市場調查報告書
商品編碼
1496780
數位人才獲取市場:培訓、認證和產業 - 2024-2030 年全球預測Digital Talent Acquisition Market by Training (External, Internal), Certification (AI Developers, Cloud Computing & Security, Data Management), Industry - Global Forecast 2024-2030 |
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預計2023年數位人才取得市場規模為300.1億美元,2024年將達328.1億美元,預計2030年將達565.7億美元,複合年成長率為9.47%。
數位人才獲取將數位技術融入招聘流程中,以吸引、聘用和聘用候選人。我們利用各種數位平台、工具和方法來簡化和提高數位空間人才招聘的效率和效果。該策略包括使用線上招聘網站、社交媒體網路、公司網站和其他數位管道來發布職缺並與潛在候選人互動。它還包括利用申請人追蹤系統 (ATS)、資料分析、行動招聘應用程式和人工智慧來篩檢申請人並管理招聘流程。數位人才獲取使公司能夠接觸更多候選人,提供有關招募指標的見解,並最終吸引合適的人才,同時最佳化整個招募生命週期。由於招募過程中對分析主導決策的需求以及雲端基礎的招募解決方案的越來越多的採用,數位人才獲取解決方案也在不斷成長。此外,人工智慧和機器學習的進步實現了候選人篩檢的自動化和準確性的提高,進一步推動了市場的成長。然而,與候選人資訊相關的資料安全和隱私問題,加上傳統組織不願採用新技術,可能會為市場帶來挑戰。然而,整合不同的資料來源可以提供更全面的候選人視圖,並擴展基於行動的招募平台,以適應不斷成長的行動工作者數量。
主要市場統計 | |
---|---|
基準年[2023] | 300.1億美元 |
預測年份 [2024] | 328.1億美元 |
預測年份 [2030] | 565.7億美元 |
複合年成長率(%) | 9.47% |
區域洞察
以美國和加拿大為中心的美洲地區擁有高度成熟的數位人才獲取市場。該地區的公司正在積極投資人工智慧 (AI)、機器學習 (ML) 和預測分析等創新招聘技術,以簡化招聘流程並識別頂尖候選人。美國在採用數位工具獲取人才方面處於領先地位,反映了充滿活力的高科技產業和對熟練專業人員的需求。拉丁美洲擴大轉向數位管道和平台來縮小人才差距,巴西和墨西哥等國家在技術支援的招募方面取得了長足進步。在美洲,我們認知到吸引頂尖數位人才的競爭本質,並專注於雇主品牌和候選人體驗。由於經濟發展、數位成熟度和文化差異,歐洲、中東和非洲擁有多樣化的人才獲取環境。高級分析和數位招聘平台在西歐變得越來越普及,特別是在英國、德國和法國。北歐國家以其創新的招募做法而聞名,強調多元和包容的重要性。相較之下,中東地區正在迅速採用行動優先策略來吸引年輕、精通科技的人。非洲擁有龐大的年輕人才庫,儘管面臨網路存取和數位基礎設施等挑戰,但正在逐步採用數位解決方案。受中國、印度和東南亞等高成長經濟體的影響,亞太地區是一個快速成長的數位人才獲取市場。該地區網際網路普及和行動裝置使用率的不斷提高推動了數位招聘的採用。在澳洲和新加坡等成熟經濟體中,企業處於將人工智慧驅動的解決方案納入人才招募業務的最前線。技術中心的存在表明對熟練數位專業人員的高需求,並促進了招募技術的創新。
FPNV定位矩陣
FPNV定位矩陣對於評估供應商在數位人才獲取市場的市場定位至關重要。此矩陣提供了對供應商的全面評估,並檢查了與業務策略和產品滿意度相關的關鍵指標。這種詳細的評估使用戶能夠根據自己的要求做出明智的決定。根據評估結果,供應商被分為代表其成功程度的四個像限:前沿(F)、探路者(P)、利基(N)和重要(V)。
市場佔有率分析
市場佔有率分析是一種綜合工具,可以對數位人才獲取市場中供應商的現狀進行深入而詳細的評估。透過仔細比較和分析供應商的貢獻,您可以更深入地了解每個供應商的績效以及他們在爭奪市場佔有率時面臨的挑戰。這些貢獻包括整體收益、客戶群和其他重要指標。此外,該分析還提供了對該細分市場競爭力的寶貴見解,包括研究基準年期間觀察到的累積、分散主導地位和合併特徵等因素。有了這些詳細資訊,供應商可以做出更明智的決策並製定有效的策略,以在市場競爭中保持領先地位。
策略分析與建議
策略分析對於尋求在全球市場站穩腳跟的組織至關重要。透過徹底評估其目前在數位人才獲取市場中的地位,公司可以做出符合其長期願望的明智決策。此關鍵評估涉及對組織的資源、能力和整體績效進行徹底分析,以確定核心優勢和需要改進的領域。
[184 Pages Report] The Digital Talent Acquisition Market size was estimated at USD 30.01 billion in 2023 and expected to reach USD 32.81 billion in 2024, at a CAGR 9.47% to reach USD 56.57 billion by 2030.
Digital Talent Acquisition involves integrating digital technology into the recruitment process to attract, engage, and hire candidates. It leverages various digital platforms, tools, and methodologies to streamline & enhance the efficiency and effectiveness of recruiting talent within the digital space. This strategy encompasses using online job boards, social media networks, company websites, and other digital channels to post vacancies and interact with potential candidates. It also includes utilizing Applicant Tracking Systems (ATS), data analytics, mobile recruitment applications, and artificial intelligence to screen applicants and manage the hiring process. Digital Talent Acquisition enables organizations to reach a wider pool of candidates, provides insights into hiring metrics, and ultimately helps in acquiring the right talent while optimizing the overall recruitment lifecycle. An increase in the adoption of cloud-based recruitment solutions, along with demanding analytics-driven decision-making in hiring processes, has increased digital talent acquisition solutions. Moreover, advancements in AI and ML, automating and improving the accuracy of candidate screening, have further propelled the market growth. However, data security & privacy concerns related to candidate information coupled with reluctance to adopt new technologies by traditional organizations may pose challenges for the market. Nevertheless, the integration of diversified data sources provides a more comprehensive view of candidates and expansion of mobile-based recruitment platforms catering to the growing mobile workforce.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 30.01 billion |
Estimated Year [2024] | USD 32.81 billion |
Forecast Year [2030] | USD 56.57 billion |
CAGR (%) | 9.47% |
Regional Insights
The Americas, particularly the United States and Canada, exhibit a highly mature digital talent acquisition market. Companies in this region heavily invest in innovative recruitment technologies such as Artificial Intelligence (AI), Machine Learning (ML), and predictive analytics to streamline the hiring process and identify the best candidates. The United States leads in adopting digital tools for talent acquisition, reflecting its dynamic tech industry and the demand for skilled professionals. In Latin America, there's a growing emphasis on digital channels and platforms to bridge the talent gaps, with countries like Brazil and Mexico making significant strides in technology-based recruitment. The focus on employer branding and candidate experience is paramount across the Americas, recognizing the competitive nature of attracting top digital talent. The EMEA region presents a diverse talent acquisition landscape due to varying economic development, digital maturity, and cultural differences. In Western Europe, particularly in the UK, Germany, and France, advanced analytics and digital recruitment platforms are prevalent. Northern European countries are notable for their innovative recruitment practices, emphasizing the importance of diversity and inclusion. In contrast, the Middle East is rapidly adopting mobile-first strategies to tap into a young, tech-savvy population. With its vast and young talent pool, Africa is gradually embracing digital solutions, though it faces challenges such as internet accessibility and digital infrastructure. The Asia Pacific region showcases a burgeoning digital talent acquisition market, influenced by its high-growth economies, including China, India, and Southeast Asia. The adoption of digital recruitment is accelerated by the region's increasing internet penetration and mobile usage. In mature landscape economies such as Australia and Singapore, companies are at the forefront of integrating AI-powered solutions into their talent acquisition practices. The presence of technology hubs exhibits a high demand for skilled digital professionals, driving innovation in recruitment technologies.
Market Insights
The market dynamics represent an ever-changing landscape of the Digital Talent Acquisition Market by providing actionable insights into factors, including supply and demand levels. Accounting for these factors helps design strategies, make investments, and formulate developments to capitalize on future opportunities. In addition, these factors assist in avoiding potential pitfalls related to political, geographical, technical, social, and economic conditions, highlighting consumer behaviors and influencing manufacturing costs and purchasing decisions.
FPNV Positioning Matrix
The FPNV positioning matrix is essential in evaluating the market positioning of the vendors in the Digital Talent Acquisition Market. This matrix offers a comprehensive assessment of vendors, examining critical metrics related to business strategy and product satisfaction. This in-depth assessment empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success, namely Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The market share analysis is a comprehensive tool that provides an insightful and in-depth assessment of the current state of vendors in the Digital Talent Acquisition Market. By meticulously comparing and analyzing vendor contributions, companies are offered a greater understanding of their performance and the challenges they face when competing for market share. These contributions include overall revenue, customer base, and other vital metrics. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With these illustrative details, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Recent Developments
iCIMS Launches AI Copilot
iCIMS launched the iCIMS Copilot, an advanced AI-driven assistant designed to transform the recruitment landscape. This cutting-edge tool promises to significantly increase hiring speed and lower recruitment expenses, thereby granting organizations a substantial advantage in securing top talent. This new offering from iCIMS is poised to bolster business outcomes by enabling talent acquisition teams to focus on strategic initiatives rather than procedural workloads. [Published On: 2023-10-19]
Metova and Central Standard Talent Announce Merger to Create Metova Strategies
Metova and Central Standard Talent merged to form an innovative new venture called Metova Strategies. This merger marks a significant milestone, uniting expertise in digital consulting, delivery, advanced data analytics, artificial intelligence, and tailored talent acquisition solutions. Metova Strategies is dedicated to delivering comprehensive strategies and innovative tools to boost competitiveness, drive growth, and curate exceptional customer experiences. [Published On: 2023-07-11]
Appcast Acquires Bayard to Expand Services Across Recruitment Marketing
Appcast successfully acquired Bayard Advertising, a recruitment marketing firm. This pivotal acquisition merges Appcast's cutting-edge programmatic technology with Bayard's comprehensive recruitment marketing solutions, positioning the unified entity to deliver a full-spectrum marketing strategy. The fusion of their expertise broadens Appcast's capabilities and extends their customer reach, now serving an impressive roster of over 2,000 clients in the U.S. and ten additional global markets. [Published On: 2023-07-11]
Strategy Analysis & Recommendation
The strategic analysis is essential for organizations seeking a solid foothold in the global marketplace. Companies are better positioned to make informed decisions that align with their long-term aspirations by thoroughly evaluating their current standing in the Digital Talent Acquisition Market. This critical assessment involves a thorough analysis of the organization's resources, capabilities, and overall performance to identify its core strengths and areas for improvement.
Key Company Profiles
The report delves into recent significant developments in the Digital Talent Acquisition Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Amazon Web Services, Inc., AppCast Inc., Automatic Data Processing, Inc., Avature Limited, Bullhorn, Inc., Capgemini SE, Cloudera, Inc., Cornerstone OnDemand, Inc., Darwinbox Digital Solutions Private Limited, First Advantage, Greenhouse Software, Inc., iCIMS, Inc., International Business Machines Corporation, Manatal.Co.Ltd, MEM Digital, Mercer LLC, Microsoft Corporation, Oorwin Labs Inc., Oracle Corporation, Paycom Software, Inc., Paylocity Holding Corporation, Salesforce, Inc., SAP SE, Sense Talent Labs, Inc., Skillsoft Corporation, UKG Inc., Workable Technology Limited, Workday, Inc., and Zoho Corporation Pvt. Ltd..
Market Segmentation & Coverage