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市場調查報告書
商品編碼
1559028

男士美容產品市場:2024-2031年全球產業分析、規模、佔有率、成長、趨勢、預測

Men's Grooming Products Market: Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2024-2031

出版日期: | 出版商: Persistence Market Research | 英文 166 Pages | 商品交期: 2-5個工作天內

價格
簡介目錄

Persistence Market Research 最近發布了一份關於全球男士美容產品市場的綜合報告,深入分析了主要市場動態,包括市場驅動因素、趨勢、機會和挑戰。這份詳細的報告揭示了預測期內的市場結構和成長潛力。

主要見解

  • 男士美容產品市場規模(2024年):680億美元
  • 預估市場規模(2031年):1,355億美元
  • 全球市場成長率(2024-2031年年複合成長率):7.8%

男士美容產品市場 - 研究範圍:

男士美容產品包括專為男士設計的各種個人保養用品,包括護膚、護髮、刮鬍產品、香水等。由於男性的美容和自我保養意識不斷增強,這個市場不斷成長。文化規範的改變、可支配收入的增加以及社交媒體的影響力是這一成長的關鍵驅動力。此外,越來越多的品牌為男士提供優質、天然的美容產品,進一步擴大了市場。

市場驅動因素:

有幾個關鍵因素推動全球男士美容產品市場的成長。造成這種情況的主要原因之一是男性越來越重視個人保養,尤其是在城市地區。數位行銷、名人代言和社群媒體平台的影響力提高產品的認知度和採用率。此外,電子商務的發展使這些產品更容易獲得,為消費者提供了更廣泛的選擇。此外,有機和永續美容產品的增加吸引具有健康意識和環保意識的消費者。

市場限制因素:

儘管男士美容產品市場快速擴張,但仍面臨一些挑戰。主要障礙之一是優質有機美容產品的價格相對較高,這可能限制它們接觸到廣泛的消費者群體。此外,由於有關男性氣質的傳統觀念仍然存在,文化障礙可能會阻礙某些地區美容產品的採用。此外,市場競爭激烈,許多公司爭奪市場佔有率,這可能會造成價格壓力並降低中小企業的獲利能力。

市場機會:

男士美容產品市場提供了巨大的成長機會,尤其是在美容習慣不斷發展的新興市場。人們對天然成分和有機產品的日益偏好為小眾品牌創造成長機會。滿足特定需求的品牌也有潛力,例如抗衰老、鬍鬚保養和多功能美容產品。擴大產品範圍、針對不同年齡層並利用數位平台進行有針對性的行銷可以進一步推動該細分市場的成長。

本報告涵蓋的主要問題

  • 推動全球男士美容產品市場的關鍵因素是什麼?
  • 哪些地區和消費族群對男士美容產品的需求最高?
  • 不斷變化的社會規範如何影響男士美容產品的需求?
  • 誰是男士美容產品市場的主要參與者?
  • 全球男士美容產品市場有哪些新趨勢與前景?

目錄

第1章 執行摘要

第2章 市場概述

  • 市場範圍與定義
  • 市場動態
    • 促進因素
    • 抑制因素
    • 機會
    • 課題
    • 主要趨勢
  • 宏觀經濟因素
    • 世界產業展望
    • 全球 GDP 成長前景
    • 全球醫療支出展望
  • 新冠肺炎(COVID-19)影響分析
  • 預測因子 - 相關性和影響

第3章 附加價值見解

  • 產品採用率分析
  • 流行病學 - 聽力損失和聽力損失
  • 技術評估
  • 監理狀況
  • 價值鏈分析
    • 分銷通路/市場列表
      • 零售
      • 電子商務
    • 最終用戶清單(行業)
  • 主要交易和合併
  • PESTLE分析
  • 波特五力分析

第4章 2019-2024年價格趨勢分析

  • 影響產品價格的主要因素
  • 依產品進行價格分析
  • 依地區價格與產品偏好

第5章 全球男士美容產品市場展望:實績(2019-2023年)與預測(2024-2031年)

  • 主要亮點
    • 市場規模(單位)預測
    • 市場規模(十億美元)和年成長率
    • 絕對數量的機會
  • 市場規模分析與預測(十億美元)
    • 過去的市場規模(十億美元)分析,2019-2023年
    • 當前市場規模(十億美元)分析與預測,2024-2031年
  • 全球男士美容產品市場展望:產品
    • 簡介/主要調查結果
    • 2019-2023年依產品的過去市場規模(十億美元)和數量(單位)分析
    • 2024-2031年依產品的當前市場規模(十億美元)和數量(單位)的分析和預測
      • 皮膚保養
      • 髮型設計
      • 配件
  • 市場吸引力分析:產品
  • 全球男士美容產品市場展望:類型
    • 簡介/主要調查結果
    • 2019-2023年歷史市場規模(十億美元)分析,依類型
    • 當前市場規模(十億美元)分析與預測,2024-2031年,依類型
      • 價格低廉
      • 價格高
  • 市場吸引力分析:類型
  • 全球男士美容產品市場展望:通路
    • 簡介/主要調查結果
    • 2019-2023年過去的市場規模(十億美元)分析,依通路
    • 2024-2031年目前市場規模(十億美元)的分析與預測,依通路
      • 線上通路
      • 超商
      • 零售店
  • 市場吸引力分析:通路

第6章 全球男士美容產品市場展望:地區

  • 2019-2023年過往市場規模(十億美元)和數量(單位)的分析,依地區
  • 2024-2031年當前市場規模(十億美元)和數量(單位)分析和預測,依地區
    • 北美
    • 歐洲
    • 東亞
    • 南亞和大洋洲
    • 拉丁美洲
    • 中東、非洲
  • 市場吸引力分析:地區

第7章 北美男士美容產品市場展望:實績(2019-2023年)與預測(2024-2031年)

第8章 歐洲男士美容產品市場前景:實績(2019-2023年)與預測(2024-2031年)

第9章 東亞男士美容產品市場展望:實績(2019-2023年)與預測(2024-2031年)

第10章 南亞和大洋洲男士美容產品市場展望:實績(2019-2023年)和預測(2024-2031年)

第11章 拉丁美洲男士美容產品市場展望:實績(2019-2023年)與預測(2024-2031年)

第12章 中東和非洲男士美容產品市場展望:實績(2019-2023年)和預測(2024-2031年)

第13章 競爭態勢

  • 2023年市場佔有率分析
  • 市場結構
    • 依市場劃分的競爭強度圖
    • 競爭儀表板
  • 公司簡介(詳細資料 - 概述、財務狀況、策略、近期發展)
    • Procter &Gamble Co
    • ITC Limited
    • Johnson &Johnson Private Limited
    • Unilever PLC
    • Coty, Inc.
    • L'Oreal SA
    • Edgewell Personal Care Co
    • Beiersdorf AG
    • Colgate-Palmolive Company
    • Kao Corporation
    • Estee Lauder Companies, Inc.
    • Reckitt Benckiser
    • 其他

第14章 附錄

  • 調查方法
  • 調查假設
  • 首字母縮寫詞和縮寫詞
簡介目錄
Product Code: PMRREP11581

Persistence Market Research has recently released a comprehensive report on the global Men's Grooming Products Market, providing an in-depth analysis of key market dynamics, including drivers, trends, opportunities, and challenges. This detailed report sheds light on the market structure and growth potential over the forecast period.

Key Insights:

  • Men's Grooming Products Market Size (2024E): US$68 Bn
  • Projected Market Value (2031F): US$135.5 Bn
  • Global Market Growth Rate (CAGR 2024 to 2031): 7.8%

Men's Grooming Products Market - Report Scope:

Men's grooming products include a wide range of personal care items such as skincare, haircare, shaving products, and fragrances, specifically designed for men. The market has been growing due to increasing awareness about personal grooming and self-care among men. Shifting cultural norms, rising disposable incomes, and the influence of social media are major factors contributing to this growth. Additionally, a growing number of brands offering premium and natural grooming products for men has further expanded the market.

Market Growth Drivers:

Several key factors are driving the growth of the global Men's Grooming Products Market. One significant contributor is the rising trend of men prioritizing personal care, particularly in urban areas. The influence of digital marketing, celebrity endorsements, and social media platforms have led to increased product awareness and adoption. Additionally, the growth of e-commerce has made these products more accessible, allowing consumers to explore a broader range of options. Furthermore, the increasing availability of organic and sustainable grooming products has attracted health-conscious and environmentally aware consumers.

Market Restraints:

Despite its rapid expansion, the Men's Grooming Products Market faces several challenges. One major obstacle is the relatively high cost of premium and organic grooming products, which may limit their accessibility to a broader consumer base. Additionally, cultural barriers in certain regions may hinder the adoption of grooming products as traditional views on masculinity persist. Moreover, the market is highly competitive, with numerous players striving for market share, which can create price pressures and reduce profitability for smaller companies.

Market Opportunities:

The Men's Grooming Products Market presents substantial growth opportunities, especially in emerging markets where personal grooming habits are evolving. The increasing preference for natural and organic products is creating opportunities for niche brands to thrive. There is also potential for brands to cater to specific needs such as anti-aging, beard care, and multi-functional grooming products. Expanding product ranges, targeting different age groups, and leveraging digital platforms for targeted marketing can further drive growth in this sector.

Key Questions Answered in the Report:

  • What are the primary factors driving the global Men's Grooming Products Market?
  • Which regions and consumer demographics are witnessing the highest demand for men's grooming products?
  • How are changing social norms influencing the demand for grooming products among men?
  • Who are the leading players in the Men's Grooming Products Market, and what strategies are they using to strengthen their market positions?
  • What are the emerging trends and future prospects in the global Men's Grooming Products Market?

Competitive Intelligence and Business Strategy:

Leading players in the Men's Grooming Products Market, including companies like Procter & Gamble, Unilever, and L'Oreal, are focusing on innovation, brand differentiation, and expanding their product portfolios to meet evolving consumer needs. These companies are investing heavily in R&D to introduce new products that cater to the growing demand for natural, sustainable, and premium grooming solutions. Strategic collaborations with e-commerce platforms and influencers, along with personalized marketing campaigns, are helping companies strengthen their presence in the market. Additionally, adopting environmentally-friendly packaging and sustainable production practices aligns these companies with the values of eco-conscious consumers, ensuring long-term success in the Men's Grooming Products Market.

Key Companies Profiled:

  • Procter & Gamble Co
  • ITC Limited
  • Johnson & Johnson Private Limited
  • Unilever PLC
  • Coty, Inc.
  • L'Oreal S.A
  • Edgewell Personal Care Co
  • Beiersdorf AG
  • Colgate-Palmolive Company
  • Kao Corporation
  • Estee Lauder Companies, Inc.
  • Reckitt Benckiser

Market Segmentation

By Product

  • Skincare
  • Hair Styling
  • Accessories

By Distribution Channel

  • Online Channels
  • Supermarkets
  • Retail Stores

By Type

  • Mass
  • Premium

By Region

  • North America
  • Latin America
  • Europe
  • South Asia & Oceania
  • East Asia
  • The Middle East & Africa

Table of Contents

1. Executive Summary

  • 1.1. Global Men's Grooming Products Market Snapshot, 2024-2031
  • 1.2. Market Opportunity Assessment, 2024-2031, US$ Mn
  • 1.3. Key Market Trends
  • 1.4. Future Market Projections
  • 1.5. Premium Market Insights
  • 1.6. Industry Developments and Key Market Events
  • 1.7. PMR Analysis and Recommendations

2. Market Overview

  • 2.1. Market Scope and Definition
  • 2.2. Market Dynamics
    • 2.2.1. Drivers
    • 2.2.2. Restraints
    • 2.2.3. Opportunities
    • 2.2.4. Challenges
    • 2.2.5. Key Trends
  • 2.3. Macro-Economic Factors
    • 2.3.1. Global Sectorial Outlook
    • 2.3.2. Global GDP Growth Outlook
    • 2.3.3. Global Healthcare Spending Outlook
  • 2.4. COVID-19 Impact Analysis
  • 2.5. Forecast Factors - Relevance and Impact

3. Value Added Insights

  • 3.1. Product Adoption Analysis
  • 3.2. Epidemiology - Deafness and Hearing Loss
  • 3.3. Technology Assessment
  • 3.4. Regulatory Landscape
  • 3.5. Value Chain Analysis
    • 3.5.1. List of Distribution Channels/Marketplaces
      • 3.5.1.1. Retail
      • 3.5.1.2. E-Commerce
    • 3.5.2. List of End Users (Industry)
  • 3.6. Key Deals and Mergers
  • 3.7. PESTLE Analysis
  • 3.8. Porter's Five Forces Analysis

4. Price Trend Analysis, 2019-2024

  • 4.1. Key Highlights
  • 4.2. Key Factors Impacting Product Prices
  • 4.3. Pricing Analysis, By Product
  • 4.4. Regional Prices and Product Preferences

5. Global Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 5.1. Key Highlights
    • 5.1.1. Market Volume (Units) Projections
    • 5.1.2. Market Size (US$ Bn) and Y-o-Y Growth
    • 5.1.3. Absolute $ Opportunity
  • 5.2. Market Size (US$ Bn) Analysis and Forecast
    • 5.2.1. Historical Market Size (US$ Bn) Analysis, 2019-2023
    • 5.2.2. Current Market Size (US$ Bn) Analysis and Forecast, 2024-2031
  • 5.3. Global Men's Grooming Products Market Outlook: Product
    • 5.3.1. Introduction / Key Findings
    • 5.3.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Product, 2019-2023
    • 5.3.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
      • 5.3.3.1. Skincare
      • 5.3.3.2. Hair Styling
      • 5.3.3.3. Accessories
  • 5.4. Market Attractiveness Analysis: Product
  • 5.5. Global Men's Grooming Products Market Outlook: Type
    • 5.5.1. Introduction / Key Findings
    • 5.5.2. Historical Market Size (US$ Bn) Analysis, By Type, 2019-2023
    • 5.5.3. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
      • 5.5.3.1. Mass
      • 5.5.3.2. Premium
  • 5.6. Market Attractiveness Analysis: Type
  • 5.7. Global Men's Grooming Products Market Outlook: Distribution Channel
    • 5.7.1. Introduction / Key Findings
    • 5.7.2. Historical Market Size (US$ Bn) Analysis, By Distribution Channel, 2019-2023
    • 5.7.3. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
      • 5.7.3.1. Online Channels
      • 5.7.3.2. Supermarkets
      • 5.7.3.3. Retail Stores
  • 5.8. Market Attractiveness Analysis: Distribution Channel

6. Global Men's Grooming Products Market Outlook: Region

  • 6.1. Key Highlights
  • 6.2. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Region, 2019-2023
  • 6.3. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Region, 2024-2031
    • 6.3.1. North America
    • 6.3.2. Europe
    • 6.3.3. East Asia
    • 6.3.4. South Asia and Oceania
    • 6.3.5. Latin America
    • 6.3.6. Middle East & Africa
  • 6.4. Market Attractiveness Analysis: Region

7. North America Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 7.1. Key Highlights
  • 7.2. Pricing Analysis
  • 7.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 7.3.1. By Country
    • 7.3.2. By Product
    • 7.3.3. By Type
    • 7.3.4. By Distribution Channel
  • 7.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 7.4.1. U.S.
    • 7.4.2. Canada
  • 7.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 7.5.1. Skincare
    • 7.5.2. Hair Styling
    • 7.5.3. Accessories
  • 7.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 7.6.1. Mass
    • 7.6.2. Premium
  • 7.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 7.7.1. Online Channels
    • 7.7.2. Supermarkets
    • 7.7.3. Retail Stores
  • 7.8. Market Attractiveness Analysis

8. Europe Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 8.1. Key Highlights
  • 8.2. Pricing Analysis
  • 8.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 8.3.1. By Country
    • 8.3.2. By Product
    • 8.3.3. By Type
    • 8.3.4. By Distribution Channel
  • 8.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 8.4.1. Germany
    • 8.4.2. France
    • 8.4.3. U.K.
    • 8.4.4. Italy
    • 8.4.5. Spain
    • 8.4.6. Russia
    • 8.4.7. Turkey
    • 8.4.8. Rest of Europe
  • 8.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 8.5.1. Skincare
    • 8.5.2. Hair Styling
    • 8.5.3. Accessories
  • 8.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 8.6.1. Mass
    • 8.6.2. Premium
  • 8.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 8.7.1. Online Channels
    • 8.7.2. Supermarkets
    • 8.7.3. Retail Stores
  • 8.8. Market Attractiveness Analysis

9. East Asia Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 9.1. Key Highlights
  • 9.2. Pricing Analysis
  • 9.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 9.3.1. By Country
    • 9.3.2. By Product
    • 9.3.3. By Type
    • 9.3.4. By Distribution Channel
  • 9.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 9.4.1. China
    • 9.4.2. Japan
    • 9.4.3. South Korea
  • 9.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 9.5.1. Skincare
    • 9.5.2. Hair Styling
    • 9.5.3. Accessories
  • 9.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 9.6.1. Mass
    • 9.6.2. Premium
  • 9.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 9.7.1. Online Channels
    • 9.7.2. Supermarkets
    • 9.7.3. Retail Stores
  • 9.8. Market Attractiveness Analysis

10. South Asia & Oceania Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 10.1. Key Highlights
  • 10.2. Pricing Analysis
  • 10.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 10.3.1. By Country
    • 10.3.2. By Product
    • 10.3.3. By Type
    • 10.3.4. By Distribution Channel
  • 10.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 10.4.1. India
    • 10.4.2. Southeast Asia
    • 10.4.3. ANZ
    • 10.4.4. Rest of South Asia & Oceania
  • 10.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 10.5.1. Skincare
    • 10.5.2. Hair Styling
    • 10.5.3. Accessories
  • 10.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 10.6.1. Mass
    • 10.6.2. Premium
  • 10.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 10.7.1. Online Channels
    • 10.7.2. Supermarkets
    • 10.7.3. Retail Stores
  • 10.8. Market Attractiveness Analysis

11. Latin America Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 11.1. Key Highlights
  • 11.2. Pricing Analysis
  • 11.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 11.3.1. By Country
    • 11.3.2. By Product
    • 11.3.3. By Type
    • 11.3.4. By Distribution Channel
  • 11.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 11.4.1. Brazil
    • 11.4.2. Mexico
    • 11.4.3. Rest of Latin America
  • 11.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 11.5.1. Skincare
    • 11.5.2. Hair Styling
    • 11.5.3. Accessories
  • 11.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 11.6.1. Mass
    • 11.6.2. Premium
  • 11.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 11.7.1. Online Channels
    • 11.7.2. Supermarkets
    • 11.7.3. Retail Stores
  • 11.8. Market Attractiveness Analysis

12. Middle East & Africa Men's Grooming Products Market Outlook: Historical (2019-2023) and Forecast (2024-2031)

  • 12.1. Key Highlights
  • 12.2. Pricing Analysis
  • 12.3. Historical Market Size (US$ Bn) and Volume (Units) Analysis, By Market, 2019-2023
    • 12.3.1. By Country
    • 12.3.2. By Product
    • 12.3.3. By Type
    • 12.3.4. By Distribution Channel
  • 12.4. Current Market Size (US$ Bn) Analysis and Forecast, By Country, 2024-2031
    • 12.4.1. GCC Countries
    • 12.4.2. Egypt
    • 12.4.3. South Africa
    • 12.4.4. Northern Africa
    • 12.4.5. Rest of Middle East & Africa
  • 12.5. Current Market Size (US$ Bn) and Volume (Units) Analysis and Forecast, By Product, 2024-2031
    • 12.5.1. Skincare
    • 12.5.2. Hair Styling
    • 12.5.3. Accessories
  • 12.6. Current Market Size (US$ Bn) Analysis and Forecast, By Type, 2024-2031
    • 12.6.1. Mass
    • 12.6.2. Premium
  • 12.7. Current Market Size (US$ Bn) Analysis and Forecast, By Distribution Channel, 2024-2031
    • 12.7.1. Online Channels
    • 12.7.2. Supermarkets
    • 12.7.3. Retail Stores
  • 12.8. Market Attractiveness Analysis

13. Competition Landscape

  • 13.1. Market Share Analysis, 2023
  • 13.2. Market Structure
    • 13.2.1. Competition Intensity Mapping By Market
    • 13.2.2. Competition Dashboard
  • 13.3. Company Profiles (Details - Overview, Financials, Strategy, Recent Developments)
    • 13.3.1. Procter & Gamble Co
      • 13.3.1.1. Overview
      • 13.3.1.2. Segments and Products
      • 13.3.1.3. Key Financials
      • 13.3.1.4. Market Developments
      • 13.3.1.5. Market Strategy
    • 13.3.2. ITC Limited
    • 13.3.3. Johnson & Johnson Private Limited
    • 13.3.4. Unilever PLC
    • 13.3.5. Coty, Inc.
    • 13.3.6. L'Oreal S.A
    • 13.3.7. Edgewell Personal Care Co
    • 13.3.8. Beiersdorf AG
    • 13.3.9. Colgate-Palmolive Company
    • 13.3.10. Kao Corporation
    • 13.3.11. Estee Lauder Companies, Inc.
    • 13.3.12. Reckitt Benckiser
    • 13.3.13. Others

14. Appendix

  • 14.1. Research Methodology
  • 14.2. Research Assumptions
  • 14.3. Acronyms and Abbreviations