全球體育博彩市場規模、佔有率、成長分析，依平台（線上和離線）、依投注類型（固定賠率投注、交易所投注）- 2024-2031 年行業預測

2022 年，全球體育博彩市場規模為 836.5 億美元，預計將從 2023 年的 922.7 億美元成長到 2031 年的 2021.4 億美元，預測期內（2024-2031 年）複合年成長率為 10.3%。

連網設備的激增、連網設備的日益普及以及數位基礎設施的發展推動了體育博彩的需求。由於全球體育禁令，COVID-19大流行對體育產業產生了深遠的影響。另一方面，由於電子競技博彩，線上體育博彩在全球範圍內的受歡迎程度有所增加。科技對每個行業都產生了巨大的影響。但受影響最嚴重的行業是賭博，主要博彩公司正在投入大量精力來使他們的網站易於使用和娛樂。因此，對數位化的需求不斷成長預計將對市場的線上市場產生影響，預計該市場在整個預測期內將大幅成長。

目錄

執行摘要

• 市場概況
• 命運之輪

研究方法論

• 資訊採購
• 二手和主要資料來源
• 市場規模估計
• 市場假設與限制

母公司市場分析

• 市場概況
• 市場規模
• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題

主要市場洞察

• 技術分析
• 定價分析
• 供應鏈分析
• 價值鏈分析
• 市場生態系統
• 智慧財產權分析
• 貿易分析
• 啟動分析
• 原料分析
• 創新矩陣
• 管道產品分析
• 總體經濟指標
• 頂級投資分析
• 成功的關鍵因素
• 競爭程度

市場動態與展望

• 市場動態
  • 促進要素
  • 機會
  • 限制
  • 課題
• 監管環境
• 波特分析
• 對未來顛覆的特別見解

依平台分類的全球運動博彩市場

• 市場概況
• 線上線下

依投注類型分類的全球運動博彩市場

• 市場概況
• 固定賠率投注
• 交易所投注
• 滾球/滾球投注
• 派利分成法
• 電競博彩
• 其他

依地區分類的全球運動博彩市場規模

• 市場概況
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 歐洲其他地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 亞太其他地區
• 拉丁美洲
  • 巴西
  • 拉丁美洲其他地區
• 中東和非洲 (MEA)
  • 海灣合作理事會國家
  • 南非
  • MEA 的其餘部分

競爭格局

• 前 5 名企業比較
• 2023 年關鍵參與者的市場定位
• 主要市場參與者所採取的策略
• 最佳制勝策略
• 近期市集活動
• 主要公司市佔率 (%), 2023

主要公司簡介

• William Hill plc (UK)
• GVC Holdings plc (UK)
• Paddy Power Betfair plc (Ireland)
• Bet365 Group Ltd (UK)
• Kindred Group plc (Malta)
• 888 Holdings plc (Gibraltar)
• Stars Group Inc. (Canada)
• Betsson AB (Sweden)
• Ladbrokes Coral Group plc (UK)
• Flutter Entertainment plc (Ireland)
• DraftKings Inc. (US)
• FanDuel Group Inc. (US)
• Betway Group (Malta)
• Smarkets (UK)
• Mansion Group (Gibraltar)
• Interwetten (Austria)
• Sky Betting & Gaming (UK)
• Betfred (UK)
• NordicBet (Malta)
• 10Bet Ltd. (Malta)

Global Sports Betting Market size was valued at USD 83.65 billion in 2022 and is poised to grow from USD 92.27 billion in 2023 to USD 202.14 billion by 2031, at a CAGR of 10.3% during the forecast period (2024-2031).

The need for sports betting is fueled by the proliferation of connected devices, the increasing popularity of linked devices, and the development of digital infrastructure. Owing to global sports prohibitions, the COVID-19 pandemic had a profound effect on the sports sector. On the other hand, the global popularity of online sports betting has increased due to eSports betting. Technology had a huge impact on every industry. But the industry that suffered the most was gambling, and the major bookmakers are putting a lot of effort into making their sites easy to use and entertaining. Thus, the increasing need for digitalization is expected to have an effect on the market's online segment, which is expected to increase significantly throughout the forecast period.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Sports Betting Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Sports Betting Market Segmental Analysis

The sports betting market is segmented on the basis of platform and betting type. On the basis of platform Sports Betting Market is segmented into online and offline. betting type is segmented into Fixed Odds Wagering, Exchange Betting, Live/In Play Betting, Pari-mutuel, eSports Betting, Others. Based on Region Sports Betting Market is categorized into North America, Europe, Asia-Pacific, Latin America, and MEA.

Drivers of the Global Sports Betting Market

Internet gambling is available in many countries, with sports betting being the most popular option among youth. It is available in many countries where it is either legal or illegal to gamble on sports, and it even reaches non-sports fans. While land-based sports bettors are commonly 45 years old, online bettors are typically 38 years old. It is projected that the population's increasing interest in sports betting will support the market's growth.

Restraints in the Global Sports Betting Market

Government laws connected to sports are the main market barriers that will hinder the expansion of the sports betting industry. Concerns about illegal sports betting are anticipated to provide a threat to the industry for the duration of the projected period.

Market Trends of the Global Sports Betting Market

The number of sports leagues and events is increasing, as is the need for the sports betting industry. Customers can increase their wagering amount if more professional sports leagues are formed globally. As a result, the sports betting market is expanding exponentially thanks to global sports leagues and competitions.

Table of Contents

Executive Summary

• Market Overview
• Wheel of Fortune

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Parent Market Analysis

• Market Overview
• Market Size
• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges

Key Market Insights

• Technology Analysis
• Pricing Analysis
• Supply Chain Analysis
• Value Chain Analysis
• Ecosystem of the Market
• IP Analysis
• Trade Analysis
• Startup Analysis
• Raw Material Analysis
• Innovation Matrix
• Pipeline Product Analysis
• Macroeconomic Indicators
• Top Investment Analysis
• Key Success Factor
• Degree of Competition

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Regulatory Landscape
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers
• Skyquest Special Insights on Future Disruptions
  • Political Impact
  • Economic Impact
  • Social Impact
  • Technical Impact
  • Environmental Impact
  • Legal Impact

Global Sports Betting Market by Platform

• Market Overview
• online and offline

Global Sports Betting Market by betting type

• Market Overview
• Fixed Odds Wagering
• Exchange Betting
• Live/In Play Betting
• Pari-mutuel
• eSports Betting
• and Others

Global Sports Betting Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Top Winning Strategies
  • By Development
  • By Company
  • By Year
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• William Hill plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GVC Holdings plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Paddy Power Betfair plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bet365 Group Ltd (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kindred Group plc (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 888 Holdings plc (Gibraltar)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stars Group Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betsson AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ladbrokes Coral Group plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Flutter Entertainment plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DraftKings Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• FanDuel Group Inc. (US)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betway Group (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Smarkets (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Mansion Group (Gibraltar)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Interwetten (Austria)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sky Betting & Gaming (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betfred (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NordicBet (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 10Bet Ltd. (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments