市場調查報告書
商品編碼
1210928
電動理髮器和修剪器全球市場規模研究和預測:按產品(有線、無繩)、分銷渠道(線下、線上)、地區劃分,2022-2029 年Global Electric Hair Clipper & Trimmer Market Size study & Forecast, by Product (Corded, Cordless), by Distribution Channel (Offline, Online) and Regional Analysis, 2022-2029 |
2021 年全球電動理髮器和修剪器市場價值約為 57.1 億美元,預計在 2022-2029 年預測期內將以超過 2.5% 的健康增長率增長到過。
電動推剪和電動修剪器是用於剪短和定型頭髮的消費類美容產品。 市場的主要驅動力是電子商務在預測期內的增長。 可支配收入的增加也在預測期內加速了市場收入。 消費者保持個人衛生正在推動全球電動推剪和修剪器市場的增長。 此外,日益全球化正在市場上創造有利可圖的增長機會。 此外,主要市場參與者正在採取措施在預測期內增加其市場份額。
通過在線渠道推動電動推剪和修剪器銷售的一個關鍵因素是提高了產品在 Flipkart、Amazon.com 和 Snapdeal.com 上的知名度。 此外,該在線門戶網站還提供知名品牌產品的大幅折扣、24/7 全天候支持和大量產品選擇。 此外,電商在二三線城市的份額不斷增加,同時加強了配送服務。 此外,許多知名公司都建立了網站,幫助發展這一細分市場。 此外,全球電子商務銷售額正在增長,這推動了市場的增長。 例如,根據 Statista 的數據,2020 年電子商務銷售額為 4.938 萬億美元,預計到 2023 年將增長到 6.767 萬億美元。 然而,電動理髮剪和修剪器原材料價格的波動將阻礙整個 2022-2029 年預測期內的市場增長。
電動理髮器和修剪器全球市場研究中考慮的主要區域是亞太地區、北美、歐洲、中美洲和南美洲以及世界其他地區。 2021 年,亞太地區佔據了相當大的市場份額。 預計在預測期內增加電動修剪器需求的主要因素是產品曝光率的增加以及千禧一代的鬍鬚趨勢。 受男性美容支出增加的推動,尤其是在印度,理髮器的銷量預計在未來幾年也會增長。 中東和非洲預計將在 2022 年至 2029 年實現最快的複合年增長率。 由於尼日利亞年輕人口不斷增長,電動修剪器等護髮產品的銷量大幅增長。 此外,互聯網使用量的增加、有線電視飽和度和名人代言都對消費者的購買行為產生了有益的影響。
本研究的目的是闡明近年來各個細分市場和國家/地區的市場規模,並預測未來幾年的市場規模。 該報告旨在捕捉被調查國家中該行業的定性和定量方面的情況。
它還提供了關鍵方面的詳細信息,例如決定市場未來增長的驅動因素和挑戰。 此外,它還包含供利益相關者投資的微觀市場潛在機會,以及對主要參與者的競爭格局和產品供應的深入分析。
Global Electric Hair Clipper & Trimmer Market is valued at approximately USD 5.71 billion in 2021 and is anticipated to grow with a healthy growth rate of more than 2.5% over the forecast period 2022-2029. Electric hair clippers and trimmers are consumer grooming products that are used to reduce the length of hair or trim the hair. The major driving factor for the market is rising e-commerce presence over the forecast period. Along with this, rising disposable income is also accelerating the market's revenue over the forecast period. As consumers are maintaining personal hygiene which is driving the growth of the global electric hair clipper & trimmer market. Moreover, rising globalization is creating lucrative growth opportunities in the market. Additionally, key market players are taking initiatives which are rising the market share over the forecast period.
The key element driving the sales of electric hair clippers & trimmers through the online channels is an increase in product visibility at Flipkart, Amazon.com, and Snapdeal.com. Online portals also offer large discounts on name-brand products, 24-7 help, and a wide selection of products. Additionally, e-commerce merchants are increasing their market share in tier II and tier III cities while putting more emphasis on enhancing delivery services. The majority of well-known businesses also have websites, which aids in the segment's expansion. Along with this, e-commerce sales are rising around the globe, which is driving the growth of the market. For instance, according to Statista in 2020, the sales of e-commerce were USD 4,938 billion which is predicted to increase to USD 6,767 billion in 2023. However, the fluctuations in the prices of raw materials for Electric Hair Clippers & Trimmers stifle market growth throughout the forecast period of 2022-2029.
The key regions considered for the Global Electric Hair Clipper & Trimmer Market study include Asia Pacific, North America, Europe, Latin America, and Rest of the World. In 2021, Asia Pacific had a sizable market share. The primary factors anticipated to increase demand for the electric trimmer during the projected period are increased product exposure along with the millennial beard trend. In the coming years, it is also anticipated that rising spending on male grooming, particularly in India, will boost sales of hair clippers. From 2022 to 2029, the Middle East and Africa are expected to experience the fastest CAGR. The sale of hair care items like electric trimmers has increased significantly due to Nigeria's expanding youth population. Additionally, increased internet usage, cable TV saturation, and celebrity endorsements are all having a beneficial effect on consumer purchasing behaviour.
Major market players included in this report are:
Koninklijke Philips N.V.
Procter & Gamble
Panasonic Corporation
Xiaomi.
Wahl Clipper Corporation
Spectrum Brands, Inc.
Conair Corporation
ANDIS COMPANY
VEGA
Sunbeam Products, Inc.
Recent Developments in the Market:
Global Electric Hair Clipper & Trimmer Market Report Scope:
Historical Data: 2019-2020-2021
Base Year for Estimation: 2021
Forecast period: 2022-2029
Report Coverage: Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Segments Covered: Product, Distribution Channel, Region
Regional Scope: North America; Europe; Asia Pacific; Latin America; Rest of the World
Customization Scope: Free report customization (equivalent up to 8 analyst's working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within countries involved in the study.
The report also caters detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, it also incorporates potential opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Product:
Corded
Cordless
By Distribution Channel:
Offline
Online
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
RoLA
Rest of the World
List of tables and figures and dummy in nature, final lists may vary in the final deliverable
List of figures
List of tables and figures and dummy in nature, final lists may vary in the final deliverable