The Global Potato Protein Market size is expected to reach $742.8 million by 2031, rising at a market growth of 5.3% CAGR during the forecast period. In the year 2023, the market attained a volume of 53,035.2 tonnes, experiencing a growth of 11.4% (2020-2023).
For individuals with gluten sensitivities or allergies, potato protein offers a gluten-free alternative for formulating bakery and confectionery products. Therefore, the bakery & confectionery segment would generate 19.9% revenue share in 2031. Also, the Russia region would consume 808.32 tonnes of this protein for Bakery & Confectionery applications by 2031. It can be used as a substitute for wheat flour or gluten-containing ingredients to produce gluten-free baked goods and confections that are safe and suitable for consumption by gluten-sensitive consumers.
Consumers increasingly prioritize health and wellness, shifting towards healthier plant-based diets than diets high in animal-derived proteins. By choosing plant-based proteins like potato protein, consumers can support ethical and humane food production practices while meeting their nutritional needs. Thus, increasing demand for plant-based proteins is driving the market's growth. Additionally, many regions worldwide are experiencing demographic shifts towards aging populations, driven by increased life expectancy and declining birth rates. Functional foods fortified with high-quality proteins like protein can help seniors meet their protein requirements and support muscle maintenance and function. Therefore, the emergence of functional foods for seniors drives the market's growth.
However, Fluctuations in potato production due to weather conditions, pests, diseases, and market trends can lead to supply shortages or surpluses in the potato industry. The need to mitigate the impact of supply fluctuations drives innovation in the protein industry, leading to advancements in processing technologies and product diversification. Thus, volatility in potato production is hampering the growth of the market.
Type Outlook
Based on type, the market is divided into isolate and concentrate. The concentrate segment procured 40.69% revenue share in the market in 2023. In terms of volume, the concentrate segment registered 18,490.5 tonnes in 2023. The protein concentrates typically contain a balanced protein content, making them suitable for various applications across different industries. While not as high in protein concentration as isolates, concentrates still provide a significant amount of protein, making them an attractive option for fortifying food and beverage products.
Application Outlook
Based on application, the market is segmented into animal feed, supplements, bakery & confectionery, meat, and others. In 2023, the supplements segment attained 21.26% revenue share in the market. In terms of volume, the supplements segment registered 8,589.0 tonnes in 2023. The protein is highly digestible and readily absorbed by the body, ensuring efficient utilization of its protein content for muscle synthesis and other metabolic functions. High digestibility enhances the bioavailability of amino acids, promoting optimal muscle recovery and growth in individuals consuming protein supplements.
Regional Outlook
Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. In 2023, the Europe region witnessed 34.53%, revenue share in the market. European food manufacturers and retailers are increasingly incorporating plant-based ingredients, including protein, into their product formulations to meet consumer demand for healthier and more sustainable options. The availability of protein as an ingredient enables food companies to develop innovative products that cater to changing consumer preferences and market trends.
List of Key Companies Profiled
- Cooperatie Koninklijke Cosun U.A. (Royal Cosun)
- Royal Avebe U.A.
- Sudstrake GmbH
- Meelunie B.V. (Hoogwegt Groep B.V.)
- Omega Protein Corporation (Cooke, Inc.)
- Kemin Industries, Inc.
- Emsland Group
- KMC Ingredients Company
- Tereos S.A.
- Roquette Freres SA
Global Potato Protein Market Report Segmentation
By Type (Volume, Tonnes, USD Million, 2020-2031)
By Application (Volume, Tonnes, USD Million, 2020-2031)
- Animal Feed
- Supplements
- Bakery & Confectionery
- Meat
- Others
By Geography (Volume, Tonnes, USD Million, 2020-2031)
- North America
- US
- Canada
- Mexico
- Rest of North America
- Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Malaysia
- Rest of Asia Pacific
- LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA
Table of Contents
Chapter 1.Market Scope & Methodology
- 1.1Market Definition
- 1.2Objectives
- 1.3Market Scope
- 1.4Segmentation
- 1.4.1Global Potato Protein Market, by Type
- 1.4.2Global Potato Protein Market, by Application
- 1.4.3Global Potato Protein Market, by Geography
- 1.5Methodology for the research
Chapter 2.Market at a Glance
Chapter 3.Market Overview
- 3.1Introduction
- 3.1.1Overview
- 3.1.1.1Market Composition and Scenario
- 3.2Key Factors Impacting the Market
- 3.2.1Market Drivers
- 3.2.2Market Restraints
- 3.2.3Market Opportunities
- 3.2.4Market Challenges
- 3.3Porter's Five Forces Analysis
Chapter 4.Global Potato Protein Market by Type
- 4.1Global Isolate Market by Region
- 4.2Global Concentrate Market by Region
Chapter 5.Global Potato Protein Market by Application
- 5.1Global Animal Feed Market by Region
- 5.2Global Supplements Market by Region
- 5.3Global Bakery & Confectionery Market by Region
- 5.4Global Meat Market by Region
- 5.5Global Others Market by Region
Chapter 6.Global Potato Protein Market by Region
- 6.1North America Potato Protein Market
- 6.1.1North America Potato Protein Market by Type
- 6.1.1.1North America Isolate Market by Region
- 6.1.1.2North America Concentrate Market by Region
- 6.1.2North America Potato Protein Market by Application
- 6.1.2.1North America Animal Feed Market by Country
- 6.1.2.2North America Supplements Market by Country
- 6.1.2.3North America Bakery & Confectionery Market by Country
- 6.1.2.4North America Meat Market by Country
- 6.1.2.5North America Others Market by Country
- 6.1.3North America Potato Protein Market by Country
- 6.1.3.1US Potato Protein Market
- 6.1.3.1.1US Potato Protein Market by Type
- 6.1.3.1.2US Potato Protein Market by Application
- 6.1.3.2Canada Potato Protein Market
- 6.1.3.2.1Canada Potato Protein Market by Type
- 6.1.3.2.2Canada Potato Protein Market by Application
- 6.1.3.3Mexico Potato Protein Market
- 6.1.3.3.1Mexico Potato Protein Market by Type
- 6.1.3.3.2Mexico Potato Protein Market by Application
- 6.1.3.4Rest of North America Potato Protein Market
- 6.1.3.4.1Rest of North America Potato Protein Market by Type
- 6.1.3.4.2Rest of North America Potato Protein Market by Application
- 6.2Europe Potato Protein Market
- 6.2.1Europe Potato Protein Market by Type
- 6.2.1.1Europe Isolate Market by Country
- 6.2.1.2Europe Concentrate Market by Country
- 6.2.2Europe Potato Protein Market by Application
- 6.2.2.1Europe Animal Feed Market by Country
- 6.2.2.2Europe Supplements Market by Country
- 6.2.2.3Europe Bakery & Confectionery Market by Country
- 6.2.2.4Europe Meat Market by Country
- 6.2.2.5Europe Others Market by Country
- 6.2.3Europe Potato Protein Market by Country
- 6.2.3.1Germany Potato Protein Market
- 6.2.3.1.1Germany Potato Protein Market by Type
- 6.2.3.1.2Germany Potato Protein Market by Application
- 6.2.3.2UK Potato Protein Market
- 6.2.3.2.1UK Potato Protein Market by Type
- 6.2.3.2.2UK Potato Protein Market by Application
- 6.2.3.3France Potato Protein Market
- 6.2.3.3.1France Potato Protein Market by Type
- 6.2.3.3.2France Potato Protein Market by Application
- 6.2.3.4Russia Potato Protein Market
- 6.2.3.4.1Russia Potato Protein Market by Type
- 6.2.3.4.2Russia Potato Protein Market by Application
- 6.2.3.5Spain Potato Protein Market
- 6.2.3.5.1Spain Potato Protein Market by Type
- 6.2.3.5.2Spain Potato Protein Market by Application
- 6.2.3.6Italy Potato Protein Market
- 6.2.3.6.1Italy Potato Protein Market by Type
- 6.2.3.6.2Italy Potato Protein Market by Application
- 6.2.3.7Rest of Europe Potato Protein Market
- 6.2.3.7.1Rest of Europe Potato Protein Market by Type
- 6.2.3.7.2Rest of Europe Potato Protein Market by Application
- 6.3Asia Pacific Potato Protein Market
- 6.3.1Asia Pacific Potato Protein Market by Type
- 6.3.1.1Asia Pacific Isolate Market by Country
- 6.3.1.2Asia Pacific Concentrate Market by Country
- 6.3.2Asia Pacific Potato Protein Market by Application
- 6.3.2.1Asia Pacific Animal Feed Market by Country
- 6.3.2.2Asia Pacific Supplements Market by Country
- 6.3.2.3Asia Pacific Bakery & Confectionery Market by Country
- 6.3.2.4Asia Pacific Meat Market by Country
- 6.3.2.5Asia Pacific Others Market by Country
- 6.3.3Asia Pacific Potato Protein Market by Country
- 6.3.3.1China Potato Protein Market
- 6.3.3.1.1China Potato Protein Market by Type
- 6.3.3.1.2China Potato Protein Market by Application
- 6.3.3.2Japan Potato Protein Market
- 6.3.3.2.1Japan Potato Protein Market by Type
- 6.3.3.2.2Japan Potato Protein Market by Application
- 6.3.3.3India Potato Protein Market
- 6.3.3.3.1India Potato Protein Market by Type
- 6.3.3.3.2India Potato Protein Market by Application
- 6.3.3.4South Korea Potato Protein Market
- 6.3.3.4.1South Korea Potato Protein Market by Type
- 6.3.3.4.2South Korea Potato Protein Market by Application
- 6.3.3.5Australia Potato Protein Market
- 6.3.3.5.1Australia Potato Protein Market by Type
- 6.3.3.5.2Australia Potato Protein Market by Application
- 6.3.3.6Malaysia Potato Protein Market
- 6.3.3.6.1Malaysia Potato Protein Market by Type
- 6.3.3.6.2Malaysia Potato Protein Market by Application
- 6.3.3.7Rest of Asia Pacific Potato Protein Market
- 6.3.3.7.1Rest of Asia Pacific Potato Protein Market by Type
- 6.3.3.7.2Rest of Asia Pacific Potato Protein Market by Application
- 6.4LAMEA Potato Protein Market
- 6.4.1LAMEA Potato Protein Market by Type
- 6.4.1.1LAMEA Isolate Market by Country
- 6.4.1.2LAMEA Concentrate Market by Country
- 6.4.2LAMEA Potato Protein Market by Application
- 6.4.2.1LAMEA Animal Feed Market by Country
- 6.4.2.2LAMEA Supplements Market by Country
- 6.4.2.3LAMEA Bakery & Confectionery Market by Country
- 6.4.2.4LAMEA Meat Market by Country
- 6.4.2.5LAMEA Others Market by Country
- 6.4.3LAMEA Potato Protein Market by Country
- 6.4.3.1Brazil Potato Protein Market
- 6.4.3.1.1Brazil Potato Protein Market by Type
- 6.4.3.1.2Brazil Potato Protein Market by Application
- 6.4.3.2Argentina Potato Protein Market
- 6.4.3.2.1Argentina Potato Protein Market by Type
- 6.4.3.2.2Argentina Potato Protein Market by Application
- 6.4.3.3UAE Potato Protein Market
- 6.4.3.3.1UAE Potato Protein Market by Type
- 6.4.3.3.2UAE Potato Protein Market by Application
- 6.4.3.4Saudi Arabia Potato Protein Market
- 6.4.3.4.1Saudi Arabia Potato Protein Market by Type
- 6.4.3.4.2Saudi Arabia Potato Protein Market by Application
- 6.4.3.5South Africa Potato Protein Market
- 6.4.3.5.1South Africa Potato Protein Market by Type
- 6.4.3.5.2South Africa Potato Protein Market by Application
- 6.4.3.6Nigeria Potato Protein Market
- 6.4.3.6.1Nigeria Potato Protein Market by Type
- 6.4.3.6.2Nigeria Potato Protein Market by Application
- 6.4.3.7Rest of LAMEA Potato Protein Market
- 6.4.3.7.1Rest of LAMEA Potato Protein Market by Type
- 6.4.3.7.2Rest of LAMEA Potato Protein Market by Application
Chapter 7.Company Profiles
- 7.1Cooperatie Koninklijke Cosun U.A. (Royal Cosun)
- 7.1.1Company Overview
- 7.1.2Financial Analysis
- 7.1.3Regional Analysis
- 7.1.4SWOT Analysis
- 7.2Royal Avebe U.A.
- 7.2.1Company Overview
- 7.2.2Recent strategies and developments:
- 7.2.2.1Product Launches and Product Expansions:
- 7.2.3SWOT Analysis
- 7.3Sudstarke GmbH
- 7.4Meelunie B.V. (Hoogwegt Groep B.V.)
- 7.5Omega Protein Corporation (Cooke, Inc.)
- 7.6Kemin Industries, Inc.
- 7.6.1Company Overview
- 7.6.2SWOT Analysis
- 7.7Emsland Group
- 7.7.1Company Overview
- 7.7.2Recent strategies and developments:
- 7.7.2.1Partnerships, Collaborations, and Agreements:
- 7.7.2.2Product Launches and Product Expansions:
- 7.7.3SWOT Analysis
- 7.8KMC Ingredients Company
- 7.8.1Company Overview
- 7.8.2Recent strategies and developments:
- 7.8.2.1Product Launches and Product Expansions:
- 7.9Tereos S.A
- 7.9.1Company Overview
- 7.9.2Financial Analysis
- 7.9.3Segmental and Regional Analysis
- 7.9.4Research & Development Expenses
- 7.9.5Recent strategies and developments:
- 7.9.5.1Product Launches and Product Expansions:
- 7.9.6SWOT Analysis
- 7.10.Roquette Freres SA
- 7.10.1Company Overview
- 7.10.2SWOT Analysis
Chapter 8.Winning Imperatives of the Potato Protein Market: