虛擬行動服務業者(MVNO) 市場規模、佔有率、成長分析、按模型、用戶、按服務、按經營模式、按地區 - 行業預測，2025-2032 年

虛擬行動服務業者（MVNO）市場規模將於2023 年達到851.8 億美元，從2024 年的924.2 億美元成長到2032 年的1774.9 億美元，在預測期內（2025-2025 年）預計複合年成長率為8.5% 2032 年）。

由於資料消費的快速成長以及直播和行動商務等附加價值服務的激增，預計虛擬行動服務業者（MVNO）市場將在預測期內顯著成長。全球行動用戶數量的增加和智慧型手機普及率的提高是推動產業擴張的關鍵因素。儘管缺乏基礎設施和頻譜權，行動虛擬網路營運商仍能滿足不同消費者的需求，加劇提供者之間的競爭並降低服務價格。機對機交易、行動貨幣等創新服務進一步推動市場發展。為了吸引新客戶，MVNO 與智慧型手機製造商合作提供價格實惠的服務。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 抑制因素和挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析

虛擬行動服務業者(MVNO) 市場規模：按模式

• 市場概況
• 轉銷商
• 服務業者
• 完整的行動虛擬網路營運商

虛擬行動服務業者(MVNO) 市場規模：依用戶

• 市場概況
• 消費者
• 公司

虛擬行動服務業者(MVNO) 市場規模：依服務分類

• 市場概況
• 延期付款
• 預付

虛擬行動服務業者(MVNO) 市場規模：依經營模式

• 市場概況
• 折扣
• 專家資料
• 種族的
• 商業
• 國際/漫遊
• 青年/媒體
• 捆
• 其他

虛擬行動服務業者（MVNO）市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2022-2024）

主要企業簡介

• Verizon Communications Inc.（USA）
• DISH Network Corporation（USA）
• AT&T Inc.（USA）
• T-Mobile US, Inc.（USA）
• Liberty Global plc（UK）
• Orange SA（France）
• Deutsche Telekom AG（Germany）
• Telefonica SA（Spain）
• Telstra Corporation Limited（Australia）
• KDDI Corporation（Japan）
• SoftBank Group Corp.（Japan）
• Virgin Media O2（UK）
• BT Group plc（UK）
• Lycamobile（UK）
• Lebara Mobile（UK）
• Consumer Cellular（USA）
• Google Fi（USA）
• Republic Wireless（USA）
• Ultra Mobile（USA）
• H2O Wireless（USA）

結論和建議

Mobile Virtual Network Operator (MVNO) Market size was valued at USD 85.18 Billion in 2023 and is poised to grow from USD 92.42 Billion in 2024 to USD 177.49 Billion by 2032, growing at a CAGR of 8.5% during the forecast period (2025-2032).

The mobile virtual network operator (MVNO) market is poised for significant growth over the forecast period, driven by a surge in data consumption and the popularity of value-added services such as live streaming and mobile commerce. The increasing global mobile subscriber base and rising smartphone adoption are key factors fueling industry expansion. Despite lacking infrastructure and radio frequency rights, MVNOs cater to diverse consumer needs, leading to intensified competition among providers that results in lower service prices. Innovative offerings, including machine-to-machine transactions and mobile money, are further propelling market development. To attract new customers, MVNOs are partnering with smartphone manufacturers to provide affordable services, which is essential for sustained market growth in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Mobile Virtual Network Operator (Mvno) market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Mobile Virtual Network Operator (Mvno) Market Segmental Analysis

Global Mobile Virtual Network Operator (MVNO) Market is segmented by model, subscriber, service, business model and region. Based on model, the market is segmented into reseller, service operator and full MVNO. Based on subscriber, the market is segmented into consumer and enterprise. Based on service, the market is segmented into postpaid and prepaid. Based on business model, the market is segmented into discount, specialist data, ethnic, business, international/roaming, youth/media, bundled and others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Mobile Virtual Network Operator (Mvno) Market

The Mobile Virtual Network Operator (MVNO) market is expected to witness substantial growth in the Asia Pacific and Middle East & Africa (MEA) regions during the forecast period. This surge is largely attributed to the remarkable expansion of the telecom services sector within Asia Pacific. Various developing economies, such as China, India, Vietnam, and Myanmar, are actively working to enhance and broaden their telecommunications infrastructure. Furthermore, South East Asian nations, including Thailand, Singapore, and the Philippines, are poised to play a significant role in propelling the regional MVNO market's growth over the next decade, reflecting a vibrant telecommunications landscape.

Restraints in the Mobile Virtual Network Operator (Mvno) Market

The growth of the Mobile Virtual Network Operator (MVNO) market is being hindered by increasing concerns over network security and data theft, challenges tied to implementation difficulties, and a lack of skilled professionals in the field. Additionally, the slow rollout of 5G technology has further restricted the market's potential for expansion. As a response, industry vendors are working on creating more flexible platforms that can easily adapt to future technological advancements. These factors collectively impede the MVNO market's ability to tap into new growth opportunities and fully realize its potential in the evolving telecommunications landscape.

Market Trends of the Mobile Virtual Network Operator (Mvno) Market

The Mobile Virtual Network Operator (MVNO) market is witnessing a robust growth trend, primarily driven by the increasing number of single-line mobile users and the expanding penetration of mobile technology in developing regions. By 2025, the number of connected devices is projected to surge to 82 billion, up from 20.4 billion, highlighting a significant opportunity for MVNOs to capture additional market share. Verizon's substantial investment of USD 2 trillion in networked endpoints and related services further underscores the potential for innovation and expansion within this segment. This dynamic landscape presents both challenges and opportunities for MVNOs seeking to capitalize on emerging trends.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Mobile Virtual Network Operator (MVNO) Market Size by Model & CAGR (2024-2032)

• Market Overview
• Reseller
• Service Operator
• Full MVNO

Global Mobile Virtual Network Operator (MVNO) Market Size by Subscriber & CAGR (2024-2032)

• Market Overview
• Consumer
• Enterprise

Global Mobile Virtual Network Operator (MVNO) Market Size by Service & CAGR (2024-2032)

• Market Overview
• Postpaid
• Prepaid

Global Mobile Virtual Network Operator (MVNO) Market Size by Business Model & CAGR (2024-2032)

• Market Overview
• Discount
• Specialist Data
• Ethnic
• Business
• International/Roaming
• Youth/Media
• Bundled
• Others

Global Mobile Virtual Network Operator (MVNO) Market Size & CAGR (2024-2032)

• North America (Model, Subscriber, Service, Business Model)
  • US
  • Canada
• Europe (Model, Subscriber, Service, Business Model)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Model, Subscriber, Service, Business Model)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Model, Subscriber, Service, Business Model)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Model, Subscriber, Service, Business Model)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Verizon Communications Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• DISH Network Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• AT&T Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• T-Mobile US, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Liberty Global plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Orange S.A. (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deutsche Telekom AG (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telefonica S.A. (Spain)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Telstra Corporation Limited (Australia)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KDDI Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SoftBank Group Corp. (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Virgin Media O2 (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BT Group plc (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lycamobile (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lebara Mobile (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Consumer Cellular (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Google Fi (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Republic Wireless (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ultra Mobile (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• H2O Wireless (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations