線上約會市場規模、佔有率及成長分析（按平台、產生收入來源和地區）—2025-2032 年產業預測

Online Dating Market Size, Share, and Growth Analysis, By Platform (Application, Web Portals), By Revenue Generation (Subscription, Advertisement), By Region - Industry Forecast 2025-2032

出版日期: 2025年03月06日 | 出版商:

SkyQuest | 英文 199 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

全球線上約會市場規模預計在 2023 年達到 103.6 億美元，從 2024 年的 111.3 億美元成長到 2032 年的 197 億美元，預測期內（2025-2032 年）的複合年成長率為 7.4%。

由於全球單身人口（尤其是年輕人）的快速成長，線上約會市場正在經歷強勁成長。隨著使用者擴大尋求擁有通用興趣和價值觀的伴侶，Tinder 和 Match Group 等平台越來越受歡迎，並促進了有意義的聯繫。服務供應商正在透過創新功能增強用戶體驗，使線上約會變得方便、有效率。使其更具吸引力的是用戶能夠控制他們的互動和聯繫。此外，智慧型手機用戶數量的成長和網路普及率的提高為市場成長創造了進一步的機會。然而，網路詐騙和資料外洩等挑戰帶來的潛在風險可能會阻礙整體市場的擴張。儘管存在這些擔憂，對有效匹配服務的需求仍在不斷成長。

北美洲
- 美國
- 加拿大
歐洲
- 德國
- 西班牙
- 法國
- 英國
- 義大利
- 其他歐洲國家地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲
中東和非洲
- 海灣合作理事會國家
- 南非
- 其他中東和非洲地區

競爭資訊

前五大公司對比
主要企業市場定位（2024年）
主要市場參與者所採取的策略
近期市場趨勢
公司市場佔有率分析（2024年）
主要企業簡介
- 公司詳情
- 產品系列分析
- 公司分部佔有率分析
- 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

Match Group（United States）
Bumble Inc.（United States）
Spark Networks SE（Germany）
Zhenai Inc.（China）
Momo Inc.（China）
Hello Group Inc.（China）
The Meet Group, Inc.（United States）
ProSiebenSat.1 Media SE（Germany）
ParshipMeet Group（Germany）
Grindr Inc.（United States）
DMM.com LLC（Japan）
Tantan Limited（China）
Tinder Inc.（United States）
Happn SAS（France）
Badoo Trading Limited（United Kingdom）
Feeld Ltd.（United Kingdom）
Coffee Meets Bagel Inc.（United States）

結論和建議

簡介目錄

Product Code: SQMIG25D2002

Global Online Dating Market size was valued at USD 10.36 billion in 2023 and is poised to grow from USD 11.13 billion in 2024 to USD 19.70 billion by 2032, growing at a CAGR of 7.4% in the forecast period (2025-2032).

The online dating market is experiencing significant growth, particularly among younger demographics, driven by the surge in single populations globally. As users increasingly seek partners with shared interests and values, platforms like Tinder and Match Group are rising in popularity, facilitating meaningful connections. Service providers are enhancing user experiences with innovative features, making online dating convenient and efficient. Functionality that allows users to control interactions and connections adds to the appeal. Additionally, the expanding smartphone user base and increasing internet penetration create further opportunities for market growth. However, challenges such as online fraud and data breaches pose potential risks, which could hinder overall market expansion. Despite these concerns, the demand for effective matchmaking services continues to rise.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Online Dating market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Online Dating Market Segments Analysis

The global online dating market is segmented into platform, revenue generation and region. Based on platform, the market is segmented into application and web portals. Based on revenue generation, the market is segmented into subscription and advertisement. Based on region, the market is segmented into North America, Europe, Asia Pacific, the Middle East and Africa, and Latin America.

Driver of the Global Online Dating Market

The Global Online Dating market is being significantly propelled by an increase in consumer expenditure on premium subscriptions, in-app purchases, and advanced features like AI-driven matching and personalized profiles, highlighting a trend towards customized dating experiences. In 2023, global dating app spending surpassed previous years, particularly demonstrating notable growth in North American and European markets. Contributing factors to this market expansion include enhanced mobile accessibility and data-driven algorithms, which are transforming the industry as more individuals turn to online dating as their preferred method for establishing connections, thereby reshaping societal perspectives on romantic engagements.

Restraints in the Global Online Dating Market

A significant challenge facing the Global Online Dating market is ensuring user safety and maintaining privacy. Numerous dating platforms gather personal data, including images and contact information, which could be vulnerable to data breaches or improper use. Additionally, users may run into fraudulent profiles established by scammers or individuals with malicious intent. This potential for privacy violations and deception creates a barrier for many who might otherwise engage in online dating, highlighting the need for robust security measures and vigilant monitoring to foster a safer and more trustworthy environment for all users in the online dating landscape.

Market Trends of the Global Online Dating Market

The global online dating market is witnessing a notable rise in niche dating platforms that cater to specific interests and demographics. These specialized services address diverse needs, from religious affiliations and ethnic backgrounds to shared hobbies and lifestyles. Popular platforms such as Veggly for vegans, Fitness Singles for health enthusiasts, and Dig for pet lovers reflect the growing desire for more personalized matchmaking experiences. Additionally, LGBTQ+ dating platforms like Grindr and HER are fostering safe and inclusive environments for the queer community. This trend not only enhances user satisfaction but also expands the market reach, driving growth and innovation within the online dating landscape.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Drivers & Opportunities
- Restraints & Challenges
Porters Analysis
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2024
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Technological Advancement

Global Online Dating Market Size by Platform & CAGR (2025-2032)

Market Overview
Application
Web Portals

Global Online Dating Market Size by Revenue Generation & CAGR (2025-2032)

Market Overview
Subscription
- Age
- 18-25 years
- 26-34 years
- 35-50 years
- Above 50 years
- Gender
- Male
- Female
- Type
- Annually
- Quarterly
- Monthly
Advertisement

Global Online Dating Market Size & CAGR (2025-2032)

North America (Platform, Revenue Generation)
- US
- Canada
Europe (Platform, Revenue Generation)
- Germany
- Spain
- France
- UK
- Italy
- Rest of Europe
Asia Pacific (Platform, Revenue Generation)
- China
- India
- Japan
- South Korea
- Rest of Asia-Pacific
Latin America (Platform, Revenue Generation)
- Brazil
- Rest of Latin America
Middle East & Africa (Platform, Revenue Generation)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2024
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2024
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

Match Group (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bumble Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Spark Networks SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Zhenai Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Momo Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Hello Group Inc. (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
The Meet Group, Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ProSiebenSat.1 Media SE (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ParshipMeet Group (Germany)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Grindr Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
DMM.com LLC (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tantan Limited (China)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Tinder Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Happn SAS (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Badoo Trading Limited (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Feeld Ltd. (United Kingdom)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Coffee Meets Bagel Inc. (United States)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments