市場調查報告書
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1304567
全球素食餅乾市場 - 2023-2030Global Vegan Cookies Market - 2023-2030 |
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2022年,全球素食餅乾市場規模達到3.211億美元,預計到2030年將達到5.987億美元。在2023-2030年的預測期內,該市場的年複合成長率為8.1%。
消費者對植物性食品的興趣和需求上升是推動素食餅乾市場成長的重要趨勢。隨著越來越多的人採用純素、素食或軟性飲食,對植物性餅乾的需求激增。純素餅乾不含動物提取成分,符合人們對植物性飲食日益成長的偏好。
素食餅乾市場見證了產品種類和創新的擴張。生產商提供更廣泛的口味、質地和配料組合,以迎合不同消費者的偏好。這包括巧克力脆片、花生醬、燕麥片等選擇,以及超越傳統餅乾品種的獨特口味。多樣化的選擇吸引了更廣泛的消費群體,推動了市場成長。
據世界動物基金會統計,全球有超過15億人是素食者,其中7500萬人選擇素食,約有8800萬人是純素者。越來越多的人採用素食和純素飲食,為純素餅乾創造了更大的消費群體。素食主義者和純素食者積極尋找以植物為基礎的傳統食品替代品,包括餅乾。因此,對素食餅乾的需求增加,推動了市場成長。
人們對素食和純素飲食的健康益處和道德因素的認知不斷提高,影響了消費者的選擇。許多人選擇植物性飲食,以改善健康狀況,減少對環境的影響,並解決動物福利問題。素食餅乾符合這些價值觀,為那些尋求更健康和道德的替代品的人提供了一種無負罪感的享受。
隨著人們健康意識的增強,他們會尋找符合其飲食目標和整體健康的食品。素食餅乾通常被視為傳統餅乾的健康替代品,因為它們不含動物產品、膽固醇和一些常見過敏原。素食餅乾不含乳製品和雞蛋,這也吸引了乳糖不耐症患者或雞蛋過敏患者。
素食餅乾通常含有營養豐富的成分,如全穀物、堅果、種子和天然甜味劑。這些成分可提供額外的營養益處,如纖維、健康脂肪、維生素和礦物質。注重健康的消費者喜歡這些有益健康的配料,它們有助於均衡飲食和促進整體健康。
許多消費者對純素生活方式的含義以及純素產品的益處仍然了解有限。他們可能不知道人們選擇純素餅乾的原因,也不知道純素餅乾在健康和環保方面的潛在優勢。這種認知上的缺失會使生產商在有效行銷和推廣其純素餅乾產品時面臨挑戰。
人們可能對素食主義存在誤解或成見,包括認為素食產品可能平淡無味、不合胃口或缺乏口感。這些觀念會阻礙消費者嘗試純素餅乾,即使市場上有售。克服這些誤解,讓消費者了解純素餅乾的美味和多樣性,對於擴大消費群體非常重要。
COVID-19影響分析包括COVID前情景、COVID情景和COVID後情景,以及價格動態(包括大流行期間和之後的價格變化,並與COVID前情景進行比較)、供需關係(由於貿易限制、封鎖和後續問題導致的供需變化)、政府計劃(政府機構為振興市場、部門或行業而採取的計劃)和製造商戰略計劃(製造商為緩解COVID問題而採取的措施將在此涵蓋)。
The Global Vegan Cookies Market reached US$ 321.1 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 598.7 million by 2030. The market is growing at a CAGR of 8.1% during the forecast period 2023-2030.
The rise in consumer interest and demand for plant-based foods is a significant trend driving the growth of the vegan cookies market. As more individuals adopt vegan, vegetarian, or flexitarian diets, the demand for plant-based cookie options has surged. Vegan cookies, made without animal-derived ingredients, align with this growing preference for plant-based eating.
The market for vegan cookies has witnessed an expansion in product variety and innovation. Manufacturers are offering a wider range of flavors, textures, and ingredient combinations to cater to diverse consumer preferences. This includes options like chocolate chip, peanut butter, oatmeal, and unique flavors that go beyond traditional cookie varieties. The availability of diverse options appeals to a broader consumer base and drives market growth.
According to World Animal Foundation, over 1.5 billion people are vegetarians worldwide, with 75 million choosing to follow a vegetarian diet, and there are about 88 million vegans. The growing number of individuals adopting vegan and vegetarian diets has created a larger consumer base for vegan cookies. Vegans and vegetarians actively seek out plant-based alternatives to conventional food products, including cookies. As a result, the demand for vegan cookies has increased, driving market growth.
The rising awareness about the health benefits and ethical considerations associated with vegan and vegetarian diets has influenced consumer choices. Many individuals are opting for plant-based diets to improve their health, reduce their environmental impact, and address animal welfare concerns. Vegan cookies, which align with these values, provide a guilt-free indulgence for those seeking healthier and ethical alternatives.
As people become more health-conscious, they seek out food options that align with their dietary goals and overall well-being. Vegan cookies are often perceived as a healthier alternative to traditional cookies because they are free from animal products, cholesterol, and some common allergens. The absence of dairy and eggs in vegan cookies also appeals to individuals with lactose intolerance or egg allergies.
Vegan cookies often incorporate nutrient-dense ingredients such as whole grains, nuts, seeds, and natural sweeteners. These ingredients offer additional nutritional benefits like fiber, healthy fats, vitamins, and minerals. Health-conscious consumers appreciate the inclusion of these wholesome ingredients, which can contribute to a balanced diet and promote overall health.
Many consumers still have a limited understanding of what it means to follow a vegan lifestyle and the benefits of vegan products. They may not be aware of the reasons why individuals choose vegan cookies or the potential health and environmental advantages they offer. This lack of awareness can make it challenging for manufacturers to effectively market and promote their vegan cookie products.
There can be misconceptions or stereotypes associated with veganism, including notions that vegan products may be bland, unappetizing, or lacking in taste. These perceptions can deter consumers from trying vegan cookies, even if they are available in the market. Overcoming these misconceptions and educating consumers about the deliciousness and variety of vegan cookie options is crucial to expanding the consumer base.
The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).
The global vegan cookies market is segmented based on product type, distribution channel, and region.
Depending upon product type, the vegan cookies market is divided into potato chips, extruded snacks, nuts & seeds, popcorn, meat snacks, and others.
In 2022, chocolate vegan cookies had the highest share in the global vegan cookies market.
Chocolate is a universally loved flavor, and its popularity extends to the vegan consumer base as well. Chocolate vegan cookies provide a familiar and indulgent taste experience that appeals to a broad range of consumers. The combination of chocolate flavor and the vegan attribute makes these cookies a desirable choice for both vegans and non-vegans looking for a delicious treat.
Chocolate as a flavor offers versatility for product innovation. For instance, NOMO launched cookie dough block, its biggest vegan chocolate bar. Manufacturers have developed a wide range of chocolate vegan cookie varieties, including double chocolate, chocolate chip, chocolate fudge, and more. This variety provides options for consumers with different preferences, ensuring a larger market share for chocolate vegan cookies.
In 2021, Europe had a significant share in the vegan cookies market. Europe has experienced a notable increase in the number of people adopting vegan and vegetarian lifestyles. According to HappyCow, there are 3473 vegan restaurants in Europe. The growing vegan and vegetarian population in Europe has created a substantial consumer base for vegan cookies. As a result, the demand for vegan cookies has increased, leading to a significant market share in Europe.
Europe is known for its strong emphasis on health and environmental sustainability. Many consumers in Europe are highly conscious of the impact of their food choices on personal health and the environment. Vegan cookies, which are perceived as healthier and more environmentally friendly than conventional cookies, align with the values and preferences of European consumers. This has contributed to their significant market share in the region.
The major global players include: Alternative Baking Co., Divvies LLC, Emmy's Organics, Lenny & Larry's, LLC, Maxine's Heavenly, Partake Foods, Maya's Cookies, Uncle Eddie's Vegan Cookies, Valley Natural Foods and Steve & Andy's.
The Global Vegan Cookies Market Report Would Provide Approximately 53 Tables, 51 Figures And 102 pages.
LIST NOT EXHAUSTIVE