封面
市場調查報告書
商品編碼
1654558

數位廣告市場規模、佔有率、趨勢分析報告:按平台、格式、產品、類型、最終用途、地區和細分市場進行預測,2025 年至 2030 年

Digital Advertising Market Size, Share & Trends Analysis Report By Platform, By Format, By Offering, By Type, By End Use, By Region, And Segment Forecasts, 2025 - 2030

出版日期: | 出版商: Grand View Research | 英文 150 Pages | 商品交期: 2-10個工作天內

價格

數位廣告市場的成長和趨勢

根據Grand View Research, Inc.的最新報告,全球數位廣告市場規模預計將在2025年至2030年期間以15.4%的複合年成長率成長,到2030年達到11.6425億美元。

該市場的成長是由全球網際網路和智慧型手機的日益普及所推動的,尤其是在新興經濟體中。此外,社群媒體平台的普及及其在廣告產品和服務中的應用也推動了市場的成長。

此外,透過付費線上管道擴大採用數位廣告來促銷電子商務產品和網站也為市場提供了有利可圖的機會。針對特定受眾並即時追蹤數廣告宣傳的效果的能力正在激發尋求提高投資收益的廣告商的需求。

影片廣告的日益興起正在對數位廣告市場產生積極影響。社群媒體和串流平台使影片內容大受歡迎,鼓勵企業投資高品質影片來吸引目標受眾。擴增實境(AR) 廣告和 360 度影片等身臨其境型、互動式格式因能為用戶提供獨特且引人入勝的體驗而越來越受歡迎。

電子商務行業的蓬勃發展進一步推動了市場的成長,該行業主要依靠數廣告宣傳來接觸目標受眾並提高品牌知名度。一些電子商務公司正在採取重大措施改善其在廣告領域的服務,這將推動數位廣告市場的進一步成長。例如,2023 年 10 月,亞馬遜公司宣布了一款基於 AI 的生成式解決方案,廣告商只需選擇一個產品並點擊“生成”,即可在幾秒鐘內根據產品詳細資訊提供生活方式或品牌主題的圖像。

數位廣告市場報告重點

  • 基於平台,智慧型手機領域將在 2024 年佔據最大的收益佔有率,超過 46%。這是由於網路和智慧型手機在世界各地的普及率不斷提高。
  • 根據格式,由於社群媒體和串流媒體服務對影片內容的消費增加,預計預測期內影片部分將成長 17.5% 以上。
  • 從產品方面來看,解決方案部門將在 2024 年佔據最大的收入。企業越來越依賴廣告服務來增強其定位、分析、廣告最佳化和績效報告。
  • 根據類型,搜尋廣告部分在 2024 年佔據了最大的收入佔有率。這是因為它使您可以靈活地編寫鎖定客戶、設定預算並選擇正確的付款模式。
  • 根據最終用戶類別,由於擴大使用電子郵件、網站、搜尋引擎和社交媒體等數位管道來推廣產品和服務,預計零售部門將在 2024 年佔據約 17.0% 的收入佔有率。
  • 預計,隨著智慧型手機和網路普及率的提高,亞太地區的成長率將在 2025 年至 2030 年間超過 17%。

目錄

第1章調查方法與範圍

第 2 章執行摘要

第3章 數位廣告市場-產業展望

  • 市場體系展望
  • 產業價值鏈分析
  • 市場動態
  • 產業分析工具

第 4 章 數位廣告市場:按平台的估計和趨勢分析

  • 細分儀表板
  • 數位廣告市場:2024 年和 2030 年平台變化分析
  • 電腦
  • 智慧型手機
  • 其他

第 5 章 數位廣告市場:按格式估算與趨勢分析

  • 細分儀表板
  • 數位廣告市場:2024 年和 2030 年格式變化分析
  • 文章
  • 影像
  • 影片
  • 其他

第6章 數位廣告市場:依產品提供估計和趨勢分析

  • 細分儀表板
  • 數位廣告市場:2024 年和 2030 年產品變化分析
  • 解決方案
  • 服務

第 7 章 數位廣告市場:按類型估計和趨勢分析

  • 細分儀表板
  • 數位廣告市場:2024 年和 2030 年類型變化分析
  • 搜尋廣告
  • 橫幅廣告
  • 影片廣告
  • 社群媒體廣告
  • 插播式廣告
  • 原生廣告

第 8 章:數位廣告市場 - 最終用途、估計和趨勢分析

  • 細分儀表板
  • 數位廣告市場:2024 年和 2030 年最終用途變化分析
  • BFSI
  • 資訊科技和通訊
  • 醫療
  • 家用電子電器
  • 零售
  • 媒體與娛樂
  • 教育
  • 其他

第 9 章:區域、估計與趨勢分析

  • 2024 年及 2030 年各地區數位廣告市場
  • 北美洲
    • 2018 年至 2030 年北美數位廣告市場估計與預測
    • 美國
    • 加拿大
  • 歐洲
    • 2018 年至 2030 年歐洲數位廣告市場估計與預測
    • 英國
    • 德國
    • 法國
    • 義大利
    • 西班牙
  • 亞太地區
    • 2018 年至 2030 年亞太地區數位廣告市場估計與預測
    • 中國
    • 日本
    • 印度
    • 韓國
    • 澳洲
  • 拉丁美洲
    • 2018 年至 2030 年拉丁美洲數位廣告市場估計與預測
    • 巴西
    • 墨西哥
  • 中東和非洲
    • 2018 年至 2030 年中東和非洲數位廣告市場估計和預測
    • 沙烏地阿拉伯
    • 南非

第 10 章 數位廣告市場-競爭格局

  • 公司分類
  • 公司市場定位
  • 公司熱圖分析
  • 公司簡介/上市公司
    • Adobe
    • Amazon.com Inc.
    • AOL(Yahoo)
    • Baidu
    • ByteDance
    • Dentsu Inc.
    • Disruptive Advertising
    • Globo
    • IAC
    • Meta
    • Microsoft Corporation
    • Tencent Holdings Ltd.
    • Verizon
    • WebFX
    • X Corp.(原 Twitter Inc.)
Product Code: GVR-4-68040-166-4

Digital Advertising Market Growth & Trends:

The global digital advertising market size is estimated to reach USD 1,164.25 million by 2030, registering an estimated CAGR of 15.4% from 2025 to 2030, according to a new report by Grand View Research, Inc. The market growth can be attributed to the growing internet and smartphone penetration across the globe, especially across emerging economies. Moreover, the proliferation of social media platforms and their application for advertising products and services is also favoring the growth of the market.

In addition, the increasing adoption of digital advertising for the promotion of e-commerce products and websites through paid online channels is providing lucrative opportunities for the market. The ability to target specific audiences and track the performance of digital advertising campaigns in real-time has instigated their demand among advertisers looking to increase their return on investment.

The growing prominence of video advertising is positively influencing the digital advertising market. Social media and streaming platforms are making video content immensely popular, encouraging businesses to invest in high-quality videos and attract their target audience. Immersive and interactive formats, such as Augmented Reality (AR) ads and 360-degree videos, are gaining massive traction, offering unique and engaging experiences to users.

The market growth is being further proliferated by the growing e-commerce industry, which predominantly uses digital advertising campaigns to reach its target audience and increase its brand visibility. Several e-commerce companies are taking profound steps to improve their offerings in the ads segment, which will drive the growth of digital advertising market further. For instance, in October 2023, Amazon.com, Inc. launched a generative AI-based solution that allows advertisers to simply select their product and click Generate to deliver lifestyle and brand-themed images based on product details in just a few seconds.

Digital Advertising Market Report Highlights:

  • In terms of platform, the smartphone segment recorded the largest revenue share of over 46% in 2024. This can be credited to increasing internet and smartphone penetration across the globe.
  • In terms of format, the video segment is estimated to register a growth rate of exceeding 17.5% through the forecast period with the increased availability of video content through social media and streaming services.
  • In terms of offering, the solution segment accounted for the largest revenue in 2024. The growing reliability of businesses on ad services to enhance targeting capabilities, analytics, ad optimization, and performance reporting.
  • In terms of type, the search advertising segment accounted for the largest revenue share in 2024 owing to its ability to provide flexibility to create ad text, target customers according to demographics, set budgets, and select the appropriate payment model.
  • Based on the end-user category, the retail segment accounted for nearly 17.0% of revenue share in 2024 owing to increased usage of digital channels, such as email, websites, search engines, social media, etc., to promote products and services.
  • Asia Pacific is estimated to witness a growth rate of more than 17% from 2025 to 2030 with the increased smartphone and internet penetration in the region

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definitions
  • 1.3. Information Procurement
    • 1.3.1. Information analysis
    • 1.3.2. Market formulation & data visualization
    • 1.3.3. Data validation & publishing
  • 1.4. Research Scope and Assumptions
    • 1.4.1. List of Data Sources

Chapter 2. Executive Summary

  • 2.1. Digital Advertising Market Snapshot
  • 2.2. Digital Advertising Market- Segment Snapshot (1/2)
  • 2.3. Digital Advertising Market- Segment Snapshot (2/2)
  • 2.4. Digital Advertising Market- Competitive Landscape Snapshot

Chapter 3. Digital Advertising Market - Industry Outlook

  • 3.1. Market Lineage Outlook
  • 3.2. Industry Value Chain Analysis
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Industry Challenges
    • 3.3.4. Industry Opportunities
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's five forces analysis
    • 3.4.2. Macroeconomic analysis

Chapter 4. Digital Advertising Market: Platform Estimates & Trend Analysis

  • 4.1. Segment Dashboard
  • 4.2. Digital Advertising Market: Platform Movement Analysis, 2024 & 2030 (USD Million)
  • 4.3. Computer
    • 4.3.1. Computer Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 4.4. Smartphone
    • 4.4.1. Smartphone Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 4.5. Others
    • 4.5.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 5. Digital Advertising Market: Format Estimates & Trend Analysis

  • 5.1. Segment Dashboard
  • 5.2. Digital Advertising Market: Format Movement Analysis, 2024 & 2030 (USD Million)
  • 5.3. Text
    • 5.3.1. Text Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.4. Image
    • 5.4.1. Image Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.5. Video
    • 5.5.1. Video Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 5.6. Others
    • 5.6.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 6. Digital Advertising Market: Type Estimates & Trend Analysis

  • 6.1. Segment Dashboard
  • 6.2. Digital Advertising Market: Type Movement Analysis, 2024 & 2030 (USD Million)
  • 6.3. Solution
    • 6.3.1. Solution Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 6.4. Services
    • 6.4.1. Services Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 7. Digital Advertising Market: Format Estimates & Trend Analysis

  • 7.1. Segment Dashboard
  • 7.2. Digital Advertising Market: Format Movement Analysis, 2024 & 2030 (USD Million)
  • 7.3. Search Advertising
    • 7.3.1. Search Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.4. Banner Advertising
    • 7.4.1. Banner Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.5. Video Advertising
    • 7.5.1. Video Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.6. Social Media Advertising
    • 7.6.1. Social Media Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.7. Interstitial Advertising
    • 7.7.1. Interstitial Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 7.8. Native Advertising
    • 7.8.1. Native Advertising Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 8. Digital Advertising Market: End Use Estimates & Trend Analysis

  • 8.1. Segment Dashboard
  • 8.2. Digital Advertising Market: End Use Movement Analysis, 2024 & 2030 (USD Million)
  • 8.3. BFSI
    • 8.3.1. BFSI Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.4. Automotive
    • 8.4.1. Automotive Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.5. IT & Telecommunication
    • 8.5.1. IT & Telecommunication Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.6. Healthcare
    • 8.6.1. Healthcare Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.7. Consumer Electronics
    • 8.7.1. Consumer Electronics Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.8. Retail
    • 8.8.1. Retail Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.9. Media & Entertainment
    • 8.9.1. Media & Entertainment Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.10. Education
    • 8.10.1. Education Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)
  • 8.11. Others
    • 8.11.1. Others Market Revenue Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 9. Regional Estimates & Trend Analysis

  • 9.1. Digital Advertising Market by Region, 2024 & 2030
  • 9.2. North America
    • 9.2.1. North America Digital Advertising Market Estimates & Forecasts, 2018 - 2030, (USD Million)
    • 9.2.2. U.S.
      • 9.2.2.1. U.S. Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.2.3. Canada
      • 9.2.3.1. Canada Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.3. Europe
    • 9.3.1. Europe Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.2. UK
      • 9.3.2.1. UK Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.3. Germany
      • 9.3.3.1. Germany Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.4. France
      • 9.3.4.1. France Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.5. Italy
      • 9.3.5.1. Italy Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.3.6. Spain
      • 9.3.6.1. Spain Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.4. Asia Pacific
    • 9.4.1. Asia Pacific Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.2. China
      • 9.4.2.1. China Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.3. Japan
      • 9.4.3.1. Japan Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.4. India
      • 9.4.4.1. India Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.5. South Korea
      • 9.4.5.1. South Korea Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.4.6. Australia
      • 9.4.6.1. Australia Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.5. Latin America
    • 9.5.1. Latin America Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.5.2. Brazil
      • 9.5.2.1. Brazil Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.5.3. Mexico
      • 9.5.3.1. Mexico Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
  • 9.6. Middle East and Africa
    • 9.6.1. Middle East and Africa Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.6.2. Saudi Arabia
      • 9.6.2.1. Saudi Arabia Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)
    • 9.6.3. South Africa
      • 9.6.3.1. South Africa Digital Advertising Market Estimates and Forecasts, 2018 - 2030 (USD million)

Chapter 10. Digital Advertising Market - Competitive Landscape

  • 10.1. Company Categorization
  • 10.2. Company Market Positioning
  • 10.3. Company Heat Map Analysis
  • 10.4. Company Profiles/Listing
    • 10.4.1. Adobe
      • 10.4.1.1. Participant's Overview
      • 10.4.1.2. Financial Performance
      • 10.4.1.3. Product Benchmarking
      • 10.4.1.4. Recent Developments
    • 10.4.2. Amazon.com Inc.
      • 10.4.2.1. Participant's Overview
      • 10.4.2.2. Financial Performance
      • 10.4.2.3. Product Benchmarking
      • 10.4.2.4. Recent Developments
    • 10.4.3. AOL (Yahoo)
      • 10.4.3.1. Participant's Overview
      • 10.4.3.2. Financial Performance
      • 10.4.3.3. Product Benchmarking
      • 10.4.3.4. Recent Developments
    • 10.4.4. Baidu
      • 10.4.4.1. Participant's Overview
      • 10.4.4.2. Financial Performance
      • 10.4.4.3. Product Benchmarking
      • 10.4.4.4. Recent Developments
    • 10.4.5. ByteDance
      • 10.4.5.1. Participant's Overview
      • 10.4.5.2. Financial Performance
      • 10.4.5.3. Product Benchmarking
      • 10.4.5.4. Recent Developments
    • 10.4.6. Dentsu Inc.
      • 10.4.6.1. Participant's Overview
      • 10.4.6.2. Financial Performance
      • 10.4.6.3. Product Benchmarking
      • 10.4.6.4. Recent Developments
    • 10.4.7. Disruptive Advertising
      • 10.4.7.1. Participant's Overview
      • 10.4.7.2. Financial Performance
      • 10.4.7.3. Product Benchmarking
      • 10.4.7.4. Recent Developments
    • 10.4.8. Globo
      • 10.4.8.1. Participant's Overview
      • 10.4.8.2. Financial Performance
      • 10.4.8.3. Product Benchmarking
      • 10.4.8.4. Recent Developments
    • 10.4.9. IAC
      • 10.4.9.1. Participant's Overview
      • 10.4.9.2. Financial Performance
      • 10.4.9.3. Product Benchmarking
      • 10.4.9.4. Recent Developments
    • 10.4.10. Meta
      • 10.4.10.1. Participant's Overview
      • 10.4.10.2. Financial Performance
      • 10.4.10.3. Product Benchmarking
      • 10.4.10.4. Recent Developments
    • 10.4.11. Microsoft Corporation
      • 10.4.11.1. Participant's Overview
      • 10.4.11.2. Financial Performance
      • 10.4.11.3. Product Benchmarking
      • 10.4.11.4. Recent Developments
    • 10.4.12. Tencent Holdings Ltd.
      • 10.4.12.1. Participant's Overview
      • 10.4.12.2. Financial Performance
      • 10.4.12.3. Product Benchmarking
      • 10.4.12.4. Recent Developments
    • 10.4.13. Verizon
      • 10.4.13.1. Participant's Overview
      • 10.4.13.2. Financial Performance
      • 10.4.13.3. Product Benchmarking
      • 10.4.13.4. Recent Developments
    • 10.4.14. WebFX
      • 10.4.14.1. Participant's Overview
      • 10.4.14.2. Financial Performance
      • 10.4.14.3. Product Benchmarking
      • 10.4.14.4. Recent Developments
    • 10.4.15. X Corp. (formerly Twitter Inc.)
      • 10.4.15.1. Participant's Overview
      • 10.4.15.2. Financial Performance
      • 10.4.15.3. Product Benchmarking
      • 10.4.15.4. Recent Developments

List of Tables

  • Table 1 Global Digital Advertising market size estimates & forecasts 2018 - 2030 (USD Million)
  • Table 2 Global Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 3 Global Digital Advertising market, by platform, 2018 - 2030 (USD Million)
  • Table 4 Global Digital Advertising market, by format, 2018 - 2030 (USD Million)
  • Table 5 Global Digital Advertising market, by offering, 2018 - 2030 (USD Million)
  • Table 6 Global Digital Advertising market, by type, 2018 - 2030 (USD Million)
  • Table 7 Global Digital Advertising market, by end user, 2018 - 2030 (USD Million)
  • Table 8 Computer Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 9 Smartphone Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 10 Others Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 11 Text Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 12 Image Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 13 Video Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 14 Others Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 15 Solution Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 16 Services Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 17 Search Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 18 Banner Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 19 Video Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 20 Social Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 21 Interstitial Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 22 Native Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 23 BFSI Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 24 Automotive Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 25 IT & Telecommunication Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 26 Healthcare Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 27 Consumer Electronics Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 28 Search Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 29 Retail Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 30 Media & Entertainment Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 31 Education Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 32 Other Media Advertising Digital Advertising market, by region 2018 - 2030 (USD Million)
  • Table 33 North America Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 34 North America Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 35 North America Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 36 North America Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 37 North America Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 38 U.S. Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 39 U.S. Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 40 U.S. Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 41 U.S. Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 42 U.S. Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 43 Canada Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 44 Canada Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 45 Canada Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 46 Canada Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 47 Canada Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 48 Europe Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 49 Europe Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 50 Europe Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 51 Europe Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 52 Europe Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 53 UK Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 54 UK Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 55 UK Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 56 UK Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 57 UK Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 58 Germany Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 59 Germany Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 60 Germany Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 61 Germany Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 62 Germany Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 63 France Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 64 France Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 65 France Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 66 France Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 67 France Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 68 Italy Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 69 Italy Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 70 Italy Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 71 Italy Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 72 Italy Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 73 Spain Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 74 Spain Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 75 Spain Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 76 Spain Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 77 Spain Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 78 Asia-Pacific Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 79 Asia-Pacific Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 80 Asia-Pacific Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 81 Asia-Pacific Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 82 Asia-Pacific Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 83 China Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 84 China Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 85 China Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 86 China Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 87 China Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 88 India Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 89 India Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 90 India Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 91 India Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 92 India Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 93 Japan Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 94 Japan Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 95 Japan Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 96 Japan Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 97 Japan Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 98 South Korea Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 99 South Korea Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 100 South Korea Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 101 South Korea Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 102 South Korea Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 103 Australia Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 104 Australia Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 105 Australia Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 106 Australia Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 107 Australia Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 108 Latin America Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 109 Latin America Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 110 Latin America Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 111 Latin America Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 112 Latin America Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 113 Brazil Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 114 Brazil Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 115 Brazil Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 116 Brazil Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 117 Brazil Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 118 Mexico Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 119 Mexico Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 120 Mexico Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 121 Mexico Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 122 Mexico Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 123 South Africa Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 124 South Africa Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 125 South Africa Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 126 South Africa Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 127 South Africa Digital Advertising market, by end user 2018 - 2030 (USD Million)
  • Table 128 Saudi Arabia Digital Advertising market, by platform 2018 - 2030 (USD Million)
  • Table 129 Saudi Arabia Digital Advertising market, by format 2018 - 2030 (USD Million)
  • Table 130 Saudi Arabia Digital Advertising market, by offering 2018 - 2030 (USD Million)
  • Table 131 Saudi Arabia Digital Advertising market, by type 2018 - 2030 (USD Million)
  • Table 132 Saudi Arabia Digital Advertising market, by end user 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Digital Advertising market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Data analysis models
  • Fig. 4 Market formulation and validation
  • Fig. 5 Data validating & publishing
  • Fig. 6 Digital Advertising market snapshot
  • Fig. 7 Digital Advertising market segment snapshot
  • Fig. 8 Digital Advertising market competitive landscape snapshot
  • Fig. 9 Market research process
  • Fig. 10 Market driver relevance analysis (current & future impact)
  • Fig. 11 Market restraint relevance analysis (current & future impact)
  • Fig. 12 Digital Advertising market, by platform, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 13 Digital Advertising market, by platform: market share, 2024 & 2030
  • Fig. 14 Computer market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 15 Smartphone market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 16 Others market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 17 Digital Advertising market, by format, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 18 Digital Advertising market, by format: market share, 2024 & 2030
  • Fig. 19 Text market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 20 Image market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 21 Video market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 22 Others market, by end use, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 23 Digital Advertising market, by offering, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 24 Digital Advertising market, by offering market share, 2024 & 2030
  • Fig. 25 Solution market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 26 Services market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 27 Digital Advertising market, by type, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 28 Digital Advertising market, by type market share, 2024 & 2030
  • Fig. 29 Search Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 30 Banner Advertising market, by offering market share, 2024 & 2030
  • Fig. 31 Video Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 32 Social Media Advertising market, by offering market share, 2024 & 2030
  • Fig. 33 Interstitial Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 34 Native Advertising market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 35 Services market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 36 Digital Advertising market, by end user, key takeaways, 2018 - 2030 revenue (USD Million)
  • Fig. 37 BFSI market, by end user: market share, 2024 & 2030
  • Fig. 38 Automotive market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 39 IT & Telecommunication market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 40 Healthcare market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 41 E- Consumer Electronics market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 42 Retail market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 43 Media & Entertainment market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 44 Education market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 45 Others market estimates & forecasts, 2018 - 2030 (USD Million)
  • Fig. 46 Regional marketplace: key takeaways
  • Fig. 47 North America Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 48 U.S. Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 49 Canada Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 50 Europe Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 51 Germany Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 52 UK Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 53 France Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 54 Italy Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 55 Spain Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 56 Asia Pacific Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 57 China Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 58 Japan Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 59 India Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 60 South Korea Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 61 Australia Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 62 Latin America Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 63 Brazil Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 64 Mexico Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 65 MEA Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 66 South Africa Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 67 Saudi Arabia Digital Advertising market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 68 Key company categorization
  • Fig. 69 Strategy framework