Product Code: IRTNTR72014
Abstract
The e-reader market is forecasted to grow by USD 7.01 bn during 2023-2028, accelerating at a CAGR of 6.46% during the forecast period. The report on the e-reader market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.
The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by longer battery life of e-readers, benefits and reader engagement of e-books, and glare/light pollution-free nature of e-readers.
Market Scope |
Base Year | 2024 |
End Year | 2028 |
Series Year | 2024-2028 |
Growth Momentum | Accelerate |
YOY 2024 | 6.01% |
CAGR | 6.46% |
Incremental Value | $7.01bn |
Technavio's e-reader market is segmented as below:
By Capacity
8 GB
32 GB
4 GB
By Screen Size
- 6-8 inch
- 8-10 inch
- Above 10 inch
- Below 6 inch
By Geographical Landscape
- North America
- APAC
- Europe
- South America
- Middle East and Africa
This study identifies the rising adoption of online local language translation modules in e-books as one of the prime reasons driving the e-reader market growth during the next few years. Also, rising disposable incomes in developing countries fueling demand for e-readers and growing popularity of online education and digital literacy will lead to sizable demand in the market.
The report on the e-reader market covers the following areas:
- E-reader market sizing
- E-reader market forecast
- E-reader market industry analysis
The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading e-reader market vendors that include Amazon.com Inc., Apple Inc., Barnes and Noble Booksellers Inc., ECTACO Inc., Hanwang Technology Co. Ltd., Pearson Plc, PocketBook International SA, Rakuten Group Inc., Sony Group Corp., tolino media GmbH and Co. KG, Vivilo, and Wacom Co. Ltd.. Also, the e-reader market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.
The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.
The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.
Table of Contents
1 Executive Summary
- 1.1 Market overview
- Exhibit 01: Executive Summary - Chart on Market Overview
- Exhibit 02: Executive Summary - Data Table on Market Overview
- Exhibit 03: Executive Summary - Chart on Global Market Characteristics
- Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
- Exhibit 05: Executive Summary - Chart on Market Segmentation by Capacity
- Exhibit 06: Executive Summary - Chart on Market Segmentation by Screen Size
- Exhibit 07: Executive Summary - Chart on Incremental Growth
- Exhibit 08: Executive Summary - Data Table on Incremental Growth
- Exhibit 09: Executive Summary - Chart on Vendor Market Positioning
2 Market Landscape
- 2.1 Market ecosystem
- Exhibit 10: Parent market
- Exhibit 11: Market Characteristics
3 Market Sizing
- 3.1 Market definition
- Exhibit 12: Offerings of vendors included in the market definition
- 3.2 Market segment analysis
- Exhibit 13: Market segments
- 3.3 Market size 2023
- 3.4 Market outlook: Forecast for 2023-2028
- Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
- Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
- Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
- Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)
4 Historic Market Size
- 4.1 Global e-reader market 2018 - 2022
- Exhibit 18: Historic Market Size - Data Table on global e-reader market 2018 - 2022 ($ billion)
- 4.2 Capacity Segment Analysis 2018 - 2022
- Exhibit 19: Historic Market Size - Capacity Segment 2018 - 2022 ($ billion)
- 4.3 Screen Size Segment Analysis 2018 - 2022
- Exhibit 20: Historic Market Size - Screen Size Segment 2018 - 2022 ($ billion)
- 4.4 Geography Segment Analysis 2018 - 2022
- Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
- 4.5 Country Segment Analysis 2018 - 2022
- Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)
5 Five Forces Analysis
- 5.1 Five forces summary
- Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
- 5.2 Bargaining power of buyers
- Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
- 5.3 Bargaining power of suppliers
- Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
- 5.4 Threat of new entrants
- Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
- 5.5 Threat of substitutes
- Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
- 5.6 Threat of rivalry
- Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
- 5.7 Market condition
- Exhibit 29: Chart on Market condition - Five forces 2023 and 2028
6 Market Segmentation by Capacity
- 6.1 Market segments
- Exhibit 30: Chart on Capacity - Market share 2023-2028 (%)
- Exhibit 31: Data Table on Capacity - Market share 2023-2028 (%)
- 6.2 Comparison by Capacity
- Exhibit 32: Chart on Comparison by Capacity
- Exhibit 33: Data Table on Comparison by Capacity
- 6.3 8 GB - Market size and forecast 2023-2028
- Exhibit 34: Chart on 8 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 35: Data Table on 8 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 36: Chart on 8 GB - Year-over-year growth 2023-2028 (%)
- Exhibit 37: Data Table on 8 GB - Year-over-year growth 2023-2028 (%)
- 6.4 32 GB - Market size and forecast 2023-2028
- Exhibit 38: Chart on 32 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 39: Data Table on 32 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 40: Chart on 32 GB - Year-over-year growth 2023-2028 (%)
- Exhibit 41: Data Table on 32 GB - Year-over-year growth 2023-2028 (%)
- 6.5 4 GB - Market size and forecast 2023-2028
- Exhibit 42: Chart on 4 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 43: Data Table on 4 GB - Market size and forecast 2023-2028 ($ billion)
- Exhibit 44: Chart on 4 GB - Year-over-year growth 2023-2028 (%)
- Exhibit 45: Data Table on 4 GB - Year-over-year growth 2023-2028 (%)
- 6.6 Market opportunity by Capacity
- Exhibit 46: Market opportunity by Capacity ($ billion)
- Exhibit 47: Data Table on Market opportunity by Capacity ($ billion)
7 Market Segmentation by Screen Size
- 7.1 Market segments
- Exhibit 48: Chart on Screen Size - Market share 2023-2028 (%)
- Exhibit 49: Data Table on Screen Size - Market share 2023-2028 (%)
- 7.2 Comparison by Screen Size
- Exhibit 50: Chart on Comparison by Screen Size
- Exhibit 51: Data Table on Comparison by Screen Size
- 7.3 6-8 inch - Market size and forecast 2023-2028
- Exhibit 52: Chart on 6-8 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 53: Data Table on 6-8 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 54: Chart on 6-8 inch - Year-over-year growth 2023-2028 (%)
- Exhibit 55: Data Table on 6-8 inch - Year-over-year growth 2023-2028 (%)
- 7.4 8-10 inch - Market size and forecast 2023-2028
- Exhibit 56: Chart on 8-10 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 57: Data Table on 8-10 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 58: Chart on 8-10 inch - Year-over-year growth 2023-2028 (%)
- Exhibit 59: Data Table on 8-10 inch - Year-over-year growth 2023-2028 (%)
- 7.5 Above 10 inch - Market size and forecast 2023-2028
- Exhibit 60: Chart on Above 10 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 61: Data Table on Above 10 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 62: Chart on Above 10 inch - Year-over-year growth 2023-2028 (%)
- Exhibit 63: Data Table on Above 10 inch - Year-over-year growth 2023-2028 (%)
- 7.6 Below 6 inch - Market size and forecast 2023-2028
- Exhibit 64: Chart on Below 6 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 65: Data Table on Below 6 inch - Market size and forecast 2023-2028 ($ billion)
- Exhibit 66: Chart on Below 6 inch - Year-over-year growth 2023-2028 (%)
- Exhibit 67: Data Table on Below 6 inch - Year-over-year growth 2023-2028 (%)
- 7.7 Market opportunity by Screen Size
- Exhibit 68: Market opportunity by Screen Size ($ billion)
- Exhibit 69: Data Table on Market opportunity by Screen Size ($ billion)
8 Customer Landscape
- 8.1 Customer landscape overview
- Exhibit 70: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
9 Geographic Landscape
- 9.1 Geographic segmentation
- Exhibit 71: Chart on Market share By Geographical Landscape 2023-2028 (%)
- Exhibit 72: Data Table on Market share By Geographical Landscape 2023-2028 (%)
- 9.2 Geographic comparison
- Exhibit 73: Chart on Geographic comparison
- Exhibit 74: Data Table on Geographic comparison
- 9.3 North America - Market size and forecast 2023-2028
- Exhibit 75: Chart on North America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 76: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 77: Chart on North America - Year-over-year growth 2023-2028 (%)
- Exhibit 78: Data Table on North America - Year-over-year growth 2023-2028 (%)
- 9.4 APAC - Market size and forecast 2023-2028
- Exhibit 79: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
- Exhibit 80: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
- Exhibit 81: Chart on APAC - Year-over-year growth 2023-2028 (%)
- Exhibit 82: Data Table on APAC - Year-over-year growth 2023-2028 (%)
- 9.5 Europe - Market size and forecast 2023-2028
- Exhibit 83: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
- Exhibit 84: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
- Exhibit 85: Chart on Europe - Year-over-year growth 2023-2028 (%)
- Exhibit 86: Data Table on Europe - Year-over-year growth 2023-2028 (%)
- 9.6 South America - Market size and forecast 2023-2028
- Exhibit 87: Chart on South America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 88: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
- Exhibit 89: Chart on South America - Year-over-year growth 2023-2028 (%)
- Exhibit 90: Data Table on South America - Year-over-year growth 2023-2028 (%)
- 9.7 Middle East and Africa - Market size and forecast 2023-2028
- Exhibit 91: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Exhibit 92: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
- Exhibit 93: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- Exhibit 94: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
- 9.8 US - Market size and forecast 2023-2028
- Exhibit 95: Chart on US - Market size and forecast 2023-2028 ($ billion)
- Exhibit 96: Data Table on US - Market size and forecast 2023-2028 ($ billion)
- Exhibit 97: Chart on US - Year-over-year growth 2023-2028 (%)
- Exhibit 98: Data Table on US - Year-over-year growth 2023-2028 (%)
- 9.9 China - Market size and forecast 2023-2028
- Exhibit 99: Chart on China - Market size and forecast 2023-2028 ($ billion)
- Exhibit 100: Data Table on China - Market size and forecast 2023-2028 ($ billion)
- Exhibit 101: Chart on China - Year-over-year growth 2023-2028 (%)
- Exhibit 102: Data Table on China - Year-over-year growth 2023-2028 (%)
- 9.10 UK - Market size and forecast 2023-2028
- Exhibit 103: Chart on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 104: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
- Exhibit 105: Chart on UK - Year-over-year growth 2023-2028 (%)
- Exhibit 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
- 9.11 India - Market size and forecast 2023-2028
- Exhibit 107: Chart on India - Market size and forecast 2023-2028 ($ billion)
- Exhibit 108: Data Table on India - Market size and forecast 2023-2028 ($ billion)
- Exhibit 109: Chart on India - Year-over-year growth 2023-2028 (%)
- Exhibit 110: Data Table on India - Year-over-year growth 2023-2028 (%)
- 9.12 France - Market size and forecast 2023-2028
- Exhibit 111: Chart on France - Market size and forecast 2023-2028 ($ billion)
- Exhibit 112: Data Table on France - Market size and forecast 2023-2028 ($ billion)
- Exhibit 113: Chart on France - Year-over-year growth 2023-2028 (%)
- Exhibit 114: Data Table on France - Year-over-year growth 2023-2028 (%)
- 9.13 Market opportunity By Geographical Landscape
- Exhibit 115: Market opportunity By Geographical Landscape ($ billion)
- Exhibit 116: Data Tables on Market opportunity By Geographical Landscape ($ billion)
10 Drivers, Challenges, and Trends
- 10.1 Market drivers
- 10.2 Market challenges
- 10.3 Impact of drivers and challenges
- Exhibit 117: Impact of drivers and challenges in 2023 and 2028
- 10.4 Market trends
11 Vendor Landscape
- 11.1 Overview
- 11.2 Vendor landscape
- Exhibit 118: Overview on Criticality of inputs and Factors of differentiation
- 11.3 Landscape disruption
- Exhibit 119: Overview on factors of disruption
- 11.4 Industry risks
- Exhibit 120: Impact of key risks on business
12 Vendor Analysis
- 12.1 Vendors covered
- Exhibit 121: Vendors covered
- 12.2 Market positioning of vendors
- Exhibit 122: Matrix on vendor position and classification
- 12.3 Amazon.com Inc.
- Exhibit 123: Amazon.com Inc. - Overview
- Exhibit 124: Amazon.com Inc. - Business segments
- Exhibit 125: Amazon.com Inc. - Key news
- Exhibit 126: Amazon.com Inc. - Key offerings
- Exhibit 127: Amazon.com Inc. - Segment focus
- 12.4 Apple Inc.
- Exhibit 128: Apple Inc. - Overview
- Exhibit 129: Apple Inc. - Business segments
- Exhibit 130: Apple Inc. - Key news
- Exhibit 131: Apple Inc. - Key offerings
- Exhibit 132: Apple Inc. - Segment focus
- 12.5 Barnes and Noble Booksellers Inc.
- Exhibit 133: Barnes and Noble Booksellers Inc. - Overview
- Exhibit 134: Barnes and Noble Booksellers Inc. - Product / Service
- Exhibit 135: Barnes and Noble Booksellers Inc. - Key offerings
- 12.6 ECTACO Inc.
- Exhibit 136: ECTACO Inc. - Overview
- Exhibit 137: ECTACO Inc. - Product / Service
- Exhibit 138: ECTACO Inc. - Key offerings
- 12.7 Hanwang Technology Co. Ltd.
- Exhibit 139: Hanwang Technology Co. Ltd. - Overview
- Exhibit 140: Hanwang Technology Co. Ltd. - Product / Service
- Exhibit 141: Hanwang Technology Co. Ltd. - Key offerings
- 12.8 Pearson Plc
- Exhibit 142: Pearson Plc - Overview
- Exhibit 143: Pearson Plc - Business segments
- Exhibit 144: Pearson Plc - Key offerings
- Exhibit 145: Pearson Plc - Segment focus
- 12.9 PocketBook International SA
- Exhibit 146: PocketBook International SA - Overview
- Exhibit 147: PocketBook International SA - Product / Service
- Exhibit 148: PocketBook International SA - Key offerings
- 12.10 Rakuten Group Inc.
- Exhibit 149: Rakuten Group Inc. - Overview
- Exhibit 150: Rakuten Group Inc. - Business segments
- Exhibit 151: Rakuten Group Inc. - Key offerings
- Exhibit 152: Rakuten Group Inc. - Segment focus
- 12.11 Sony Group Corp.
- Exhibit 153: Sony Group Corp. - Overview
- Exhibit 154: Sony Group Corp. - Business segments
- Exhibit 155: Sony Group Corp. - Key news
- Exhibit 156: Sony Group Corp. - Key offerings
- Exhibit 157: Sony Group Corp. - Segment focus
- 12.12 tolino media GmbH and Co. KG
- Exhibit 158: tolino media GmbH and Co. KG - Overview
- Exhibit 159: tolino media GmbH and Co. KG - Product / Service
- Exhibit 160: tolino media GmbH and Co. KG - Key offerings
- 12.13 Vivilo
- Exhibit 161: Vivilo - Overview
- Exhibit 162: Vivilo - Product / Service
- Exhibit 163: Vivilo - Key offerings
- 12.14 Wacom Co. Ltd.
- Exhibit 164: Wacom Co. Ltd. - Overview
- Exhibit 165: Wacom Co. Ltd. - Business segments
- Exhibit 166: Wacom Co. Ltd. - Key news
- Exhibit 167: Wacom Co. Ltd. - Key offerings
- Exhibit 168: Wacom Co. Ltd. - Segment focus
13 Appendix
- 13.1 Scope of the report
- 13.2 Inclusions and exclusions checklist
- Exhibit 169: Inclusions checklist
- Exhibit 170: Exclusions checklist
- 13.3 Currency conversion rates for US$
- Exhibit 171: Currency conversion rates for US$
- 13.4 Research methodology
- Exhibit 172: Research methodology
- Exhibit 173: Validation techniques employed for market sizing
- Exhibit 174: Information sources
- 13.5 List of abbreviations
- Exhibit 175: List of abbreviations