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市場調查報告書
商品編碼
1649429

企業分析軟體市場預測（2025-2030）

Enterprise Analytics Software Market - Forecasts from 2025 to 2030
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 139 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

企業分析軟體市場預計將以 12.95% 的金額成長，從 2025 年的 2,264.04 億美元成長到 2030年終的4,162.05 億美元。

企業分析主要涉及利用巨量資料使企業能夠執行分析過程，透過商業智慧(BI) 和分析工具獲得有價值的見解。預計未來五年市場將大幅成長，這得益於各行業對這些工具的快速採用，這與資料生成的持續增加有關。隨著組織累積的資料越來越多，簡化業務的需求也隨之增加，推動了對幫助他們快速分析、管理和最佳化資料的工具的需求。將多種功能整合到一個工具中，使組織能夠更有效地分析所需的資料，從而帶來了顯著的經濟效益，並增加了中小企業 (SME) 的採用，從而推動了市場成長。此外，醫療保健、零售、運輸和物流等行業擴大採用資料驅動的業務，極大地推動了對各種 BI 解決方案的需求，從而對市場的未來做出了積極的貢獻。當今瞬息萬變且競爭激烈的商業環境對各層面的策略決策的需求日益增加。來自眾多來源的資料激增使得這種需求變得更加複雜，為市場擴張創造了巨大的機會。此外，有效的決策已成為當今業務流程的關鍵組成部分，需要對資料和模型進行全面的分析處理。由於這些工具能夠提供更聰明的決策能力和可操作的見解，預計未來幾年這些工具的採用將進一步成長。

企業分析軟體市場促進因素：

  • 中小企業 (SME) 的成長：預計在預測期內，企業分析軟體市場將在中小企業領域見證顯著成長。中小企業採用分析解決方案的增加是由於資料主導業務的增加和大量資料的產生。透過降低中小企業的前期投資，價格實惠的雲端基礎的資料中心正在推動這一趨勢，使這些解決方案對其業務至關重要。
  • 開發有針對性的分析解決方案：市場領導者正在為中小企業開發客製化的分析軟體，以獲得競爭優勢並使先進的分析能力民主化。將 5G 網路資料分析與人工智慧和機器學習工具相結合的重點可能會鼓勵中小企業也在其產品中採用這些技術。

地理視角

  • 北美市場的主導地位：企業分析軟體市場分為北美、南美、歐洲、中東和非洲 (MEA) 以及亞太地區 (APAC) 等區域。由於先進的基礎設施、早期的技術採用以及主要市場參與者的存在，預計北美將佔據主要佔有率。
  • 亞太地區成長潛力：未來五年，亞太地區預計將出現溫和成長，原因是中小企業快速成長以及其他產業領域的穩定發展，從而推動對分析軟體的需求。

為什麼要購買這份報告？

  • 深刻分析：獲得深入的市場洞察，涵蓋主要和新興地區，重點關注客戶群、政府政策和社會經濟因素、消費者偏好、垂直行業和其他子區隔。
  • 競爭格局：了解全球主要企業所採用的策略策略，並了解正確策略帶來的潛在市場滲透率。
  • 市場趨勢和促進因素：探索動態因素和關鍵市場趨勢以及它們將如何影響未來的市場發展。
  • 可行的建議：利用洞察力做出策略決策，在動態環境中開闢新的業務流和收益。
  • 受眾廣泛：對於新興企業、研究機構、顧問公司、中小企業和大型企業都有益且具有成本效益。

它有什麼用途？

產業與市場洞察、商業機會評估、產品需求預測、打入市場策略、地理擴張、資本支出決策、監管影響、新產品開發、競爭情報

研究範圍

  • 2022 年至 2030 年的實際資料和預測
  • 成長機會、挑戰、供應鏈前景、法規結構、顧客行為、趨勢分析
  • 競爭定位、策略與市場佔有率分析
  • 細分和區域分析，包括收益成長和預測國家
  • 公司概況（策略、產品、財務、主要發展等）

全球實驗室設備和服務市場細分如下：

透過奉獻

  • 商業智慧（BI）平台
  • 傳統 BI 平台
  • 資料科學平台
  • 分析應用

按公司規模

  • 小型至中型
  • 大規模

按部署

  • 雲
  • 本地

按行業

  • BFSI
  • 衛生保健
  • 零售
  • 資訊科技/通訊
  • 製造業
  • 媒體與娛樂
  • 其他

按地區

  • 北美洲
  • 美國
  • 加拿大
  • 墨西哥
  • 南美洲
  • 巴西
  • 阿根廷
  • 其他
  • 歐洲
  • 英國
  • 德國
  • 法國
  • 西班牙
  • 其他
  • 中東和非洲
  • 沙烏地阿拉伯
  • UAE
  • 其他
  • 亞太地區
  • 中國
  • 日本
  • 印度
  • 韓國
  • 印尼
  • 台灣
  • 泰國
  • 其他

目錄

第 1 章 簡介

  • 市場概況
  • 市場定義
  • 研究範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關人員的主要利益

第2章調查方法

  • 研究設計
  • 研究過程

第3章執行摘要

  • 主要發現
  • 分析師觀點

第4章 市場動態

  • 市場促進因素
  • 市場限制
  • 波特五力分析
  • 產業價值鏈分析

第5章 企業分析軟體市場依產品分類

  • 介紹
  • 商業智慧（BI）平台
  • 傳統 BI 平台
  • 資料科學平台
  • 分析應用

第6章。

  • 介紹
  • 小型至中型
  • 大規模

第7章。

  • 介紹
  • 雲
  • 本地

第 8 章：企業分析軟體市場（按垂直產業分類）

  • 介紹
  • BFSI
  • 衛生保健
  • 零售
  • 資訊科技/通訊
  • 製造業
  • 媒體與娛樂
  • 其他

第9章。

  • 介紹
  • 北美洲
    • 透過奉獻
    • 按公司規模
    • 按部署
    • 按行業
    • 按國家
  • 南美洲
    • 透過奉獻
    • 按公司規模
    • 按部署
    • 按行業
    • 按國家
  • 歐洲
    • 透過奉獻
    • 按公司規模
    • 按部署
    • 按行業
    • 按國家
  • 中東和非洲
    • 透過奉獻
    • 按公司規模
    • 按部署
    • 按行業
    • 按國家
  • 亞太地區
    • 透過奉獻
    • 按公司規模
    • 按部署
    • 按行業
    • 按國家

第10章 競爭格局及分析

  • 主要企業和策略分析
  • 市場佔有率分析
  • 合併、收購、協議和合作
  • 競爭儀錶板

第11章 公司簡介

  • IBM Corporation
  • Microsoft Corporation
  • Information Builders
  • Oracle
  • SAP
  • SAS Institute Inc.
  • Tableau Software, LLC
  • MicroStrategy Incorporated
  • Adobe
  • RapidMiner, Inc.
簡介目錄
Product Code: KSI061613576

The enterprise analytics software market is projected to grow at a CAGR of 12.95%, from a market value of US$226.404 billion in 2025 to US$416.205 billion by the end of 2030.

Enterprise analytics primarily involves the use of big data, allowing organizations to conduct analytical processes that yield valuable insights through business intelligence (BI) and analytical tools. The market is expected to experience substantial growth over the next five years, driven by the swift adoption of these tools across various sectors, which correlates with an ongoing increase in data generation. As organizations accumulate more data, there is a growing need to streamline business operations, leading to heightened demand for tools that facilitate rapid analysis, management, and optimization of data.The integration of multiple functionalities into a single tool enables organizations to analyze necessary data more efficiently, providing significant economic advantages and encouraging adoption among small and medium enterprises (SMEs), which in turn boosts market growth. Additionally, the increasing implementation of data-driven operations in industries such as healthcare, retail, transportation, and logistics is significantly driving the demand for various BI solutions, contributing positively to the market's future.In today's volatile and competitive business environment, there is a rising demand for strategic decision-making at every level. This demand is compounded by the proliferation of data from numerous sources, creating substantial opportunities for market expansion. Furthermore, effective decision-making has become a crucial aspect of business processes today, necessitating comprehensive analytical processing of data and models. These tools provide smarter decision-making capabilities and actionable insights, which are expected to further enhance their adoption in the coming years.

Drivers of the Enterprise Analytics Software Market:

  • Growth of Small and Medium Enterprises (SMEs): The enterprise analytics software market is projected to see significant growth within the SME sector during the forecast period. The rising adoption of analytics solutions by these companies is critical due to increasing data-driven operations and substantial data generation. Access to affordable cloud-based data centers has facilitated this trend by lowering upfront investments for SMEs, making these solutions essential for their operations.
  • Development of Targeted Analytics Solutions: Leading market players are creating analytics software tailored for SMEs to enhance competitiveness and democratize advanced analytics capabilities. This focus on 5G network data analysis and the integration of AI and machine learning tools will encourage smaller companies to adopt these technologies in their offerings.

Geographical Outlook:

  • North America Market Dominance: The enterprise analytics software market can be divided into regions including North America, South America, Europe, the Middle East and Africa (MEA), and Asia Pacific (APAC). North America is expected to hold a significant share due to its advanced infrastructure, early technology adoption, and presence of key market players. Established industries in this region further bolster market strength and facilitate growth in the coming years.
  • Asia Pacific Growth Potential: Over the next five years, the Asia Pacific region is anticipated to experience moderate growth driven by a surge in small and medium enterprises alongside steady development in other industry sectors, fueling demand for analytics software.

Reasons for buying this report:-

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, other sub- segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape up future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decision to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data & forecasts from 2022 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The global testing equipment and services market has been segmented as following:

By Offering

  • Business Intelligence (BI) Platforms
  • Traditional BI Platforms
  • Data Science Platforms
  • Analytics Applications

By Enterprise Size

  • Small and Medium
  • Large

By Deployment

  • Cloud
  • On-premise

By Industry Verticals

  • BFSI
  • Healthcare
  • Retail
  • IT and Telecom
  • Manufacturing
  • Media and Entertainment
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • UK
  • Germany
  • France
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Taiwan
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key Benefits for the Stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. Analyst View

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis

5. ENTERPRISE ANALYTICS SOFTWARE MARKET BY OFFERING

  • 5.1. Introduction
  • 5.2. Business Intelligence (BI) Platforms
  • 5.3. Traditional BI Platforms
  • 5.4. Data Science Platforms
  • 5.5. Analytics Applications

6. ENTERPRISE ANALYTICS SOFTWARE MARKET BY ENTERPRISE SIZE

  • 6.1. Introduction
  • 6.2. Small and Medium
  • 6.3. Large

7. ENTERPRISE ANALYTICS SOFTWARE MARKET BY DEPLOYMENT

  • 7.1. Introduction
  • 7.2. Cloud
  • 7.3. On-premise

8. ENTERPRISE ANALYTICS SOFTWARE MARKET BY INDUSTRY VERTICALS

  • 8.1. Introduction
  • 8.2. BFSI
  • 8.3. Healthcare
  • 8.4. Retail
  • 8.5. IT and Telecom
  • 8.6. Manufacturing
  • 8.7. Media and Entertainment
  • 8.8. Others

9. ENTERPRISE ANALYTICS SOFTWARE MARKET BY GEOGRAPHY

  • 9.1. Introduction
  • 9.2. North America
    • 9.2.1. By Offering
    • 9.2.2. By Enterprise Size
    • 9.2.3. By Deployment
    • 9.2.4. By Industry Verticals
    • 9.2.5. By Country
      • 9.2.5.1. USA
      • 9.2.5.2. Canada
      • 9.2.5.3. Mexico
  • 9.3. South America
    • 9.3.1. By Offering
    • 9.3.2. By Enterprise Size
    • 9.3.3. By Deployment
    • 9.3.4. By Industry Verticals
    • 9.3.5. By Country
      • 9.3.5.1. Brazil
      • 9.3.5.2. Argentina
      • 9.3.5.3. Others
  • 9.4. Europe
    • 9.4.1. By Offering
    • 9.4.2. By Enterprise Size
    • 9.4.3. By Deployment
    • 9.4.4. By Industry Verticals
    • 9.4.5. By Country
      • 9.4.5.1. UK
      • 9.4.5.2. Germany
      • 9.4.5.3. France
      • 9.4.5.4. Spain
      • 9.4.5.5. Others
  • 9.5. Middle East and Africa
    • 9.5.1. By Offering
    • 9.5.2. By Enterprise Size
    • 9.5.3. By Deployment
    • 9.5.4. By Industry Verticals
    • 9.5.5. By Country
      • 9.5.5.1. Saudi Arabia
      • 9.5.5.2. UAE
      • 9.5.5.3. Others
  • 9.6. Asia Pacific
    • 9.6.1. By Offering
    • 9.6.2. By Enterprise Size
    • 9.6.3. By Deployment
    • 9.6.4. By Industry Verticals
    • 9.6.5. By Country
      • 9.6.5.1. China
      • 9.6.5.2. Japan
      • 9.6.5.3. India
      • 9.6.5.4. South Korea
      • 9.6.5.5. Indonesia
      • 9.6.5.6. Taiwan
      • 9.6.5.7. Thailand
      • 9.6.5.8. Others

10. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 10.1. Major Players and Strategy Analysis
  • 10.2. Market Share Analysis
  • 10.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 10.4. Competitive Dashboard

11. COMPANY PROFILES

  • 11.1. IBM Corporation
  • 11.2. Microsoft Corporation
  • 11.3. Information Builders
  • 11.4. Oracle
  • 11.5. SAP
  • 11.6. SAS Institute Inc.
  • 11.7. Tableau Software, LLC
  • 11.8. MicroStrategy Incorporated
  • 11.9. Adobe
  • 11.10. RapidMiner, Inc.