羅漢果甜味劑市場——增長、趨勢、COVID-19 影響和預測 (2023-2028)

主要亮點

• 由於對天然甜味劑替代品的需求不斷增加，糖尿病患者以及人們意識到糖對健康的負面影響會導致肥胖和糖尿病的增加，因此消費者的健康意識推動了市場的發展。 此外，羅漢果甜味劑的其他功能特性，如抗菌、抗炎和抗癌特性，有望提高藥用功效並推動市場增長。 此外，新產品配方創新進一步推動了市場增長。
• 但是，相對於人工甜味劑，羅漢果甜味劑的價格上漲以及眾多人工甜味劑的存在，導致消費者對人工甜味劑的偏愛，目前的情況是正在向市場轉移，正在抑制增長的市場。

羅漢果甜味劑市場趨勢

肥胖和糖尿病人口增加導致糖分消耗減少

食糖會迅速升高血糖水平並導致肥胖。

2015 年，經合組織調查了成年人超重（包括肥胖）的患病率，發現歐洲和北美的超重率明顯高於亞洲國家。 因此，這些地區主要轉向糖的替代品，例如羅漢果甜味劑，這是更好的天然糖替代品。

北美是世界上最大的市場和增長最快的地區。

在北美地區，由於對天然甜味劑的需求不斷增加，以及在烘焙食品、糖果、乳製品和各種飲料等各類食品中用作調味劑，羅漢果甜味劑越來越受歡迎。正在見證成為全球市場中最大和增長最快的地區 羅漢果甜味劑在運動和營養補充劑中的使用預計也將影響該地區的市場發展。 此外，隨著互聯網的普及，購買此類食品的在線市場在過去 3 至 4 年中在全球範圍內快速增長，從而導致亞馬遜、沃爾瑪、家樂福等多個垂直行業的專家利用不斷增長的趨勢電子零售增長並爭奪重要的在線天然甜味劑空間。

羅漢果甜味劑市場競爭對手分析

羅漢果甜味劑的全球市場是分散的，因為每個國家都存在區域和國內巨頭。 它側重於企業合併、擴張、收購和合作夥伴關係，以及新產品開發，作為領先公司為提高品牌在消費者中的知名度而採取的戰略方法。 例如，2015年6月，桂林GFS Bio-Tech Co和Biovittoria將羅漢果供應能力翻了一番，導致羅漢果公司的產能大幅增加。 同樣在 2016 年 6 月，Archer Daniels Midland Company 宣布與 GLG Life Tech Corporation 建立新的合作夥伴關係，向全球客戶生產、營銷和銷售低熱量羅漢果甜味劑。

其他好處

• Excel 格式的市場預測 (ME) 表
• 三個月的分析師支持

內容

第一章介紹

• 調查結果
• 調查假設
• 本次調查的範圍

第二章研究方法論

第 3 章執行摘要

第四章市場動態

• 市場驅動力
• 市場製約因素
• 波特的五力分析
  • 新進入者的威脅
  • 買方/消費者議價能力
  • 供應商的議價能力
  • 替代品的威脅
  • 競爭公司之間的敵對關係

第 5 章市場細分

• 按形狀
  • 液體
  • 乾燥
• 按類別
  • 有機
  • 傳統的
• 按分銷渠道
  • 超市/大賣場
  • 便利店
  • 在線渠道
  • 其他
• 按地區
  • 北美
    • 美國
    • 加拿大
    • 墨西哥
    • 其他北美地區
  • 歐洲
    • 西班牙
    • 英國
    • 德國
    • 法國
    • 意大利
    • 俄羅斯
    • 其他歐洲地區
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 澳大利亞
    • 其他亞太地區
  • 南美洲
    • 巴西
    • 阿根廷
    • 其他南美洲
  • 中東
    • 南非
    • 阿拉伯聯合酋長國
    • 其他中東地區

第六章競爭格局

• 最活躍的公司
• 最常採用的策略
• 市場份額分析
• 公司簡介
  • Archer Daniels Midland Company
  • Tate & Lyle Plc.
  • GLG Life Tech Corp.
  • Monk Fruit Corp.
  • Steviva Brands, Inc.
  • Layn Corp.
  • Firmenich SA
  • NOW Health Group, Inc.

第7章 市場機會今後動向

The global monk fruit sweeteners market is growing at a CAGR of XX% during the forecast period (2020-2025).

Key Highlights

• The market is mainly driven by the health consciousness of consumers due to the rising demand for naturally derived sweeteners substitutes, diabetic patients and the awareness regarding negative health effects of sugar that results in an increase in obesity and diabetes. Also, added functional properties of monk fruit sweeteners such as anti-microbial, anti-inflammatory, and anti-carcinogenic properties are expected to augment the medicinal value, thus fueling the market growth. Also, innovations with new product formulations have further fueled market growth.
• However, the elevated prices of monk fruit sweeteners, in contrast to an artificial source of sweeteners and the presence of a large number of artificial sweeteners have shifted preferences of consumers towards artificial sweeteners and is thus restraining the market.

Monk Fruit Sweetener Market Trends

Decreased sugar consumption due to increasing obese and diabetic population

Sugar consumption results in increased overweight as it immediately upsurges the blood sugar. OECD in the year 2015, has surveyed for the prevalence of overweight including obesity among the adults and has found it to be significantly high in Europe and North American region as compared to Asian countries. Therefore, these regions have been majorly shifting towards sugar substitutes such as monk fruit sweeteners that are better natural alternatives for sugar.

North America is the largest and the fastest growing region in the global market

North American region has been witnessed to be the largest as well as the fastest-growing region in the global market of monk fruit sweeteners owing to the increased demand for naturally derived sweeteners and its use as a flavoring agent in several types of food products including baked goods, confectioneries, dairy products and various beverages in the region. Also, incorporation of monk fruit sweetener in sports and nutrition-based supplements is anticipated to influence the development of the market in this region. Furthermore, with the increasing internet penetration, online market for the purchase of such food products has seen a rapid growth globally in last 3-4 years, therefore attracting a few vertical specialists like Amazon, Walmart, Carrefour etc. who are riding on increasing e-retailing growth and vying for a significant pie in online natural sweeteners space.

Monk Fruit Sweetener Market Competitor Analysis

The global market for monk fruit sweeteners is fragmented, owing to the presence of large regional and domestic players in different countries. Emphasis is given on the merger, expansion, acquisition and partnership of the companies along with new product development as strategic approaches adopted by the leading companies to boost their brand presence among consumers. For instance, in June 2015, Guilin GFS Bio-Tech Co and Biovittoria doubled up their capacity for monk fruit supply, which, in turn, has significantly boosted the production capacity of Monk Fruit Corp. Also, in June 2016, Archer Daniels Midland Company partnered with GLG Life Tech Corporation, and announced a new partnership to manufacture, market, and sell low-calorie monk fruit sweeteners to customers across the globe.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Deliverables
• 1.2 Study Assumptions
• 1.3 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

• 4.1 Market Drivers
• 4.2 Market Restraints
• 4.3 Porter's Five Forces Analysis
  • 4.3.1 Threat of New Entrants
  • 4.3.2 Bargaining Power of Buyers/Consumers
  • 4.3.3 Bargaining Power of Suppliers
  • 4.3.4 Threat of Substitute Products
  • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

• 5.1 By Form
  • 5.1.1 Liquid
  • 5.1.2 Dry
• 5.2 By Category
  • 5.2.1 Organic
  • 5.2.2 Conventional
• 5.3 By Distribution Channel
  • 5.3.1 Supermarkets/Hypermarkets
  • 5.3.2 Convenience Stores
  • 5.3.3 Online Channels
  • 5.3.4 Others
• 5.4 Geography
  • 5.4.1 North America
    • 5.4.1.1 United States
    • 5.4.1.2 Canada
    • 5.4.1.3 Mexico
    • 5.4.1.4 Rest of North America
  • 5.4.2 Europe
    • 5.4.2.1 Spain
    • 5.4.2.2 United Kingdom
    • 5.4.2.3 Germany
    • 5.4.2.4 France
    • 5.4.2.5 Italy
    • 5.4.2.6 Russia
    • 5.4.2.7 Rest of Europe
  • 5.4.3 Asia Pacific
    • 5.4.3.1 China
    • 5.4.3.2 Japan
    • 5.4.3.3 India
    • 5.4.3.4 Australia
    • 5.4.3.5 Rest of Asia-Pacific
  • 5.4.4 South America
    • 5.4.4.1 Brazil
    • 5.4.4.2 Argentina
    • 5.4.4.3 Rest of South America
  • 5.4.5 Middle East
    • 5.4.5.1 South Africa
    • 5.4.5.2 United Arab Emirates
    • 5.4.5.3 Rest of Middle East

6 COMPETITIVE LANDSCAPE

• 6.1 Most Active Companies
• 6.2 Most Adopted Strategies
• 6.3 Market Share Analysis
• 6.4 Company Profiles
  • 6.4.1 Archer Daniels Midland Company
  • 6.4.2 Tate & Lyle Plc.
  • 6.4.3 GLG Life Tech Corp.
  • 6.4.4 Monk Fruit Corp.
  • 6.4.5 Steviva Brands, Inc.
  • 6.4.6 Layn Corp.
  • 6.4.7 Firmenich SA
  • 6.4.8 NOW Health Group, Inc.

7 MARKET OPPORTUNITIES AND FUTURE TRENDS