運動和健身應用市場：按平台類型、按裝置、按應用程式、按地區

Sports And Fitness Apps Market, By Platform Type, By Device, By Application, By Geography

出版日期: 2024年07月08日 | 出版商:

Coherent Market Insights | 英文 152 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

報告顯示，2024 年全球運動和健身應用市場預計將達到 90.2 億美元，到 2031 年將達到 228.2 億美元，2024 年至 2031 年複合年成長率為 14.2%。

報告範圍		報告詳情
基準年	2023年	2024年市場規模	90.2億美元
實際資料	2019-2023	預測期	2024-2031
預測期，2024-2031年複合年成長率：	14.20%	2031 年金額預測	228.2億美元

圖：2024 年按地區分類的運動和健身應用市場佔有率(%)

由於全球健康意識的增強和人們對健身的興趣日益濃厚，全球運動和健身應用程式市場在過去十年中經歷了顯著成長。應用程式可讓消費者在行動裝置上追蹤重要的健康指標、遵循客製化的運動程序、監控卡路里攝取量並設定健身目標。透過專用應用程式提供的其他運動和活動包括跑步、騎自行車、瑜伽、遠足和游泳。青年人口的成長、收入的增加以及先進技術的普及是推動開發中國家對體育和健身應用程式需求的一些關鍵因素。

市場動態：

推動全球運動和健身應用市場的關鍵因素包括人們健康和健身意識的提高、文明病的患病率增加以及穿戴式設備和智慧型手機的採用率不斷上升。此外，透過應用程式根據個人需求量身定做的各種運動和膳食計劃計劃的可用性也增加了需求。然而，有關這些平台上共用的敏感個人資訊和健康指標的隱私和資料安全問題可能會阻礙市場成長。此外，技術問題和與某些設備的兼容性也帶來了挑戰。另一方面，將 AR/VR 和人工智慧等先進技術整合到應用程式中預計將在未來幾年創造新的商機。

本研究的主要特點

該報告對全球運動和健身應用市場進行了詳細分析，並列出了以2023年為基準年的預測期（2024-2031年）的市場規模和年複合成長率（CAGR%）。
它還揭示了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的主要考察。
它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數，介紹了全球運動和健身應用市場的主要企業。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球運動和健身應用市場報告針對該行業的各個相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
相關人員可以透過用於分析全球運動和健身應用市場的各種策略矩陣來促進他們的決策。

Report Coverage	Report Details
Base Year:	2023	Market Size in 2024:	US$ 9.02 Bn
Historical Data for:	2019 to 2023	Forecast Period:	2024 to 2031
Forecast Period 2024 to 2031 CAGR:	14.20%	2031 Value Projection:	US$ 22.82 Bn

The global sports and fitness apps market has witnessed significant growth in the past decade owing to rising health awareness and increasing focus on physical fitness among the population worldwide. Apps enable consumers to track vital health metrics, follow customized workout routines, monitor calorie intake, and set fitness goals conveniently on their mobile devices. Various sports and activities that are catered through dedicated apps include running, cycling, yoga, hiking, swimming, and others. Growing youth population, rising incomes, and use of advanced technologies are some of the key factors propelling the demand for sports and fitness apps across developed as well as developing nations.

Market Dynamics:

The key drivers fueling the global sports and fitness apps market include growing health and fitness consciousness among people, increasing prevalence of lifestyle diseases, and rising adoption of wearable devices and smartphones. Additionally, the availability of various customized workout and meal planning programs tailored as per individual requirements through apps is augmenting their demand. However, privacy and data security concerns regarding sensitive personal information and health metrics shared on these platforms could hinder the market growth. Moreover, technical issues and compatibility problems with certain devices pose challenges. On the flip side, integration of advanced technologies such as AR/VR and artificial intelligence into apps is expected to create new opportunities in the coming years.

Key Features of the Study:

This report provides in-depth analysis of the global sports and fitness apps market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year.
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
It profiles key players in the global sports and fitness apps market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies.
Key companies covered as a part of this study include Adidas AG, Appster, Azumio Inc., Fitbit Inc., FitnessKeeper (RunKeeper), Fooducate, Google LLC, JEFIT Workout Tracker, Kayla Itsines, MyFitnessPal Inc., Nike, Inc., Noom Inc., Polar Electro, Sworkit, and Under Armour, Inc.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
The global sports and fitness apps market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global sports and fitness apps market.

Detailed Segmentation:

By Platform Type
- iOS
- Android
- Others
By Device
- Smartphones
- Tablets
- Wearable Devices
By Application
- Health Monitoring
- Activity Tracking & Monitoring
- Diet & Nutrition
- Exercise & Weight Loss
By Regional
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key Players Insights
- Adidas AG
- Appster
- Azumio Inc.
- Fitbit Inc.
- FitnessKeeper (RunKeeper)
- Fooducate
- Google LLC
- JEFIT Workout Tracker
- Kayla Itsines
- MyFitnessPal Inc.
- Nike, Inc.
- Noom Inc.
- Polar Electro
- Sworkit
- Under Armour, Inc.

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Platform Type
- Market Snippet, By Device
- Market Snippet, By Application
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- Market Opportunities
Regulatory Scenario
Industry Trend
Merger and Acquisitions
New System Launches/Approvals
Impact of COVID-19 Pandemic

4. Global Sports And Fitness Apps Market, By Platform Type, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2019-2031
- Segment Trends
iOS
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Android
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Others
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)

5. Global Sports And Fitness Apps Market, By Device, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2019-2031
- Segment Trends
Smartphones
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Tablets
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Wearable Devices
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)

6. Global Sports And Fitness Apps Market, By Application, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2019-2031
- Segment Trends
Health Monitoring
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Activity Tracking & Monitoring
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Diet & Nutrition
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Exercise & Weight Loss
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)

7. Global Sports And Fitness Apps Market, By Region, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2024 and 2031 (%)
- Y-o-Y Growth Analysis, 2019-2031
North America
- Regional Trends
- Market Size and Forecast, By Platform Type, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Device, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Application, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - U.S.
  - Canada
Europe
- Regional Trends
- Market Size and Forecast, By Platform Type, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Device, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Application, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - U.K.
  - Germany
  - France
  - Russia
  - Rest of Europe
Asia Pacific
- Regional Trends
- Market Size and Forecast, By Platform Type, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Device, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Application, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Latin America
- Regional Trends
- Market Size and Forecast, By Platform Type, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Device, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Application, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Middle East & Africa
- Regional Trends
- Market Size and Forecast, By Platform Type, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Device, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Application, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - South Africa
  - GCC Countries
  - Rest of the Middle East & Africa

8. Competitive Landscape

Company Profiles
- Adidas AG
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Appster
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Azumio Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Fitbit Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- FitnessKeeper (RunKeeper)
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Fooducate
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Google LLC
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- JEFIT Workout Tracker
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Kayla Itsines
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- MyFitnessPal Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Nike, Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Noom Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Polar Electro
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Sworkit
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Under Armour, Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates