to grow at the highest CAGR during the forecast period. Factors such as the increasing adoption of handheld devices among kids, a broad consumer base, and the rising presence of the leading market players are burgeoning the market growth in the forecasting years.
Major market players included in this report are:
Mattel
Hasbro
LEGO
Sony
VTech
UBTECH
DJI
iRobot
Sphero
Digital Dream Labs
Recent Developments in the Market:
Global Connected Toys Market Report Scope:
Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Interface, Age, Distribution Channel, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Interface:
App-based connected drones
Console connected toys
Smartphone connected toys
Tablet connected toys
By Age:
2-5 years
6-8 years
8-12 years
Teenagers
Adults
By Distribution Channel:
Retailers
Online
Specialty stores
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
ROLA
Rest of the World
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable