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市場調查報告書
商品編碼
1589118

情境廣告市場：按類型、發展、產業分類 - 2025-2030 年全球預測

Contextual Advertising Market by Type (Activity-Based Advertising, Location-Based Advertising), Deployment (Desktops, Digital Billboards, Mobile Devices), Industry - Global Forecast 2025-2030
出版日期: | 出版商: 360iResearch | 英文 189 Pages | 商品交期: 最快1-2個工作天內

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2023年情境廣告市場規模為3.333億美元，預計2024年將達到3.7682億美元，複合年成長率為13.54%，預計到2030年將達到8.1091億美元。

上下文廣告是一種基於用戶參與的內容進行定向廣告的方法，透過提供更相關的廣告展示位置來重新定義數位行銷。對情境廣告的需求源自於消費者對隱私的需求不斷成長，這限制了資料主導的定向廣告（例如 cookie）。情境廣告的應用涵蓋網路內容、影片平台、行動應用程式和社群媒體，最終用途遍及零售、汽車、金融和娛樂等產業。市場成長受到機器學習和人工智慧技術進步的影響，從而實現更好的內容分析和廣告匹配。此外，GDPR 等法規正在推動廣告主尋求隱私友善的解決方案，進一步推動上下文廣告的發展。新的商機包括利用自然語言處理 (NLP) 來改善消費者體驗，以及將情境洞察與即時資料相結合以實現動態廣告。鼓勵企業利用這些技術來推動個人化行銷，同時保護隱私。然而，不準確的背景分析和不一致的內容等挑戰阻礙了有效性，數位平台的多樣性使協調工作變得複雜。過度依賴關鍵字匹配和對用戶意圖理解有限等限制可能會降低宣傳活動的品質。創新的重點是改進人工智慧演算法以實現更好的上下文解釋，並探索多感官廣告以豐富用戶參與。隨著虛擬實境和擴增實境的出現，新介面為情境廣告提供了新途徑。隨著市場的成熟，與內容創作者和平台的合作對於創新廣告解決方案將變得至關重要。市場格局是動態的、競爭性的，其特點是不斷適應技術變革和監管條件，要求企業採取敏捷和前瞻性的方法。深入研究消費行為分析將是製定符合不斷變化的市場趨勢的有效策略的關鍵。

主要市場統計
基準年[2023] 3.333 億美元
預測年份 [2024] 37682萬美元
預測年份 [2030] 81091萬美元
複合年成長率（%） 13.54%

市場動態：揭示快速發展的情境廣告市場的關鍵市場洞察

情境廣告市場正因供需的動態交互作用而轉變。了解這些不斷變化的市場動態可以幫助企業做出明智的投資決策、策略決策並抓住新的商機。全面了解這些趨勢可以幫助企業降低政治、地理、技術、社會和經濟領域的風險，同時消費行為及其對製造成本的影響以及對採購趨勢的影響。

  • 市場促進因素
    • 社群媒體用戶和行動廣告的增加
    • 個性化行銷策略的出現
    • 提高處理能力和頻寬
  • 市場限制因素
    • 與行為追蹤相關的隱私問題、低翻譯率
  • 市場機會
    • 透過人工智慧和機器學習的進步增強真實發現和情境定位
    • 影片共用網站的流量增加
  • 市場挑戰
    • 嚴格的監管政策和數位技術選擇

波特的五力：駕馭情境廣告市場的策略工具

波特的五力框架是了解情境廣告市場競爭格局的重要工具。波特的五力框架為評估公司的競爭地位和探索策略機會提供了清晰的方法。該框架可幫助公司評估市場動態並確定新業務的盈利。這些見解使公司能夠利用自己的優勢，解決弱點並避免潛在的挑戰，從而確保更強大的市場地位。

PESTLE分析：了解情境廣告市場的外部影響

外部宏觀環境因素在塑造情境廣告市場的績效動態方面發揮著至關重要的作用。對政治、經濟、社會、技術、法律和環境因素的分析提供了應對這些影響所需的資訊。透過調查 PESTLE 因素，公司可以更了解潛在的風險和機會。這種分析可以幫助公司預測法規、消費者偏好和經濟趨勢的變化，並幫助他們做出積極主動的決策。

市場佔有率分析 了解上下文廣告市場的競爭狀況

對上下文廣告市場的詳細市場佔有率分析可以對供應商績效進行全面評估。公司可以透過比較收益、客戶群和成長率等關鍵指標來揭示其競爭地位。該分析揭示了市場集中、分散和整合的趨勢，為供應商提供了製定策略決策所需的洞察力，使他們能夠在日益激烈的競爭中佔有一席之地。

FPNV定位矩陣情境廣告市場廠商績效評估

FPNV定位矩陣是評估情境廣告市場供應商的重要工具。此矩陣允許業務組織根據商務策略和產品滿意度評估供應商，從而做出與其目標相符的明智決策。這四個象限使您能夠清晰、準確地分類供應商，以確定最能滿足您的策略目標的合作夥伴和解決方案。

策略分析和建議描繪了上下文廣告市場的成功之路

對於旨在加強其在全球市場的影響力的公司來說，上下文廣告市場的策略分析至關重要。透過考慮關鍵資源、能力和績效指標，公司可以識別成長機會並努力改進。這種方法使您能夠克服競爭環境中的挑戰，利用新的商機並取得長期成功。

本報告對市場進行了全面分析，涵蓋關鍵重點領域：

1. 市場滲透率：詳細檢視當前市場環境、主要企業的廣泛資料、評估其在市場中的影響力和整體影響力。

2. 市場開拓：辨識新興市場的成長機會，評估現有領域的擴張潛力，並提供未來成長的策略藍圖。

3. 市場多元化：分析近期產品發布、開拓地區、關鍵產業進展、塑造市場的策略投資。

4. 競爭評估與情報：徹底分析競爭格局，檢驗市場佔有率、業務策略、產品系列、認證、監管核准、專利趨勢、主要企業的技術進步等。

5. 產品開發與創新：重點在於有望推動未來市場成長的最尖端科技、研發活動和產品創新。

我們也回答重要問題，以幫助相關人員做出明智的決策：

1.目前的市場規模和未來的成長預測是多少？

2. 哪些產品、區隔市場和地區提供最佳投資機會？

3.塑造市場的主要技術趨勢和監管影響是什麼？

4.主要廠商的市場佔有率和競爭地位如何？

5. 推動供應商市場進入和退出策略的收益來源和策略機會是什麼？

目錄

第1章 前言

第2章調查方法

第3章執行摘要

第4章市場概況

第5章市場洞察

  • 市場動態
    • 促進因素
      • 社群媒體用戶和行動廣告的增加
      • 個性化行銷策略的出現
      • 提高處理能力和頻寬
    • 抑制因素
      • 有關行為追蹤和低翻譯率的隱私問題
    • 機會
      • 人工智慧和機器學習的進步將增強真實搜尋的上下文定位
      • 影片共用網站的流量增加
    • 任務
      • 嚴格的監管政策和相關的數位技術選擇
  • 市場區隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治的
    • 經濟
    • 社群
    • 技術的
    • 合法地
    • 環境

第6章情境廣告市場：依類型

  • 基於活動的廣告
  • 定位性廣告

第 7 章 情境廣告市場：依發展分類

  • 桌面
  • 數位廣告看板
  • 行動裝置

第 8 章 內容相關廣告市場：依行業分類

  • 學術機構和政府
  • 銀行、金融服務和保險 (BFSI)
  • 消費品、零售、餐廳
  • 衛生保健
  • 媒體和娛樂
  • 通訊/IT
  • 旅行、交通、汽車

第9章美洲內容相關廣告市場

  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章亞太情境廣告市場

  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章歐洲、中東和非洲的情境廣告市場

  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭格局

  • 2023 年市場佔有率分析
  • FPNV 定位矩陣，2023
  • 競爭情境分析
  • 戰略分析和建議

公司名單

  • Act-On Software Inc.
  • Adobe Inc.
  • Amazon.com, Inc.
  • Cision Ltd.
  • Clarabridge by Qualtrics LLC
  • Criteo SA
  • Digimind by Onclusive Inc
  • Google LLC
  • International Business Machines Corporation
  • Meltwater
  • Meta Platforms, Inc.
  • Microsoft Corporation
  • Publift Pty. Ltd.
  • SAP SE
  • SEEDTAG ADVERTISING, SL
  • Sendible Limited
  • Simplify360 Inc. by Nextiva Company
  • The Rocket Science Group
  • Tremor International Ltd.
  • WordStream, Inc. by LocaliQ
  • X Corp.
  • Yahoo Inc.
Product Code: MRR-0D217D5AF9A1

The Contextual Advertising Market was valued at USD 333.30 million in 2023, expected to reach USD 376.82 million in 2024, and is projected to grow at a CAGR of 13.54%, to USD 810.91 million by 2030.

Contextual advertising, a method of targeted advertising based on the content a user is engaging with, is redefining digital marketing offering more relevant ad placements. The necessity of contextual advertising arises from increasing consumer demands for privacy, which limits data-driven targeted advertising like cookies. Its applications span web content, video platforms, mobile apps, and social media, making the end-use scope vast across industries including retail, automotive, finance, and entertainment. Market growth is influenced by technological advancements in machine learning and AI, enabling better content analysis and ad matching. Additionally, regulations such as GDPR push advertisers towards privacy-friendly solutions, further propelling contextual advertising. Emerging opportunities include leveraging natural language processing (NLP) to enhance consumer experience and integrating contextual insights with real-time data for dynamic ad deployments. Businesses are advised to capitalize on these technologies to drive personalized marketing while safeguarding privacy. However, challenges like inaccurate context analysis and content misalignment can hinder effectiveness, while the diversity of digital platforms adds complexity to coordination efforts. Limitations such as over-reliance on keyword matching or limited understanding of user intent could undermine campaign quality. Innovations are best focused on improving AI algorithms for better context interpretation and exploring multi-sensory advertising to enrich user engagement. With the advent of virtual and augmented reality, new interfaces present fresh avenues for contextual ads. As the market matures, collaborations with content creators and platforms will be crucial for innovative advertising solutions. The nature of the contextual advertising market is dynamic and competitive, characterized by continuous adaptation to technological changes and regulatory landscapes, thus demanding businesses to be agile and forward-thinking in their approach. A deep dive into consumer behavior analytics during content consumption will be key in crafting effective strategies that align with evolving market trends.

KEY MARKET STATISTICS
Base Year [2023] USD 333.30 million
Estimated Year [2024] USD 376.82 million
Forecast Year [2030] USD 810.91 million
CAGR (%) 13.54%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Contextual Advertising Market

The Contextual Advertising Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Increase in social media users and mobile advertising
    • Emergence of personalized marketing strategies
    • Growing processing power and bandwidth
  • Market Restraints
    • Privacy concerns related to behavioral tracking and low translation ratio
  • Market Opportunities
    • Advances in AI and ML to embolden real find contextual targeting
    • Increase in the traffic from the video sharing sites
  • Market Challenges
    • Stringent regulation policies and the selection of related digital techniques

Porter's Five Forces: A Strategic Tool for Navigating the Contextual Advertising Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Contextual Advertising Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Contextual Advertising Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Contextual Advertising Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Contextual Advertising Market

A detailed market share analysis in the Contextual Advertising Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Contextual Advertising Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Contextual Advertising Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Contextual Advertising Market

A strategic analysis of the Contextual Advertising Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Contextual Advertising Market, highlighting leading vendors and their innovative profiles. These include Act-On Software Inc., Adobe Inc., Amazon.com, Inc., Cision Ltd., Clarabridge by Qualtrics LLC, Criteo SA, Digimind by Onclusive Inc, Google LLC, International Business Machines Corporation, Meltwater, Meta Platforms, Inc., Microsoft Corporation, Publift Pty. Ltd., SAP SE, SEEDTAG ADVERTISING, SL, Sendible Limited, Simplify360 Inc. by Nextiva Company, The Rocket Science Group, Tremor International Ltd., WordStream, Inc. by LocaliQ, X Corp., and Yahoo Inc..

Market Segmentation & Coverage

This research report categorizes the Contextual Advertising Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Type, market is studied across Activity-Based Advertising and Location-Based Advertising.
  • Based on Deployment, market is studied across Desktops, Digital Billboards, and Mobile Devices.
  • Based on Industry, market is studied across Academia & Government, Banking, Financial Services, & Insurance (BFSI), Consumer Goods, Retail, & Restaurants, Healthcare, Media & Entertainment, Telecom & IT, and Travel, Transportation, & Automobile.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Increase in social media users and mobile advertising
      • 5.1.1.2. Emergence of personalized marketing strategies
      • 5.1.1.3. Growing processing power and bandwidth
    • 5.1.2. Restraints
      • 5.1.2.1. Privacy concerns related to behavioral tracking and low translation ratio
    • 5.1.3. Opportunities
      • 5.1.3.1. Advances in AI and ML to embolden real find contextual targeting
      • 5.1.3.2. Increase in the traffic from the video sharing sites
    • 5.1.4. Challenges
      • 5.1.4.1. Stringent regulation policies and the selection of related digital techniques
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Contextual Advertising Market, by Type

  • 6.1. Introduction
  • 6.2. Activity-Based Advertising
  • 6.3. Location-Based Advertising

7. Contextual Advertising Market, by Deployment

  • 7.1. Introduction
  • 7.2. Desktops
  • 7.3. Digital Billboards
  • 7.4. Mobile Devices

8. Contextual Advertising Market, by Industry

  • 8.1. Introduction
  • 8.2. Academia & Government
  • 8.3. Banking, Financial Services, & Insurance (BFSI)
  • 8.4. Consumer Goods, Retail, & Restaurants
  • 8.5. Healthcare
  • 8.6. Media & Entertainment
  • 8.7. Telecom & IT
  • 8.8. Travel, Transportation, & Automobile

9. Americas Contextual Advertising Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Contextual Advertising Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Contextual Advertising Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Act-On Software Inc.
  • 2. Adobe Inc.
  • 3. Amazon.com, Inc.
  • 4. Cision Ltd.
  • 5. Clarabridge by Qualtrics LLC
  • 6. Criteo SA
  • 7. Digimind by Onclusive Inc
  • 8. Google LLC
  • 9. International Business Machines Corporation
  • 10. Meltwater
  • 11. Meta Platforms, Inc.
  • 12. Microsoft Corporation
  • 13. Publift Pty. Ltd.
  • 14. SAP SE
  • 15. SEEDTAG ADVERTISING, SL
  • 16. Sendible Limited
  • 17. Simplify360 Inc. by Nextiva Company
  • 18. The Rocket Science Group
  • 19. Tremor International Ltd.
  • 20. WordStream, Inc. by LocaliQ
  • 21. X Corp.
  • 22. Yahoo Inc.

LIST OF FIGURES

  • FIGURE 1. CONTEXTUAL ADVERTISING MARKET RESEARCH PROCESS
  • FIGURE 2. CONTEXTUAL ADVERTISING MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. CONTEXTUAL ADVERTISING MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. CONTEXTUAL ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. CONTEXTUAL ADVERTISING MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. CONTEXTUAL ADVERTISING MARKET DYNAMICS
  • TABLE 7. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ACTIVITY-BASED ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY LOCATION-BASED ADVERTISING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DESKTOPS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY DIGITAL BILLBOARDS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MOBILE DEVICES, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY ACADEMIA & GOVERNMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY BANKING, FINANCIAL SERVICES, & INSURANCE (BFSI), BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY CONSUMER GOODS, RETAIL, & RESTAURANTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY HEALTHCARE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY MEDIA & ENTERTAINMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TELECOM & IT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL CONTEXTUAL ADVERTISING MARKET SIZE, BY TRAVEL, TRANSPORTATION, & AUTOMOBILE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 24. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 25. AMERICAS CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 28. ARGENTINA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 31. BRAZIL CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 34. CANADA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 37. MEXICO CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 41. UNITED STATES CONTEXTUAL ADVERTISING MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 44. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 45. ASIA-PACIFIC CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 47. AUSTRALIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 48. AUSTRALIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 50. CHINA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 51. CHINA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 53. INDIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 54. INDIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 56. INDONESIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 57. INDONESIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 59. JAPAN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 60. JAPAN CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 62. MALAYSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 63. MALAYSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 65. PHILIPPINES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 66. PHILIPPINES CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 68. SINGAPORE CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 69. SINGAPORE CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 71. SOUTH KOREA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 72. SOUTH KOREA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 74. TAIWAN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 75. TAIWAN CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 77. THAILAND CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 78. THAILAND CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 80. VIETNAM CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 81. VIETNAM CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 84. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 85. EUROPE, MIDDLE EAST & AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 87. DENMARK CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 88. DENMARK CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 90. EGYPT CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 91. EGYPT CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 93. FINLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 94. FINLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 96. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 97. FRANCE CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 99. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 100. GERMANY CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 102. ISRAEL CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 103. ISRAEL CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 105. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 106. ITALY CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 108. NETHERLANDS CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 109. NETHERLANDS CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 111. NIGERIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 112. NIGERIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 114. NORWAY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 115. NORWAY CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 117. POLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 118. POLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 120. QATAR CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 121. QATAR CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 123. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 124. RUSSIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 126. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 127. SAUDI ARABIA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 129. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 130. SOUTH AFRICA CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 132. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 133. SPAIN CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 135. SWEDEN CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 136. SWEDEN CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 138. SWITZERLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 139. SWITZERLAND CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 141. TURKEY CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 142. TURKEY CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED ARAB EMIRATES CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY TYPE, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY DEPLOYMENT, 2018-2030 (USD MILLION)
  • TABLE 148. UNITED KINGDOM CONTEXTUAL ADVERTISING MARKET SIZE, BY INDUSTRY, 2018-2030 (USD MILLION)
  • TABLE 149. CONTEXTUAL ADVERTISING MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 150. CONTEXTUAL ADVERTISING MARKET, FPNV POSITIONING MATRIX, 2023