市場調查報告書
商品編碼
1396538
多種維生素軟糖市場規模 - 按來源、按應用、最終用途、配銷通路和預測,2023 年 - 2032 年Multivitamin Gummies Market Size - By Source, By Application, End use, Distribution Channel & Forecast, 2023 - 2032 |
由於對明膠替代品和植物性選擇的需求不斷增加,複合維生素軟糖市場規模預計從 2023 年到 2032 年將以 11.2% 的CAGR擴大。
消費者對素食和純素生活方式的持續採用促使一些市場參與者探索傳統明膠的幾種植物性替代品。舉個例子,2023 年 5 月,SmartyPants Vitamins 推出了新版軟糖產品系列,該產品不含明膠,並獲得清潔標籤專案批准。此外,植物性多種維生素軟糖也具有巨大的吸引力,因為它們符合意識和道德消費的更廣泛趨勢,有助於市場擴張。
該行業分為來源、最終用途、應用、配銷通路和地區。
消息人士透露,明膠複合維生素軟糖市場預計 2023 年至 2032 年間CAGR將達到11%。消費者對替代來源和植物性生活方式的日益青睞,正促使許多製造商探索明膠替代品,例如果膠或瓊脂。瓊脂。儘管發生了這種轉變,傳統明膠由於其廣泛使用、成本效益和軟糖製作特性,其需求仍然穩定。此外,明膠軟糖的普遍流行和熟悉,特別是在這些配方符合消費者偏好和飲食習慣的地區,可能會促進該細分市場的成長。
根據最終用途,兒童複合維生素軟糖市場預計從 2023 年到 2032 年將成長 12.6%。最近,父母越來越喜歡軟糖,因為它是一種可口且令人愉快的方式,可以確保孩子獲得必需的維生素和礦物質。軟糖吸引人的口味、豐富多彩的外觀和適合兒童的形式有助於解決與傳統藥片消費相關的挑戰。此外,易於管理和消費者的正面回饋也導致兒童對多種維生素軟糖的需求不斷成長。
從地區來看,由於健康意識的增強、可支配收入的增加以及對預防性醫療保健的日益關注,到 2032 年,亞太地區多種維生素軟糖市場的CAGR預計將達到 11%。該地區的一些消費者進一步被定期攝取維生素所吸引,由於軟糖方便和可口的性質而促進了對軟糖的偏好。
此外,一些市場參與者不斷努力,以確定因忙碌的生活方式而造成的日益嚴重的營養缺口。為此,軟糖中擴大加入經過科學研究的成分,有助於促進長期健康和福祉。例如,2023 年 4 月,Centrum 推出了 Benefit Blends,這是一個創新的高科技藥丸系列,以美味的軟糖形式在印度提供多種優勢。此外,消費者對營養補充劑的興趣不斷擴大以及西方飲食趨勢的巨大影響將進一步推動該地區行業的成長。
Multivitamin Gummies Market size is estimated to expand at 11.2% CAGR from 2023-2032 propelled by the increasing demand for gelatin alternatives and plant-based options.
The ongoing adoption of vegetarian and vegan lifestyles among consumers has prompted several market players to explore several plant-based alternatives to traditional gelatin. To cite an instance, in May 2023, SmartyPants Vitamins launched a new edition of its gummy product range, that is free of gelatin and approved by the Clean Label Project. Furthermore, plant-based multivitamin gummies are witnessing significant appeal as they align with the broader trend of conscious and ethical consumption, contributing to the market expansion.
The industry is segmented into source, end use, application, distribution channel, and region.
As per source, the gelatin-based multivitamin gummies market is expected to accrue 11% CAGR between 2023 and 2032. The rising consumer inclination towards alternative sources and plant-based lifestyles is spurring many manufacturers to explore gelatin substitutes, such as pectin or agar-agar. Despite this shift, traditional gelatin is witnessing steady demand due to its widespread use, cost-effectiveness, and gummy-making properties. Also, the prevailing popularity and familiarity of gelatin-based gummies, especially in regions where these formulations match the consumer preferences and dietary habits is likely to promote the segment growth.
Based on end-use, the multivitamin gummies market from the children segment is projected to witness a 12.6% growth rate from 2023-2032. Of late, parents are increasingly preferring gummies as a palatable and enjoyable way to ensure their children receive essential vitamins and minerals. The appealing flavors, colorful presentations, and child-friendly format of the gummies helps to address the challenges associated with traditional pill consumption. Additionally, the ease of administration and positive consumer feedback are contributing to the rising demand for multivitamin gummies among children.
Regionally, the Asia Pacific multivitamin gummies market is set to expand at 11% CAGR through 2032 due to the increasing health awareness, rising disposable incomes, and the growing focus on preventive healthcare. Several consumers in the region are drawn to regular vitamin intake further, promoting the preference for gummies due to their convenient and palatable nature.
Furthermore, several market participants are placing constant efforts to identify the developing nutrition gaps resulting from hectic lifestyles. To that end, the growing incorporation of scientifically researched components into gummies is helping to boost long-term health and well-being. For instance, in April 2023, Centrum introduced Benefit Blends, an innovative line of high-science pills, to offer variety of advantages in a delicious gummy form in India. Moreover, the expanding consumer interest in nutritional supplements and the huge influence of Western dietary trends will further fuel the regional industry growth.