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市場調查報告書
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1639398

北美軟性飲料包裝：市場佔有率分析、行業趨勢和成長預測（2025-2030 年）

North America Soft Drinks Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計預測期內北美軟性飲料包裝市場複合年成長率為 8.95%。

北美軟性飲料包裝市場-IMG1

包裝在軟性飲料市場中發揮著至關重要的作用。高效率的包裝解決方案易於使用、可丟棄且能改善使用者體驗。這些優勢導致該地區對軟性飲料包裝解決方案的需求增加。推動需求的另一個趨勢是新穎和創新的產品，它們可以幫助製造商區分其產品並提高品牌知名度。

由於健康意識趨勢威脅到碳酸軟性飲料的成長，因此，對於包裝製造商和品牌所有者來說，找到透過包裝刺激來吸引消費者的新穎和創新方式至關重要。然而，成本仍然是實現新包裝的關鍵因素。

軟性飲料是繼水之後消費量第二大的飲料，而軟性飲料最常用的包裝材料是塑膠。許多飲料製造商傾向於使用塑膠包裝來包裝寶特瓶飲料，因為它重量輕、耐用且具有成本效益。

近年來，許多塑膠製品正在被回收和再利用。此外，用於包裝的塑膠種類繁多，如 PVC、PE、PP、PS、PET 和尼龍，也為該地區該領域的市場佔有率做出了貢獻。

受新冠疫情影響，歷史上利潤最高的軟性飲料在外消費由於人們對衛生維護的擔憂日益加劇以及大面積封城，已幾乎陷入停滯。這預計將帶來客戶行為和購買模式的長期變化，迫使包裝行業提供創新解決方案以滿足不斷變化的需求。

北美軟性飲料包裝市場趨勢

即飲飲料市場預計將佔據主要市場佔有率

RTD 飲料包括茶、咖啡、能量飲料、運動營養飲料、營養和調味水、軟性飲料和現成的酒精雞尾酒。該地區此類飲料的消費量大幅增加。果菜汁、能量棒混合飲料和冰沙等其他飲料的需求也在增加。

最近，由於需求增加，即飲冰茶的銷售量大幅成長。市場上的供應商提供專門用於即飲茶的再生包裝。例如，Graham Packaging 提供可回收塑膠包裝並延長單份包裝的保存期限。

能量飲料在該地區的千禧世代中非常受歡迎。受歡迎的主要原因與針對年輕消費者的積極行銷宣傳活動有很大關係。此外，廣告聲稱能量飲料可以讓你精神煥發、頭腦清醒、提高你的耐力和表現。

隨著美國市場對雞尾酒的需求不斷成長，供應商正在採用靈活的飲料包裝。例如，美國飲料品牌 buzzox 和 Tetra Pak 採用可回收包裝提供攜帶式雞尾酒。雞尾酒採用 200 毫升可回收利樂包裝，不含防腐劑，確保安全且口感新鮮。

即飲（RTD）咖啡在研究區域內不再是小眾市場領域。即飲咖啡的零售額正在成長，尤其是在美國。近年來，消費者的健康意識不斷增強，擴大選擇即飲咖啡，而不是高糖碳酸飲料。由於一些冷萃即飲飲料具有額外的健康益處，這些產品的市場正在崛起，並被視為高級產品。

美國佔有最大的市場佔有率

  • 該市場的消費者越來越注重健康和保健。從早晨果汁到能量飲料，人們在提神產品的支出正在增加，符合健康趨勢。這一趨勢使得果汁飲料領域對經濟高效的包裝解決方案的需求很高。
  • 預計預測期內對果汁和飲料的需求將以可觀的速度成長。這些產品的包裝使用可延長其保存期限。新的包裝方法可以延長果汁的保存期限。
  • 另外，果汁無菌包裝是將容器、無菌果汁和輔助包裝材料置於無菌環境的過程。這些飲料在無菌填充機中填充和密封。果汁食品通常經過高溫巴氏殺菌，然後冷卻至20度C至30度C，以達到無菌需求。
  • 此外，果汁飲料的無菌包裝還包括帶有塑膠層的塑膠包裝。鋁層保護飲料免受光線和氧氣的侵害。因此，無需冷藏即可保持保存期限。為了保護塑膠包裝免受產品內部和外部濕氣的影響，其內外都塗有一層聚乙烯 (PE)。
  • 此外，碳酸飲料通常裝在鋁罐中。新冠疫情在疫情初期就影響了這些罐頭的供應，凸顯了它們的限制。這種罐裝短缺促使汽水公司尋找新的包裝，尤其是任何可以延長保存期限的無菌包裝。

北美軟性飲料包裝產業概況

北美軟性飲料包裝市場集中度適中，很快就會進入分散階段。市場主要企業採用的主要策略是產品創新、併購和夥伴關係。市場的一些主要參與者包括 Pactive LLC、Amcor Ltd、Genpak LLC 和 Graham Packaging Company。市場的最新趨勢包括：

  • 2021 年 7 月 - Liquibox 和 WestRock 為亞馬遜推出了自有貨櫃運輸 (SIOC)襯袋紙盒解決方案，該解決方案讓消費者滿意、減少廢棄物並確保貨物完好無損地到達。經過嚴格的性能測試，這種新包裝通過了亞馬遜 APASS 認證實驗室的 ISTA 6-Amazon.com-SIOC 測試，無需額外的保護盒。
  • 2021 年 1 月—Ball Corporation 宣布計劃在肯塔基州鮑靈格林建立一個新的鋁廢料製造工廠。該工廠預計將於 2022 年初投入生產，並進行多年的擴建，創造約 200 個製造業職缺。位於肯塔基州鮑靈格林的新工廠將向 Ball 公司遍布北美的不斷成長的飲料罐製造廠網路供應鋁邊角料。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概況
  • 產業價值鏈分析
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 買家的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭強度
  • COVID-19 疫情對市場的影響評估

第5章 市場動態

  • 市場促進因素
    • 軟性飲料消費量增加
    • 消費者對方便包裝的需求不斷增加
  • 市場限制
    • 與塑膠使用相關的環境問題
    • 嚴格的政府法規

第6章 市場細分

  • 依包裝材料類型
    • 塑膠
    • 紙和紙板
    • 玻璃
    • 金屬
    • 其他材料
  • 依產品類型
    • 瓶裝水
    • 碳酸飲料
    • 汁
    • 即飲飲料
    • 運動飲料
    • 其他產品類型
  • 按地區
    • 美國
    • 加拿大

第7章 競爭格局

  • 公司簡介
    • Pactive LLC
    • Amcor Ltd
    • Genpak LLC
    • Graham Packaging Company
    • Ball Corporation
    • SIG Combibloc Company Ltd
    • Tetra Pak International
    • Placon Corporation
    • Toyo Seikan Group Holdings Ltd
    • WestRock Company
    • Owens-Illinois Inc.
    • The Scoular Company
    • Ardagh Group SA
    • Crown Holdings Inc.
    • CAN-PACK SA
    • Alcoa Corporation

第8章投資分析

第9章：市場的未來

簡介目錄
Product Code: 49249

The North America Soft Drinks Packaging Market is expected to register a CAGR of 8.95% during the forecast period.

North America Soft Drinks Packaging - Market - IMG1

Packaging plays an essential role in the soft drinks market. Efficient packaging solutions offer ease of use, disposability, and enhanced user experience. These benefits have led to the demand for packaging solutions for the soft drinks segment in the region. Another trend augmenting demand is new and innovative products that help manufacturers enhance their brand visibility while offering product differentiation.

With the trend toward healthier beverages threatening the growth of carbonated soft drinks, finding new and innovative ways to get consumers through packaging stimuli is crucial for packaging manufacturers and brand owners. However, the cost will still be the key ingredient to any new packaging feasibility.

Soft drinks are the second most-consumed drink after water, with plastic being the most used material for soft drinks packaging. Many beverage companies favor plastic packaging material for bottled beverages due to its lightweight, durability, and cost-efficiency.

Many plastic products are being recycled and reused in recent years. Also, the variety of plastics available for packaging, such as PVC, PE, PP, PS, PET, and nylon, is one of the reasons contributing to the market share of this segment in the region.

As a result of the COVID-19 pandemic, out-of-home consumption of soft drinks, which historically generates the highest margin, has come to nearly a standstill due to growing concerns about maintaining hygiene and widespread lockdown. This is expected to bring long-term changes in customers' behavior and purchasing patterns, pushing the packaging industry to bring innovative solutions to meet the changing requirements.

North America Soft Drinks Packaging Market Trends

The RTD Beverages Segment is Expected to Hold a Significant Market Share

Ready-to-drink beverages include tea, coffee, energy drinks, sports nutrition drinks, highly nutrient and flavored water, alcopops, and ready-made alcohol cocktails. These beverages are witnessing a significant rise in consumption in the region. Also, other beverages, like vegetable juices, bar mixes, and smoothies, are experiencing increased demand.

Lately, ready-to-drink iced tea has grown considerably due to the increasing demand. Market vendors are offering specialized recycle packaging for ready-to-drink tea. For instance, Graham Packaging offers recyclable plastic packaging to provide longer shelf life for single-serve packaging.

Energy drinks are getting immense popularity among the region's millennial population. The principal reason for this popularity is significantly related to the aggressive marketing campaigns primarily directed toward young consumers. Moreover, advertisements promote that energy drinks refresh the body, ignite the mind, and enhance stamina and performance.

Owing to the increasing demand for cocktails in the US market, vendors adopt flexible beverage packages. For instance, buzzox, an American beverage brand, and Tetra Pak provide cocktails on the go using recyclable packages. The cocktails come in 200 ml recyclable Tetra Pak's packages, allowing the beverages to stay safe and taste fresh without using preservatives.

Ready-to-drink (RTD) coffee is no longer a niche market segment in the studied region. Retail sales of RTD coffee have been growing, especially in the United States. Consumers are also more health-conscious nowadays; therefore, they opt for RTD coffee instead of high-sugar and carbonated beverages more often. Due to the additional health benefits that some cold-brew RTD beverages offer, the market is on the rise for these products, and they are seen as premium products.

The United States Accounts for the Largest Market Share

  • Consumers in the market are becoming increasingly conscious of health and wellness. From juice in the morning to energy drinks, they are spending more on the products that provide refreshments are well within the wellness trend. This trend has created a high demand for cost-effective packaging solutions in the fruit-based beverage segment.
  • This demand for fruit juices and beverages is expected to grow decently over the forecast period. The use of packaging for these products improves the shelf-life. The recent new packaging method provides shelf-stable fruit juices.
  • Moreover, Fruit-based beverages aseptic packaging is a process in which containers, aseptic juices, and auxiliary packaging materials are placed in an aseptic environment. These beverages are filled and sealed with an aseptic filling machine. Fruit juice foods are usually sterilized at high temperatures and then reduced to 20°C to 30°C to attain aseptic requirements.
  • Additionally, aseptic packaging for fruit-based beverages includes plastic packaging with plastic layers. The aluminum layer protects the beverage from light and oxygen. As a result, the product can retain shelf life without cooling. To protect the plastic package against the moisture of the product and the moisture from the outside, a layer of polyethylene (PE) is applied on the inside and outside.
  • Further, Carbonated soft drinks are usually packaged in aluminum cans. The COVID-19 pandemic impacted the supply of these cans in the early months of the pandemic, which highlighted the limitations of these cans. The can shortage made carbonated beverage producers look for new packages, specifically all forms of aseptic, enabling a long ambient shelf life.

North America Soft Drinks Packaging Industry Overview

The North America soft drinks packaging market is moderately concentrated, shortly moving toward the fragmented stage. The key strategies adopted by the major players in the market are product innovations, mergers, acquisitions, and partnerships. Some of the major players in the market are Pactive LLC, Amcor Ltd, Genpak LLC, and Graham Packaging Company. Some of the recent developments in the market are:

  • July 2021 - Liquibox and WestRock launched a Ships In Own Container (SIOC) bag-in-box solution for Amazon that delights consumers, reduces waste, and ensures that products arrive undamaged. Following rigorous performance tests, the new packaging passed the ISTA 6-Amazon.com-SIOC test in an Amazon APASS-certified lab and did not require additional protective boxes.
  • January 2021 - Ball Corporation announced plans to build a new aluminum end manufacturing facility in Bowling Green, Kentucky. The facility is scheduled to begin production in early 2022 and expand over multiple years to create approximately 200 manufacturing jobs. The new Bowling Green, Kentucky, facility will provide aluminum end supply to Ball's expanding North American network of beverage can manufacturing plants.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Value Chain Analysis
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Bargaining Power of Suppliers
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of New Entrants
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry
  • 4.4 Assessment of Impact of the COVID-19 Pandemic on the Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Increasing Soft Drink Consumption
    • 5.1.2 Increased Demand for Convenience Packaging from Consumers
  • 5.2 Market Restraints
    • 5.2.1 Environmental Concerns Regarding Usage of Plastic
    • 5.2.2 Stringent Government Regulations

6 MARKET SEGMENTATION

  • 6.1 Packaging Material Type
    • 6.1.1 Plastic
    • 6.1.2 Paper and Paperboard
    • 6.1.3 Glass
    • 6.1.4 Metal
    • 6.1.5 Other Materials
  • 6.2 Product Type
    • 6.2.1 Bottled Water
    • 6.2.2 Carbonated Drinks
    • 6.2.3 Juices
    • 6.2.4 RTD Beverages
    • 6.2.5 Sports Drinks
    • 6.2.6 Other Product Types
  • 6.3 Geography
    • 6.3.1 United States
    • 6.3.2 Canada

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 Pactive LLC
    • 7.1.2 Amcor Ltd
    • 7.1.3 Genpak LLC
    • 7.1.4 Graham Packaging Company
    • 7.1.5 Ball Corporation
    • 7.1.6 SIG Combibloc Company Ltd
    • 7.1.7 Tetra Pak International
    • 7.1.8 Placon Corporation
    • 7.1.9 Toyo Seikan Group Holdings Ltd
    • 7.1.10 WestRock Company
    • 7.1.11 Owens-Illinois Inc.
    • 7.1.12 The Scoular Company
    • 7.1.13 Ardagh Group SA
    • 7.1.14 Crown Holdings Inc.
    • 7.1.15 CAN-PACK SA
    • 7.1.16 Alcoa Corporation

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET