電子競技博彩市場規模、佔有率和成長分析（按遊戲類型、平台、設備、年齡層和地區）—2025 年至 2032 年產業預測

電子競技博彩市場規模預計在 2023 年達到 25.1 億美元，並從 2024 年的 29.7 億美元成長到 2032 年的 115.6 億美元，預測期內（2025-2032 年）的複合年成長率為 18.5%。

由於競技遊戲的日益普及和電子競技行業的興起，電子競技博彩市場正在經歷顯著的成長。電子競技錦標賽日益增多，以豐厚的獎金吸引了來自世界各地的觀眾，多層次的觀眾和玩家參與度不斷提高，為該行業注入了新的活力。這一趨勢鼓勵更多觀眾為自己喜歡的球隊下注。遊戲技術的進步以及虛擬和擴增實境應用程式帶來的娛樂偏好的改變進一步推動了對線上遊戲和電子競技博彩的需求。此外，可支配收入的增加、對手機遊戲的熱情日益高漲以及智慧型手機和網路的廣泛普及，正在刺激市場擴張，尤其是在新興市場。這為不斷發展的電子競技領域的營運商和博彩公司創造了有利可圖的機會。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 監管格局

電子競技博彩市場規模（按遊戲類型和複合年成長率） (2025-2032)

• 市場概況
• 英雄聯盟
• Dota 2
• 反恐精英：全球攻勢（CS:GO）
• Fortnite
• 其他

電競博彩市場規模（依平台分類）及複合年成長率（2025-2032 年）

• 市場概況
• 線上
• 離線

電競博彩市場規模（按設備分類）及複合年成長率（2025-2032 年）

• 市場概況
• 桌面
• 智慧型手機
• 主機

電子競技博彩市場規模（按年齡層別分類）及複合年成長率（2025-2032 年）

• 市場概況
• 19-25歲
• 26-30歲
• 年齡 31 歲或以上

電競博彩市場規模（按地區分類）及複合年成長率（2025-2032 年）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Flutter Entertainment（Ireland）
• Entain plc（UK）
• Bet365 Group Ltd（UK）
• DraftKings Inc.（USA）
• Pinnacle Group（Curacao）
• Betway Group（Malta）
• 888 Holdings plc（Gibraltar）
• Kindred Group plc（Malta）
• Bet-at-home.com AG（Germany）
• Luckbox（Isle of Man）
• HLTV（Denmark）
• Betsson AB（Sweden）
• William Hill plc（UK）
• Betfair（Ireland）
• Unikrn（USA）
• Esports Entertainment Group（Malta）
• GG.BET（Cyprus）
• Rivalry Corp.（Canada）
• Parimatch（Cyprus）
• LeoVegas AB（Sweden）

結論和建議

eSports Betting Market size was valued at USD 2.51 billion in 2023 and is poised to grow from USD 2.97 billion in 2024 to USD 11.56 billion by 2032, growing at a CAGR of 18.5% during the forecast period (2025-2032).

The esports betting market is experiencing significant growth driven by the increasing popularity of competitive gaming and a flourishing esports scene. High viewer and player engagement at various levels is energizing this sector, supported by a surge in esports tournaments that attract global audiences with enticing prizes. This trend encourages more spectators to place bets on favored teams. The demand for online gaming and esports betting is further amplified by advancements in gaming technology and shifting entertainment preferences, enhanced by virtual and augmented reality applications. Additionally, rising disposable incomes and mobile gaming enthusiasm, alongside widespread smartphone and internet access, facilitate market expansion, particularly in emerging markets. This creates lucrative opportunities for operators and bookmakers in the evolving esports landscape.

Top-down and bottom-up approaches were used to estimate and validate the size of the Esports Betting market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Esports Betting Market Segments Analysis

Global eSports Betting Market is segmented by Game Type, Platform, Device, Age Group and region. Based on Game Type, the market is segmented into League of Legends, Dota 2, Counter-Strike: Global Offensive (CS:GO), Fortnite and Others. Based on Platform, the market is segmented into Online and Offline. Based on Device, the market is segmented into Desktop, Mobile and Console. Based on Age Group, the market is segmented into Ages 19-25, Ages 26-30 and Ages 31 and Above. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Esports Betting Market

The eSports betting market is significantly driven by the surging popularity of competitive gaming, which has transformed viewership into a lucrative opportunity for betting platforms. Major tournaments, such as the International and League of Legends World Championship, attract millions of viewers, thereby generating substantial interest and engagement in betting activities related to these events. This heightened exposure also cultivates a growing demand for diverse betting options, as more fans become invested in the outcomes of their favorite games. Additionally, the mainstream acceptance of eSports is further promoting the expansion of the betting market, highlighting a vibrant intersection of entertainment and wagering.

Restraints in the Esports Betting Market

The eSports betting market faces several challenges due to a lack of legal and regulatory clarity in many regions. In numerous countries, eSports betting operates under stringent controls or remains unregulated, complicating market entry for operators. Although there is some growth in this sector, it is not substantial because of the absence of standardized regulations. Additionally, there are ongoing concerns about gambling addiction, which affect both consumers and businesses looking to explore this market. These factors create a challenging environment that hinders the potential expansion and acceptance of eSports betting on a global scale.

Market Trends of the Esports Betting Market

The Esports Betting market is witnessing a significant trend towards the integration of cryptocurrency as a betting medium. As digital currencies like Bitcoin and Ethereum gain traction, bettors are increasingly drawn to their advantages, including enhanced anonymity, swift transaction speeds, and lower fees compared to traditional payment methods. This surge in cryptocurrency adoption compels esports betting platforms to incorporate these payment options, catering to a tech-savvy demographic that values innovation and security in their gambling experiences. As this trend continues to mainstream, it is anticipated to reshape the landscape of esports betting, attracting a broader audience and enhancing user engagement.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape

Global eSports Betting Market Size by Game Type & CAGR (2025-2032)

• Market Overview
• League of Legends
• Dota 2
• Counter-Strike: Global Offensive (CS:GO)
• Fortnite
• Others

Global eSports Betting Market Size by Platform & CAGR (2025-2032)

• Market Overview
• Online
• Offline

Global eSports Betting Market Size by Device & CAGR (2025-2032)

• Market Overview
• Desktop
• Mobile
• Console

Global eSports Betting Market Size by Age Group & CAGR (2025-2032)

• Market Overview
• Ages 19-25
• Ages 26-30
• Ages 31 and Above

Global eSports Betting Market Size & CAGR (2025-2032)

• North America (Game Type, Platform, Device, Age Group)
  • US
  • Canada
• Europe (Game Type, Platform, Device, Age Group)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Game Type, Platform, Device, Age Group)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Game Type, Platform, Device, Age Group)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Game Type, Platform, Device, Age Group)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Flutter Entertainment (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Entain plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bet365 Group Ltd (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DraftKings Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pinnacle Group (Curacao)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betway Group (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 888 Holdings plc (Gibraltar)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kindred Group plc (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bet-at-home.com AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luckbox (Isle of Man)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HLTV (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betsson AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• William Hill plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Betfair (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Unikrn (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Esports Entertainment Group (Malta)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• GG.BET (Cyprus)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Rivalry Corp. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Parimatch (Cyprus)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LeoVegas AB (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations