全球汽車訂閱服務市場規模、佔有率、成長分析（按服務供應商、按車輛） - 產業預測，2023-2030 年

Global Automotive Subscription Services Market Size, Share, Growth Analysis, By Service Provider(Original Equipment Manufacturer (OEM), Third-Party Service Providers), By Vehicle(Luxury Car, Executive Car) - Industry Forecast 2023-2030

出版日期: 2024年02月18日 | 出版商:

SkyQuest | 英文 157 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球汽車訂閱服務市場規模為26.5億美元，預計將從2023年的32.4億美元成長到2031年的162.2億美元，預測期內（2024-2031年）年複合成長率為22.30%。

隨著汽車擁有量的重要性下降，尤其是在千禧世代中，靈活行動解決方案的趨勢預計將持續下去。這種轉變是汽車訂閱日益普及的主要動力。此外，移動即服務（MaaS）的吸引力日益成長，鼓勵個人選擇靈活的交通選擇，而不是傳統的汽車所有權。傳統的租賃協議和汽車融資越來越被視為麻煩而不是有用，尖峰時段的叫車和共乘服務的可用性是剛性的；長途旅行的高成本是一個限制因素。儘管如此，汽車訂閱模式已成為市場上適應性強的選擇，提供不同時間長度的服務，從一個月到一年多。訂閱費用涵蓋保險、保養、維修、註冊及相關費用，同時也提供根據個人偏好和訂閱方案在不同車輛和品牌之間切換的便利。已開發經濟體和新興經濟體對此類靈活行動解決方案的需求不斷成長，並可能在預測期內推動市場成長。

市場概況
北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 其他歐洲地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東、非洲
- 海灣合作理事會國家
- 南非
- 其他中東、非洲地區

競爭格局

前5名企業比較
主要企業市場定位（2021年）
主要市場參與者所採取的策略
關鍵成功策略
近期市集活動
主要企業市場佔有率（2021年）

主要企業簡介

Cox Automotive, Inc.（美國）
Cluno GmbH（德國）
Fair Financial Corp.（美國）
Flexdrive（美國）
Turo, Inc.（美國）
Carmudi Group（德國）
ZoomCar（印度）
Hertz Global Holdings, Inc.（美國）
Porsche Mobility（德國）
Sixt SE（德國）
Blinker（美國）
Borrow（美國）
Invygo（阿拉伯聯合大公國）
Cars on Demand（美國）
Yieldstreet（美國）
Wagonex（英國）
Carma Car（美國）
Fleks（墨西哥）
Revolve Finance（美國）
Mycar Subscription（馬來西亞）

簡介目錄

Product Code: SQMIG35H2178

Global Automotive Subscription Services Market size was valued at USD 2.65 billion in 2022 and is poised to grow from USD 3.24 billion in 2023 to USD 16.22 billion by 2031, growing at a CAGR of 22.30% during the forecast period (2024-2031).

The enduring trend towards embracing flexible mobility solutions is projected to continue and thrive in the foreseeable future, buoyed by the diminishing importance of car ownership, particularly among millennials. This shift is a significant driver behind the growing popularity of vehicle subscriptions. Moreover, the increasing appeal of mobility-as-a-service (MaaS) is prompting individuals to opt for flexible mobility alternatives instead of traditional vehicle ownership. Conventional leasing agreements and car financing are increasingly viewed as cumbersome rather than beneficial, while the rigidity in the availability of ride-hailing and ride-sharing services during peak times, alongside the high costs associated with longer journeys, serve as constraining factors. Nonetheless, the car subscription model emerges as an exceptionally adaptable alternative in the market, offering services for various durations ranging from one month to a year or more. Subscription fees cover insurance, maintenance, repairs, registration, and related expenses, while also providing the convenience of switching between different vehicles and brands based on individual preferences and subscription plans. This upsurge in demand for flexible mobility solutions, spanning both developed and emerging economies, is poised to propel market growth throughout the forecast period.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Automotive Subscription Services Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Automotive Subscription Services Market Segmental Analysis

The global automotive subscription services market is segmented on the basis of service provider, vehicle, subscription period, region. By service provider, the market is segmented into original equipment manufacturer (oem), third-party service providers. By vehicle, the market is segmented into luxury cars, executive cars, economy cars, and others. By subscription period, the market is segmented into 0-6 months, 6-12 months, more than 12 months. By region, the market is segmented into North America, Europe, Latin America, Asia- Pacific, Middle East and Africa.

Drivers of the Global Automotive Subscription Services Market

The surge in vehicle subscription services' popularity is propelled by urban-dwelling millennials who prioritize access over ownership. Opting out of ownership commitments, consumers seek convenience, flexibility, and a diverse range of vehicle experiences.

Restraints in the Global Automotive Subscription Services Market

One restraint in the global automotive subscription services market stems from consumer preference for traditional car ownership models and the perceived inconvenience or unfamiliarity associated with subscription services. Despite the benefits of flexibility, convenience, and access to a variety of vehicles that subscription services offer, some consumers may be hesitant to embrace this model due to concerns about long-term costs, vehicle availability, and the lack of ownership equity. Additionally, there may be a lack of awareness or understanding about the subscription model among potential customers, leading to slower adoption rates and challenges in market penetration.

Market Trends of the Global Automotive Subscription Services Market

A notable trend in the Global Automotive Subscription Services Market is the emergence of Multi-Brand Subscription Platforms, which offer consumers the flexibility to access a variety of vehicle brands and models under a single subscription plan. These platforms capitalize on the growing consumer preference for hassle-free mobility solutions, allowing subscribers to switch between different vehicles based on their changing needs and preferences without the commitment of ownership. By partnering with multiple automakers, these platforms provide a wider selection of vehicles, catering to diverse customer demographics and enhancing market penetration. This trend reflects a shift towards more convenient and customizable mobility options, driving the growth of automotive subscription services globally.

Executive Summary

Market Overview
Wheel of Fortune

Research Methodology

Information Procurement
Secondary & Primary Data Sources
Market Size Estimation
Market Assumptions & Limitations

Parent Market Analysis

Market Overview
Market Size
Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges

Key Market Insights

Technology Analysis
Pricing Analysis
Supply Chain Analysis
Value Chain Analysis
Ecosystem of the Market
IP Analysis
Trade Analysis
Startup Analysis
Raw Material Analysis
Innovation Matrix
Pipeline Product Analysis
Macroeconomic Indicators
Top Investment Analysis
Key Success Factor
Degree of Competition

Market Dynamics & Outlook

Market Dynamics
- Drivers
- Opportunities
- Restraints
- Challenges
Regulatory Landscape
Porters Analysis
- Competitive rivalry
- Threat of Substitute Products
- Bargaining Power of Buyers
- Threat of New Entrants
- Bargaining Power of Suppliers
Skyquest Special Insights on Future Disruptions
- Political Impact
- Economic Impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact

Global Automotive Subscription Services Market by Service Provider

Market Overview
Original Equipment Manufacturer (OEM)
Third-Party Service Providers

Global Automotive Subscription Services Market by Vehicle

Market Overview
Luxury Car
Executive Car
Economy Car
Other

Global Automotive Subscription Services Market Size by Region

Market Overview
North America
- USA
- Canada
Europe
- Germany
- Spain
- France
- UK
- Rest of Europe
Asia Pacific
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America
- Brazil
- Rest of Latin America
Middle East & Africa (MEA)
- GCC Countries
- South Africa
- Rest of MEA

Competitive Landscape

Top 5 Player Comparison
Market Positioning of Key Players, 2021
Strategies Adopted by Key Market Players
Top Winning Strategies
- By Development
- By Company
- By Year
Recent Activities in the Market
Key Companies Market Share (%), 2021

Key Company Profiles

Cox Automotive, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cluno GmbH (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fair Financial Corp. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Flexdrive (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Turo, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carmudi Group (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ZoomCar (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hertz Global Holdings, Inc. (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Porsche Mobility (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Sixt SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blinker (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Borrow (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Invygo (United Arab Emirates)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cars on Demand (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Yieldstreet (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Wagonex (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carma Car (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Fleks (Mexico)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Revolve Finance (USA)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mycar Subscription (Malaysia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments