市場調查報告書
商品編碼
1532444
動畫和視覺特效市場,按動畫平台,按地區Animation and VFX Market, By Animation Platform (Television and OTT, Films, Advertisement, Gaming, and Other (Ed-tech, etc.)), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa) |
全球動畫和視覺特效市場預計到2024年將達到1,821.3億美元,預計2031年將達到3,482.4億美元,2024年至2031年的複合年成長率為9.7%。
報告範圍 | 報告詳情 | ||
---|---|---|---|
基準年 | 2023年 | 2024年市場規模 | 1821.3億美元 |
實際資料 | 2019年至2023年 | 預測期 | 2024年至2031年 |
預測 2024-2031 年複合年成長率: | 9.70% | 2031年價值預測 | 3482.4億美元 |
近年來,全球動畫和視覺特效市場經歷了快速成長。娛樂和媒體產業對高品質動畫內容的需求不斷成長、線上串流平台的激增、行動遊戲產業的成長以及真人電影中視覺效果的日益採用等因素正在推動市場成長。動畫和視覺特效廣泛應用於各種類型,包括電影、電視、電玩、網路劇和廣告。隨著動畫和視覺特效技術的進步,現在可以以更低的成本製作高清內容,支援這些技術的更廣泛應用。由於虛擬實境和擴增實境等領域的新興機遇,預計動畫和視覺特效市場將在預測期內進一步顯著成長。
推動全球動畫和視覺特效市場成長的關鍵因素是動畫和基於視覺特效的電影和電視節目在全球範圍內的日益普及以及媒體和娛樂公司對動畫和視覺特效內容的投資不斷增加。此外,線上影片串流平台以及真人電影和電影預告片行業的激增為動畫和視覺特效技術的應用開闢了新的途徑。然而,動畫和視覺特效的製作需要較高的初始投資和製作成本,這對市場相關人員構成了重大挑戰。免費和盜版影像內容的出現也影響企業收益。同時,行動遊戲、虛擬實境和擴增實境等產業對動畫和視覺特效重內容的需求不斷成長,預計將為市場進一步成長創造新的機會。
本報告對全球動畫和視覺特效市場進行了詳細分析,並提供了以2023年為基準年的預測期(2024-2031)的市場規模和年複合成長率(CAGR%)。
它還強調了各個細分市場的潛在商機,並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的主要考察。
根據公司亮點、產品系列、主要亮點、財務表現和策略等參數對全球動畫和視覺特效市場的主要企業進行了介紹。
主要企業包括AdAdobe Inc.、Animal Logic、Digital Domain、Framestore、工業光魔(ILM)、Luma Pictures、Method Studios、MPC(運動圖片公司)、皮克斯動畫工作室、Rhythm &Hues、Sony Pictures Imageworks、 Technicolor Creative Studios、 The Mill、Weta Digital、Worldwide FX 等。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球動畫和視覺特效市場報告迎合了該行業的各種相關人員,如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
相關人員可以透過用於分析全球動畫和視覺特效市場的各種策略矩陣來促進他們的決策。
The global animation and VFX market is estimated to be valued at US$ 182.13 Bn in 2024 and is expected to reach US$ 348.24 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 9.7% from 2024 to 2031.
Report Coverage | Report Details | ||
---|---|---|---|
Base Year: | 2023 | Market Size in 2024: | US$ 182.13 Bn |
Historical Data for: | 2019 To 2023 | Forecast Period: | 2024 to 2031 |
Forecast Period 2024 to 2031 CAGR: | 9.70% | 2031 Value Projection: | US$ 348.24 Bn |
The global animation and VFX market is witnessing rapid growth in recent years. Factors such as rising demand for high-quality animated content from entertainment and media industries, proliferation of online streaming platforms, growth of mobile gaming industry, and increasing adoption of visual effects in live-action films are fueling the growth of the market. Animation and VFX are widely used in various genres including movies, television, video games, web series, and advertisements. With increasing innovations in animation and VFX technologies, it is becoming possible to create high-definition content at lower costs which is supporting wider application of these technologies. The animation and VFX market is expected to further grow significantly during the forecast period on account of emerging opportunities in areas such as virtual reality and augmented reality.
The key drivers propelling the growth of the global animation and VFX market are growing popularity of animation and VFX-based movies and television shows across the world and increasing investments by media and entertainment companies in animated and VFX content. In addition, proliferation of online video streaming platforms and the live-action/movie trailer industry has opened new avenues for the application of animation and VFX technologies. However, high initial investment and production costs involved in animation and VFX production is a major challenge for market players. In addition, availability of free and pirated video content affects the revenue generation of companies. On the bright side, increasing demand for animated and VFX-rich content from industries, such as mobile gaming, virtual reality, and augmented reality, is expected to create new opportunities for further growth of the market.
This report provides in-depth analysis of the global animation and VFX market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global animation and VFX market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include Adobe Inc., Animal Logic, Digital Domain, Framestore, Industrial Light & Magic (ILM), Luma Pictures, Method Studios, MPC (Moving Picture Company), Pixar Animation Studios, Rhythm & Hues, Sony Pictures Imageworks, Technicolor Creative Studios, The Mill, Weta Digital, and Worldwide FX
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global animation and VFX market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global animation and VFX market